2017€¦ · 2017 exhiBitoR, suppoRteR aNd pRoMotioNal oppoRtuNities Own the throne! Place your...

2017Exhibitor,SupportEr and

promotionalopportunitiES

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

The National Council for Behavioral Health is the unifying voice of

America’s mental health and addictions treatment organizations.

Together with 2,800 member organizations, serving 10 million adults,

children and families living with mental illnesses and addictions, the

National Council is committed to all Americans having access to comprehensive, high-quality care that affords every

opportunity for recovery. The National Council was instrumental in bringing Mental Health First Aid to the USA and

more than 700,000 individuals have been

trained. In 2014, the National Council merged

with the State Associations of Addiction Ser-

vices (SAAS). To learn more about the National

Council, visit www.TheNationalCouncil.org.

Contact Danny Linden, National Council Conference Director [email protected] or 202.684.3729

Want to reserve your exhibit booth and discuss supporter opportunities? Need a little specialization?

2

National Council Conference ATTENDEEDEMOGRAPHICS 2014—2016

C-SUITE

40%

DIRECTOR&MANAGER

34%

Doctor,Nurse,Psychiatrist,Psychologist

3%

CLINICIAN

22%

OTHER

National Council Conference ATTENDEEDEMOGRAPHICS 2.5—Averagenumberofpeople

aLendingfromeachorganizaOon

Number of Attendees

2014

2015

2016

Num

ber

of O

rgan

izat

ions

681

640 72

6

1,07

2

965

1,13

9

10

6 11

29 49

64

170

160

207

1 2–4 5–9 10–19 20+

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

The Solutions Pavilion at the National Council Conference

is an attendee favorite offering workplace solutions, health

information technology products and resources used by

behavioral health organizations: accreditation, architecture,

care management, consulting and advisory services, crisis

intervention, diagnostic tools, education and training, fa-

cilities design, financial services, food, furniture, health and

wellness resources and supports, insurance, managed care,

medications, pharmacy, publishing, staffing, treatment pro-

viders and more. Whether you offer health care products

and services or want to showcase your model program and

best practices, NatCon17 is the place to be. It is health care’s

largest and most anticipated behavioral health conference.

Join 5,000+ leaders in behavioral health April 3-5, 2017 in

Seattle to display your innovation, knowledge, products,

creativity, energy and community.

Consider our wide range of visibility and engagement opportu-

nities. Each is a win-win situation.

Maximize visibility among 5,000+ executives and influenc-

ers in mental health and addictions care.

Connect with CEOs, CFOs, board members, government of-

ficials, administrators and other buyers in health care.

Build brand awareness and generate active leads.

High-profile opportunities provide you

with optimum promotional opportunities

and align with your marketing objectives.

NatCon17ConneCtions, leads and networking



3

Booth Rates

Standard 8’ x 10’ $3,500

Aisle Corner Premium 8’ x 10’ $3,700

20’ x 20’ Island $16,500

20’ x 30’ Island $22,000

20’ x 40’ Island $27,500

All booth purchases include:

Day-long visibility April 3-4

Complimentary registration for three (includes access to all conference sessions, activities and meals)

Company name and booth number listed on Virtual Solutions Pavilion

Listing and company profile in the final conference program

Listing and company profile in the conference mobile app

Listing and company link on the conference website

Both pre- and post-conference mailing lists

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Attendees love to party after a day of steeping in what NatCon offers. Let them thank you for a good time when you sponsor the Opening Reception, a popular event that provides a welcomed respite and opportunity for at-tendees to visit and network. As the exclusive reception sponsor, you may offer a brief welcoming address to attendees.

National Council Awards of Excellence honorees reflect treatment organizations’ and providers’ outstanding work across the country. The awards recognize staff and board leadership, consumers and families and community partners for their philosophies, messages, advocacy, service and programs that have a lasting impact on children, adults and families with mental illnesses and addictions. Show your support by attending the Awards of Excellence (Tuesday, April 4) where you can con-nect with VIPs and customers.

Help people who have lived experience with mental illnesses and/or ad-dictions attend the conference by covering their registration and travel ex-penses. The National Council selects the recipients and administers the scholarships, while recognizing your support.

MoNday opeNiNg ReCeptioN

awaRds of exCelleNCe

CoNsuMeR sCholaRships

$30,000

$100 per Individual Ticket

$3,000 per Single Scholarship

Meals, eVeNts, awaRds aNd MoRe



4

sold to

BeaCoN

health

optioNs

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Attendees love coffee and they love the Solutions Pavilion coffee breaks, demonstrated by a rush to get refreshed and recharged between sessions. In addition to the ability to address the crowd from the Solutions Pavilion podium, your company will be featured prominently in the final program and on coffee break signage.

Feature film and documentary screenings are highly anticipated at the National Council Conference and draw standing-room only crowds. Get top billing on all Film Festival signage and your name in the lights as the exclusive Film Festival supporter.

Who doesn’t love lunch? Get recognition as a lunch supporter from the Solutions Pavilion podium and have your brand and logo featured on lunch signage throughout the Solutions Pavilion.

Opportunity to support VIP book signings, receive backstage passes to take photos with selected speakers and attend select VIP receptions

Meals, eVeNts, awaRds aNd MoRe

Coffee BReaks

filM festiVal

MoNday, tuesday aNd wedNesday luNCh

the Vip expeRieNCe: exClusiVity aNd pReMiuM iNVestMeNt oppoRtuNities

$7,000 per Break

$13,000

$15,000 per Lunch / $40,000 for all 3 Days

$30,000



5

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

fiNal CoNfeReNCe pRogRaM ads

ad siZes

Full page ads for covers and inside

With 1/8” bleeds 8.75” wide x 11.25” high

Trim size 8.5” wide x 11” high

Live area

7.5” wide x 10.25” high (3/8” from outer edges and 5/8” from binding gutter to allow for spiral)

Full size non-bleed size 7.5” wide x 10.25” high

Inside pages (no bleeds)

Half page horizontal 6.625” wide x 4.3125” high

Quarter page vertical 3.1875” wide x 4.3125” high

The Final Conference Program includes the complete curricu-

lum and happenings, Solutions Pavilion exhibitor listings and

ads. All attendees receive the program as soon as they arrive

onsite and it is the most frequently used publication throughout

the conference — as well as an important takeaway for future

reference. A PDF is posted online for broader reach. There’s

no better way to showcase your presence and invite attendees

to your booth than with a compelling ad.

pRiNt aNd digital adVeRtisiNg



6

Rates

Outside Back Cover $7,500

Inside Front Cover $7,000

Inside Back Cover $5,500

Inside Full Page $3,500

Half Page Horizontal $1,700

1/4 Page Vertical $1,300

Company Logo with Exhibitor Description $600

sold

sold

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

CoNfeReNCe MoBile app

The conference app — a complete guide to sessions,

speakers, events and exhibits — continues to grow in

popularity, with 80% of NatCon16 attendees using it

on their smartphones and tablets. The app allows at-

tendees to mark their favorite sessions and exhibitors

and to exchange contact information, among other

things. Purchasing a banner ad on the app puts your

name out front as attendees tune in throughout the

conference.




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Premier supporter $13,000

Logo on loading screen and main menu + Banner ad + Enhanced profile listing

Banner ad + Enhanced profile listing $1,700

Enhanced profiles includes logo in description

Enhanced profile listing $500

Enhanced profile includes logo in description

sold

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Raise your company’s brand awareness, educate the National Council net-work, reach prospective clients and achieve measurable results — sponsor a National Council Webinar. Many National Council Conference speakers and other National Council stakeholders and staff reach a broader National Council audience by conducting webinars with us. By sponsoring a webinar relevant to your industry, you receive exclusive recognition leading up to, dur-ing and after the webinar. Your name and logo will appear in all promotional materials; you’ll be able to ask participants one question during or after the webinar; the National Council will reach out to participants after the webinar, providing them links to relevant materials and contact information for your company. The webinar will be archived for future leaders for at least one year.

Each webinar is attended by at least 1,000 engaged individuals, with many others accessing the webinar after the fact. In addition, promotional materials reach upward of 100,000 people.

Work with the National Council to develop a webinar that highlights your com-pany’s expertise, solutions and innovations — without selling. We help you hone your topic to fit our audience and appear seamless with the National Council brand. We also help you identify complimentary presenters and work as a partner to ensure compelling content that generates leads.

Each webinar is attended by at least 1,000 engaged individuals. In addition, promotional materials reach upward of 100,000 people.

weBiNaR: spoNsoRship

weBiNaR: CoNteNt MaRketiNg

$10,000

Custom Pricing




8

2017 Exhibitor,

SupportEr and

promotional

opportunitiES


NatCon’s TED Talks and Ignite slots are competitive. Want to support some-one who passionately shares their issues and point of view in 18 and five minutes, respectively? Support them. The rooms are standing-room-only. They can’t even fit the crowd. And online? Thousands more are captivated immediately and over weeks, months and even years to come. Not to men-tion that those that can’t make the room can watch view via live streamed on oversized screens in the Solutions Pavilion. As the live stream supporter, your support will be highlighted in the lower third of the video/live stream and you’ll receive brand promotion before and during NatCon17. In addition, your sup-port is highlighted in marketing and reminder emails; on conference website and mobile app; during general sessions; on signage and screens, and via social media during the conference.

ted talks and igNite sessioNs

$15,000



9

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Own the throne! Place your message where everyone will eventually be. Includes signage on the major convention center mirrors.

Your standing oversized ad is placed front and center for the world to see!

oNsite ads aNd sigNage

CoNVeNtioN CeNteR BathRooM MiRRoR CliNgs

douBle sided pop-ups

$1,000 per Bathroom 18” Diameter Decals

10 Bathrooms Available, Reduced Pricing for Exclusive Supporter

$2,000 Each Approx. 4’ wide x 9’ high

Washington State Convention Center offers plenty of acreage for you to create your own onsite advertising through

attractive signage. These special branding opportunities provide excellent exposure in high-traffic areas, drawing

attendees to your booth and promoting top-of-the-mind recall even after attendees leave the conference — not to

mention the amazing photo opportunities for your team and customers. Specialty onsite ads are yours to design

within specifications (specs include mandatory area for NatCon17 branding) provided upon reservation. The National

Council produces and installs all ads and signage onsite.



10

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

The NatCon Highway creates a short-cut path from the convention center Atrium Lobby (Registration), through the Level Four Exhibition Halls 4AB (General Session) to Level Four Exhibition Halls 4CD (Post-ers, Book Store, The Hive) and into the Level Four Exhibition Halls 4EF (Solutions Pavilion). Don’t miss your chance to advertise on this 150’ hard wall billboard that attendees can’t miss seeing and using.

NatCon attendees love their flare! Support the ribbons kiosk by staffing the area during peak registration hours. Greet and welcome attendees while distributing literature or promotional items.

Plug it in…lock it up…walk away. Come back to a full charge. Charging lockers are the most advanced so-

lution for the safe storage and powering of mobile devices. iPads, iPhones, Android and any other mobile device can be stored and recharged. This charging locker consists of 24 units that keep coveted mo-bile devices safe and secure via a digital lock. Each locker has a universal fast charging cord that fits all major cell phones and tablets.

NatCoN highway

RegistRatioN RiBBoNs kioskChaRgiNg loCkeR toweR

$2,000

$6,000$6,000




11

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

leVel fouR esCalatoR BaNNeRs

NaVigatioN Booths

solutioNs paVilioN aisle sigNs


Hung from the glass railings overlooking the escalators that take attendees from the convention center entrance on Level One to main conference level on Level Four daily. These banners are some of the most visible throughout the conference.

Hanging from each aisle of the Solutions Pavilion, these directional signs guide attendees through the Pavilion and drive traffic to your booth. Brand all 32 aisle signs or just the two signs in your aisle.

$6,000 Each (5 Available) Approx. 22’ wide x 6’ high

$10,000 for Exclusive Supporter 4’ wide x 8’ high

National Council staff are stationed at navigation booths, helping attendees and answering questions about how to effectively navigate the conference. Co-brand navigation stations, and, with special signage, direct folks to your products and services.

$7,000



12

sold

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

You and the attendees will be floored! Create and re-inforce your brand identity.

$11,000 (3 Available)

Approx. 15’ wide x 15’ high

$11,000 (3 Sets Available)

Approx. 3’ wide x 45’ long


solutioNs paVilioN JuMBo flooR plaN flooR CliNg

New! A jumbo floor plan greets attendees as they enter the Solutions Pavilion this year. As the Majority Supporter, enhance your presence by highlighting your booth on the oversized floor plan and by including your advertising in the perimeter space of the plan. As a Joint Supporter, highlight your booth on the floor plan and add a company logo and brief description.

$11,000 Majority Supporter$500 Joint Supporter

15’ wide x 15’ high

Metal esCalatoR stRips esCalatoR laNdiNg flooR CliNgs



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New

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

pRofessioNal headshot louNge

“You Got the look!”


Many conference attendees need to update their 10 year-old headshot and having a new professional one can make them — and YOU — stand out. Make sure attendees stop by your brand-ed Professional Headshot Lounge to have their FREE executive headshot taken. Each photo session includes a professional make-up consultation to ensure polished and professional results. After photos are taken, attendees review and choose their final digital images, which are then emailed directly to them.

$13,000

esCalatoR glass wRaps

$50,000 (3 Sets Available) Approx. 6’ wide x 45’ long



14

2017 Exhibitor,

SupportEr and

promotional

opportunitiES


CoNfeReNCe eposteRs BRaNdiNg

NatCon poster presentations address key educational needs of treatment organizations and highlights innova-tive techniques and demonstrated results. Place your logo and web link on the supporter page and splash screen of NatCon17 ePoster presentations! Visibility is also offered via the conference program, the NatCon website, ePosters promotional emails and onsite signage at Washington State Convention Center.

$1,700 (Limited to 15 Supporters)$20,000 (Exclusive Supporter)



15

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Sole supporter of specific awards

Inclusion of one person in awards judging process, if desired

Premium 10-person table

High-visibility recognition throughout awards ceremony

Signage recognizing your support throughout the conference

Inclusion in advance and post marketing of the Awards of Excellence and the honorees

Full-page ad in the final conference program

Verbal recognition from the awards stage

Logo included in final program awards spread

platiNuM suppoRteR

Custom Pricing

The Awards of Excellence is our opportunity to celebrate our industry’s rock stars and hear their inspiring stories

of hope and achievement. By supporting the Awards of Excellence, you show your strong commitment to ensuring

excellence in our field and fostering recovery for the millions of Americans with mental illnesses and addictions. It

is also an excellent way to get in front of some of the most engaged behavioral health leaders.

awaRds suppoRt



16

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Welcome greeting during Awards Opening Celebration

Exclusive, high-visibility signage during Opening Celebration

VIP lounge area

Full-page ad in the final conference program

Mobile app visibility

Signage recognizing your support throughout the conference


Inclusion in advance and post marketing of the Awards of Excellence and the honorees


VIP Reserved seating for 20


Ad in the Final Conference Program

Pop-up signage at the conference


Reserved table for 10 with table signage

Visual recognition throughout awards ceremony


gold suppoRteR

silVeR BRoNZe

Exclusive Opening Awards Celebration Supporter$75,000

$12,500 $2,500

awaRds suppoRt



17

2017 Exhibitor,

SupportEr and

promotional

opportunitiES

Want to reserve your exhibit booth and

discuss supporter opportunities? Need a

little specialization? Contact Danny Linden at

[email protected]

or 202.684.3729

Support popular attendee hot spots, including the Poster Pres-

entations, the Retro Arcade or the Book Store. Or support new

specialty areas sure to be a hit this year, like Games People Play,

NatCon Diner and NatCon Nap Pods. Contact Danny Linden at

[email protected] or 202.684.3729 to find out how

you can secure naming rights and leverage the branding opportu-

nities available for these attendee must-sees.

populaR hot spots



18

See You in Seattle

2017€¦ · 2017 exhiBitoR, suppoRteR aNd pRoMotioNal oppoRtuNities Own the throne! Place your...

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