>2013-2014 Business Plan

Greater Spokane Incorporated is working to build a strong economy in the Spokane region and the Inland Northwest.

Strategic Goals

Build national awareness of Spokane as the premier place to do business.

Provide exceptional services to enable business start-up, expansion, and relocation to the region.

Enhance regional livability through advocacy for transportation, education, healthcare, public safety, and recreational opportunities.

Position the region for economic expansion by partnering to establish a highly educated and technically skilled workforce, and responding to employer needs.

Recruit exceptional leadership to the Board and to the staff.

Create Something Greater

Greater Spokane Incorporated

801 W. Riverside Ave., Suite 100

Spokane, WA 99201

509.624.1393 greaterspokane.org

• AIR Spokane Support expansion of local companies, recruit new aerospace firms, conduct a supply chain study, support sector education projects, and assist the Washington Aerospace Partnership to retain Boeing’s 777X production.

• Health Science Initiative Advocate for expansion of medical school enrollment, develop a full-scale bioscience marketing initiative, conduct with partners the Graduate Medical Education Scenario Analysis to grow the number of residency slots in the region.

• Regional Education Attainment Advance education attainment, expand GSI’s career

awareness work, and partner with United Way on Cradle to Career, Spokane STEM on K-12 and higher education programs, and with Priority Spokane on middle school attainment and health inequities related to education.

Key Board Objectives

• Spokane County Port District Conduct a public opinion poll to gauge the public’s understanding and support, launch a public awareness campaign based on the survey results, formalize the port district proposal, and schedule the ballot item.

• Fairchild Air Force Base Partner to pass the County’s ballot issue to buy land and relocate residents from Fairchild’s Accident Potential Zone to reduce encroachment, advocate for Fairchild AFB to be the second base for assigning the KC-46A tankers, prepare our defense during a possible BRAC process, and collaborate with other WA military bases.

• North Spokane Corridor (NSC) Gain $750M for completion of the NSC from Francis to I-90. Advocate to local and state legislators prior to the Session for the NSC as the State’s only other freight mobility corridor. Ensure that Spokane is heavily represented in Olympia during the Session.

Economic DevelopmentAttract and support new and current business investment in

the region resulting in a diverse and strong economic base, leading to new well-paying careers.

• Growjobslocallybysupportingtheexpansionandretentionof local businesses and outreach to 400 local businesses.

• BringnewopportunitiestoSpokanebytargetingtwo‘signature logo’ prospects and two national headquarters.

• Generate100qualifiedleads,fourbusinesswins,500newjobs,and$118millioninannualeconomicimpact.

• FacilitatethegrowthofinternationaltradeinSpokane• Workwithpartnerstoexpandandmarketportfolioof

CertifiedSites.•Leadtheresearch,dialogueandpublicawarenessaround

implementing a county-wide Port District to support jobs and economic growth.

• ExpandtheoutreachoftheProcurementTechnicalAssistanceCenter(governmentcontracting)programto162new users and 340 follow-up counseling sessions.

•Partnerwithserviceproviderstocreatearegionalentrepreneurshipnetwork.

Education & Workforce PartnerwithK-12,highereducation,communityorganizations

and local businesses to develop, attract, and retain a highly educatedandskilledworkforce.

• Supportregionalvisionfor60%ofouradultpopulationinSpokaneCountytoattainpostsecondaryeducationby2025.

• PartnerwithSpokaneSTEMandNortheastWashingtonEducationServiceDistrict101toadministerSpokaneSTEMnetworkandimplementstrategiestodriveSTEMeducationin the region.

• Developandhost10TeachingtheTeachersinteractivecontinuingeducationworkshops.

• OrganizeanddeliverfourBusinessafterSchool–IndustryWeeksaroundengineering,healthcare,advancedmanufacturing and computer science.

• ContinuedevelopmentanddeliveryofWork101,engagingbusinesses and high school students through meaningful work-basedlearningexperiences.

• PromoteandpopulateAccess2Experience(A2E),anonlinetool that connects professionals with students and career-seekersinworksitelearningenvironments.

Identified and prioritized by the Board, the leadership of GSI will focus on these strategic objectives that are critical to our region.

Public PolicyBethevoiceofbusinessateverylevelofgovernment.GSIPartnerswithbusiness

associationsandelectedofficialstoadvancelegislationtoretain,expand,andrecruit new businesses to the region

• LeadeffortstoprotectFairchildAirForceBase(FAFB)andpreventencroachmentintheAccidentPotentialZoneII.

• CampaignforthepassageofProposition1,aSpokaneCountylevytoremovethecurrentencroachmentsurroundingFairchildAirForceBase,andagainstI-522(GMOlabeling)andI-517(on-sitesignaturegathering)ontheNovemberballot.

• Secure$750millionto“FinishWhatWeStarted”andcontinuetheconstructionoftheNorthSouthCorridorfromFrancisAvenuetoInterstate90;supportothertransportationprioritiesandhosttheregionaltransportation“tent”meetings.

• CollaboratewithNorthernIDtoimplementtheInlandPacificHubtoestablisha multi-gateway hub to improve freight mobility and increase domestic and international trade.

• SupporthighereducationeffortsinthedevelopmentofaBioscienceInitiative,andcontinuetoworkwithcommunityleaderstoacquireadditionalGraduateMedicalEducationpositions.

• PromotetheregionandadvocateforregionalprioritiesduringtheRegionalD.C.andOlympiaFly-Ins;andmaintaincontractsforourstateandfederallobbyists.

Marketing & CommunicationsProvideeffectiveandtimelycommunicationsacrossallGSIconstituentgroupsand

departmentsatGSI. • Supportmembershipandgrowthobjectivesbyproducingandbroadcastingthree

newTVspotsandarefinedsecond-yeartestimonial-styleadcampaign.• WorkwithlocalpartnerstodevelopandlaunchanewGSImembershipand

economicdevelopmentwebsitefortheorganization.• Implementresearchofbusinessrecruitmentandexpansionaudiencestobetter

gaugeperceptionstargetaudienceshaveabouttheSpokaneregion.• Implementnewonlinemeasurementtoolstoeffectivelymeasurethesuccessof

variouscommunicationsandmarketingcampaignstotargetaudiences.• Continuetomanagebrandplatformandcommunicationstoolsthroughoutthe

organization,tosupporteachdepartment’sstrategicobjectivesandreinforceGSIastheleadingbusinessorganizationintheregion.

• Communicatespecific‘ReturnonInvestment’messagingforvariousaudiencesandGSIconstituents.

• Buildrelationshipswithlocalandregionalmediaasanimportantelementincarryingoutourorganizationalobjectivesandtoserveasaproactiveresource.

• Providecommunicationsandmarketingsupportforallkeypriorityprojects.

Administration & Finance• Developannualbudgetandathree-yearbudgetplan.Buildreservesby

budgetingfor$25,000ofnetincomeannually.• Provideaccuratetimelyfinancialinformationformanagementandforexternalreporting,

andprovidereliablesystemstosupporttheefficientandeffectiveoperationofGSI.• ProvidecontinuingITsupporttomeetexistingandpotentialnew

organizationalrequirements.• Providehumanresourcesandofficemanagementfunctionsnecessaryto

ensure business operations.

Working Together to Create Something Greater

Contact us at 509-624-1393 or info@greaterspokane.org

GSI is advocating for the basing of the new KC-46A tankers at Fairchild Air Force Base.

GSI works to develop, attract, and retain a highly educated and skilled workforce.

Create Something Greater

PhotocourtesyEasternWashingtonUniversity

Jay Allert Aslin-Finch Co

Dr. Rodolfo ArevaloEastern Washington

University

Barry BakerBaker Construction

& Development

Dave BlackNAI Black

Bill BoutenBouten Construction

Jane BrownPaine Hamblen

Dr. Lisa BrownWashington State

University Spokane

Kent CaputoKalispel Tribal

Economic Authority

Mayor David Condon City of Spokane

Elaine CoutureProvidence Health Care

W. Stacey CowlesThe Spokesman Review

Scott DietzenCliftonLarsonAllen

Phil DiPofiNorthwest Farm Credit Services

Dr. Michael DunnNortheast Washington

ESD101

Steve DuvoisinInland Imaging

Ezra EckhardtSterling Bank

Roger FlintCH2M Hill, Inc.

Tom FritzInland Northwest Health Services

Matt GerberIT-Lifeline

Kristin GoffWendle Motors

John Guarisco MDI Marketing

Craig HartHart Capital

Management

Jack HeathWashington Trust Bank

Michelle HegeDesautel Hege

Communications

Chris HenjumHydrafab Northwest

Latisha Hill Avista

Dr. Christine JohnsonCommunity Colleges

of Spokane

Tom JohnsonSTCU

Terry JudgeHotstart, Inc.

Larry KrauterSpokane International

Airport

Tyler LaffertySeven2

Pam LundGirl Scouts of Eastern WA

and Northern ID

Dr. Thayne McCullohGonzaga University

Patricia McRaeKHQ TV

John MoloneyMoloney + O’Neill

Marcelo MoralesJubilant HollisterStier

Scott MorrisAvista

Col. Brian Newberry Fairchild Air Force Base

Tom NovotneyCenturyLink

Commissioner Shelly O’QuinnSpokane County

Kevin PersonWagstaff

Mayor Steve Peterson City of Liberty Lake

Coleen QuisenberryQuisenberry Marketing

& Design

Dr. Shelley RedingerSpokane Public Schools

Steve RobinsonSpokane Rock Products

Jan SchmidlkoferK & N

Lisa ShafferPaw Print Genetics

Tom SimpsonNorthwest Venture

Associates

Ben SmallCentral Valley School District

Larry SoehrenKiemle & Hagood

Company

Larry SwartzLydig Construction

Dr. Beck TaylorWhitworth University

Mayor Tom Towey City of Spokane Valley

Bruce WilliamsGeoEngineers, Inc.

Kyle WindhornWalmart

2013-2014 Board of Trustees

Ellie AaroBeacon Hill Events

Jamie AitkenKREM TV & KSKN TV

Chair

Michael SenskePearson Packaging

Systems

Chair-Elect

Linda ElkinUS Bank

General Counsel

Bill SymmesWitherspoon Kelley

Treasurer

Kurt WalsdorfBank of America

President & CEO

Rich HadleyGreater Spokane

Incorporated

Immediate Past Chair

Jeff PhilippsRosauers Supermarkets

BOARD OFFICERS:

TRuSTEES:

TRuSTEES:

Create Something GreaterAnnual Report 2013