2016 MediaInformat io n& Advertisin gRate s€¦ · For questions about advertising in the AFC, ......

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ARMED FORCES Comptroller The Journal of the American Society of Military Comptrollers 2016 Media Information & Advertising Rates

Transcript of 2016 MediaInformat io n& Advertisin gRate s€¦ · For questions about advertising in the AFC, ......

ARMED FORCES

ComptrollerThe Journal of the American Society of Military Comptrollers

2016Media Information&AdvertisingRates

E1 2

E2 4

E3 29

E4 72

E5 141

E6 226

E7 303

E8 147

E9 86

GM13 15

GM14 20

GM15 55

GS-11 1

GS01 2

GS03 2

GS04 16

GS05 96

GS06 141

GS07 442

GS08 51

GS09 791

GS10 34

GS11 1751

GS12 3403

GS13 2746

GS14 1513

GS15 864

O1 63

O10 1

O2 121

O3 538

O4 543

O5 509

O6 314

O7 24

O8 8

O9 13

Other 781

RET 306

SES 177

SES2 12

SES3 11

SES4 6

SES5 7

SES6 8

UA07 1

UA08 1

UA12 1

UA13 2

W1 5

W2 25

W3 14

W4 12

W5 9

YA-01 16

YA-02 131

YA-03 75

YB-01 1

YB-02 5

YC-01 2

YC-02 57

YC-03 3

MEMBERSHIP BY GRADE/RANK

MEMBERSHIP BY LOCATION

United States94%

Military Base5%

Foreign

1%

The ASMC is a professional, non-profit, educational society serving the men and women engaged in the field of financial and resource management in the Department of Defense and the United States Coast Guard. It is for all

persons, military and civilian, who are involved in theoverall field of military comptrollership. Military comptrollership is defined as the profession of comptrollership in the Department of Defense and theCoast Guard, to include the fields of financial, general,and resource management; accounting; finance, budgeting; programming; reporting; statistics; auditing;cost and price analysis; management analysis; and supporting activities in management/industrial engineering;automatic data processing; operations research/systemsanalysis and other such fields as the National Councilmay designate.

Mission Statement

To provide professional development and promote ethicalbehavior in all aspects of Military comptrollership.

The Armed Forces Comptroller was first published in1956 and is the Society's primary means of sharing professional information. Articles are received from a variety of sources, including academia, government, andthe membership at large. Each issue of the Armed ForcesComptroller is available to all members of ASMC, as wellas Universities and libraries around the world.

ABOUT ASMC

MEMBERSHIP BY SERVICE

MEMBERSHIP BY EDUCATION

25 50 75 100 125 150 175 200 225 250 275 300 1,000 2,000 3,000 4,000 5,000 6,000

Air Force

Army

Coast Guard

Combatant Command

Defense Finance and Accounting Service

Defense Logistics Agency

Department of Homeland Security

Department of Veterans A!airs

DoD Inspector General

Joint Chiefs of Sta!

Marine Corps

Navy

O"ce of the Secretary of Defense

Other

Other Defense Agency

Other Defense Field Operating Activity

Other Federal Agency

Private Sector

Washington Headquarters Services

4,720

5,436

220

112

1,216

204

31

25

74

31

638

2,109

280

553

1,034

28

201

1,077

53

25 50 75 100 125 150 175 200 225 250 275 300 1,000 2,000 3,000 4,000 5,000 6,000

Doctorate

Master’s Degree

Bachelor’s Degree

Associate’s Degree

Some College – No Degree

High School

GED

Below High School

178

7,446

6,046

1,074

1,542

161

15

2

7,000 8,000

WHO READS AFCOMPTROLLER

SPECIFICATIONS

Armed Forces Comptroller Advertisements

The Armed Forces Comptroller (AFC), ASMC’s quarterlyjournal, is delivered to 18,000 and universities and institutions around the globe. The journal is available inboth print and digital. All ads placed in the AFC are reflected in both versions of the journal.

For questions about advertising in the AFC, please contact Brian Gresham at [email protected].

General Guidelines

All Ads must be submitted as 4 color process (CMYK only, no spot colors)

All ad files must be supplied in PDF/X-1a (press-optimized)format. No native files.

Include crop marks.

Minimum resolution of 300 dpi

Files can be emailed as stuffed or zipped files to [email protected].

Half-Page Ad

Publication Trim is 8.5” wide

Publication Trim is 10.875” high

Half-Page Ad image area is

8”wide x 5.0625” high

Half-Page Ad cannot bleed

Single-Page Ad

Publication Trim is 8.5” wide

Publication Trim is 10.875” high

Live area should be at least .25” from trimand .50” from gutter

Single page bleed is 8.75” wide

Single page bleed is 11.125” high

2-Page Spread Ad

Publication Trim is 17” wide

Publication Trim is 10.875” high

Live area should be at least .25” from trimand .50” from gutter

Single page bleed is 17.25” wide

2-Page Spread bleed is 11.125” high

ARMEDFORCES

ComptrollerVOLUME 60, NUMBER 4 FALL 2015

Ethics,Responsible Action, and Moral Courage

• Terms net 30 days. No commission is honored if full payment is not received within 30 days.

• All advertising is subject to publisher’s approval. The magazine reserves the right to reject advertising not in keeping with the publication’s standards, as determined by the publisher.

• Positioning of advertisements is done at the discretion of the publisher, except where a preferred position has been approved by the publisher at premium rates.

• No cancellations after the space reservation deadline date. Cancellations accepted upon written notice, if said notice is received prior to space reservation deadline date.

• Earned rates available, but may be applied only at the point of the rate break. Retroactive discounts not allowed on earned rates. Frequency discounts available only on advertising contracted within a 12-month period.

• Advertisers will be short-rated if, within a 12-month period, they do not fulfill the number of insertions upon which billings have been based. Split run not available.

• All advertising not clearly distinguishable from editorial must be labeled as “advertisement.”

• Publisher assumes no liability for errors in the advertiser’s index or in the actual advertisement.

• Publisher shall be under no liability for its failure, for any cause, to insert an advertisement.

• Advertiser and advertising agency agree to indemnify, defend and save harmless publisher from and against anyclaims for design, patent or copyright infringement, libel, violation of right of privacy, plagiarism, and any other suits based on contents of subject matter or graphic appearance of said advertisements.

• Publisher reserves the right to hold advertiser and/or agency liable for such monies as are due and payable to the publisher.

• No conditions, printed or otherwise, appearing on the advertising contract, billing instructions or copy instructionsthat conflict with the publisher’s stated policies will be binding on the publisher.

• The publisher does not guarantee any given level of circulation or readership for an advertisement.

• No contract is valid unless signed by a representative of the advertiser and the Armed Forces Comptroller representative. Advertiser or authorized agency must forward all materials to ASMC in accordance with deadlineschedule and current rate card. Payments should be made to American Society of Military Comptrollers and mailed to the address on the advertising contract form. In signing, the advertiser/agency agrees to abide by contract regulations as stated in the current media kit.

• Cover advertisements must be 4-color.

TERMS AND CONDITIONS

Issue Space Reservation Materials Due Issue Mails

Summer 2016 April 8, 2016 May 30, 2016 July 8, 2016

Fall 2016 July 1, 2016 August 29, 2016 October 7, 2016

Winter 2017 October 3, 2016 November 28, 2016 January 6, 2017

Spring 2017 January 2, 2017 February 28, 2017 April 7, 2017

Summer 2017 March 31, 2017 May 26, 2017 July 7, 2017

Fall 2017 July 3, 2017 August 28, 2017 October 6, 2017

Winter 2018 September 29, 2017 November 27, 2017 January 12, 2018

Spring 2018 January 2, 2018 February 26, 2018 April 6, 2018

Summer 2018 March 30, 2018 May 25, 2018 July 6, 2018

Fall 2018 June 29, 2018 August 27, 2018 October 5, 2018

DEADLINES AND MAIL DATES

ADVERTISING CONTRACT

Ad Size 1x 2x 4x

American Society of Military ComptrollersATTN: Armed Forces Comptroller415 North Alfred Street, Alexandria, VA 22314Phone: 703-549-0360Fax: 703-549-3181Email: [email protected]

Advertiser/Advertising Agency:

ASMC Corporate Member Number:

Address:

City, State, Zip:

Contact Person: Tel:

Email Address: Fax:

Full Page $2900 $2750 $2500

Half Page $2200 $2100 $1900

Full Spread $4700 $4450 $4000

Center Spread $4800 $4600 $4200

Cover 2 or 3 $3200 $3050 $2800

Cover 4 $3500 $3300 $3100

Issue Art Due Mail Date

Summer 2016 May 30, 2016 July 8, 2016

Fall 2016 August 29, 2016 October 7, 2016

Winter 2017 November 28, 2016 January 6, 2017

Spring 2017 February 28, 2017 April 7, 2017

Summer 2017 May 26, 2017 July 7, 2017

Fall 2017 August 28, 2017 October 6, 2017

Issue Size Position Fee

Summer 2016

Fall 2016

Winter 2017

Spring 2017

Summer 2017

Fall 2017

Advertiser of authorized agency must forward all materials to ASMC in accordance with deadline schedule and current rate card. Payments should be made to the American Society of Military Comptrollers and mailed to the aboveaddress. In signing, the advertiser/agency agrees to abide by contract regulations as stated in the ASMC media kit.

Advertiser Signature Title Company Date

Armed Forces Comptroller Representative Date