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V O I C E S o f t h e A U S T I N C O M M U N I T Y

2017 Poll Results

Thank you for taking the time to read this year’s public opinion poll of the Austin community.

I undertook funding this project several years ago, as a longtime citizen of Austin who has watched the

community grow and adapt. As I continue to hear differing opinions about the past, present, and future

of Austin, I am pleased to offer the Zandan Poll to serve as an objective tool to measure how Austinites

really feel about our evolving community.

As with previous years, the 2017 Zandan Poll continues the tradition of analyzing Austinites’ opinions

on important topics, including growth, affordability, and our city’s unique culture. In addition, this year’s

poll also focuses on how Austin views both national and local issues that have been front and center

since the election last fall.

For this public opinion poll, 800+ Austin-area residents were surveyed in early March 2017, ending on

March 13th before the Spring Break holiday. Respondents from the City of Austin as well as others from

Travis, Williamson, Hays, Caldwell and Bastrop counties were included and the survey was offered in

both English and Spanish. The results are demographically representative.

The city has long been home to me after moving here in the 1970’s, attending school, raising a family

and starting several businesses. This survey stemmed from my Austin experience and my professional

curiosity to find a way to scientifically measure how Austin citizens feel about the changes going on

around them and about their connection to the city – whether they are new to the city or have been

long-time residents.

I have conducted survey research and social analytics for more than 30 years, and I know the benefits

it can bring to all civic groups and organizations in fostering productive dialog.

As we embark on the fifth wave of sharing results, my hope is that the 2017 poll continues to be a

resource and inspiration for conversation for the Austin community.

Peter Zandan, Ph.D.

Poll Executive Director and Financial Sponsor

The Zandan Poll: Voices of the Austin Community is an objective and scientifically-based survey

developed and sponsored by Peter Zandan, to increase understanding and dialogue on key community

issues.

Poll and Community Outreach Supporters Include:

Headquartered in Austin, Cambia Information Group is a full-service market research consultancy that specializes in helping companies and organizations understand how their key stakeholder groups perceive their brands, communications, products and services. Cambia is providing research design, fielding and analytical support for the 2017 Zandan Poll.

Project team members: • Sharon Reddehase, Vice President – senior project direction of the Zandan Poll

• Karlan Witt, Senior Partner - strategic guidance on the research design and analysis

• Jeff Modlin, Project Manager – day-to-day management of survey design, fielding and analysis

Hill+Knowlton Strategies-Austin provides strategic counsel in crisis communications, reputation management and corporate positioning. We work with Austin-based companies on regional, national, and global campaigns. Hill+Knowlton Strategies is providing media relations and community outreach support for the 2017 Zandan Poll event.

Jack Martin, Global Chairman and CEO of Hill+Knowlton Strategies, on-going support for the Zandan Poll

Project team members:

• Merrill Davis, EVP and General Manager - strategic guidance and oversight of all media and

community outreach efforts

• Melanie Martin, Managing VP - digital campaign direction

• David Weberlein, Creative/Art Director - creative and graphic design

• Amber Mittman, Video Content Producer- video content design and production

• Itzel Garcia, Digital Fellow - website design

• Kimberly Collins, Research+Data Insights - media and event coordination

And special thanks to the following individuals for their contributions:

• Frank Ward of The MACH 1 Group, for serving as Senior Advisor to the project

• David Iannelli of Hudson Pacific, for serving as Political Advisor to the project

• Nate Kania of Quantitative Communications, for his generous contributions to the survey

design

Voices of the Austin Community: Topline Community ReportThe Zandan Poll is an objective public opinion poll of Austin‐area residents. Its purpose is to give Austin residents a scientifically‐representative voice by examining attitudes and behaviors about the city’s most pressing issues including: the economy, affordability, growth, education, policy issues and the overall cultural identity of Austin.

2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q1. Thinking about Austin today, do you think things are headed in the right direction or off on the wrong track?

52% 69% 51% 41%56% 47%64% 44%47%Right direction

35% 14% 37% 48%33% 36%25% 41%36%Wrong track

13% 17% 12% 11%11% 16%10% 15%17%Don’t know

Q2. What do you think are the three most important problemsfacing Austin today?

74% 63% 74% 82%72% 76%65% 80%82%Traffic/ Roads/ Transportation

46% 37% 48% 51%48% 43%35% 53%50%Affordability/ Cost of Living/ AffordableHousing/Gentrification

22% 19% 21% 25%20% 24%21% 22%24%Population Growth/ Overcrowding

21% 23% 21% 20%19% 24%21% 21%17%Jobs/ Wages/ Unemployment/ Poverty/ Homelessness

17% 16% 17% 17%16% 19%19% 16%10%Crime/ Security/ Safety/ Drugs

14% 11% 11% 20%14% 14%10% 17%Taxes/ Government/ Politics

9% 6% 11% 9%8% 9%8% 9%Immigration

8% 6% 8% 9%9% 7%7% 9%12%Education

6% 6% 6% 6%7% 4%4% 7%Public Transit

5% 5% 5% 5%5% 4%6% 4%11%Water/ Preserving Environment/ Green Spaces

8% 17% 7% 3%9% 8%14% 5%5%None of these

Q3. Do you think Austin is...

35% 51% 30% 29%37% 33%49% 26%38%Doing a good job of remaining unique from other major U.S.cities

54% 40% 61% 56%55% 52%46% 59%49%Unique but becoming more similar to other major U.S. cities

11% 9% 9% 15%8% 15%5% 15%13%Similar to other major U.S. cities

Q4. Do you believe Austin is at risk of losing its appeal becauseof the rising cost of living?

55% 50% 55% 58%57% 52%53% 56%54%Yes, definitely

33% 37% 33% 29%32% 34%34% 32%32%Yes, somewhat

10% 9% 11% 10%9% 11%12% 9%11%Not really

1% 1% 0% 1%1% 1%0% 1%2%Definitely not

2% 3% 1% 2%2% 2%1% 2%2%Unsure

Q5. Have you or your family had to cut back on spending due tothe rising cost of living in the Austin area?

66% 67% 67% 64%65% 68%71% 63%Yes

26% 25% 24% 29%27% 25%21% 29%No

8% 8% 9% 7%8% 7%8% 8%Unsure

Page 1


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q6. Which one of the following do you consider the top thing Austin has GAINED due to its growth over the past five years?

20% 12% 22% 24%19% 20%13% 24%Strong economy

19% 22% 18% 17%19% 18%22% 17%Creation of new jobs

14% 16% 13% 14%15% 14%14% 14%Big city feel

13% 17% 10% 13%12% 14%14% 12%Racial and ethnic diversity

9% 9% 10% 8%10% 8%9% 10%More diverse economy

5% 5% 6% 3%4% 5%10% 1%Creativity

3% 3% 3% 2%3% 2%4% 1%Strong sense of community

2% 4% 2% 1%2% 2%3% 1%Green space

2% 0% 3% 2%2% 2%2% 2%Ease of transportation (more alternatives)

1% 1% 1% 1%1% 1%1% 1%Stable neighborhoods

1% 2% 1% 0%2% 0%2% 1%Better cost of living

2% 2% 2% 2%2% 3%1% 3%Other

9% 6% 9% 12%9% 10%5% 12%None of the above

Q7. Which one of the following do you consider the top thingAustin has LOST due to its growth over the past five years?

32% 31% 31% 33%31% 33%34% 30%Lower cost of living

26% 18% 25% 33%25% 28%19% 30%Ease of transportation

11% 12% 11% 10%10% 13%10% 12%Small town feel

7% 5% 8% 6%6% 7%7% 6%Strong sense of community

5% 7% 5% 3%6% 5%6% 5%Green space

5% 5% 6% 3%6% 2%5% 4%Racial and ethnic diversity

4% 5% 4% 3%4% 4%5% 3%Stable neighborhoods

4% 9% 2% 1%4% 3%6% 2%Creativity

1% 4% 1% 1%2% 0%3% 0%More diverse economy

1% 1% 2% 1%1% 2%1% 1%Strong economy

1% 2% 1% 2%2% 1%1% 1%Creation of new jobs

2% 2% 2% 2%2% 1%1% 2%Other

2% 1% 2% 1%1% 3%1% 2%None of the above

Q8. Thinking five years into the future, do you expect life inAustin for most people will be better, worse, or stay about thesame?

46% 32% 52% 50%45% 48%40% 50%Worse

28% 30% 25% 30%28% 28%25% 30%About the same

16% 24% 15% 11%20% 11%23% 12%Better

10% 14% 8% 8%7% 13%12% 8%Unsure

Q9. Compared to other major U.S. cities, do you think Austin ismanaging growth better, worse or about the same?

39% 23% 43% 47%38% 40%30% 45%Worse

34% 37% 32% 34%32% 37%32% 35%About the same

22% 34% 20% 14%26% 17%33% 15%Better

5% 6% 4% 5%4% 6%5% 5%Unsure

Page 2


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q10. Do you think Austin is doing a good job or a poor job of protecting its culture and unique identity as it grows?

12% 7% 13% 16%11% 14%7% 16%Very poor job

26% 20% 26% 31%26% 27%24% 27%Somewhat poor job

45% 49% 45% 42%46% 45%49% 43%Somewhat good job

12% 20% 10% 7%13% 9%18% 8%Very good job

4% 4% 6% 4%4% 5%3% 6%Unsure

Q11. Compared to other U.S. cities, do you think Austin is abetter or worse place to raise a family?

16% 14% 18% 15%11% 23%12% 19%Worse

29% 24% 28% 33%30% 28%29% 29%About the same

49% 56% 47% 46%53% 44%53% 47%Better

6% 6% 6% 6%6% 6%6% 6%Unsure

Q12. Compared to other U.S. cities, is Austin a better or worseplace for Millennials (Born 1985‐2004 / age 13 to 32)?

12% 10% 9% 16%11% 13%10% 13%Worse

19% 18% 18% 22%19% 20%18% 20%It’s about the same

61% 64% 65% 53%63% 58%65% 58%Better

8% 8% 8% 9%8% 9%7% 10%Unsure

Q12. Compared to other U.S. cities, is Austin a better or worseplace for Generation X (Born 1965‐1984 / age 33 to 52)?

19% 18% 20% 20%19% 20%18% 21%Worse


36% 44% 35% 32%39% 33%35% 37%Better

8% 9% 8% 8%7% 9%9% 7%Unsure

Q12. Compared to other U.S. cities, is Austin a better or worseplace for Baby Boomers (Born 1946‐1964 / age 53 to 71)?

39% 25% 45% 43%35% 44%35% 41%Worse


21% 31% 16% 18%25% 14%24% 18%Better

11% 12% 10% 11%10% 12%12% 10%Unsure

Q12. Compared to other U.S. cities, is Austin a better or worseplace for Greatest Generation (Born before 1946 / age 72+)?

46% 33% 53% 48%42% 51%42% 49%Worse


14% 21% 11% 12%17% 9%18% 11%Better

17% 24% 13% 15%17% 16%20% 14%Unsure

Q13. Overall, do you think the people moving here are....?

23% 10% 24% 33%20% 28%16% 28%Very different from me

29% 24% 31% 31%29% 30%26% 32%A little different from me

29% 40% 27% 23%33% 25%38% 23%A little similar to me

10% 17% 9% 6%12% 7%16% 7%Very similar to me

8% 8% 8% 7%6% 10%5% 10%Unsure

Page 3


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q14. Do you agree or disagree – Austin’s growth benefits people like me.

17% 9% 15% 27%15% 21%10% 22%Strongly disagree

20% 16% 23% 19%19% 21%19% 21%Somewhat disagree

25% 21% 29% 24%23% 28%24% 26%Neither agree nor disagree

25% 33% 23% 22%29% 20%30% 22%Somewhat agree

10% 19% 9% 4%12% 7%15% 7%Strongly agree

2% 2% 1% 4%2% 3%1% 3%Unsure

Q15. In your opinion, does Austin live up to the positive hype itgets?

33% 47% 30% 26%34% 32%46% 25%Yes, definitely

46% 39% 51% 45%48% 43%42% 48%Yes, somewhat

15% 7% 13% 23%13% 17%8% 19%Not really

5% 4% 4% 6%5% 5%3% 6%Definitely not

2% 3% 1% 1%1% 3%2% 2%Unsure

Q16. How much do you agree or disagree that the followingcharacteristics describe the City of Austin? (reportingStrongly/Somewhat Agree)

88% 86% 90% 87%86% 90%89% 87%Musical

84% 86% 86% 80%86% 81%88% 81%Creative

82% 88% 82% 77%84% 79%88% 78%Young

79% 80% 78% 81%83% 74%82% 78%Educated

78% 80% 76% 79%81% 74%79% 77%Entrepreneurial

77% 76% 79% 76%76% 78%77% 77%Liberal

76% 82% 73% 74%79% 72%80% 73%Innovative

75% 77% 78% 69%78% 70%81% 71%Healthy

75% 80% 69% 77%72% 79%78% 73%Culturally diverse

73% 74% 73% 71%72% 74%76% 70%Weird

69% 74% 67% 66%70% 66%73% 65%Laid back

55% 58% 52% 55%57% 51%59% 52%Philanthropic

26% 30% 23% 26%26% 25%30% 23%Conservative

Page 4


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q17. Which one of the following cities do you believe Austin is most similar to?

19% 16% 23% 17%23% 14%20% 19%Portland

13% 8% 13% 15%11% 15%10% 14%Seattle

11% 14% 9% 12%10% 12%10% 12%San Francisco

7% 11% 7% 4%6% 9%11% 4%San Antonio

7% 6% 7% 6%5% 8%3% 9%Nashville

6% 6% 7% 4%7% 4%8% 4%Dallas

5% 6% 6% 3%5% 5%5% 5%Denver

5% 3% 4% 6%6% 3%6% 3%Houston

3% 5% 1% 3%3% 3%6% 1%New York City

2% 1% 1% 3%2% 1%1% 2%Raleigh

1% 2% 1% 1%1% 1%1% 1%Boston

1% 1% 0% 0%1%0% 1%Washington, D.C.

3% 4% 2% 2%2% 3%3% 2%Other

16% 15% 12% 20%13% 19%11% 19%Don’t know

4% 1% 6% 2%4% 3%4% 3%None

Q18. Please rate, on a scale from zero to ten, how well‐suitedAustin is as a place to live for each of the following groups.(Reporting 6‐10 Well‐suited)

88% 92% 85% 88%88% 87%92% 85%LGBT (lesbian, gay, bisexual, and transgender)

86% 86% 83% 88%86% 86%86% 85%Young adults without children

85% 89% 82% 85%86% 85%83% 87%Liberals

77% 85% 75% 74%78% 76%80% 75%Young college graduates looking for work

77% 80% 74% 76%77% 76%78% 76%Asian Americans

73% 84% 68% 72%73% 74%79% 70%Hispanics

65% 71% 64% 62%70% 58%71% 61%Families with young children

63% 76% 55% 59%62% 63%71% 57%African Americans

62% 69% 59% 60%65% 58%65% 60%Immigrants

60% 68% 56% 59%62% 57%65% 57%The middle class

55% 62% 51% 54%62% 45%57% 54%People over the age of 50

53% 61% 52% 49%56% 49%59% 49%Single parents

43% 44% 40% 46%46% 38%44% 42%Conservatives

22% 27% 20% 20%26% 16%28% 18%The poor

Q19. Guac or Queso?

53% 51% 51% 56%51% 55%60% 48%Queso

41% 41% 42% 38%42% 39%35% 44%Guacamole

7% 8% 7% 5%7% 7%5% 8%Meh, I don’t care for either

Page 5


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q20. How often does your morning meal consist of breakfast tacos?

7% 10% 8% 4%6% 8%4% 9%Eggs in a tortilla are not my thing

15% 13% 14% 18%14% 17%6% 21%A few times per year

13% 12% 15% 12%13% 13%11% 14%Every few months

24% 24% 24% 24%23% 26%24% 24%A few times per month

22% 19% 20% 25%22% 21%25% 19%About once per week

19% 21% 19% 17%21% 15%29% 12%Several times per week

Q21. How closely do you follow local politics in the Austin area?

14% 18% 13% 12%10% 20%15% 13%Not at all

32% 33% 32% 31%29% 36%31% 33%Not very closely

38% 33% 41% 40%42% 33%39% 38%Somewhat closely

14% 15% 13% 16%17% 10%14% 14%Very closely

1% 1% 1% 1%1% 1%0% 1%Unsure

Q22. Did you vote in the last LOCAL election (May 7, 2016)?

This was the election where city of Austin residents could vote for Prop 1 ‐ about the operation of transportation network

companies (TNCs) like Uber and Ly .

47% 39% 52% 47%57% 32%45% 48%Yes

53% 61% 48% 53%43% 68%55% 52%No

Q23. Why not?

19% 10% 18% 29%7% 31%7% 28%There was not a local election in my city/county on this date

17% 16% 17% 17%23% 11%24% 11%Didn’t have time

16% 10% 20% 16%13% 18%15% 16%Issues didn’t affect me

15% 18% 16% 10%15% 14%21% 11%Wasn’t aware it was happening

10% 8% 11% 10%9% 10%9% 10%I chose not to vote on principle

4% 5% 2% 4%4% 3%6% 2%Unable to find / get to polling place

20% 30% 14% 17%22% 19%19% 21%Other

11% 14% 9% 11%17% 6%8% 14%Prefer not to answer

Page 6


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q24. In the past year, have you volunteered your time to any of the following causes?

19% 12% 20% 24%18% 21%16% 21%A religious organization (e.g., church, synagogue or mosque)

18% 18% 19% 17%18% 18%21% 16%Homelessness / food pantry

16% 17% 18% 13%14% 18%17% 15%Animal / pet‐related (e.g., an animal shelter)

12% 13% 13% 10%14% 10%17% 9%Educational or youth service (e.g., after‐school program)

11% 14% 11% 9%15% 6%17% 8%An environmental event, city beautification or cleanup day

11% 9% 12% 12%13% 9%14% 10%A fitness event (e.g., a raising money for a marathon, Walkfor a Cause)

11% 12% 9% 13%13% 9%11% 11%Elderly or disabled

11% 9% 12% 12%11% 10%10% 12%Your child’s school

10% 8% 11% 10%11% 9%10% 10%Neighborhood or government (e.g., neighborhoodassociation, serving on an unpaid local committee)

9% 10% 9% 9%11% 7%12% 8%Art or culture‐related event or program

6% 6% 4% 9%5% 8%4% 8%Veterans’ issues

6% 8% 5% 6%7% 4%10% 4%Hospital or other health

5% 5% 6% 4%6% 4%8% 3%Public safety

4% 2% 3% 6%3% 5%1% 5%Other

37% 40% 36% 38%34% 42%36% 38%None of the above

Q25. Does your employer actively provide any of the following?

26% 26% 25% 29%29% 22%25% 27%Paid time off to vote in elections

25% 20% 26% 29%26% 24%25% 26%Employer sponsors volunteer activities or projects

18% 22% 15% 16%19% 15%19% 16%Charitable gift matching program

13% 12% 12% 17%14% 12%16% 11%Financial support to Austin‐based non‐profits

13% 16% 10% 16%14% 12%14% 13%Paid time off for volunteering

9% 9% 10% 8%10% 9%12% 7%Pro bono projects for non‐profits

18% 13% 18% 22%15% 22%17% 18%Don’t know

29% 30% 32% 24%27% 31%27% 30%None of the above

Q26. Do you think your workplace has a political perspective?

36% 40% 34% 34%41% 28%40% 32%Yes

38% 36% 42% 34%36% 39%36% 39%No

24% 23% 22% 28%22% 28%22% 26%Don’t know

2% 1% 2% 4%1% 4%2% 2%Prefer not to answer

Q27. The City of Austin changed the way that it elects citycouncil members from a citywide approach to a 10‐1 systemthat elects council members from geographical districts. Do youthink that this change has made city government in Austinbetter or worse?

53% 50% 53% 53%48% 59%51% 54%Don’t know enough / Don’t have a strong opinion

29% 37% 28% 24%34% 23%34% 26%Change has made Austin better

18% 13% 18% 22%18% 18%15% 20%Change has made Austin worse

Page 7


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q28. One of the goals of this change was to increase diversity and improve representation on the Austin City Council. Do you think that the change has or has not achieved that goal?

43% 44% 43% 42%37% 52%39% 45%Don’t know enough / Don’t have a strong opinion

33% 43% 30% 28%37% 27%42% 27%Yes, the change has achieved the goal

24% 13% 28% 30%26% 21%19% 28%No, the change has not achieved the goal

Q29a. About how frequently would you say you use ride‐sharingservices?

59% 46% 61% 67%50% 71%41% 70%Never

17% 16% 16% 19%17% 17%18% 16%Less than once a month

11% 16% 10% 8%14% 6%18% 7%Monthly or a few times a month

5% 9% 4% 3%7% 2%8% 3%Weekly

4% 5% 5% 3%6% 2%7% 3%A few times per week

4% 8% 3% 1%6% 1%8% 1%Daily

Q29b. Do you support that Uber and Lyft no longer serve thecity of Austin?

49% 52% 50% 47%52% 46%53% 47%No

26% 20% 26% 31%21% 33%23% 28%I don’t care

24% 28% 24% 22%26% 21%23% 25%Yes

Q30. For many people who live in Austin their daily commute isgetting more challenging. To cope with this situation, has youremployer done any of the following?

20% 21% 20% 18%21% 17%19% 21%Increased support for flex hours

18% 19% 17% 18%20% 15%19% 18%Increased tolerance for employees working from home

12% 17% 11% 8%14% 7%16% 8%Increased stipends for public transportation

12% 12% 11% 12%12% 10%15% 9%Changed working hours / hours the office is open

10% 11% 8% 11%10% 10%13% 7%Provided incentives for carpooling

5% 10% 4% 1%6% 2%7% 2%Moved office locations

3% 2% 3% 4%2% 6%2% 4%Other

51% 38% 56% 56%49% 55%44% 57%None of the above

Q31. Do you support or oppose restrictions on short‐termrentals in Austin?

31% 33% 27% 35%35% 26%32% 31%Yes – I support restrictions

42% 38% 47% 41%39% 47%42% 42%No – I oppose restrictions

26% 29% 26% 24%26% 27%26% 27%Unsure

Q32. Please rate whether you have a favorable or unfavorableopinion of: President Donald Trump (Favorable:Strongly/somewhat, Unfavorable: Strongly/Somewhat):

28% 30% 26% 29%22% 36%22% 32%Favorable

54% 55% 58% 49%60% 45%60% 50%Unfavorable

16% 13% 16% 19%16% 16%16% 16%Neutral

Page 8


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q32. … Austin City Council (Favorable: Strongly/somewhat, Unfavorable: Strongly/Somewhat):

35% 43% 29% 34%41% 26%40% 31%Favorable

19% 10% 21% 25%18% 20%14% 22%Unfavorable

36% 31% 41% 34%34% 39%34% 37%Neutral

Q32. ... Austin Mayor Steve Adler (Favorable:Strongly/somewhat, Unfavorable: Strongly/Somewhat):

38% 45% 34% 37%44% 29%38% 38%Favorable

17% 11% 19% 20%18% 16%12% 20%Unfavorable

35% 29% 39% 36%30% 43%36% 34%Neutral

Q32. ... The Republican Party (Favorable: Strongly/somewhat,Unfavorable: Strongly/Somewhat):

29% 33% 26% 28%25% 34%24% 32%Favorable

45% 39% 49% 47%51% 37%48% 44%Unfavorable

22% 22% 22% 22%21% 24%22% 22%Neutral

Q32. ... The Democratic Party (Favorable: Strongly/somewhat,Unfavorable: Strongly/Somewhat):

43% 48% 38% 45%49% 35%51% 38%Favorable

31% 23% 36% 32%24% 41%19% 39%Unfavorable

22% 22% 24% 19%23% 19%24% 20%Neutral

Q32. ... Texas Governor Greg Abbott (Favorable:Strongly/somewhat, Unfavorable: Strongly/Somewhat):

32% 34% 31% 31%27% 39%27% 35%Favorable

39% 30% 42% 44%44% 33%39% 39%Unfavorable

23% 24% 22% 22%23% 23%24% 21%Neutral

Q32. ... Former President Barack Obama (Favorable:Strongly/somewhat, Unfavorable: Strongly/Somewhat):

57% 65% 54% 53%64% 46%68% 49%Favorable

26% 21% 28% 28%17% 40%16% 33%Unfavorable

15% 11% 17% 17%18% 11%14% 17%Neutral

Q32. ... The Texas State Legislature (Favorable:Strongly/somewhat, Unfavorable: Strongly/Somewhat):

31% 38% 27% 30%28% 35%33% 30%Favorable

32% 24% 34% 36%36% 26%26% 35%Unfavorable

30% 26% 34% 28%30% 30%31% 29%Neutral

Q32. ... The U.S Congress (Favorable: Strongly/somewhat,Unfavorable: Strongly/Somewhat):

23% 33% 18% 19%22% 24%26% 20%Favorable

44% 33% 47% 49%44% 43%38% 48%Unfavorable

29% 26% 32% 28%30% 28%30% 28%Neutral

Page 9


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q32. ... The U.S. Federal Government (Favorable: Strongly/somewhat, Unfavorable: Strongly/Somewhat):

26% 34% 20% 26%26% 27%29% 24%Favorable

38% 33% 42% 39%38% 39%37% 39%Unfavorable

32% 28% 35% 33%34% 29%30% 34%Neutral

Q33. For each of the following policies, please indicate whetheryou support it or oppose it: Austin acting as a sanctuary cityand protecting the rights of undocumented immigrants, even inthe face of federal immigration law

39% 42% 42% 32%45% 30%49% 32%Support

34% 23% 34% 42%27% 44%21% 42%Oppose

24% 27% 21% 23%24% 23%24% 24%Neutral

Q33. ... Building a new U.S. / Mexico border wall

24% 23% 24% 25%19% 31%19% 27%Support

55% 51% 58% 54%58% 50%61% 50%Oppose

17% 21% 15% 17%18% 16%14% 20%Neutral

Q33. ... Temporarily halting Muslim immigration and tourismuntil the threat from ISIS decreases

29% 27% 27% 33%23% 38%22% 34%Support

44% 42% 47% 41%49% 36%50% 39%Oppose

22% 22% 22% 23%23% 21%22% 23%Neutral

Q33. ... Expanding charter school funding

31% 34% 32% 28%29% 34%31% 32%Support

28% 24% 26% 32%29% 25%25% 30%Oppose

32% 29% 33% 32%33% 30%31% 32%Neutral

Q33. ... The Affordable Care Act or ACA (“Obamacare”)

41% 45% 42% 38%47% 33%47% 38%Support

31% 24% 33% 36%25% 41%22% 38%Oppose

24% 25% 22% 24%23% 24%25% 22%Neutral

Q33. ... Increasing cooperation and alliance between the U.Sand Russia

24% 27% 23% 24%23% 27%23% 25%Support

29% 28% 30% 27%32% 23%30% 28%Oppose

37% 29% 40% 40%36% 39%34% 39%Neutral

Q33. ... Pulling out, or substantially reducing U.S. support forNAFTA (North American Free Trade Agreement)

18% 24% 16% 17%17% 21%16% 20%Support

34% 27% 39% 34%38% 28%35% 33%Oppose

35% 32% 34% 38%33% 37%30% 38%Neutral

Page 10


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q33. ... Tax penalties for U.S. companies who move jobs overseas

47% 50% 42% 49%43% 52%39% 52%Support

18% 15% 24% 14%19% 16%26% 13%Oppose

28% 26% 29% 30%31% 25%26% 30%Neutral

Q33. ... Deportation of undocumented immigrants living in theU.S.

33% 32% 33% 34%28% 42%25% 39%Support

36% 33% 40% 32%39% 30%42% 31%Oppose

28% 29% 24% 31%29% 25%27% 28%Neutral

Q33. ... Reductions in spending on social programs such asMedicaid, food stamps, and Children’s Health InsuranceProgram (CHIP)

20% 29% 14% 19%18% 22%20% 20%Support

52% 47% 53% 55%55% 49%52% 52%Oppose

24% 17% 29% 23%23% 25%21% 25%Neutral

Q33. ... Placing a tariff on Chinese goods imported to the U.S.

29% 28% 28% 29%25% 34%22% 33%Support

30% 28% 34% 28%32% 27%36% 26%Oppose

33% 33% 32% 33%34% 31%32% 33%Neutral

Q33. ... Placing a tariff on Mexican goods imported to the U.S.

21% 23% 19% 22%17% 27%17% 23%Support

45% 42% 49% 43%49% 40%49% 42%Oppose

27% 27% 26% 29%28% 26%25% 29%Neutral

Q34. Do you think cities such as Austin should have theauthority to make local laws about such things as Uber andfracking that cannot be superseded by state laws OR do youthink state laws should apply universally across Texas?

49% 56% 48% 45%57% 39%58% 43%Yes, Austin should have the authority to make local laws

31% 26% 33% 32%26% 37%24% 35%No, state laws should apply universally across Texas

20% 18% 19% 23%17% 24%18% 21%Not sure/Don’t have a strong opinion either way

Q35. Which comes closest to your opinion?

50% 53% 48% 48%57% 38%57% 45%I am concerned about how life in Austin might change during the presidency of Donald Trump

28% 29% 29% 25%26% 31%29% 27%The culture and personality of Austin are too strong for the city to be impacted by a Trump presidency

23% 17% 22% 27%17% 31%15% 28%Not sure / Don’t have a strong opinion either way

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2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q36. On a scale of 0 to 5 Longhorns, how passionate are you about UT Football?

25% 27% 32% 18%24% 28%25% 26%Zero Longhorns – I don’t care at all

9% 12% 10% 6%9% 10%9% 10%One Longhorn

9% 8% 6% 12%11% 5%8% 9%Two Longhorns

11% 13% 11% 11%12% 10%13% 10%Three Longhorns

9% 9% 7% 10%9% 8%10% 8%Four Longhorns

27% 17% 25% 37%27% 27%22% 30%Five Longhorns – Hook ‘Em!

5% 7% 7% 1%5% 6%8% 3%Seriously? They’re a bitter rival.

4% 7% 3% 4%3% 6%4% 4%Wait, UT has a football team?

Q37. How important do you think innovation (such as start‐upsand technology companies) are to Austin’s economy?

1% 2% 0%1% 0%0% 1%Not important at all

1% 1% 1% 0%1% 1%1% 1%Not very important

16% 12% 16% 20%14% 19%14% 18%Somewhat important

36% 36% 33% 39%38% 32%37% 35%Very important

42% 48% 45% 35%42% 43%46% 40%Extremely important

4% 2% 4% 5%4% 4%3% 5%Don’t know

Q38. Compared to other U.S. cities, would you say theinnovation culture in Austin is:

2% 2% 2% 2%2% 1%2% 2%Below average

19% 11% 23% 21%16% 23%17% 20%Average

59% 56% 57% 62%58% 59%56% 60%Above average

16% 25% 15% 11%18% 13%20% 13%World class

5% 6% 3% 4%5% 4%4% 5%Unsure

Q39. As Austin thinks about the future, would you be in favor ofany of the following as a means to support innovation?(reporting Strongly/Somewhat)

69% 76% 69% 63%70% 66%70% 67%Major development projects to support innovative companies and their workers

63% 71% 64% 55%68% 55%70% 58%Providing additional support, like affordable housing and tax incentives, for people in creative industries…

58% 66% 56% 52%58% 57%60% 56%Tax breaks for technology companies who move workers here (e.g., Facebook, Google)

Q40. In your opinion, how often do you take advantage of Austin’s cultural offerings?

20% 28% 21% 13%26% 11%30% 14%Frequently

50% 46% 50% 55%51% 50%56% 47%Sometimes

21% 15% 22% 25%17% 28%10% 29%Rarely

8% 11% 6% 7%6% 10%5% 10%Never

Page 12


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q41. How important do you think these organizations, events, and/or festivals are to Austin’s identity? (reporting Extremely/Very Important)

83% 83% 86% 79%81% 86%88% 79%SXSW (South by Southwest)

83% 84% 86% 77%82% 84%88% 79%Austin City Limits Music Festival

78% 82% 78% 76%77% 81%84% 75%Trail of Lights / Zilker Tree Lighting

75% 78% 71% 77%73% 78%79% 73%UT Football Games

75% 78% 77% 71%75% 75%83% 69%ACL Live at The Moody Theater

67% 71% 65% 67%69% 65%73% 63%Pecan Street Festivals

64% 66% 60% 67%62% 66%69% 61%Austin Rodeo

64% 67% 64% 61%66% 60%70% 59%Zilker Kite Festival

61% 72% 65% 50%63% 60%72% 54%Austin Food & Wine Festival

60% 66% 63% 53%61% 58%67% 55%Blues on the Green

59% 65% 59% 55%60% 59%64% 56%Texas Book Festival

58% 63% 57% 56%60% 56%68% 52%Austin Marathon / Half Marathon

58% 59% 57% 58%60% 55%66% 53%Capitol 10K

58% 66% 56% 54%58% 58%64% 54%Old Settlers Music Festival

55% 64% 56% 48%57% 53%66% 48%Marley Fest/Austin Reggae Festival

55% 63% 52% 52%54% 56%60% 51%Formula One United States Grand Prix (at Circuit of the Americas)

54% 58% 52% 54%53% 57%58% 52%Ballet Austin

54% 62% 48% 54%54% 54%61% 49%The Texas Relays

51% 57% 51% 47%51% 51%56% 47%Republic of Texas Biker Rally

49% 53% 50% 46%54% 42%60% 41%Eeyore’s Birthday Party

41% 52% 40% 35%42% 41%46% 38%Dell Match Play (WGC)

Q42. Which of the following statements best characterizes your feelings about Austin’s creative culture?

48% 53% 49% 42%50% 45%62% 38%The creative culture in Austin is what makes this a great cityto live in

30% 29% 27% 33%34% 23%26% 32%The creative culture in Austin has been pushed out by abooming population and changing economy

16% 10% 18% 19%12% 22%8% 21%The creative culture in Austin has a minimal impact on my life

7% 7% 7% 6%4% 10%4% 8%Don’t know

Page 13


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

Q43. Best BBQ in Austin?

20% 14% 22% 23%18% 23%20% 20%Salt Lick

16% 13% 18% 16%16% 17%16% 17%Franklin’s

14% 13% 16% 13%14% 14%13% 15%Rudy’s

8% 12% 9% 5%10% 7%9% 8%I don’t like BBQ

5% 3% 6% 7%5% 6%3% 7%County Line

5% 5% 4% 5%5% 5%6% 4%Stubb’s

4% 5% 3% 4%3% 6%4% 4%Cooper’s

4% 5% 5% 3%5% 3%5% 4%T. Black’s

3% 5% 3% 2%5% 1%4% 2%La Barbecue

3% 6% 1% 2%4% 1%6% 1%Brown’s Bar‐B‐Que

2% 2% 1% 2%2% 1%1% 2%Stiles Switch

2% 2% 1% 2%1% 3%3% 1%John Mueller Meat Co.

2% 2% 1% 3%1% 2%1% 2%Ironworks

1% 3% 1% 0%2% 0%2% 0%Freedmen’s

1% 1% 1% 1%2% 0%1% 1%Micklethwait Craft Meats

1% 1% 1% 0%1% 1%1% 0%Lambert’s

0% 1% 0%0%0% 0%Kerlin BBQ

9% 8% 5% 12%7% 11%5% 11%Other

S2. In which of the following Texas counties do you live?

56% 56% 55% 59%83% 18%59% 54%Travis

25% 23% 25% 27%13% 43%21% 28%Williamson

13% 17% 15% 7%4% 25%16% 11%Hays

4% 3% 4% 5%10%4% 5%Bastrop

2% 1% 1% 2%4%1% 2%Caldwell

S3. What is your zip code?

82% 81% 82% 83%71% 100%81% 83%Not central Austin

18% 19% 18% 17%29% 0%19% 17%Central Austin

S4. Do you live in the City of Austin?

60% 68% 56% 56%100%70% 52%Yes

40% 32% 44% 44%100%30% 48%No

S5. How long, in years, have you lived in the Austin area? If youhave moved away and returned to Austin, please estimate howmany years in total you’ve lived in the Austin area. (responseshave been netted for reporting)

28% 100%32% 22%40% 19%0‐5

38% 100%36% 41%40% 37%6‐20

34% 100%32% 37%19% 44%21+

S6. What is your gender?

50% 53% 49% 48%45% 57%56% 46%Female

50% 47% 51% 52%55% 43%44% 54%Male

Page 14


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

S7. What is your age?

40% 59% 43% 23%48% 30%100%18‐34

18% 21% 19% 16%19% 18%31%35‐44

31% 15% 28% 47%25% 40%52%45‐64

10% 5% 10% 15%8% 13%17%65+ years

S8. Which of the following income groups includes yourestimated total household income last year before taxes?

19% 34% 13% 14%20% 19%27% 14%Up to $25,000

24% 22% 24% 24%25% 22%24% 23%$25,000 ‐ $49,999

30% 25% 34% 31%29% 32%30% 31%$50,000 ‐ $99,999

21% 13% 22% 25%20% 21%13% 26%$100,000 ‐ $199,999

6% 5% 7% 6%6% 6%5% 6%$200,000 or more

S9a. Are you of Hispanic, Latino or Spanish origin?

68% 70% 66% 69%67% 70%61% 73%No, not of Hispanic, Latino, or Spanish origin

25% 25% 25% 24%26% 23%32% 20%Yes, Mexican, Mexican American, Chicano

1% 2% 1% 1%1% 1%1% 2%Yes, Puerto Rican

0% 0% 1%0% 0%1%Yes, Cuban

6% 3% 7% 6%5% 6%6% 5%Yes, another Hispanic, Latino, or Spanish origin

S9b. What is your race?

78% 77% 78% 79%73% 85%74% 81%White

9% 6% 10% 11%8% 10%9% 9%Black, African American

7% 10% 8% 2%10% 2%10% 4%Asian

1% 0% 1% 3%1% 2%1% 2%American Indian or Alaska Native

0% 0% 1% 0%0% 0%1% 0%Native Hawaiian/Other Pacific Islander

6% 7% 7% 6%9% 3%8% 5%Other

S10. Do you have any children under age 18 currently living inyour household?

31% 31% 30% 32%33% 27%39% 25%Yes

69% 69% 70% 68%67% 73%61% 75%No

S11. How many children under 18 do you have living at home?

51% 55% 45% 55%50% 54%53% 50%1

37% 39% 43% 29%40% 32%36% 38%2

9% 1% 8% 16%10% 8%9% 9%3

2% 4% 3%7%2% 3%4

0% 1%1%1%5 or more

D1. Were you raised in the Austin area?

34% 13% 27% 57%37% 28%47% 24%Yes

66% 87% 73% 43%63% 72%53% 76%No

D2. What is the last grade of school you completed?

23% 23% 22% 24%20% 27%30% 19%High school graduate or less

36% 42% 32% 36%35% 39%36% 36%Some college

41% 35% 45% 40%45% 35%34% 45%College +

Page 15


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

D3. Which of the following best describes your current employment status?

52% 47% 54% 54%56% 46%56% 49%Employed full‐time

13% 9% 11% 19%10% 18%22%Retired

7% 11% 8% 4%7% 8%9% 6%Employed part‐time

7% 8% 6% 8%7% 8%10% 6%Unemployed

6% 8% 5% 7%6% 7%6% 6%Full‐time homemaker

5% 2% 7% 6%5% 6%3% 7%Self‐employed

5% 10% 6% 1%6% 4%13% 0%Student

1% 2% 0% 1%1% 1%1% 1%Under‐employed given my skills, working part‐time

1% 1% 2%1% 1%2% 0%Under‐employed given my skills, but working full‐time

1% 3% 2%2% 1%0% 2%Other

D4. In which sector have you primarily worked over the courseof your career?

14% 11% 11% 22%16% 12%13% 15%Technology

12% 20% 12% 6%13% 11%18% 7%Service industry (hotels, retail, restaurants, bars)

11% 5% 17% 8%12% 10%12% 10%Education

8% 11% 10% 4%10% 6%8% 9%Healthcare/Medicine

8% 7% 5% 13%7% 10%6% 10%Federal, state or local government

6% 4% 8% 7%6% 6%7% 6%Accounting and Finance

3% 1% 4% 3%1% 6%2% 4%Transportation

2% 5% 2% 2%2% 3%2% 3%Law/Legal Services

2% 2% 4% 1%1% 4%1% 4%Energy or Utilities

2% 2% 0% 4%2% 2%1% 3%Consulting

2% 3% 0% 4%3% 1%3% 1%Communications

2% 1% 4% 1%2% 3%3% 2%Real estate

2% 2% 2% 2%3% 0%3% 1%Creative (design, fashion, art, music, writing)

1% 2% 0% 1%1%0% 1%Entertainment/Festivals

1% 1% 1% 1%1% 1%1% 0%Entrepreneurial/Business Owner

0% 1% 0%0% 0%0% 0%Public Relations/Public Affairs

0% 0%1%0%Farming or Agriculture

22% 23% 19% 23%19% 25%20% 23%None of these

D5. Have you voted in any election in the last 4 years?

74% 63% 76% 82%75% 74%65% 80%Yes

24% 34% 22% 18%23% 26%32% 19%No

1% 2% 2%2% 0%2% 1%Don’t know

Page 16


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

D6. Generally speaking, which of the following best describes your political party affiliation?

36% 39% 36% 33%34% 37%38% 34%Independent

32% 31% 29% 36%38% 24%31% 33%Democrat

18% 15% 21% 18%12% 27%13% 22%Republican

10% 12% 10% 8%11% 8%15% 6%Other/Don't know

3% 3% 3% 4%4% 2%3% 4%Libertarian

0% 0% 1%1%1%Tea Party

D7. Did you or do you attend any of the following universities orcolleges located in or near Austin?

22% 13% 22% 31%24% 20%26% 20%Austin Community College

17% 10% 15% 26%22% 10%19% 16%The University of Texas at Austin

3% 4% 3% 4%4% 2%4% 3%St. Edwards University

3% 6% 2% 1%5% 0%6% 1%Art Institute of Austin

2% 5% 0% 0%2% 1%3% 1%Acton School of Business (Hardin–Simmons University)

1% 2% 1% 1%2% 0%2% 1%Concordia University Texas

1% 0% 1% 2%1% 1%2% 1%Southwestern University (Georgetown)

1% 1% 1% 1%2% 0%1% 1%Huston–Tillotson University

1% 0% 1% 0%1% 1%1% 0%Strayer University – Texas

57% 67% 61% 45%49% 69%48% 63%None of the above

D8. Which of the following best describes your marital status?

46% 40% 45% 51%42% 52%34% 53%Married

31% 37% 32% 26%36% 24%47% 21%Single, never married

11% 11% 14% 7%13% 8%16% 7%Single and living with a partner

9% 7% 7% 12%7% 11%2% 13%Divorced

2% 2% 2% 3%1% 4%4%Widowed

1% 2% 1% 1%1% 2%0% 2%Separated

D9. Do you own or rent your current place of residence?

57% 34% 57% 74%49% 68%40% 68%Own

42% 65% 40% 26%50% 30%57% 31%Rent

2% 1% 3% 1%1% 2%3% 1%Don’t know

D10/11. How many other languages, besides [English][Spanish],are spoken in your home on a daily basis?

73% 73% 69% 76%70% 76%69% 75%None, just the one

24% 22% 26% 23%26% 21%28% 22%1 other language

3% 4% 3% 1%4% 1%3% 3%2 other languages

1% 0% 1% 1%1% 1%1% 1%3 or more other languages

Page 17


2017G Age

18‐34 35+

CoA Resident

Yes No

Years in Austin

0‐5 6‐20 21+N=813

2015

N=814

D12. Through which method do you get the majority of your news?

52% 60% 55% 44%54% 50%63% 45%Online

36% 26% 33% 47%34% 38%23% 45%TV

5% 6% 6% 3%6% 4%6% 4%Radio

4% 6% 4% 2%3% 5%5% 3%I don’t keep up with news

3% 2% 2% 4%2% 3%2% 3%Print

0% 0% 1%1% 0%1% 0%Other

Page 18

Research Methodology

The Zandan Poll: Voices of Austin Community survey was sponsored, directed, and funded as a gift to the community by Peter Zandan, Ph.D.

Cambia Information Group interviewed 813 Austin-area residents from the entire Austin Metropolitan Statistical Area (MSA). Interviewing was conducted in early March 2017 and completed by March 13th to avoid the Spring Break holiday. The survey was administered online and could be taken on a computer or on any mobile device and was offered in both English and Spanish.

Cambia used two premier online sample vendors as the primary sample source. Both Cambia and the sample vendor comply with, or exceed, all applicable industry standards published by ESOMAR, the MRS and CASRO.

Respondents were required to be at least 18 years of age to participate. They represented a broad spread across age, income, ethnicity, political interest and area in which they live. Once the data collection was complete, Cambia undertook a careful comparison of all demographics to the 2015 American Community Survey (U.S. Census Bureau, 5-year average) data for the Austin MSA. The Zandan Poll was weighted to Census on the following demographic variables: gender, income, ethnicity, college-educated and children in household. A small number of interviews and questions were removed for concerns regarding reliability.

The final results are demographically representative. Data collection successfully closely aligned to the U.S. Census results.

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