2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of...

12
2015 Media Kit

Transcript of 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of...

Page 1: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

2015 Media Kit

Page 2: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

64% 8%

23%5%

NORTH AMERICAEUROPE

ASIAROW

Hedge Connection is an alternative investment industry platform that connects professionals online and through events.

Launched in 2005, our website features the Capital Club, a patented investor-introductory service for fund managers. The Boardroom is the industry’s leading online community that facilitates relationship building, networking, and free-flow of information across our database of over 7,000 fund listings.

Hedge Connection’s online ecosystem is complemented by premier one-on-one networking events, including the Global Fund Forum.

OPPORTUNITIES

2015 Media Kit

A compelling opportunity to target the alternative investment community.We offer a variety of advertising solutions to garner the most visibility from our members. From traditional banner advertising to unique sponsorship opportunities of our exclusive services, we have something for any budget.

Geographic Location Member Breakdown:

4,500+ Members

Fund Managers

ServiceProviders

QualifiedInvestors

35%

61%

4%

Page 3: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Set up shop in the Boardroom with an interactive company profile. Extend your firm’s brand and engage thousands of alternative investment professionals.

The Interactive Profiles Includes:• Logo• Firm/product description• Contact details• Unlimited marketing materials• Video embed• Integrated social media• Posted updates to your Followers• Profiles of your colleagues

COMPANY PROFILE

hedgeconnection.com

$25/monthAdd visitor tracking for $5/month

Drive traffic to your Company Profile or website with:

• Banner advertising• Website sponsorship• Sponsored content

Company Profile Sample

Page 4: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

We offer several sizing options and multiple placement locations, from the main website to the blog to our weekly newsletter. We are active in social media and have a strong following on Twitter and LinkedIn.

BANNER ADS

Vertical Banner (120 x 240)• Inside on Boardroom and Manager sides

(~4,000 impressions/month)

Medium Panel (300 x 250)• Boardroom (~1,000 impressions/month)• Blog (~1,500 impressions/month), sold in

tandem with blog horizontal ad

Horizontal Banner (468 x 60)• HitB Newsletter (~3,500 subscribers)• Blog (~1,500 impressions/month), sold in

tandem with blog panel ad

Monthly Ad Rates

$750/monthVertical Banner

$500/monthBoardroom Panel

$1,000/monthBlog Combo

$2,500/monthNewsletter Banner

Medium Panel 300 x 250

Vertical Banner

120 x 240

Horizontal Banner 728 x 90

Submission Guidelines: Banner advertisements must be static, either in JPEG or GIF format only. We do not support animated GIFs, Flash banners, or any type of animated graphics.

2015 Media Kit

Page 5: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Interact with our members on a deeper level by leading the conversation in the Boardroom or by crafting an article for our blog.

INTERACTIVE

Sponsored Content: $1,500/per postHedge Connection’s blog, The Edge, is the place to showcase

your expertise, discuss a white paper or share a story. This is an opportunity to spark a conversation and craft the narrative of your firm

and your products. Blog posting are promoted in our weekly newsletter and through social media.

~900 Members~1,800 Followers

hedgeconnection.com

Page 6: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Executives are featured member profiles in our online networking community. Executives are Followed by all Boardroom members, so status updates are pushed to everyone’s activity feed. Primarily the Executive positions are reserved for thought leaders in the industry, however we reserve a limited number for sponsors.

EXECUTIVE POSITION

Benefits• Featured in exclusive Executives section• Status updates promoted to all Activity Feeds• Drive traffic to your company profile or website• Upload materials and mention product specials

via updates

$750/per month

2015 Media Kit

Interested in mixing and matching? Perhaps a Sponsored Content post and a banner ads to supplement. Or, an Alpha Ten and some banners in the Boardroom.We will work with you create the best solution to fit your advertising needs.

Contact Lisa Vioni at (914) 222-9333 or via email at: [email protected]

Page 7: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

The Capital Club is our patented online investor-introductory service for fund managers. Opt-in qualified investors participate in the Capital Club by completing an investment profile and a phone review by our team. Managers search the investor profiles, with contact details witheld, and request to be introduced investors that match their criteria. If the investor accepts the introduction and schedules a phone call, then the Manager will be charged an introductory fee.

We are offering a the opportunity to sponsor investor introductions to our fund manager clients.

CAPITAL CLUB SPONSORSHIP

What you get:• Branding on introductory window alert

“Congratulations! This investor introduction is sponsored by ACME Company”

• Branding in the Capital Club Dashboard• Branding and company description in

promotional email• Branding and company description in a blog post

Starting at $4,500 10 Sponsored Introductions

Search. Select.Connect.

hedgeconnection.com

Page 8: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

ALPHA TEN SPONSORSHIP

Build Your Brand With Our Weekly Alpha Ten SeriesHedge Connection will highlight up to ten fund managers to an audience of

targeted allocators while promoting the sponsoring company.

The ScheduleMonday

• Funds are added to Alpha Ten area• Funds added to Who to Follow area• Funds and sponsor are introduced to Boardroom

members via newsletter• Funds and sponsor are announced on our blog

Thursday: Funds and sponsor are introduced again to Boardroom members via newsletter.

Friday: The week’s Alpha Ten concludes and the preceding week’s funds and sponsor are announced in our Heard in the Boardroom newsletter.

Benefits• Complimentary Company Profile in the Boardroom• Logo and description in the header of Alpha Ten area• Logo and description on Alpha Ten newsletters• Logo and description on blog• Alpha Ten sponsorship promoted via social media

Series Sponsorship starting at

$2,500/week** 12 week sponsorship (does not have to be consecutive)

2015 Media Kit

Page 9: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Similar to the Alpha Ten, this is an opportunity to sponsor fund managers and give them boosted visibility to Hedge Connection investor members.

We have partnered with the industry’s leading video platform Asset TV to offer fund managers promotional videos. With the most affordable pricing in the industry, the professionally shot pitches engage an audience of qualified investors across a vast distribution network.

MANAGER VIDEO SPONSORSHIP

FormatWe are creating 2 minute, professionally shot and edited, videos of managers describing their expertise and edge.

DistributionVideos are hosted on Hedge Connection, embedded in your fund listing, for our qualified investor members to view. On the Asset.TV website, manager videos are hosted on a dedicated channel. Additionally, a newsletter announcing the video will be sent to our members and to Asset TV’s subscriber-base of over 400,000 investment professionals.

Distribution to the Bloomberg network, through Asset TV’s syndication partnership, may be purchased separately.

What you get:• Professionally shot and edited video at Asset TV studios in New York• Hosted on Hedge Connection• Promoted via email to Hedge Connection investor members• Hosted on Asset TV• Promoted via email to Asset TV’s 400,000 subscribers• Distributed on Bloomberg network*• Presentation coaching*

*Additional fees apply

$2,500/per video

hedgeconnection.com

2 MINUTE VIDEO

Page 10: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Hedge Connection is a leading independent provider of investor-intro events and networking opportunities for hedge fund managers and allocators. Our portfolio includes the Champagne Investor Roundtables, Meet the Manager Forums, and the annual Global Fund Forum.

EVENT SPONSORSHIP

Other EventsThroughout the year we host events. The theme, as always, is to

connect fund managers with allocators. Hedge Connection events are selectively targeted towards these two industry groups.

2015 Global Fund Forum Fairmont Southampton, Bermuda

The Global Fund Forum will offer hedge fund managers and allocators one of the largest formal networking opportunities in the industry.

The three-day event will facilitate over a thousand customized one-on-one meetings between hedge funds and qualified investors. The pre-scheduled meetings will take place in individual Forum Suites at the elegant Fairmont Southampton in Bermuda.

Visit www.globalfundforum.com

PRESENTED BY: H ED G E CO N N EC T I O N, I N C .

Join Us At This Year’s Premier One-on-One Networking Event

SPONSORSHIP OPPORTUNITIESJ U N E 22 -24 2 015

2015 Media Kit

Page 11: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

In addition to hosting our own events, Hedge Connection is actively involved in supporting and promoting partner events.

We offer a range of services that include:• Promotion to our membership• Sourcing investor attendees• Recruiting speakers• Outsourcing our one-on-one scheduling technology

Many of our services can be combined, or integrated, to create a flexible program that will meet your requirements. This may include supplementing an Alpha Ten with banner ads in the Boardroom, or featuring Sponsored Content alongside event sponsorship.

We will work with you to create the best solution to fit your advertising needs. Contact Lisa Vioni at (914) 222-9333 or via email at [email protected]

CUSTOM PACKAGES + PARTNER EVENTS

hedgeconnection.com

Page 12: 2015 Media Kit - Hedge Connection...networking, and free-flow of information across our database of over 7,000 fund listings. Hedge Connection’s online ecosystem is complemented

Hedge Connection Inc. 141 Parkway Ave, Suite 15, Bronxville, NY 10708 Tel: (914) 222-9333

Copyright © 2014 Hedge Connection Inc. All rights reserved.

hedgeconnection.com