2016 SVN Difference
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www.svn.com P A G E 1 ANTHONY YING SVN | VANGUARD 118 N. STATE COLLEGE BLVD. 120 W. 5 TH STREET, SUITE 210 FULLERTON, CA 92831 SANTA ANA, CA 92701 DIRECT: 949.558.0305 OFFICE: 714.446.0600 EMAIL: [email protected] WEB: OCSVN.COM THE SVN DIFFERENCE
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Transcript of 2016 SVN Difference
www.svn.com
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ANTHONY YINGSVN | VANGUARD118 N. STATE COLLEGE BLVD. 120 W. 5TH STREET, SUITE 210 FULLERTON, CA 92831 SANTA ANA, CA 92701DIRECT: 949.558.0305 OFFICE: 714.446.0600EMAIL: [email protected] WEB: OCSVN.COM
THE SVN DIFFERENCE
www.svn.com
PAGE 2SVN Mission Statement
www.svn.com
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VALUE OF PROPERTY DEMANDBased upon simple supply and demand principles, the SVN® organization believes that the key to driving up the value of a property and achieving the highest price for a client is maximizing demand. To do this, SVN Advisors are committed to distributing CRE property listings to the entire brokerage community, gaining maximum exposure.
www.svn.com
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NO ONE COMPANY CANKNOW ALL QUALIFIED BUYERS
BROKERED TRANSACTION SHARE
Independent Brokers
Largest Five Firms Combined
Other National, Regional and Local Firms
www.svn.com
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SAME STATE
36%DIFFERENT STATE
64%
2 OUT OF EVERY 3 INVESTMENT DEALS IN THE US ARE DONE ACROSS STATE LINES
www.svn.com
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More Brokers
More Buyers
More Offers
Maximum Results
We believe that proactively cooperating and collaborating with the global commercial real estate community is the right thing to do for our clientsand the best way to ensure maximum value for a property.
THE SVN® DIFFERENCE
www.svn.com
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Compensation stays
within CRE Firm X
COMPENSATED COOPERATION5 0 % O F T H E C O M M I S S I O N . 1 0 0 % O F T H E T I M E .
CRE Firm XSVN®
CRE 1 CRE 2 CRE 3
We believe in sharing fees with fellow brokers and Advisors to give incentive to a wider network of buyers. With an expansive network comes higher visibility and increased demand, resulting in a higher value for clients.
www.svn.com
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Compensation stays
within CRE Firm X
COMPENSATED COOPERATION
CRE Firm XSVN®
CRE 1 CRE 2 CRE 3
We believe in sharing fees with fellow brokers and Advisors to give incentive to a wider network of buyers. With an expansive network comes higher visibility and increased demand, resulting in a higher value for clients.
www.svn.com
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WE SHARE FEES5 0 % C O M M I S S I O N . 1 0 0 % O F T H E T I M E .
Typical CRE firm
www.svn.com
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SVN® Advisors• Competing offers = maximum price• Compensated cooperation: 50% commission,
100% of the time.• Leading-edge CRE tech tools• Cross-country deal flow• Unique networking opportunities• Increase demand through innovative marketing• Senior expert advisors in products across US
Traditional Brokerage Model• Pocket listings• Quiet showings• Usual suspects• Confidentiality agreements • Broker + buyer registration• No co-op fee• Buyer must pay his broker• Indemnifications required
SVN ADVISORSBREAK DOWN BARRIERS
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The SVN Shared Value NetworkSM
The SVN Shared Value NetworkSM is an ecosystem:
• OPEN to diversity of thoughts and ideas.
• INCLUSIVE of the entire commercial real estate industry.
• INNOVATIVE with purpose-driven clients, colleagues and communities.
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THE SVN GLOBAL PLATFORM
www.svn.com
SVN ® CORE SERVICES
SALES LEASING PROPERTYMANAGEMENT
PURPOSE DRIVEN
CORPORATESERVICES
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PRODUCT & SERVICE SPECIALTIESSVN® clients have access to seasoned experts from across the globe
who are focused on their CRE specialties.
www.svn.com
The Shared Value NetworkSM Leading the Way in People, Processes and Platforms
Compensated CooperationFounded in Southern California as an investment sales firm practicing compensated cooperation.
Virtual Brokerage OperationsDevelops virtual brokerages, develops online tracking system and adds 125 offices and 1,000 Advisors.
Transformative Business ModelCompletes transformation to franchise operation. Expands into leasing, property management and corporate services. Grows to 170 offices.
Global Expansion
Changes name to SVN, expands globally with 200 offices in 4 countries for a total of 1400 Advisors and Staff. Embraces and expands our Shared Value Network®.
1987-2000 2001-2007 2008-2012 2012-2015
SVN® GROWTH & INNOVATION
www.svn.com
The 2016 Lipsey Company Top 25 Brands survey ranks SVNIC 6th
overall among CRE brokerages
Diane Danielson included on Forbes “40 Women to Watch Over 40” list
Kevin Maggiacomo presented with the 2010 CP Executive
“Visionary Award”
Kevin Maggiacomo included on OC Metro “2013 40 Under 40” list
2013 RealComm Digie Finalist 2011 RealComm Digie Award “Best Use of Automation”
SVNIC included in the 2013 Inc. 500|5000 list of the fastest-growing
companies in America
SVNIC ranks #10 on the 2015 Commercial Property Executive
“Top Property Managers” list
SVNIC HONORS & AWARDS
The 2015 Commercial Property Executive Survey ranks SVNICas the 8th Top Brokerage Firm
www.svn.com
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T R A N S A C T I O N VO LU M E P R O D U C T T Y P E
2015 TRANSACTION VOLUME& PRODUCT TYPE
SALES 56%LEASING 44%
UNITED STATES NATIONAL DISTRIBUTION NATIONAL DISTRIBUTION BY PRODUCT VOLUME
200OFFICES NATIONWIDE
$10.1BILLION SALES & LEASETRANSACTIONS IN 2015
500+MARKETS
5,500+CLIENTS
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200OFFICES NATIONWIDE
$10.1BILLION SALES & LEASETRANSACTIONS IN 2015
500+MARKETS
5,500+CLIENTS
GROWING GLOBALLY
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THE SVN VALUE PROPOSITION
www.svn.com
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MULTICHANNEL MARKETINGEXPOSIN G YOUR PROPERTY ACROSS PLATFORMS
• Featured on SVN.com
• SVN | Live™ Open Sales Call
(open to 100k+ brokers)
• BuildOut syndication channels
• Advisor property email blasts
• Buzz Target
• Social media
www.svn.com
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SVN® ONLINE MARKETING PLATFORMWith one click, properties are blasted to an extensive list
of internet marketing partners, including:
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Weekly SVN | Live Open Sales Meeting. Brokerage community invited.
Slides and recording of the meeting posted on svn.com and social media channels
The featured properties are syndicated via Buzz Target to 30,000+ clients
MAXIMUM EXPOSURE = INCREASE DEMAND
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PAGE 23Commitment to serving the clients’ best interest
• Global brand combined with local ownership + expertise
• Using tomorrow’s technology today• Information•Speed to market•Transparency•Global distribution
Culture of cooperation + collaboration will change the industry
Adherence to the SVN Core Covenants
Inclusiveness as a priority
SVN®: A DIFFERENT KIND OF CULTURE
www.svn.com
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SVN® CORE COVENANTS
1. Create amazing value with clients, colleagues and community.
2. Cooperate proactively and place my clients’ best interests above my own.
3. Include, respect and support all members of the commercial real estate industry
4. Honor my commitments.
5. Personify and uphold the SVN® brand.
6. Resolve conflicts quickly, positively and effectively.
7. Take personal responsibility for achieving my own potential.
8. Excel in my market area and specialty.
9. Focus on the positive and the possible.
10. Nurture my career while valuing the importance of family, health and community.
SVN Advisors and Managing Directors commit to the following:
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SVN® EVENTS
• Annual conference• Q4 national auction• SVN|Live™ -- Weekly
open sales call
• Regional conferences• Industry tradeshows• Product Council events
