2013 revised CBS local

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COVERING "TODA LA ISLA"

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CBS Puerto Rico Network is the CBS affiliate for Puerto Rico including local news, weather and sports. More at http://puertoricocbs.com/

Transcript of 2013 revised CBS local

Page 1: 2013 revised CBS  local

COVERING"TODA LA ISLA"

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*Watched on all cable systems in Puerto Rico

*Over 600,000 Households

*Delivering in High Definition

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Why Puerto Rico?GDP of $101.84 billion US Dollars (source:CIA World Factbook)

Population of 3.67 million people in 2012San Juan Metro-2 million people(Bayamon, Guaynabo, Catano, Canovanas, Caguas, Toa Alta, Toa Baja, Carolina and

Trujillo Alto)

San Juan is the 46th largest city in the United States3.7 Million Puerto Ricans live in the US-Second largest of Hispanic origin(behind Mexico)

Pharmaceutical Manufacturing-50 years of experience on the IslandConsidered one of the best biopharmaceutical manufacturing centers in the world(AstraZeneca, Abbott, Bristol Meyer Squibb, Merck, Pfizer, Eli Lilly, Johnson and Johnson)

59 medical device manufacturing plants on the island

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Why Puerto Rico?Tourism- 3.7 million visitors to the island in 2012San Juan Airport-sold to AeroStar out of Mexico-$1.4 billion improvements over the next 40 years to make SJU a World Class Airport JetBlue-Making SJU its Caribbean HubGateway to the Caribbean for US TravelersCaribbean Travelers to San Juan for Medical, Shopping and TourismOld San Juan-Largest Cruise Ship Terminal in the Caribbean

Voting: Puerto Ricans can vote in the Primaries, but not for the President

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Why Puerto Rico?

Language- English along with Spanish is the official languageAccording to US Census in 2010, 15% of 4 Million people can speak English “very well”=600,000San Juan Metro Area is bi lingual to conduct business and tourism

English Speaking Media Outlets in Puerto RicoCBS Puerto Rico-6pm and 11pm-only English news on television for Puerto Rico and Caribbean RegionSan Juan Star-only English NewspaperWOSO-only English Radio station(AM)

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Unique Programming-Combines the powerful CBS lineup with local news, information, entertainment and sports for Puerto Rico and the Caribbean region.

Turquoise Mornings 10-10:30am M-F News and Entertainment from Turks and Caicos, Bahamas and Haiti

One Caribbean Television 10:30-11am M-F Weather for the region, Sports, Business and Entertainment Reports

One Caribbean News 6-6:30 and 11-11:30pm M-F Top Headlines from the region submitted by correspondents from Puerto Rico, New York City, Jamaica, Trinidad, St. Lucia

18 Degrees North Saturdays at 6pm Investigative Journalism about stories unreported or underreported in the Caribbean

Island Xclusive Sundays at 11pm Exciting look at destinations around the Caribbean with energetic and sophisticated host, Jeanille Bonterre

IGWA Wrestling Saturdays at 11pm and Sundays at 11:30a Action packed Puerto Rican wrestling program

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Who watches our channel?We target business owners, decision makers and white

collar professionals

Our audience is highly educated, bilingual and from the highest income segment of Puerto Rico

The English speaking segment of Puerto Rico have an estimated purchasing power of $3.3 billion dollars(Source:Gaither Intl.)

57% of the English speaking population in Puerto Rico have a college degree(Source:Gaither Intl.)

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Community InvolvementRonald McDonald House-San Jorge Children’s Hospital-Provides housing and support for families who cannot afford to stay in San Juan while their child is receiving medical attention

Muscular Dystrophy Association of Puerto RicoProvided brand new wheelchair for patient in 2013 through Sponsorship and Promotion of Black and Blue Gala

Movement in Puerto Rico against crime and violence. Mission is to change the way PR society thinks, to prevent crime and illegal habits

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Community InvolvementNetwork of Hoteliers, Restaurant owners, Tour Operators and Suppliers dedicated to promoting Puerto Rico and its amenities

A grass roots committee of concerned citizens, business and religious leaders and governmental liaisons working together. The organization works to resolve issues both large and small that have an effect on the quality of all our lives in Puerto Rico.

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Community Involvement

2013 Visionary Award Winner- Caribbean American Chamber of Commerce and Industry in New York

Puerto Rico Financial Analysts Association-Group of Business, Bankers and Government Leaders organized to discuss the challenges of Puerto Rico Economy

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Cable System HD Channel Position

SD Channel Position

16 16

337 37/142

8 8

174 174

1018 18

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SIEMPRE UN PLACERMUCHAS GRACIAS