2018 PARTNERSHIP RECAP · Carri Mcclure, Sarah Jane Morris, Danielle Nicolet, Jenna Paulette,...
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Thank you for your investment in the 2018 Inspiration Awards benefiting Step Up. With support from companies like yours, we had a record- setting year and raised over $500,000 in support of our teen mentorship programs. Jamie Kogan Director of Development [email protected] | 213.382.8018 FRIDAY, JUNE 1, 2018 2018 PARTNERSHIP RECAP PRESENTED BY
Transcript of 2018 PARTNERSHIP RECAP · Carri Mcclure, Sarah Jane Morris, Danielle Nicolet, Jenna Paulette,...
Thank you for your
investment in the 2018
Inspiration Awards
benefiting Step Up. With
support from companies
like yours, we had a record-
setting year and raised over
$500,000 in support of our
teen mentorship programs.
Jamie Kogan Director of [email protected] | 213.382.8018
F R I D AY, J U N E 1 , 2 0 1 8
2018 PARTNERSHIP RECAP
PRESENTED BY
Looking Back on 2018 Inspiration AwardsHONOREES
Regina Hall presented by Sanaa Lathan and interviewed by ABC’s Channing Dungey
Vivi Step Up Class of 2018
PRESENTERS
Channing Dungey president, ABC Entertainment
Margaret Coady executive director, Coach Foundation & Corporate Social Responsibility, Coach Inc.
Amy Elaine Wakeland First Lady of Los Angeles
Jenni Luke CEO, Step Up
Kaye Popofsky Kramer founder, Step Up
Molly Luetkemeyer chair, Los Angeles Chapter Board of Directors
Garcelle Beauvais
January Jones
Step Up Alumnae
Julie Bowen
Jaina Lee Ortiz
Sanaa Lathan
HONORARY PRODUCER
Willow Bay director, Annenberg School of Journalism, USC
HOST COMMITTEE
Argelia Atilano + Omar
Velasco, Garcelle
Beauvais, Suzanne Boda,
Amy Brenneman, Connie
Britton, Logan Browning,
Lacey Chabert, Amanda
Crew, Rebecca Gayheart
Dane, Ester Dean, Alison
Deyette, Tina Dizon,
Soleil Moon Frye, Jennie
Garth, Carla Gugino,
Meagan Holder, Ashley
Jones, Dr. Nita Landry
Ob/Gyn, Jeannie Mai,
Carri Mcclure, Sarah Jane
Morris, Danielle Nicolet,
Jenna Paulette, Louise
Roe, Kelly Rutherford,
Elena Satine, Rhea
Seehorn, Marley Shelton,
Ashley Torres, Emeraude
Toubia, Stephanie Tsai,
Lesley Ann Warren,
Bellamy Young
Celebrating 20 Years 20 alums shared their Step Up stories and journey’s of past and present in honor of 20 years of Step Up.
Onsite Brand Activations that EngageStyle lounges connected our influential guests with Inspiration Awards sponsors.
Coach. The presenting sponsor welcomed guests into its Coach monogramming bar for a chance to create their own custom hangtag.
Kendra Scott. A $100 donation to Step Up provided the opportunity to choose a Kendra Scott mystery box with a surprise jewelry item valued at $100-$300.
American Airlines. Guests stepped into another world while visiting the American Airlines lounge, where they engaged in a virtual reality experience.
Step Up. The Garden of Dreams invited guests to share their journey with our teens and help grow the amazing garden wall of inspiration + empowerment!
Inspiration Awards Exposure By The NumbersMedia Coverage:
Total Broadcast Viewership – 405,271
Total Print Circulation – 919,936
Total Unique Viewers Per Month (online) – 730,265,252
Social Coverage
Total Impressions –
5,573,300
Talent + Influencer Engagement
Kaley Cuoco 98k likes
Regina Hall 97k likes
Malina Weissman 72k likes
Sanaa Lathan 183k likes
Step Up’s most engaging Instagram post:
Inspiration Awards was covered by media outlets including:
C Magazine
E! News
Entertainment Tonight
The Hollywood Reporter
KTLA 5 Morning News
Los Angeles Times
MSN Entertainment
People
Us Weekly
Variety
Among the guest list:
• Coach including President, Chief Administrative Officer and Secretary at Tapestry Inc. Todd Kahn
• American Airlines including SVP, Los Angeles Suzanne Boda
• WME|IMG including Partner Adriana Alberghetti
• E! Entertainment including President Adam Stotsky
• Cali’Flour Foods including Founder Amy Lacey
• U.S. Bank
• Media Temple
• ABC Entertainment
• KPMG
• United Talent Agency
• 20th Century Fox Film
• mitú
Building Relationships
THE STEP UP WOMAN
37 | median age
$186,000 | median HH income
$232/mo | median spend beauty/fashion
$227/mo | median spend tech/cars
$327/mo | median spend travel/ent.
97% | hold college degree
41% | hold graduate/doctorate degree
69% | referred to Step Up by word of mouth
76% | considered a trendsetter by friends
65% | identify self as a ‘shopper’
64% | prefer Step Up sponsor products/services over other brands
Inspiration Awards connected more than 800 influential Angelenos and brands.
actress January Jones Jennie Garth with daughter Fiona
digital influencer + TV host Louise Roe
ABC Entertainment President Channing Dungey
Inspiration Awards 2018 raised over $500,000 to fund mentorship programs that propel girls to fulfill their potential by empowering them to become confident, college-bound and career-focused. Your company’s sponsorship allowed our programs to reach over 800 teen girls in the LA area and prepare them to join the next generation of professional women. As a result of our social and emotional learning curriculum, our teens are skilled in cultivating strong working relationships, being effective communicators, working independently as well as in teams, and are extremely resilient. They are your future employees!
Teens with a mentor are 55% more likely to enroll in college.
Step Up has helped me learn to help other people, preparing me for my future. This fall, I will be attending UC Riverside,
and in 20 years, I hope to be a clinical psychologist. Throughout my journey, I’ve learned that being strong doesn’t mean
putting on a façade, but allowing yourself to be vulnerable. I came to the conclusion that I want to help others on their journey, struggling with their own mental health.
I want people to realize that it’s okay not being okay, that they are not alone and
there are millions of other people going through the same thing.
Teen Honoree Vivi Step Up Class of 2018
Investing in the Next Generation
of Step Up teens have access to multiple professional women role models.
62 seniors in Step Up’s Los Angeles Class of 2018 will be headed to the following colleges + universities this fall:
Celebrating Step Up’s Class of 2018
Cal Poly Pomona
Cal State Fullerton
Cal State Los Angeles
Cal State Northridge
Cal State San Marcos
Cal State Stanislaus
Claremont McKenna
College of St. Benedict
El Camino College
Humboldt State
Mount St. Mary’s
Pasadena City College
San Jose State
Santa Monica College
San Francisco State
UC Davis
UC Irvine
UC Riverside
UCLA
UC Berkeley
Here are some of the ways our sponsors contributed to our Inspiration Awards program.
Step Up Alumnae: Past + Present fueled by American Airlines was a highlight of the program where the 800 attendees heard from Step Up alumnae over our 20 year history.
Coach Foundation President Margaret Coady presented Step Up senior Vivi with the Teen Honoree Inspiration Award.
Julie Bowen and Alumna Lulu had the audience laughing in their seats and opening their checkbooks during the U.S. Bank sponsored Live Ask.
What could you do as a 2018 Inspiration Awards sponsor…
Want to Make a Difference?
• offer to match any donations made by employees during the event
• host a Step Up Teen or Alumna at your company table
• invite employees to volunteer at Inspiration Awards (gift bag stuffing, check-in, etc.)
• offer executives or clients a meet + greet opportunity with influential guests in the style lounge
• blog about the event + Step Up partnership on the brand’s blog
• invite members of the media + influential bloggers/celebrities to sit at the company table
• bring a social media specialist to capture the brand’s participation at the event for its own social channels
2019 Event Sponsorship LevelsRaise brand awareness, build relationships, and give back by sponsoring Inspiration Awards.
contact [email protected]
Which sponsor level is best for your brand?PRESENTING
S P O N S O R
$50,000 donation
Listing as presenting sponsor on all materials
• • •Logo on red carpet
EXECUTIVE S P O N S O R
$40,000 donation
Acknowledgement during the program
• • •Opportunity to honor
an executive from your company
PLATINUM S P O N S O R
$30,000 donation
Acknowledgement during the program
• • •Preferred seating
GOLD S P O N S O R
$20,000 donationOnsite brand style lounge
SILVER SPONSOR
$15,000 donation
Logo included on event materials
BRONZE SPONSOR
$10,000 donation
Table of 10 seats
SUPPORTER
$5,000 donation
Half table of 5 seats
Step Up Los Angeles Board
Molly Luetkemeyer, chair
Jana Augsberger, VP, Eden Rock Media
Erin M. Collins, managing director, KPMG LLP
Jan Coonley, VP, business strategy manager, U.S. Bank
Tara Crimin, senior consultant, entertainment industry,
Thomson-Reuters
Channing Dungey, president, ABC Entertainment
Jeanne Elfant Festa, partner & head of documentaries
& director of features, White Horse Pictures
Phoenix Gonzalez, president of sales, co-founder,
dotstudioPRO
Jessica Goodman, entertainment executive
Kelly B. Hanker, attorney
Brittany A. Hveem, director, business affairs, Hulu
Margie Moreno, international executive,
YouTube Originals
Kelsey Patel, CEO, Pure Barre Beverly Hills
Amanda Silverman, Entrepreneur & philanthropist
Vanessa Rodriguez Spencer, casting director,
Out TOO MUCH PRODUCTIONS
Alissa Vradenburg, talent manager,
Untitled Entertainment
Barri Rafferty, CEO and president, Ketchum, chair
Diane Holland, global CFO, Wunderman
Maria Walker, partner, KPMG
Jenni Luke, CEO, Step Up
Marnie Kain, partner, Grey Group
Tamika Chambers, director of national accounts, Northwest Evaluation Association
Margaret Coady, executive director, corporate and social responsibility & Coach Foundation, Tapestry
Erin M. Collins, managing director, KPMG LLP
Leslie E. DeHoff, partner, Ernst & Young LLP
Angela Elbert, partner, Neal, Gerber & Eisenberg, LLP
Heather Foster, vice president, Widmeyer Communications
Sara Holoubek, CEO, Luminary Labs
Todd Kahn, president & chief administrative officer and secretary, Tapestry
Keli Lee, managing director, inernational content, platforms and talent, ABC Studios International
Molly Luetkemeyer, interior designer, M. Design Interiors
Sara Link, head of Oath for Good, president, Oath Foundation
Kaye Popofsky Kramer, founder, Step Up
Kelley Schadt, senior director of marketing, The Container Store
Cindy Sobel, partner, Barlit Beck, Herman Palenchar + Scott LLP
Wendi Sturgis, chief customer officer, Yext
Marcy Twete
Step Up National Board of Directors
Additional Step Up Partnership Opportunities
contact [email protected]
GROUP MENTORSHIP
engage your employees in flexible
volunteerism through a corporate
membership package
SPONSOR
a Step Up cohort of students, mentoring
conference or college tour
SPONSOR
a Step Up community-
building event for our professional
women members like our Women’s
History Month panel, a Power Breakfast or an in-store Salon
HOST
a Step Up teen for a summer
internship
