2015 Marketing Calendar
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Transcript of 2015 Marketing Calendar
Ready to Ring in the New Year?
If your company’s New Year’s resolution is to engage and delight your customers each and every month, we’ve got your
inspiration.
Start the year off right with a host of marketing ideas for all the major holidays and lesser known celebrations.
Visit this blog post on HubSpot to see how you can apply this calendar to your content marketing efforts.
http://blog.hubspot.com/marketing/content-marketing-plan
JanuaryS M T W T F S
1 2 3
1.1 New Year’s Day
• Start marketing December 15th-19th• Spread the cheer of new opportunities to come!
JanuaryS M T W T F S18 19 20 21 22 23 24
1.19 Martin Luther King, Jr. Day
• Start marketing December 22nd-26th
• Inspire others to have a dream
and leave a lasting legacy.
FebruaryS M T W T F S1 2 3 4 5 6 7
2.1 Super Bowl XLIX• Start marketing January 19th-23rd
• Find exciting ways to invite your
customers
into Super Bowl fun through
parties or specials.
2.2 Groundhog Day• Start marketing January 19th-23rd
• Offer a prize for whether or not
the groundhog sees its shadow.
• Here’s to an early Spring!
FebruaryS M T W T F S8 9 10 11 12 13 14
2.14 Valentine’s Day
• Start marketing January 26th-30th
• Make customers aware of your
gratitude through e-mails,
product releases, or special sales.
FebruaryS M T W T F S15 16 17 18 19 20 21
2.16 President’s Day
• Start marketing February 2nd-6th• While many people are off work,
offer limited time sales and other
promotions.
2.17 Mardi Gras
• Start marketing February 2nd-6th• Deck out your store with brightly
colored beads.
MarchS M T W T F S15 16 17 18 19 20 21
3.20 Start of Spring
• Start marketing March 2nd-6th
• As seasons change, celebrate the
melting snow with your customers.
AprilS M T W T F S29 30 31 1 2 3 4
4.1 April Fool’s Day
• Start marketing March 16th-20th
• Engage your customers through
a harmless prank.
AprilS M T W T F S5 6 7 8 9 10 11
4.5 Easter
• Start marketing March 23rd-27th
• Spread joy through egg hunts and
festive decorations.
MayS M T W T F S3 4 5 6 7 8 9
5.5 Cinco de Mayo
• Start marketing April 20th-24th
• Take part in Mexican or American traditions
on this joyous holiday!
MayS M T W T F S10 11 12 13 14 15 16
5.10 Mother’s Day
• Start marketing April 27th-May 1st
• Get creative! Offer promotions for gifts,
invite mothers in for discounts, and offer
interactive activities for families.
MayS M T W T F S24 25 26 27 28 29 30
5.25 Memorial Day• Start marketing May 11th-15th• Celebrate the unofficial start of summer and
honor the troops who have fought for our
freedom.
• Find customers at outdoor activities, like
barbecues, parks, and beaches.
JuneS M T W T F S21 22 23 24 25 26 27
6.21 Father’s Day
• Start marketing June 8th-12th
• Summer officially begins!
• Honor customers who are fathers through
events, gifts, and other promotions.
JulyS M T W T F S28 29 30 1 2 3 4
7.4 Independence Day
• Start marketing June 15th-19th
• Celebrate America’s independence with
a parade float or fireworks.
SeptemberS M T W T F S6 7 8 9 10 11 12
9.7 Labor Day• Start marketing August 24th-28th• Many customers will be off work,
relaxing or shopping.
• Use this holiday to transition into an
Autumn marketing plan.
v
SeptemberS M T W T F S20 21 22 23 24 25 26
9.23 Fall Begins
• Start marketing Sept. 7th-11th
• Target your customers changing needs
and interests as the season shifts.
OctoberS M T W T F S11 12 13 14 15 16 17
10.12 Columbus Day
• Start marketing September 28th-October 2nd
• In Columbus’s spirit, explore new opportunities
with your marketing campaign!
OctoberS M T W T F S25 26 27 28 29 30 31
10.31 Halloween
• Start marketing October 12th-16th• Engage employees and customers
in Halloween traditions like costume
parties and candy giveaways.
NovemberS M T W T F S8 9 10 11 12 13 14
11.11 Veterans Day
• Start marketing October 26th-29th
• Thank veterans for their service
both online and in-store.
NovemberS M T W T F S22 23 24 25 26 27 28
11.26 Thanksgiving
• Start marketing November 2nd-6th
• Extend thanks to customers
through multiple channels of
communication.
11.27 Black Friday
• Start marketing November 2nd-6th
• Offer limited time sales to
entice customers to your store.
DecemberS M T W T F S6 7 8 9 10 11 12
12.6 Start of Hanukkah
• Start marketing November 23rd-27th
• Join in on 8 days and nights of
celebrations and traditions.
.
DecemberS M T W T F S20 21 22 23 24 25 26
12.22 Start of Winter
• Start marketing December 7th-11th
• Though Winter is cozy, don’t let
your marketing efforts hibernate.
.
12.25 Christmas
• Start marketing November 23rd-27th
• Start Christmas cheer early this
year to stand out from the
crowd.
.
DecemberS M T W T F S27 28 29 30 31 1 2
12.31 New Year’s Eve
• Start marketing December 14th-17th
• Consider the launch of new products and
services to celebrate the new year.
.