2017 Sports Advertising Packages - Midco · Intermission/Period Recap: (2) Billboards during...

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Schedules, packages and networks are subject to change. Midco reserves the right to exclude select games from the packages that include teams in our coverage area. 2017 Sports Advertising Packages MB24B March Madness (30 games) TBS/TNT | March One 30-second spot in each of the following games: Round of 64, Round of 32, Sweet 16 and Elite 8 NFL Draft Package ESPN/ESPN2/NFL Network | April (30) 30-second spots during the NFL Draft Frozen Four (3 games) TBD | April One 30-second spot in each of the Semifinals and the Championship game Stanley Cup Playoffs (28-49 games) FSN/NBC Sports/USA | April - June One 30-second spot in each of the Semifinal, Conference Final and Final Games (best of seven series) NBA Playoffs (24-42 games) ESPN/ESPN2/TBS/TNT | April - June One 30-second spot in each of the Conference Semifinals & Conference Final games (best of seven series) Minnesota Twins Half-Season Package (75 games) FSN | April - September One 30-second spot in every other Twins games during the season NASCAR Package (28 races) NBC Sports | July - November One 30-second spot in 28 races: 13 Sprint & 15 Xfinity Series PGA Championship TNT | August (14) 30-second spots in the PGA Championship MNF Countdown Package (17 programs) ESPN | August - December One 30-second spot in each MNF Countdown program Monday Night Football Package (19 games; 17 regular and 2 preseason) ESPN | August - December One 30-second spot in each MNF Game College Football Package (pick 40 games) ESPN/ESPN2/FSN/NBC Sports | August - December One 30-second spot in 40 college football games MLB Playoffs (12-19 games) ESPN/TBS | September - October One 30-second spot in the American League & National League Wild Card games, two of the League Div Series (best of five series) and the American League Championship Series (best of seven series) Thursday Night Football Package (18 games) NFL Network | September - December One 30-second spot in each TNF game Minnesota Wild Hockey Package (approx. 70 games) FSN/NBC Sports | October - March One 30-second in each Wild game of the regular season NBA Regular Season Package (pick 40 games) ESPN/FSN/TNT | November - April One 30-second spot in 40 Regular Season basketball games College Football Bowl Package (approx. 36 games) ESPN/ESPN2 | December - January One 30-second spot in college football bowl games - includes Semifinal Playoff games and National Championship game

Transcript of 2017 Sports Advertising Packages - Midco · Intermission/Period Recap: (2) Billboards during...

Page 1: 2017 Sports Advertising Packages - Midco · Intermission/Period Recap: (2) Billboards during intermission (1 prior/1 existing) and (1) spot in each hockey game Pre/Post Game Interview:

Schedules, packages and networks are subject to change. Midco reserves the right to exclude select games from the packages that include teams in our coverage area.

2017 Sports Advertising Packages

MB24B

March Madness (30 games)TBS/TNT | MarchOne 30-second spot in each of the following games: Round of 64, Round of 32, Sweet 16 and Elite 8

NFL Draft PackageESPN/ESPN2/NFL Network | April (30) 30-second spots during the NFL Draft

Frozen Four (3 games)TBD | April One 30-second spot in each of the Semifinals and the Championship game

Stanley Cup Playoffs (28-49 games)FSN/NBC Sports/USA | April - June One 30-second spot in each of the Semifinal, Conference Final and Final Games (best of seven series)

NBA Playoffs (24-42 games)ESPN/ESPN2/TBS/TNT | April - June One 30-second spot in each of the Conference Semifinals & Conference Final games (best of seven series)

Minnesota Twins Half-Season Package (75 games)FSN | April - September One 30-second spot in every other Twins games during the season

NASCAR Package (28 races)NBC Sports | July - November One 30-second spot in 28 races: 13 Sprint & 15 Xfinity Series

PGA ChampionshipTNT | August (14) 30-second spots in the PGA Championship

MNF Countdown Package (17 programs)ESPN | August - December One 30-second spot in each MNF Countdown program

Monday Night Football Package (19 games; 17 regular and 2 preseason)ESPN | August - December One 30-second spot in each MNF Game

College Football Package (pick 40 games)ESPN/ESPN2/FSN/NBC Sports | August - December One 30-second spot in 40 college football games

MLB Playoffs (12-19 games)ESPN/TBS | September - October One 30-second spot in the American League & National League Wild Card games, two of the League Div Series (best of five series) and the American League Championship Series (best of seven series)

Thursday Night Football Package (18 games)NFL Network | September - December One 30-second spot in each TNF game

Minnesota Wild Hockey Package (approx. 70 games)FSN/NBC Sports | October - MarchOne 30-second in each Wild game of the regular season

NBA Regular Season Package (pick 40 games)ESPN/FSN/TNT | November - April One 30-second spot in 40 Regular Season basketball games

College Football Bowl Package (approx. 36 games)ESPN/ESPN2 | December - January One 30-second spot in college football bowl games - includes Semifinal Playoff games and National Championship game

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THIS IS HOW WE DO SPORTS.™2016-2017 SPOT PACK AGES

SDSU: 5 games - including USD at SDSU Rivalry football game

UND: 6 games

USD: 4 games

FOOTBALL PACK AGES - (2) Spots in each home game for the team chosen.

NDSU: 25 games

SDSU: 14 games

UND: 10 games

USD: 12 games

BASKETBALL PACK AGES - (1) Spot in each home game for the team chosen.

TOURNAMENT PACK AGES - (1) spot in each game of the tournament chosen.

NCHC Quarterfinals: up to 3 quarterfinal tournament games

NSIC: 6 total games; 4 semifinal games (2 Men’s and 2 Women’s) and the Men’s and Women’s Championship games

The Summit League: 12 total games; 8 quarterfinal games (4 Men’s and 4 Women’s) and 4 Semifinal games (2 Men’s and 2 Women’s)

ORIGINAL PROGRAM PACKAGE - (20) total spots (1 spot in each episode of all programs listed below). Excludes rebroadcasts.

Benchwarmers: 10 episodes, Wednesdays at 7 PM CT beginning June 7th, 2017

Midco Motorsports: 10 episodes, Thursdays at 7 PM CT beginning June 8th, 2017

• Spots included in packages

are :30-second spots and

can be rotated

• All games included in the packages

are home games

• Away games that MidcoSN brings

back will be sold at the per game

package rate for package holders

• Spots purchased in dayparts

will air in syndicated, re-airs

and tape-delayed broadcasts

Schedule and quantity of games are subject to change.

HOCKEY PACKAGE - (1) spot in each home game.

UND: 22 games - excludes NCHC Quarterfinals

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THIS IS HOW WE DO SPORTS.™

SDSU Football 5 $210 $50 $50 $260 $240 $125 $50 $50 $290 $700 $220 $180 $275 $1,370 $200 $260Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

UND Football 6 $480 $84 $60 $264 $1,236 $180 $60 $60 $72 $60 $60 $60 $90 $216 $60 $60Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

USD Football 4 $125 $70 $70 $125 $140 $75 $70 $70 $140 $200 $120 $110 $180 $840 $110 $275Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

NDSU Basketball 25$50 $50 $700 $265 $130 $100 $50 $65 $65 $65 $65 $95 $230 $65 $65

Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

SDSU Basketball 14 $110 $60 $60 $110 $110 $80 $60 $60 $225 $770 $280 $165 $215 $1,240 $180 $240Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

UND Basketball 10 $210 $50 $50 $210 $580 $100 $50 $50 $50 $50 $50 $50 $50 $100 $50 $50Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

USD Basketball 12 $90 $50 $50 $90 $160 $75 $50 $50 $145 $110 $145 $85 $170 $975 $120 $350Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

UND Hockey 22 $2,000 $775 $525 $1,900 $7,700 $1,275 $775 $400 $100 $100 $55 $55 $130 $300 $55 $55Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

NCHC Quarterfinals 3 $330 $100 $100 $220 $1,000 $250 $100 $100 $20 $20 $20 $20 $20 $35 $20 $20Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

NSIC 6 $125 $50 $50 $125 $75 $75 $50 $50 $125 $100 $50 $50 $50 $550 $50 $50Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

The Summit League 12 $385 $50 $50 $440 $310 $100 $50 $50 $350 $1,300 $570 $220 $235 $3,400 $275 $520Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

Original Programs 20 $100 $50 $50 $60 $100 $60 $50 $50 $50 $50 $50 $50 $50 $120 $50 $50Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty: Qty:

2016-2017 SPOT PACK AGE RATES

Bismarc

k

Devils Lake

Dickin

son

Fargo

Grand Fork

s

Min

ot

Thief R

iver Falls

Will

iston

Aberdeen

Brookin

gs

Mitc

hell-Huro

n

Pierre

Rapid C

ity

Sioux Falls

Wate

rtow

n

Yankton

Games/

Episodes

All rates are gross. Schedule and quantity of games are subject to change.

Business Name Co-op Yes No Date

Authorized Signature Consultant

Agreement (First Right of Renewal: 8/12/2016)

Revised October 13, 2016

$280

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(1) Spot and (1) Element in each home game.

22 home games plus the NCHC Quarterfinals

(2) Spots and (2) Billboards and (1) In-Game element in every Game of the Week

(2) Spots and (2) Billboards in each home game. (1) Spot and (1) Billboard in the coaches show. Price

Price

Price

Price

UND: 40 live games (5 FB, 10 BB, 22 HKY, 3 VB), 30 UND Sports Extra episodes, 24 ND Hockey with Brad Berry episodes*

NDSU: 26 live basketball games, 16 The Bison Basketball Show episodes

SDSU: 18 live games (5 FB, 13 BB) - package includes the USD at SDSU Rivalry football game, 24 Jackrabbit Journal episodes

USD: 17 live games (4 FB, 12 BB, 1 VB), 24 Coyote Corner episodes

Augustana: 30 tape-delayed basketball games, 24 Augustana Sportscene episodes

UND: 40 live games (5 FB, 10 BB, 22 HKY, 3 VB)*

NDSU: 26 live basketball games

SDSU: 18 live games (5 FB, 13 BB) — package includes the USD at SDSU Rivalry football game

USD: 17 live games (4 FB, 12 BB, 1 VB)

Augustana: 30 tape-delayed basketball games

Penalty Clock: Placement of logo on the penalty clock and (1) spot in each hockey game

Intermission/Period Recap: (2) Billboards during intermission (1 prior/1 existing) and (1) spot in each hockey game

Pre/Post Game Interview: (2) Billboards (1 pre/1 post) and (1) spot during the interviews in each hockey game

Division II: 15 tape-delayed games

South Dakota High School: 12 tape-delayed games

North Dakota High School: 12 tape-delayed games

$50,000

$15,000

$10,000

$10,000

$3,000

$25,000

$7,500

$6,000

$6,000

$1,500

$25,000

$25,000

$25,000

$1,500

$1,250

$1,250

Business Name Co-op Yes / No Date / /

Authorized Signature Consultant

TEAM SPONSOR

ELEMENT SPONSOR

UND HOCKEY ELEMENT SPONSOR

GAME OF THE WEEK SPONSOR

THIS IS HOW WE DO SPORTS.™

*Package does not include the NCHC Quarterfinals.

RateSponsors Available

(2) Spots and (2) Billboards in each game. (1) Spot and (1) Billboard in the corresponding show. Price

The Summit League: 12 games, 36 Inside The Summit League shows

NSIC: 6 games, 30 Northern Sun Experience shows

NCHC Quarterfinals: Up to 3 games, no corresponding show

$12,500

$4,000

$4,000

TOURNAMENT SPONSOR

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v

ELEMENTS TO CHOOSE FROM:Starting lineups/goalies, Play of the Game, Player of the Game, Keys

to the Game, Injury Report, 1st and 2nd Half Highlights, Halftime Stats, Players to Watch, Upcoming Schedule, Coach Comparison

Sponsor spots, billboards and elements air in the original plus 5 rebroadcasts in all 16 advertising zones.

Spots included in packages are :30-second spots and can be rotated.

Sponsors must be paid in full by end of the season.Logos should be a vector-based .eps or .ai file. If that is not available, please provide an image

no smaller than 4x6” and 300 dpi.

Rate

Rate

Rate

Rate

Sponsors Available

Sponsors Available

Sponsors Available

Sponsors Available

Schedule and quantity of games are subject to change. Last updated August 16, 2016

(2) seats in the Midco suite during the Tournament, Billboards and Spots (2 pre, 1 half, 1 post), Logo displayed throughout each pre-game, halftime and post-game

Logo and company recognition on every Midco Minute. Midco Minutes air in all live and taped events on MidcoSN and on all 24 insertable networks in all 16 zones across ND and SD.

(1) Spot and (1) Element in each game

(2) Spots and (2) Billboards in each episode

(2) Spots and (2) Billboards in event

(1) Spot and (1) Element in event

Price

Price

Price

Price

Price

Price

The Summit League: 12 games

NSIC: 6 games

NCHC Quarterfinals: Potential of 3 games

2017 Benchwarmers: 10 episodes

2017 Dakota Destinations: 10 episodes

2017 Midco Motorsports: 10 episodes

2016-2017 Midco Magazine: 12 episodes

2016-2017 Varsity Sports: 36 episodes

2016 Varsity Sports Live: 12 episodes

The Summit League: 6 pre-games, 12 halftimes, 12 post-games

NSIC: 3 pre-games, 6 halftimes, 6 post-games

Midco Minute: New weekly

Live (any event not included in a Team or Tournament sponsor)

Tape-Delayed (any event not included in the Game of the Week package)

Live (any event not included in a Team or Tournament sponsor)

Tape-Delayed (any event not included in the Game of the Week package)

$7,500

$2,000

$2,000

$5,000

$5,000

$5,000

$5,000

$5,000

$5,000

$17,500

$5,000

$15,000

$500

$200

$350

$100

TOURNAMENT ELEMENT SPONSOR

ORIGINAL PROGRAM SPONSOR

TOURNAMENT PRE/HALF/POST SPONSOR

MIDCO MINUTE SPONSOR (12 MONTHS)

INDIVIDUAL EVENT SPONSOR

INDIVIDUAL ELEMENT SPONSOR

THIS IS HOW WE DO SPORTS.™

Page 6: 2017 Sports Advertising Packages - Midco · Intermission/Period Recap: (2) Billboards during intermission (1 prior/1 existing) and (1) spot in each hockey game Pre/Post Game Interview:

2017 Sports Promotional Calendar

MB24A

Schedules, packages and networks subject to change.

Q1 Q2 Q3 Q4JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

NSIC TournamentMidcoSN 

NFL DraftESPN/ESPN2/NFL

PGA ChampionshipTNT  

Summit LeagueTournament - MidcoSN 

Frozen FourESPN/ESPN2      

College Football BowlsESPN/ESPN2

March MadnessTBS/TNT             College Football Bowls

ESPN/ESPN2

Winter X-GamesESPN    NCHC Quarterfinals

MidcoSN                

                   

                   

                   

                 

               

               

               

Live College HockeyMidcoSN

Minnesota Wild HockeyFSN

Live College BasketballMidcoSN

NBA Regular SeasonESPN/FSN/TNT

NBA PlayoffsESPN/ESPN2/TBS/TNT

Stanley Cup PlayoffsNBC Sports/USA

Live College HockeyMidcoSN

Minnesota Wild HockeyFSN

Minnesota TwinsFSN

NASCARNBC Sports

Original ProgramsMidcoSN

RodeosMidcoSN

MLB PlayoffsESPN/TBS

Live College BasketballMidcoSN

NBA Regular SeasonESPN/FSN/TNT

Monday Night Fooball CountdownESPN

Monday Night FootballESPN

College FootballESPN/ESPN2/FSN/MidcoSN

Thursday Night FootballNFL Network