2015 - Network Worldmarketing.networkworld.com/pdf/ITR_Brochure_2015... · 2015 Building the...

2015

Building the Next-Generation EnterpriseIT Roadmap Conference & Expo, a one-day regional series, delivers an in-depth look at the evolution of the digitization of the enterprise and the IT stack, including topics such as mobility, infrastructure and network management, analytics, security and much more, facing IT professionals today. The technology conference content evolves with the market, ensuring the event is focused on the most relevant tech trends. Leading industry analysts, experienced IT practitioners, and strategists join innovative technology solution providers to present solutions to help IT professionals build a roadmap for business innovation and growth.

Additionally, an interactive expo floor gives attendees and sponsors the opportunity to network with one another and gain high quality contacts.

Sponsorship of IT Roadmap fosters relationships, provides highly qualified leads, and accelerates your sales pipeline. Reap the benefits by sponsoring IT Roadmap Conference & Expo 2015!

2015 EVENT CALENDARMarch 11, 2015CHICAGO, IL**

April 7, 2015DENVER, CO**

May 20, 2015BOSTON, MA**

July 29, 2015NEW YORK, NY**

September 2, 2015SAN JOSE, CA

November 10, 2015DALLAS/FORT WORTH, TX

December 1, 2015WASHINGTON, D.C.

*Schedule subject to change based on venue availability. ** These cities average attendee numbers of 300+. All others average 250+.

AN IDG ENTERPRISE EVENT | PRODUCED BY:

An IDG Enterprise Event | Produced By: 2

BUILDING THE NEXT-GENERATION ENTERPRISE

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A Strictly Qualified Audience

SOURCE: Registration Information, IT Roadmap Conferences, January – July, 2014.

NON - TECHNOLOGY RELATED

Education 10%

Finance/Banking/Accounting 10%

Government - State/Local 9%

Healthcare/Medical/ Pharmaceutical/Bio-Tech 9%

Insurance/Real Estate/Legal 5%

Manufacturing & Process Industries 5%

Retailer/Wholesaler/Distributor (non-computer) 5%

Government - Federal (including Military) 4%

TECHNOLOGY RELATED

Computer/Network Consultant 8%

Communication Carriers 5%

Manufacturing - Hardware/Software 5%

INDUSTRYThe following tables show IT industry profile of conference participants:

15%Create IT Strategy

9%Authorize/Approve Purchase

21%Evaluate/Recommend Products or Brands

17%Specify Features/ Technical Requirements

2%None of the Above

8%Set Budget

for Expenditures11%

All of the Above

15%Determine the

Need to Purchase

98%of attendees

are involved in the

purchase of IT products and services.

30%More than 10,000 Employees

32%1,000 to 10,000 Employees

38%Less than

1,000 Employees

Company Size

Average: 19,000

employees

64%Sr. IT & IT Mgmt. (CIO/CTO/CSO/CISO, EVP, SVP, VP, Director, Manager, Supervisor)

5%Other

16%IT Professionals

5%Corp. Business Mgmt.

(CEO, President, Owner, Partner, CFO, Controller,

Treasurer, EVP, SVP, VP, Director, Manager)

5%Systems Integrator

5%Tech. Consultant80%

of attendees are comprised

of IT executives

& IT professionals.

86%of attendees plan

to, or are considering,

following up with a sponsor.

$150maverage overall

budget for IT products, systems,

services and/or staff

$6.5baverage annual

revenues

QUALIFICATION CRITERIAIT Roadmap has a stringent registration process to ensure a qualified audience.

� Applicants answer detailed demographic questions in the areas of job title, company size, budget and purchase involvement.

Registrants who meet the following qualification criteria are accepted:

� Job Title: — Executive IT — IT Management (Director/Manager/Supervisor)

— IT Professional — Corporate Management — Technical Consultant — Systems Integrator

� Company Size: 100+

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Content FocusBased on what we’ve seen and heard from visitors across IDG Enterprise, we’ve developed five key content themes for IT Roadmap 2015.

SECURITY MANAGEMENT, NETWORK MANAGEMENT & INFRASTRUCTUREEffectively managing and securing an organization’s IT and essential operations components – including systems, storage and network management - is the key to enhancing collaboration and enabling the secure flow of communications and data throughout the enterprise.

f Featured Topics Include:Advanced Persistent Threats, Data Loss Prevention (DLP), Fraud Detection, Identity Management, Intrusion Detection and Prevention, SIEM (Security Information and Event Management), Social Media Threats, Network Fabrics, Network Optimization and Performance Management, Next Generation Firewalls, Software-Defined Networking (SDN), OpenFlow and Network Virtualization, Upgrading the Data Center Backbone to 10g, WAN Optimization, Wireless Infrastructure, IPv6 Migration, Data Center Virtualization, Private and Hybrid Clouds, Systems and Network Management and Automation, Storage Technologies and Strategies

CLOUD MANAGEMENT & MIGRATIONTo find speed and efficiency, today’s organizations are moving more of their IT portfolios — including applications, data and services — to the cloud. This is no small feat since it requires cloud-based resources to be securely integrated with other technology investments and infrastructure, and for appropriate systems to be cost-effectively migrated to the cloud.

All of this demands organizational focus on strategy, along with carefully selected software and technologies to monitor and optimize.

f Featured Topics Include:Cloud Integration, Cloud Management and Optimization, Managing Cloud Service Sprawl, Infrastructure-as-a-Service, Platform-as-a-Service, Software-as-a-Service, Storage-as-a-Service, Securing Virtual Assets

DATABASES, DATA MANAGEMENT & ANALYTICSAchieving a holistic view of the lifecycle of data is a primary challenge for enterprises today. Now, smart companies of all sizes and industries must measure, manage and optimize the avalanche of data – and be able to do it in real time.

f Featured Topics Include:Business Intelligence, Data Management, Hadoop, In-memory Databases, Internet of Things and Sensor Data, Master Data Management, Mining and Processing Big Data, NoSQL, Predictive Analytics, Self-service BI, Social Media Analytics, Unstructured Data, Visualization Tools

APPLICATIONS, DEVOPS & APPLICATION SECURITYWith applications increasingly running in the Cloud, deploying and developing key applications is taking place in dynamic and dispersed infrastructures. Emphasizing collaboration and integration while ensuring application security is a key challenge for the modern enterprise.

f Featured Topics Include:Access and Management, Application Performance Management and Optimization, Cloud Storage, Data and Application Migration, Data Integration and APIs, DevOps, Enterprise Applications Management, Liquid Computing, OpenStack Developments, SaaS Selection and Management

MOBILITY MANAGEMENT & THE SECURE BYOT ENTERPRISEIn the increasingly mobile enterprise, everything from creating practical and nimble technology strategies and policies to managing the proliferation of smart devices has created a giant challenge, and an opportunity, for savvy organizations today.

f Featured Topics Include:App Stores, BYOT Policy Development and Enforcement, Collaboration, Consumerization, Device and Asset Management, Enterprise Mobility Management (EMM), Mobile App Security, Mobile Application Management (MAM), Mobile Device Management (MDM), Mobile Information Management (MIM), Secure BYOT Access, Wireless Infrastructure and 802.11ac, Wireless LANs, Unified Communications and VoIP

IT Roadmap Conference & Expo’s content-rich agenda fuels an action-packed day full of insights into how to create a true technology blueprint on the journey to transformational IT which includes:

� High level keynotes from IT leaders, including eminent CIOs and CTOs, as well as technology visionaries.

� Breakout sessions full of real world stories, best practices and lessons learned from IT executives and leading industry analyst experts on cutting edge topics.

IT Roadmap’s agenda consists of a dynamic mix of varied session formats and panels aimed at maximizing the attendee’s experience and takeaways.




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2015 Conference Agenda Format8:30 - 8:45 am IT Roadmap: Overview and Opening Remarks

8:45 - 9:15 am Executive Keynote Presentation/High-level Overview from a VP or CIO

9:15 - 9:45 am Executive Keynote Presentation (Game Changer 1)

9:45 - 10:15 am Executive Keynote Presentation (Game Changer 2)

10:15 - 10:30 am Networking Break (sponsorship opportunity)

Morning Breakout Sessions

10:30 - 11:00 am Analyst Speaker Analyst Speaker Analyst Speaker Analyst Speaker Analyst Speaker

Transition to Next Session

11:05 - 11:35 am Innovator Speaker

Innovator Speaker

Innovator Speaker

Innovator Speaker

Innovator Speaker


11:40 - 12:10 pm IT Practitioner Speaker

IT Practitioner Speaker




Transition to General Session

12:15 - 12:45 pm Executive Keynote Presentation (Game Changer 3)

12:45 pm Lunch & Expo (Lunch served until 2:00 pm; Expo open until 4:30 pm)

1:15 - 2:00 pm Expo Hall Theater (Rapid Fire Presentations by Innovator and other select sponsors)

Afternoon Breakout Sessions

2:10 - 2:40 pm Contributing 1 Contributing 2 Contributing 3 Contributing 4 Contributing 5


2:45 - 3:15 pm Contributing 6 Contributing 7 Contributing 8 Contributing 9 Contributing 10

3:25 - 3:55 pm General Session with Career Development Speaker (sponsorship opportunity)

4:00 - 4:30 pm Reception and Passport Prize Drawings in Expo

4:30 pm Expo Closes

*Agenda subject to change

� Ashar Baig Analyst Connection

� Brad Casemore IDC

� Dave Michels Verge Communications

� Dennis Martin Demartek

� Holger Mueller Constellation Research, Inc.

� J. Bruce Daley Nucleus Research

� John Grady IDC

� Jon Oltsik ESG

� Nolan Greene IDC

� Rohit Mehra IDC

� R. Ray Wang Constellation Research, Inc.

� Tom Petrocelli Neuralytix

� Zeus Kerravala ZK Research

EXPERT THIRD PARTY PERSPECTIVESIT Roadmap Conference & Expo features top industry analysts and case studies from end users, such as:

� CIO BioLabs

� VP & CIO Wentworth Institute of Technology

� VP, IT Strategy, Planning & Governance Arcadis

� Director of Architecture DISH Network

� SVP, CIO & COO Edenred US

� CSO Allstate

� VP, IT PDC Energy

TOP INDUSTRY ANALYSTS: SAMPLE END USERS:

2014 SAMPLE TITLE & COMPANY ATTENDEE LIST

� Network Security Engineer ADP

� Director, Application Development Aetna

� Infrastructure Architect Allstate

� Sr. Technical Director AT&T

� VP, Infrastructure Citi

� Manager, Datacenter Operations Datalogix

� VP, Cloud & Mobile DreamingCode, Inc.

� Sr. Analyst Tech Security L.L.Bean, Inc.

� Mobile Solutions Engineer Leprino Foods

� Manager, Database Admin. McGraw Hill Financial

� CISO Motorola Mobility

� CTO PiQuant Inc.

� CIO Protocol Networks

� Program Manager, IT Strategy Schneider Electric

� BI Data Lead/Data Analyst State Farm Insurance

� Sr. Enterprise Architect TJX, Inc.

� Director, Technology Tribune Company

� Sr. Disaster Recovery Analyst United Airlines

� SVP, IS Wells Fargo & Co.

� Director, Network Operations Wentworth Institute of Technology




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Event SponsorshipSponsorship of IT Roadmap Conference & Expo gains several opportunities to initiate and build deeper customer relationships with an audience of qualified IT buyers.

SPONSORSHIP LEVELGAME CHANGER INNOVATOR CONTRIBUTING NETWORKING

Sponsorships available per city 3 5 10 open

Pricing (net) per city $63,000 $42,000 $26,250 $10,500Multi-city sponsorship rate (2-4 cities) $57,750 $36,750 $21,000 $9,500Multi-city sponsorship rate (5+ cities) $52,000 $31,000 $15,250 $8,000

Registrations for executives/staff 6 4 3 2

Logo and link to your site featured on IT Roadmap conference site

yes yes yes yes

Company description on event website 100-word 100-word 50-word 50-word

Speaker name and title of presentation listed on agenda page on website

yes yes yes n/a

Company name with website URL promoted in logistics email (sent to all registrants prior to event

yes yes no no

Access to pre-registered list, including name, title and company

yes yes yes yes

House ad promoting IT Roadmap Logo & Video Logo Logo Logo

Company logo displayed in on-site signage

yes yes yes yes

Logo featured on Agenda Handout yes no no no

30-min Keynote in General Session yes no no no

30-min Morning Breakout Session no yes no no

30-min Afternoon Breakout Session

yes no yes no

Private luncheon with moderator

yes no no no

Collateral seat drop in General Session yes no no no

Private consultation with IDG Enterprise Content Team

yes yes no no

Complimentary participation in the Expo Hall Theater

no yes no no

Exhibit space with one 6-foot tabletop display

10’x20’ 10’x10’ 10’x10’ 10’x10’

Opportunity to participate in the Passport Program

yes yes yes yes

Registration list yes yes on-site attendees-only

on-site attendees-only

Lead scanner provided yes additional fee additional fee additional fee

Custom question for post-event survey yes no no no

Post Conference Exec Summary yes yes yes yes

CHOICE OF 1

SAMPLE OF IT ROADMAP 2014 SPONSORS

� AirWatch by VMware

� AT&T Inc.

� Avaya

� Axis Communications

� China Unicom

� Comcast Business Class

� CommScope

� Cyberoam

� Dell

� Dyn

� ESET

� Fiberlink Communications

� Gigamon

� Global Knowledge

� InMage Systems

� Intel Security

� Istonish

� Kaspersky Lab

� Latisys

� LogMeIn

� MOBI Wireless Management

� Mondo

� Nasuni

� NetIQ

� Neudesic

� Nuage Networks

� Panduit

� Ruckus Wireless

� Silver Peak Systems

� Sophos

� Varonis

� Vectra Networks, Inc.

� Xand




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GAME CHANGER SPONSORSHIP BENEFITS PRE-EVENT/AWARENESS

� Logo, 100-word corporate bio, link to your site featured on IT Roadmap conference site � Name recognition on email confirmations sent prior to event � Speaker name and title of Keynote listed on website conference agenda � Invitation copy provided to invite qualified customers and prospects � Premium positioning of logo on city-specific IT Roadmap web pages � Company name with website URL promoted in logistics email (sent to all registrants prior to

event) � On-going access to pre-registered list, starting 5 weeks prior to conference (list to include

name, title and company only) � Logo and sponsor provided video within house banner ad promoting IT Roadmap across the

IDG Enterprise network of sites — House ad created by IDG Enterprise — One million minimum impressions

ON-SITE/NETWORKING OPPORTUNITIES � 30-minute Keynote for your Senior Executive during general session

— Opportunity to consult with IDG Enterprise on a topic direction � Premium branding association

— Logo featured on cover of agenda Handout — Logo featured on entrance unit to Expo Hall, in slide loop in General Session and onsite event signage

� Choice of: (Available on a first contracted, first choice basis) — Private luncheon (Limited to two (2) sponsors)

» Location TBD by IDG Enterprise, moderator supplied, eight (8) attendee guarantee-or-

— 30-minute Afternoon Breakout Session (Limited to two (2) sponsors) » Sponsors responsible for lead scanning of sponsored session. If assistance is needed, two (2) weeks’ notice is required.

� Collateral seat drop in general session, provided by sponsor � Six (6) conference passes for sponsor staff (includes one for speaker)* � 10’x20’ exhibit area with 6’ tabletop displays � Lead scanner provided (complimentary)

� Opportunity to participate in the Passport Program (minimum $250 prize)

POST-EVENT/LEAD FOLLOW UP � List of event registrants including “show” and “no show” information, including name, title,

company, phone and email address** � Inclusion of one custom question of the IT Roadmap audience, fielded through post-

conference survey � Post-conference executive summary with demographic information � Session PowerPoint included on post-conference website

*Additional sponsor passes can be purchased at a rate of $199 per pass.

**Contact information will include name, title, company, phone and email address. Sponsors are restricted to three time usage of contact details. All email contact with attendees must comply with the U.S. CAN-SPAM Act.

ALL DELIVERABLES ARE SUBJECT TO DEADLINE DATES.

COST: $63,000per cityThree (3) sponsorships available per city.

Multi-city sponsorship discounts available.

To sponsor please contact your IDG Enterprise sales representative or:ADAM DENNISONSVP/Publisher [email protected]




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PRE-EVENT/AWARENESS � Logo, 100-word corporate bio, and link to your site featured on IT Roadmap conference site

� Speaker name and title of session listed on website conference agenda

� Invitation copy provided to invite qualified customers and prospects

� Company name with website URL promoted in logistics email (sent to all registrants prior to event)

� On-going access to pre-registered list, starting 5 weeks prior to conference (list to include name, title and company only)

� Logo within house banner ad promoting IT Roadmap across the IDG Enterprise network of sites

— House ad created by IDG Enterprise — One million minimum impressions

ON-SITE/NETWORKING OPPORTUNITIES � 30-minute Morning Breakout Session positioned between Analyst and IT Practitioner

— Opportunity to present your unique position in the market with a solo presentation or consult with IDG Enterprise on a topic direction

— Formats include: Q & A with IT Roadmap Analyst, Moderated Panel with Customer, or solo presentation

� Recognition as Innovator Sponsor on onsite event signage

� 10’x10’ exhibit area with 6’ tabletop

� Participation in the Expo Hall Theater

— Sponsors give 5-minute rapid fire presentations hosted inside the expo hall in an area designed as an expo theater

� Four (4) conference passes for sponsor staff (includes one for speaker)*


� Logo on entrance unit to Expo Hall

� Logo featured in slide loop in General Session

� Lead scanner available for additional fee

— Sponsors responsible for lead scanning of sponsored session. If assistance is needed, two (2) weeks’ notice is required.

POST-EVENT/LEAD FOLLOW UP• List of event registrants including “show” and “no show” information, including name, title, company,

phone and email address**

• Post-conference executive summary with demographic information

• Session PowerPoint included on post-conference website

COST: $42,000per cityFive (5) sponsorships available per city.





INNOVATOR SPONSORSHIP BENEFITS





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� Speaker name and title of session listed on website conference agenda





ON-SITE/NETWORKING OPPORTUNITIES � 30-minute Afternoon Breakout Session

— Session timing and choice based on contract date, and first-come, first-served basis

— Format of your choice

� Three (3) conference passes for sponsor staff (includes one for speaker)*

� 10x10 exhibit area with 6’ tabletop





— Sponsors responsible for lead scanning of sponsored session. If assistance is needed, two (2) weeks’ notice is required.

POST-EVENT/LEAD FOLLOW UP � List of on-site event attendees including name, title, company, phone and email address**

� Post-conference executive summary with demographic information

� Session PowerPoint included on post-conference website

COST: $26,250per cityTen (10) sponsorships available per city.


CONTRIBUTOR SPONSORSHIP BENEFITS








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ON-SITE/NETWORKING OPPORTUNITIES � Two (2) conference passes for sponsor staff*

� 10x10 exhibit area with 6’ tabletop





POST-EVENT/LEAD FOLLOW UP � List of on-site event attendees including name, title, company, phone and email address**

� Post-conference executive summary with demographic information

COST: $10,500per cityMulti-city sponsorship discounts available.




NETWORKING SPONSORSHIP BENEFITS





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Sponsorship UpgradesBRANDINGCocktail Reception SponsorshipExclusive branding opportunity to host the cocktail reception in the lobby area after the conclusion of general session for all attendees, speakers and sponsors.Price: $9,500 net per city

Breakfast Sponsorship (Limited to 6 sponsors)Premium branding opportunity. Includes pre-event recognition and onsite signage.Price: $3,500 net per city

Luncheon SponsorshipExclusive branding opportunity. Includes pre-event recognition and onsite signage.Price: $6,000 net per city

Morning Break SponsorshipExclusive branding opportunity. Includes pre-event recognition and onsite signage.Price: $2,500 net per city

Official Wireless SponsorBecome the sponsor for wireless internet access at a regional IT Roadmap Conference.Pricing and availability varies per city. Please request more information for each intended city.

Branded Stationary/Lanyards/Expo Shopping Bags Pricing and availability varies per city. Please request more information for each intended city.

CONTENTIT Roadmap DossierA 10 page pdf custom developed for the sponsor, which includes concept, outline, writing, editing, design, and layout. Price: $35,500 net per city

General Session Career Session SponsorshipSponsor provides 2-minute introduction into the Career Workshop. Exclusive branding opportunity and includes pre-event branding.Price: $7,000 net per city

Expo Theater5-minute rapid fire presentations hosted inside the expo hall in an area designed as an expo theater.Price: $5,000 net per city

Collateral Seat Drop (Limited to 5 sponsors)Prior to the Morning Session, provided collateral can be distributed and placed on each General Session seat.Price: $2,500 net per city

Literature Rack OpportunityDisplay your literature in a rack adjacent to the registration desk.Price: $1,000 net per city

Participating sponsors are eligible to take advantage of sponsorship upgrades which create additional visibility to help further your success at the IT Roadmap Conference and Expo.

Please note: upgrades can only be purchased as additions to existing sponsorships, and cannot be purchased as stand alone sponsorship opportunities. Upgrades may be purchased at any time, depending on availability.

Deadlines for individual opportunities vary.





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About the ProducerIDG Enterprise, publisher of Computerworld, InfoWorld, Network World, CIO, DEMO, CSO and ITworld, delivers high-level, strategic resources to IT and security professionals through its Websites, publications, executive conferences and peer exchange. IDG Enterprise provides an encompassing array of event platforms including CIO 100, CSO50 Security Confab + Awards, IT Roadmap and AGENDA, connecting IT and security professionals with each other, and with the leading technology companies focused on supplying the critical tools to make their organizations competitive. Company information is available at www.idgenterprise.com.

Contact InformationTo sponsor please contact your IDG Enterprise sales representative or: Adam Dennison, SVP/Publisher, 508.935.4087, [email protected]

2015 IT Roadmap Conference Calendar*

MARCH 11 . . . . . . Chicago, IL . . . . . . . . . . . . Donald E. Stephens Convention Center

APRIL 7 . . . . . . . . . Denver, CO . . . . . . . . . . . Colorado Convention Center

MAY 20 . . . . . . . . Boston, MA . . . . . . . . . . . Hynes Convention Center

JULY 29 . . . . . . . . New York, NY . . . . . . . . . Javits Convention Center

SEPTEMBER 2 . . . San Jose, CA . . . . . . . . . . San Jose Convention Center

NOVEMBER 10 . . Dallas/Fort Worth, TX . . Fort Worth Convention Center

DECEMBER 1 . . . . Washington, D.C. . . . . . . Walter E. Washington Convention Center

*Schedule subject to change based on venue availability.


http://idgenterprise.com

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