2013 Value News Media Guide
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Transcript of 2013 Value News Media Guide
![Page 1: 2013 Value News Media Guide](https://reader030.fdocuments.in/reader030/viewer/2022020323/568c48381a28ab49168f4081/html5/thumbnails/1.jpg)
Northeast Oklahoma’s Leading Consumer Newspaper
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About Us
Headquartered in Tulsa, Okla., Value News, Inc. is an innovative direct-mail newspaper and website that connects merchants and service providers with area consumers. Launched in 1992, the company has grown exponentially and currently publishes five-community specific issues per month, with a total circulation of more than 140,000 homes, and serves over 438,000 readers. Currently, Value News is delivered to more residences within each of its circulation areas than any other local newspaper, and in many cases more than all major local newspapers combined.
The mission of Value News is to provide business owners the opportunity to directly advertise their companies to local markets and increase their revenues. Our company boasts an excellent success rate of increased revenue for companies that participate in the advertising marketing plan. Our superior staff, including customer service professionals, sales representatives, writers, and in-house graphics department, guarantees complete satisfaction for every client. Our goal is to go above and beyond expectations and provide outstanding results for our advertisers.
Value News also provides a superior service to consumers, offering excellent values, coupons and money-saving tips from merchants and service providers, along with factual and truthful background information on products and services provided. In addition, readers have access to a wealth of information on community events and entertainment.
Value News is a trusted name, with nearly 20 years of measured success in connecting local businesses to their markets. Our website, ValueNews.com, allows businesses more opportunity to advertise and grow their companies, as well as consumers more access to savings and information.
• Reach 438,000 + readers per month • Work with a trusted business with 20 years experience• Creative and professional content and ad design• Color and black & white available• Great platform to reach your target audience
Contact
5800 E. Skelly DriveSuite 707Tulsa, OK 74135Voice: (918) 828-9600Fax: (918) 828-9933
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Value News is direct mailed within specific postal zones, individually selected according to geo-demographic characteristics using up-to-date mailing lists. We target households whose residents are most likely to be your potential customers.
65% of our readers are female, age 30-54 years.
TulsaZip Code Median Income74105 $103,09174112 $41,15874114 $80,93474133 $100,71374134 $61,12174135 $72,35474136 $104,09274137 $118,07174145 $50,986
Broken ArrowZip Code Median Income74011 $76,23974012 $69,17374014 $68,690
Owasso/CollinsvilleZip Code Median IncomeOwasso 74055 $70,027Collinsville 74021 $53,307
SapulpaZip Code Median Income74066 $45,570
JenksZip Code Median Income74037 $75,039
GlenpoolZip Code Median Income74033 $49,836
BixbyZip Code Median Income74008 $74,126
Rogers CountyZip Code Median IncomeClaremore74017 $41,01774019 $55,521Catoosa74015 $46,258Chelsea74016 $34,701Oolagah74053 $45,442Inola74036 $42,427
Demographics
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1.) Your print ad in Value News Inc
2.) Your interactive ad on ValueNews.com with printable coupons
Services Include
3.) Public relations feature storyValue News, Inc stories boost your Google rankings!
Value News Inc’s marketing strategy combines print, web and social media to greatly improve your business’s search engine optimization (SEO).
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Continued
4.) Facebook post featuring your company
5.) Tweet featuring your company
Value News also offers our professional design services for custom projects at an affordable price. Regardless of the size of your business and marketing needs, you can have a team of experienced designers and marketing professionals working with you to increase the visibility of your company, products or organization.
• Identity & Branding • Logo Development• Brochures
• Signage• Web graphics• And much more
Design & Writing Services
Value News also offers writing services. Our experienced copywriters are ready to help you get your message across in a clear and concise manner. Our writing services include:
• Posters• Direct Mail• Social Media
• Website Content• News Releases
• Brochures• Newsletters
• Fliers• And much more
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Paid Mail Circulation
Here’s how it works!
1. We begin with a strategy tailored to your business.
2. Our professional staff members work with you to determine the best approach to your goals through marketing.
3. We write informational stories about your business that are real news stories – not paid advertisements.
Our commitment to helping your business grow is unsurpassed. Our marketing method is proven.
74021 - 6,265
74055 - 12,280
74053 - 1,422
74016 - 1,802
74036 - 2,149
74037 - 4,96374066 - 7,341
74008 - 6,999
74011 - 9,36174012 - 18,99774014 - 6,637
74033 - 3,642
74015 - 2,576
74017 - 8,93674019 - 5,711
COLLINSVILLECHELSEA
OOLOGAH
OWASSO
40,912Mailed to select homes in Midtown and South Tulsa.
MID-TOWN &SOUTH TULSA
TULSA
CLAREMORE
INOLA
CATOOSA
BROKEN ARROW
JENKS
BIXBYGLENPOOL
SAPULPA
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Ad Specifications
1/4 Page 5”w x 7.75”h 1/2 Page 10.325”w x 7.75”h Full Page 10.325”w x15.75”h
TULSA Mailed to select homes in Midtown and South Tulsa. Direct Mail Circulation:
Price per month 1/4 Page 1/2 Page Full PageOpen Rate $575 $880 $1,3704-11 months $490 $760 $1,13212 months $439 $695 $942
40,912
BIXBY GLENPOOL JENKS SAPULPA 74008, 74033, 74037, 74066 Direct Mail Circulation:
Price per month 1/4 Page 1/2 Page Full PageOpen Rate $425 $670 $1,1204-11 months $370 $550 $91912 months $319 $480 $819
22,945
BROKEN ARROW 74011, 74012, 74014 Direct Mail Circulation:
Price per month 1/4 Page 1/2 Page Full PageOpen Rate $575 $880 $1,3454-11 months $490 $760 $1,13012 months $439 $695 $932
34,995
OWASSO/COLLINSVILLE 74021, 74055 Direct Mail Circulation:
Price per month 1/4 Page 1/2 Page Full PageOpen Rate $425 $670 $1,1204-11 months $370 $550 $91912 months $319 $480 $819
18,545
ROGERS COUNTY 74015, 74016, 74017, 74019, 74036, 74053 Direct Mail Circulation:
Price per month 1/4 Page 1/2 Page Full PageOpen Rate $425 $670 $1,1204-11 months $370 $550 $91912 months $319 $480 $819
22,596
FULL COLOR RATESPrice per month 1/4 Page 1/2 Page Full Page $100 $140 $220
Ad Rates
Fu l l
1/2
1/4
5”
7.7
5”
10.325”
7.7
5”
15
.75
”
10.325”
Ad Sizes:
File Types Accepted: Files Must Be: PDF JPG TIFF EPS CMYK 200DPI
Ask us how your company can take advantageof a combination of our low-cost services!
Graphic Design Interactive Internet Ad Print Ad in Value News Social Media Posts Public Relations Stories
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(918) 828-9600 Fax: (918) 828-9933www.valuenews.com
5800 E. Skelly Drive, Suite 707 Tulsa, OK 74135