2013-2014 AFA Annual Report

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PO Box 1369 | Fort Collins, CO 80522www.afa1976.org(970) 797-4360

About AFA

Association Leadership

Membership Overview

Experiences

Resources

Member Engagement

Finances

AFA Foundation

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welcom

eOn behalf of the Board of Directors, the Central Office Staff and our numerous volunteers, we would like to thank you for contributing to the overall success of the Association of Fraternity/Sorority Advisors during 2013-14. Throughout the past year, AFA has continued to strive towards our vision of being the catalytic force in aligning the fraternity/sorority experience with the changing dynamics and enduring principles of higher education.

We continued to build relationships and partnerships with our fellow higher education associations through our active involvement in the Council for the Management of Higher Education Associations (CHEMA) and the Student Affairs Higher Education Council (SAHEC). AFA has established positive working relationships with many sister associations and we are continually looking for meaningful collaborations that ultimately enhance our members’ experiences in their daily work.

The Association continues to advocate for you, our members, in all that we do as we expand our reach and extend our voice to issues that impact us. We were honored to have our Executive Director represent us with a seat at the table at the White House last spring when the National Secretary of Education, Arne Duncan called a meeting of fraternal representatives to discuss issues surrounding Title IX and other topics of sexual violence on campus.

Within the Association, membership has continued to show a steady incline and we once again broke records with the largest attendance at the Annual Meeting in Orlando, FL in December 2013. The redesigned Annual Meeting schedule and intentional enhancement of the educational programming formats and content were all well received.

Throughout this annual report you get a wonderful snapshot into a variety of functional areas that comprise the Association. From membership demographics, social media presence and statistics, volunteer highlight, the sound financial standings of the Association and the AFA Foundation, plus much more, this annual report is full of insightful data that helps to tell the story of AFA during the last year. We hope that you will take a moment to read and discover all that is found within as we encourage you to be an engaged and informed member of the Association.

We also experienced our second year as co-owner of Synergos, an Association Management Company, with the Association of Fraternal Leadership & Values (AFLV). During this year, the company continued to grow with several clients as well as the hiring of additional staff. The projected future continues to look bright as we increase our expertise in many vital operational areas that in return have countless benefits to you our members.

Overall, 2013-14 was a very successful year for the Association of Fraternity/Sorority Advisors. As we work daily towards our mission of “AFA enhances its members’ abilities to foster impactful fraternity/sorority experiences.” We thank you for your continued involvement, investment and support of AFA.

Thad M. Doyle Mark P. Koepsell, CAE 2014 AFA President Executive Director/CEO

President Thad M. Doyle

Executive Director Mark Koepsell, CAE

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abou

t AFA Mission

AFA enhances its members’ abilities to foster impactful fraternity/sorority experiences.

VisionAFA is the catalytic force in aligning the fraternity/sorority experience with the changing dynamics and enduring principles of higher education.

Core Competencies for Excellence in the ProfessionAFA is comprised of professionals and volunteers who work on college campuses, work at a fraternity/sorority inter/national headquarters, work for businesses that support fraternity/sorority members, and/or volunteer locally or nationally for their fraternity/sorority or for organizations that support fraternities and sororities.

Two of the Association’s primary purposes are professional development and support for members and advocacy for the fraternity/sorority advising profession; the Core Competencies are designed to further those goals. The cultivation and consistent demonstration of these competencies are keys to success among professionals and volunteers who work with fraternities and sororities. AFA members are encouraged to strive to continually strengthen their skills and gain more experience in these areas. In working with fraternities and sororities, the understanding and demonstration of these competencies will allow advisors to provide undergraduate members with positive fraternity/sorority experiences.

EducatorA fraternity/sorority advisor applies student development and/or organizational development theory to his/her practice in challenging and supporting organizations and individual members.

A fraternity/sorority advisor sets and clearly communicates high expectations for chapters as values-based organizations hosted at an institution of higher education and holds members/organizations accountable for their actions.

Values Aligner

A fraternity/sorority advisor collaborates with and often serves as a liaison among potential and initiated members, chapter officers, campus administrators, alumni/ae, volunteer advisors, house corporations, inter/national organization staff members, and/or inter/national officers.

Collaborator

A fraternity/sorority advisor guides and facilitates the work of fraternity/sorority chapters and/or governing councils and their respective officers.

Advisor

A fraternity/sorority advisor maintains accurate and comprehensive records on membership statistics, scholarship achievement, and disciplinary matters.

Administrator

A fraternity/sorority advisor uses research to guide practice. They assess the needs of groups, engage constituents in strategic planning to set goals for ongoing development and to provide programs and resources, and assess the impact of those initiatives.

Researcher

A fraternity/sorority advisor implements new programs that benefit members.Innovator

A fraternity/sorority advisor is an involved, engaged member of a campus community and/or the interfraternal movement and participates in opportunities for continued professional development through the Association and other organizations.

Leader

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association leadership

President Thad M. DoyleThe University of Akron

Board MembersStephannie BaileyAlpha Gamma Delta

Jason BergeronUniversity of Houston

Veronica HunterTemple University

Gentry McCreary, Ph.D.University of West Florida

Executive DirectorMark Koepsell, [email protected]

Director of Fraternal Fundraising & DevelopmentAimee Ash, [email protected] (joined July 2014)

Coordinator of Marketing & CommunicationMonica Ceja(through April, 2014)

Executive AssistantVicki [email protected]

Assistant Director of Education & Curriculum DesignRenee Piquette [email protected]

Director of Marketing & CommunicationLea Hanson, [email protected]

Director of Member EngagementKyle [email protected]

Director of Education & Curriculum DesignRyan O’[email protected]

Foundation Board

Central Office Staff

Executive Board

Chair, Amy VojtaRutgers University

Vice Chair, Jackie IsaacsonPhi Mu Fraternity

Secretary, Beth ConderButler University

Treasurer, Geof BrownNational Association of Personal Financial Advisors

CAO, Jenny MaedaAFA Foundation

Libby AndersonZeta Beta Tau Fraternity

Donald BeesonDelta Phi, Sigma Phi, Delta Psi, and Chi Psi

Michelle CastroFlorida International University

John ChristopherManley Burke

Cassie GerhardtUniversity of North Dakota

Ex-Officio Members:

AFA President, Thad M. DoyleUniversity of Akron

AFA Executive Director, Mark KoepsellAssociation of Fraternity/Sorority Advisors

Tom MurphyPhi Mu Delta Fraternity

John MountzJ. Mountz Consulting

Kate PlanowAlpha Epsilon Phi Sorority

Lisa Fedler-SwiontekSigma Kappa Foundation

Kara MillerCornell University

Jeremiah Shinn, Ph.D.Boise State University

Accounting ManagerJenny [email protected]

Coordinator of Volunteer & Member EngagementBranden [email protected]

President Jeremiah Shinn, Ph.D.Boise State University

Past PresidentShelly Brown DobekNorth Carolina State University

President ElectThad M. DoyleThe University of Akron

Executive Vice PresidentVeronica HunterLehigh University

VP for MembershipJason BergeronUniversity Houston

VP for Resource DevelopmentJennifer LeungThe College William & Mary

VP President for Administration & FinanceJustin KirkDelta Upsilon Fraternity

2014 Board

2013 Board

“I value my service to the AFAF Board because if gives me the opportunity to reinvest in the fraternal movement and professionals that shape an experience that has been life changing not only for me but many, many others.”

Libby AndersonAFA Foundation Board member

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hip

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view 2014 Membership Overview

Classification Region 1 Region 2 Region 3 Region 4 Region 5 Unclassified Total

Affiliate 63 60 65 23 44 0 255

Graduate 39 69 54 48 29 2 241

Emeritus 6 2 12 3 3 0 26

Professional 196 285 281 179 88 4 1033

Total 311 424 419 264 174 6 1598

Vendor 7 8 7 11 10 0 43

Three-Year Comparisons

Classification 2012 2013 2014

Affiliate 193 292 255

Graduate 219 259 241

Emeritus 24 27 26

Professional 914 963 1033

Total 1446 1587 1598

Vendor 96 46 43

By Member Classification

Region 2012 2013 2014

Region 1 260 292 311

Region 3 370 412 419

Region 2 408 441 424

Region 4 264 265 264

Total 1447 1581 1592

Region 5 145 171 174

By Region 450

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2012

2013

2014

Region 1 Region 2 Region 3 Region 4 Region 5

1100

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2012

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2014

Affiliate Emeritus Graduate Professional Vendor

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experiencesAnnual MeetingThe AFA Annual Meeting provides enriching and impactful educational experiences for all attendees on relevant topics, trends, and issues. Attendees will discuss and reflect upon the changing dynamics and enduring principles that impact the fraternity/sorority experience. Additionally, participants will have the opportunity to engage in Association business, network with colleagues, visit vendor members in the exhibit hall, bid on items in the AFA Foundation Silent Auction, and recognize the achievements of fellow members.

# of MemberYear Location Attendees

2013 Orlando, FL 1243

2011 St. Louis, MO 1125

2012 Indianapolis, IN 1187 1260

1240

1220

1200

1180

1160

1140

1120

1100

1080

10602011 2012 2013

Annual Meeting AttendeesThree-Year Comparison

Region 1 Region 2 Region 3 Region 4 Region 5 Unidentified* Total

Conference Reg. Fee 1 1 2 34 38

Affiliate 1 2 2 2 1 3 11

FEA Member 1 2 18 77 98

Graduate 2 2

Professional 1 2 1 5 9

Single-Day (Thursday) 1 3 4

Non-Members

Single-Day (Friday) 4 4

Single-Day (Saturday) 1 7 8

Fireside Chats Only 1 6 7

*Includes members who did not identify a region upon registration.

Region 1 Region 2 Region 3 Region 4 Region 5 Unidentified* Total

Conference Reg. Fee 10 21 10 11 9 1 62

Affiliate 34 23 36 9 21 123

FEA Member 1 13 2 16

Graduate 28 46 37 34 14 159

Professional 123 190 190 115 46 1 665

Single-Day (Thursday) 1 1 2 4

Members

Single-Day (Friday) 1 3 1 5

Single-Day (Saturday) 1 3 1 3 1 9

Fireside Chats Only 1 2 1 4

Additional Exhibitor Reg. Fee 3 4 4 3 1 15

Total 205 311 307 179 98 143 1243

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es 2013 Award RecipientsThese awards were presented at the AFA Annual Meeting in Orlando, Florida on Saturday, December 7, 2013.

Jack L. Anson AwardRick BarnesPresident & Owner, Rick Barnes Presents

Robert A. Shaffer AwardDr. Tisa MasonVice President for Student Affairs, Fort Hays State University

Kent L. Gardner AwardKent L. GardnerExecutive Director Emeritus, Order of Omega

Individual Award RecipientsSue Kraft Fussell Distinguished Service AwardsAndrea Fuller CooperSpeaker, Educator, Kristin’s Story

Kelly Jo KarnesDirector for Student Involvement, Illinois University Edwardsville

Lisa Fedler SwiontekExecutive Director, Sigma Kappa Foundation

Gayle Webb New Professional AwardChristina Wellhouser

Oracle AwardTim Reuter, Elgan Baker, Michael Hernandez, Dan Bureau

Perspectives AwardLeslie Fasone

Essentials AwardStevie V. Tran & Nathan Arrowsmith

Publications AwardsExcellence in Educational Programming, CampusWorcester Polytechnic Institute

Excellence in Educational Programming, OrganizationSigma Gamma Rho Sorority, Inc.

Excellence in Educational Programming, VendorThe Leadership Institute - Women with Purpose

AFA/CoHEASAP Outstanding Alcohol/DrugPrevention ProgramZeta Tau Alpha Fraternity

Programming Excellence Awards

Outstanding Change InitiativeQuinnipiac University

Outstanding Diversity InitiativeThe Ohio State University

Outstanding Initiative Awards

Emilee Danielson BurkeShippensburg University

Christine LoySigma Kappa Sorority

Noah BortonDelta Upsilon Fraternity

Viancca WilliamsUniversity of South Florida

Shelley Sutherland Outstanding Volunteer Awards

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“Because You $ Raised in Year Location Believe” Stickers Silent Auction

2013 Orlando, FL $3,325 $17,095

2011 St. Louis, MO $3,700 $14,740

2012 Indianapolis, IN $4,527 $15,077

experiencesAnnual Meeting Silent AuctionThe Annual Meeting provides the Foundation with three opportunities to raise funds to support the Association: the sale of “Because You Believe” Stickers, donations in honor of award recipients, and the largest earner, the Silent Auction. Funds raised through these three tactics are used to fund Association education, grants, and scholarships that directly benefit members.

Money Raised

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es Advance UAdvance U is a virtual based classroom with educational programs specifically designed to enhance the alignment of the fraternity/sorority experience with the changing dynamics of higher education. Advance U programs provide AFA members the opportunity to engage on a wide range of topics with content experts who develop curriculum with a specific set of learning outcomes geared at achieving higher levels of professional competence in our members. Due to the generous support of Zeta Tau Alpha, Advance U is free to all members of the Association.

The Professionals’ InstituteThe Professionals’ Institute began as an effort to provide an authentic and valuable learning and development opportunity to professionals who accompany student leaders to undergraduate fraternity/sorority leadership conferences. In 2013, AFA began offering the AFA Professionals Institute at student regional leadership conferences including AFLV’s Central Fraternal Leadership/National Black Greek Leadership Conference, the Northeast Greek Leadership Conference, AFLV’s West Fraternal Leadership/National Cultural Greek Leadership Conference, and the Southeastern Interfraternity Conference’s Leadership Academy. This program is sponsored by gifts to the AFA Foundation.

In 2014, the Association broadened its reach by offering the Professionals’ Institute at ACPA and NASPA annual conferences in addition to student undergraduate regional leadership conferences and experienced great success.

*This was the highest attended session in the history of the Advance U program.

Date Session # of Attendees

4/23/14 2013 Amendments to the Jeanne Clery Act: What You Need to Know 71

2/25/14 Drinking Before the Party: An Examination of Pregaming Behavior Among College Students* 182*

4/3/14 Past, Present, and Future: What Have we Learned About the Fraternity/Sorority Experience? 103

1/30/14 Inspiring Interactions: Creating Confidence in Others Through Your Own Leadership 64

10/8/13 Digital Identity, Social Media, and Leadership 69

12/12/13 Priority 1: Define the Priority (and stick to it) 47

8/23/13 Hazing Prevention in Practice 26

9/19/13 Exploring Latino Identity Through a Fraternal Lens 46

5/15/14 Reframing the Conversation: From Problems to Prevention 62

Event Date Presenter

AFLV’s Central Fraternal Leadership/National Black Greek Leadership Conference February 6-9 Ryan O’Rourke

Northeast Greek Leadership Conference February 27 - March 2 Ben Pendry

AFLV’s West Fraternal Leadership/National Cultural Greek Leadership Conference April 10-13 Brent Turner

Southeastern Interfraternity Conference’s Leadership Academy February 20-23 Dr. Allen Groves

ACPA* March 30 - April 2 Dr. Dan Bureau

NASPA* March 15 - 20 Renee Piquette Dowdy

*This was the first time the Professionals’ Institute has been offered at peers’ professional conferences.

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experiencesService & LeadershipThe Association of Fraternity/Sorority Advisors exists as a volunteer driven organization, and its success relies upon the effectiveness of its volunteers. The Association, through its Volunteer Management Plan, incorporates a holistic approach to the volunteer experience. The recruitment, training, evaluation, and recognition of Association volunteers is essential, and it is AFA’s belief that all aspects must work in conjunction with the others to be most effective.

Committee Chair/Editor # of MembersAwards & Recognition Committee Jennifer Leung 12

Annual Meeting Graduate Student Programs Committee Andrew Hohn 5

Annual Meeting Educational Programs Committee Ryan O’Rourke 12

Annual Meeting Events Committee Katelin Getz 7

Perspectives Quarterly Magazine Editorial Board Heather Matthews Kirk 9

Essentials Online Newsletter Editorial Board Liz Osborne 9

Oracle Online Research Journal Editorial Board Georginanna Martin, Ph.D. 24

Nominations & Elections Committee Dan Bureau, Ph.D. 10

Partner Organization Member Liaison

Council for the Advancement of Standards in Higher Education (CAS) Dan Bureau, Ph.D.

Government Relations Chair Hagi Bradley

The Coalition of Higher Education Associations for Substance Abuse Prevention (CoHEASAP) Jenna Basler

Coalition Assessment Representative Kyle Pendleton

Coalition Assessment Representative Carolyn Whittier, Ph.D.

Regional Teams

Region 1Cynthia Rose, RDAnneMarie CucciMatthew GilsbachKathryn OwsianieckiJazmyn PulleySusan Zarnowski

Region 2Viancca Williams, RDCaitlin DobsonMichael KeaneChris LucasCameron Smith

Region 3Kari Murphy, RDBilly BernardDanny CatalanoAlex SnowdenJosh OrendiRochelle Toth

Region 4Daniel Hernandez, RDStephen BackerBilly BouldenCassandra JosephKaitlin LoganDustin WolfeMargaret Zimmer

Region 5Christina Wellhouser, RDJulie BryantCherie MichaudLauren MisiewiczThomas Whitcher

AM Fireside Chats Assistant Wes McCormack n/a

RD = Regional DirectorRegional Directors hold an important leadership position within the Association. Their role is to promote the mission and programmatic benefits of the Association within their respective regions, to supervise the activities and programs of regionally-based committees and/or workgroups, and to promote the Association to potential new members.

“I choose to serve the Association because I believe it is important to have a tangible opportunity to support the growth and development of other professionals in the field. Through the Regional Director role I try to provide opportunities for individuals to connect and develop relationships within our region.”

Christina WellhouserRegion 5 Director

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sOracle: The Research Journal of AFAOracle: The Research Journal of the Association of Fraternity/Sorority Advisors is a peer-reviewed electronic journal dedicated to the study of fraternities and sororities. Oracle advances the study of college fraternities and sororities through a peer-reviewed academic journal promoting scholarly discourse among partners invested in the college fraternal movement. Oracle serves as the premier forum for academic discourse and scholarly inquiry regarding the college fraternity and sorority movement.

In 2014, Oracle had a new editor who led the publication of one issue in the spring. It featured four articles:

Perspectives: AFA’s Quarterly MagazinePerspectives provides a forum for research, innovative ideas, and information related to the advisement of fraternal organizations. It promotes the exchange of ideas and best practices, and promotes a deeper understanding of fraternity and sorority advising to further the North American fraternal movement.

The 2013-2014 year marked a year of moving from great transition into a comfort zone for Perspectives magazine. Under the leadership of editor Heather Matthews Kirk, the magazine produced four high quality issues featuring articles that were relevant, provocative, thought-provoking, and highly discussed among members. Members have had an overwhelmingly positive response to the new direction, look, and content of the magazine.

Publications

First to go to College and First to “Go Greek.” Engagement in Academically Oriented Activities by Senior Year First Generation Students who are Fraternity/Sorority Members.

Authors: Chad Ahren, Dan Bureau, Helen Grace Ryan, & Vasti Torres

Does Gender Matter in Black Greek-Lettered Organizations?Author: Donald Mitchell, Jr.

Modeling a Values-Based-Congruence Framework to Predict Organization Constructs in Fraternities and SororitiesAuthors: Joshua Schutts & Kyna Shelley

White Clauses in Two Historically White Fraternities: Documenting the Past and Exploring Future ImplicationsAuthor: Ryan Barone

A Publication for Members of the Association of Fraternity/Sorority AdvisorsAFA1976.org | @AFA1976

Summer 2013

Make Service More Meaningful Than This

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Community Service that Matters24

From Spare Change to Social Change

Promoting social change through real service

Service can give our students the opportunity for moral development. Let’s implement projects that matter.

How can our organizations use our privilege to represent disability progressively?

FCA AwardsPerspectives was recognized in May by the Fraternity Communications Association (FCA) with a second place award in the category, Design - Single Page.

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resourcesE-Communications

Essentials: Monthly E-NewsletterEssentials is a monthly educational e-newsletter provided to AFA members to learn about a variety of topics. The Essentials Editorial Board plays an important role in the Association’s Strategic Plan and ongoing efforts to provide excellent resources and services to members.

According to Informz’s 2014 Association Email Marketing Benchmark Report, “The average email metrics for associations include a 98.15% delivery rate, 32.36% open rate, 21.08% click rate, and a .051% unsubscribe rate.”

Impressive Email Metrics

Average 1322 1313 99.00% 697 47.07% 451 183 26.28% 0 1

June 2014 1381 1377 99.71% 701 50.91% 283 132 18.83% 0 1

Received Opens ClicksMonth # Recipients # % # % Total # # Unique CTOR** Opt Outs Shares

July 2013 1430 1426 99.72% 789 55.33% 901 274 34.73% 1 3

September 2013 994* 978 98.39% 551 56.34% 279 140 25.41% 0 2

October 2013 1107 1103 99.64% 628 40.45% 613 254 41.10% 0 2

November 2013 1323 1320 99.77% 727 55.08% 256 131 18.02% 1 2

February 2014 1386 1379 99.49% 746 54.10% 879 267 35.79% 0 0

March 2014 1380 1371 99.35% 738 53.83% 395 173 23.44% 0 1

April 2014 1370 1366 99.71% 686 50.22% 308 118 17.20% 1 0

May 2014 1387 1384 99.78% 688 49.71% 445 198 28.78% 0 1

August 2013 1464 1456 99.45% 713 48.97% 357 163 22.86% 0 3

December 2013 1319 1278 96.89% 713 55.79% 246 166 23.28% 0 0

*In July and August, we mail Essentials to all of last year’s members (even if their membership has lapsed) in addition to any new members who have joined or renewed. In September, we begin to mail only those who have renewed for the upcoming year.

# Recipients

# Received

# Opens

# Clicks

# Unique Clicks

July 2013

August 2013

Spetember 2013

October 2013

November 2013

December 2013

February 2014

March 2014

April 2014

May 2014

June 2014

0% 20% 40% 60% 80% 100%

2013 Average 1532 1515 99.00% 670 47.07% 391 196 N/A 7 N/A

**CTOR = Click to Open Ratio. This measures the relevancy and context of an email by taking the number of unique clicks divided by the number of opens. In short: Of the subscribers who opened the email, how many clicked? The CTOR was not measured or reported in 2013 and is appearing in the Annual Report for the first time this year.

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sAssociation Update: Monthly Announcements & Updates for all MembersThe Association Update is a monthly e-newsletter provided to AFA members to provide announcements, updates, and reminders about Association business and events. It is compiled and distributed by central office staff.

E-Communications

Average 1362 1348 99.01% 726 53.37% 628 263 36.23% 2 1

June 2014 1382 1380 99.86% 700 50.72% 656 290 41.43% 0 0

July 2013 1468 1454 99.05% 969 66.01% 614 263 27.14% 22 6

September 2013 1459 1451 99.45% 656 45.21% 609 262 39.94% 0 0

October 2013 987 985 99.80% 537 54.52% 389 204 37.99% 0 0

November 2013 1327 1317 99.25% 739 56.11% 650 280 37.89% 0 1

February 2014 1387 1375 99.13% 760 55.27% 461 225 29.61% 1 0

March 2014 1382 1366 98.84% 701 51.32% 485 235 33.52% 0 0

April 2014 1380 1371 99.35% 708 51.64% 617 281 39.69% 2 0

May 2014 1389 1389 100.00% 703 50.61% 699 256 36.42% 2 0

August 2013 1468 1457 99.25% 757 51.96% 835 315 41.61% 1 1

December 2013 1321 1317 99.70% 780 59.23% 644 280 35.90% 0 1

January 2014 1393 1315 94.40% 706 54.10% 879 267 37.82% 0 0

# Recipients

# Received

# Opens

# Clicks

# Unique Clicks

July 2013

August 2013

Spetember 2013

October 2013

November 2013

December 2013

January 2014

February 2014

March 2014

April 2014

May 2014

June 2014

0% 20% 40% 60% 80% 100%



2013 Average 1488 1477 99.35% 693 49.18% 471 269 N/A 2 N/A

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resources

Average 121 1451 99.19% 81 66.71% 30 14 20.72% 0 0

June 2014 115 113 99.26% 73 63.48% 18 14 19.18% 0 0

July 2013 131 131 100.00% 99 75.57% 45 32 32.32% 0 0

September 2013 121 125 103.31%* 86 71.07% 17 13 15.12% 0 0

October 2013 122 122 100.00% 93 76.23% 47 37 39.78% 0 0

November 2013 124 122 98.39% 77 62.10% 15 9 11.69% 0 0

February 2014 130 130 100.00% 92 70.77% 26 21 22.83% 0 0

March 2014 115 114 99.13% 74 64.35% 13 6 8.11% 0 0

April 2014 115 114 99.13% 70 60.87% 14 10 14.29% 0 0

May 2014 115 114 99.13% 73 63.48% 76 15 20.55% 0 1

August 2013 130 123 94.62% 80 61.54% 57 30 37.50% 0 1

January 2014 118 117 99.15% 76 64.41% 6 5 6.58% 0 0

AFA Volunteer Update: Monthly Announcements & Updates for Volunteers & LeadersThe AFA Volunteer Update is a monthly e-newsletter provided to AFA volunteers and leaders to provide announcements, updates, and reminders about Association business and events as they relate to volunteers. It is compiled and distributed by central office staff.

# Recipients

# Received

# Opens

# Clicks

# Unique Clicks

July 2013

August 2013

Spetember 2013

October 2013

November 2013

January 2014

February 2014

March 2014

April 2014

May 2014

June 2014

0% 20% 40% 60% 80% 100%


2013 Average 182 181 99.33% 109 60.73% 51 23 N/A 0 N/A


*The number of emails received is higher than the number sent. According to a technical representative at EMMA (our email vendor) there was a bug in the EMMA system at this time that was counting email opens from emails forwarded in addition to those actually on our mailing list.

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ngag

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tFacebook 2014 | 2013

Twitter :: @AFA1976 2014 | 2013www.twitter.com/afa1976

Total Followers:Tweets since July 1:Growth Percentage:

Avg. Impressions/Tweet:Avg. Weekly Impression:

Avg. Added Followers/Day:

2,780 | 1,972880 | 1,41141% | 44%3,469 | 1,93657,613 | NA2.2 | 1.6

LinkedIn :: Professional Group 2014 | 2013http://www.linkedin.com/groups?gid=1637047&mostPopular=&trk=tyah#

Total Members:Members Since July 1:

Week Over Week Growth Rate:Members’ Industry:

1,056 | 850206 | 30467% | 40%65% Higher Education8% Education Management5% Nonprofit18% Other

Members’ Function:

30% Education8% Community & Soc. Services7% Program Project Mgmt7% Administrative4% Consulting44% Other

Foursquare 2014 | 2013www.foursquare.com/afa1976

Total Followers: 117 | 82

Followers since July 1:Favorited since July 1:Retweets since July 1: Mentions since July 1:

808 | 8711,013 | 3001322 | 1,2771,609 | 2,647

www.facebook.com/AFA1976Total Likes:

Likes Since July 1:Avg. New Likes/Week:

Growth Percentage:Avg. Impressions/Post:

Avg. People Engaged/Week:Avg. Likes/Post:

2400 | 2,044356 | 4666.8 | 914.8% | 21%1,114 | 1,439229 | 4818 | NA

Total Reach/Week High:

Total Reach/Week Low:

Avg. Weekly Reach: Shares Since July 1:

Avg. Shares/Post:

48,241 week of 12/11/13 25,214 week of 12/5/12

684 week of 1/2/13 530 week of 1/2/13

5058 | 3,642212 | 2185 | NA

57AASCU: 53ACPA: 65ACUI: 56NASPA: 42-60

Klout

2013 Score: 56

“AFA keeps me engaged/informed online by using a variety of forms of media and ensuring the content is current with intriguing headlines to catch my attention!”

Kari MurphyRegion 3 Director

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financesAssociation Income

Dues

Interest

Job Postings

Educational Programs

AFAF Grants

Annual Meeting

Other

YE2012 YE2013 YE2014

Dues $148,471.00 $134.973.50 $156,149.00

Job Postings $11,795.00 $11,770.00 $12,910.00

Interest $25,440.56 $51,369.01 $32,188.98

AFAF Grants $33,551.91 $45,915.31 $59,248.33

Total $671,738.09 $660,688.92 $718,365.81

Annual Meeting $442,612.52 $412,312.50 $446,889.89

Three-Year Comparison

Other Income $9,867.10 $4,348.60 $6,164.61

Educational Programs -- -- $4,815.00

Budget Category Amount Earned

Dues $156,149.00

Interest $32,188.98

Job Postings $12,910.00

AFAF Grants $59,248.33

Annual Meeting $446,889.89

Other Income* $6,164.61

Total $718.365.81

*Other Income includes Resource Sales, Advertising, and additional miscellaneous income.

Educational Programs $4,815.00

$500,000

$450,000

$400,000

$350,000

$300,000

$250,000

$200,000

$150,000

$100,000

$50,000

$0

YE 2012

YE 2013

YE 2014

Dues Interest JobPostings

AFAFGrants

Annual Meeting

Other Income

July 1, 2013 - June 30, 2014

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fina

nces

YE2012 YE2013 YE2014

Central Office $403,613.83 $364,471.71 $387,117.76

Committees/Liaisons $5,019.33 $4,958.14 $4,291.31

Executive Board $14,974.06 $13,818.20 $16,664.27

Publications $27,626.90 $31,032.60 $30,196.09

Total $633,702.41 $573,694.68 $656,538.31

Sponsorships $5,821.66 $3,078.34 $5,500.00

Three-Year Comparison

Annual Meeting $166,636.63 $156,335.69 $212,768.88

$450,000

$400,000

$350,000

$300,000

$250,000

$200,000

$150,000

$100,000

$50,000

$0

YE 2012

YE 2013

YE 2014

Central Office

Executive Board

Cttes/ Liaisons

Sponsor-ships

Annual Meeting

Publications

Association Expenses

Central Office

Annual Meeting

Sponsorships

Executive Board

Publications

Committees/Liaisons

Budget Category Amount Spent

Central Office $387,117.76


Sponsorships $5,500.00

Executive Board $16,664.27

Publications $30,196.09

Committees/Liaisons $4,291.31

Total $656,538.31

Profit/Loss $38,035.68 $62,818.13 $61,827.50

Three-Year Profit/Loss YE2012 YE2013 YE2014

July 1, 2013 - June 30, 2014

19

foundation

Budget Category Amount Earned

Annual Fund $47,437.34


Silent Auction $17,095.00

Investments $46,457.72

Grants & Scholarships $51,450.00

Endowments $8,498.00

Total $178.077.06

Foundation Income

Budget Category Amount Spent

Fundraising $5,495.00

Grants & Scholarships $72.058.33

Operations $50,967.85

Total $128,521.18

Foundation Expenses

Financial Snapshot

Annual Fund

Annual Meeting

Silent Auction

Investments

Grants & Scholarships

Endowments

Fundraising

Operations

Grants & Scholarships

20

foun

datio

nGrants: Spending & Impact

Distribution of Grant Dollars

Total $72,067.33 3666 $19.66

Grant Request Amount Spent # People Impacted Investment Per Person

2013 Annual Meeting Opening General Session $13,000.00 1243 $10.46

2013 Annual Meeting Second General Session $24,000.00 1243 $19.31

2013 Seasoned Professional Workshop $3,000.00 163 $18.40

2013 Graduate Training Track $3,005.20 59 $50.94

2014 Professionals’ Institute $2,735.87 - -

2013-2014 First 90 Days $4,200.00 52 $80.77

Professional/Affiliate Scholarships for the Annual Meeting $8,250.00 25 $330.00

Graduate Scholarships for the Annual Meeting $4,560.00 19 $240.00

2013 New Professionals Seminar $1,500.00 192 $7.81

2013-2014 Advance U $7,807.26 670 $11.65

$30,000

$25,000

$20,000

$15,000

$10,000

$5,000

2013 AM Opening General Session

2013 AM Second General Session

2013 New Professionals Seminar

2013 Seasoned Professionals Workshop

2013 Graduate Training Track

2013-2014 First 90 Days

2013-2014 Advance U

Profesional Scholarships for AM

Graduate Scholarships for AM

Amount Spent vs. # of People Impacted

2013 AM Opening General Session

2013 AM Second General Session

2013 New Professionals Seminar

2013 Seasoned Professionals Workshop

2013 Graduate Training Track

2014 Professionals’ Institute

2013-2014 First 90 Days

2013-2014 Advance U

Profesional Scholarships for AM

Graduate Scholarships for AM

21

foundation

“I give to the AFA Foundation because I fundamentally believe in higher education and how our profession has the potential to advance it. Our world continues to shift beneath us and AFA needs access to the financial resources that will allow us to become a premier higher education association.”

Jason BergeronBoard of Directors

FY 2014 Donors*Believer’s Club :: $1,000 or more

Ron BinderVictor and Megan BoschiniJohn DiSarroWendi KinneyJustin and Heather KirkStacy Kraus McDonaldRandy E McMullinKara MillerTom MurphyEmily Perlow

***Arizona State UniversityAssociation of Fraternal Leadership & ValuesBeta Theta Pi Fraternity & FoundationDelta Gamma FraternityDelta Upsilon International FraternityKappa Alpha OrderKappa Delta Private FoundationMJ Insurance, Inc.National Panhellenic ConferenceOrder of OmegaPhi Mu Delta FraternitySigma Kappa FoundationSigma Kappa SororitySigma Phi Epsilon FraternityUniversity of Iowa Interfraternity CouncilUniversity of Iowa Panhellenic CouncilUniversity of Southern MississippiZeta Tau Alpha Foundation

Advisor’s Club :: $500-$999Rick and Sheila BarnesDonald E BeesonBeth ConderDanielle DriscollCassie GerhardtMichelle GuobadiaThomas JelkeKyle F JordanMark KoepsellMichelle Coppola LaPlatneyKimberly NovakBen and Jenna Martin PendryJeremiah ShinnDarald StubbsT.J. SullivanLisa Fedler SwiontekAmy VojtaDavid WestolBonnie Wunsch

***Chi EpsilonKent State UniversityPennington & CompanyPi Kappa Alpha International Fraternity

1976 Club :: $200-$499Libby AndersonAnne ArseneauJason BergeronMeredith BielaskaJonathan BrantGeoffrey BrownDan and Amanda BureauJoni BurkeCurtis BurrillGinny CarrollMichelle CastroDavid B. ChamblissJohn DavenportShelly Brown DobekThad DoyleRobert DudolskiAshley DyeJason FramptonSally GrantDean HarwoodJoy HelselG. Andrew HohnVeronica HunterSonia ImMascheJessica ImpallariaJackie IsaacsonKelly Jo KarnesJamison KellerSue Kraft FussellMatthew LennoFaron LewittJoann LovelessTisa MasonMike McReeMonica L. MirandaKimberlee Monteaux De FreitasWilliam NelsonMary PetersonJessica PettittMary PhillipsKathryn PlanowJenny RabasBridget Guernsey RiordanKay Robinson

*Categories reflect donations made during the 2014 fiscal year (July 1, 2013 - June 30, 2014).

22

foun

datio

nFY 2014 Donors (cont.)*

1976 Club :: $200-$499David RudaMichael SteeleDavid StetterJessica StinsonRichard SudheimerTodd C. SullivanJoseph ThompsonBarbie TootleCharlie WarnerCheri WechslerCarolyn WhittierChristian Wiggins

Donors :: $1-$199

*Categories reflect donations made during the 2014 fiscal year (July 1, 2013 - June 30, 2014).

Donald AbelsSarah AblesMande AdamsRosalind AldermanJane AllanCory AndersonMichelle ArdernNatalie AveretteMaggie BachSteve BackerBrad BadgleyJames BalandranStephanie BaldwinBrandi BarberBrittany BarnesAlvin BarringtonTroy BartelsDevin BasileJordan BentlageWilliam BernardRussell BestWilliam BouldenBrittany BowlesBlake BradleyAshley BroskeyJon BuchalskiJohn BulcockFelecia BumpusJulie BunsonJulie Cain BurkhardKerry BurnsRick BurtByron BustosDouglas CalhounMari Ann CallaisTrace CamachoDennis CampbellAdam CantleyLaura CardielAnna Marie CarlsonAnnie CarlsonAlex Carrier

Dianne CatalanoDeborah Catchings-SmithJamel CatoeChris ChenAmanda ClareBrian ClarkeL.C. CoghillChristopher ColeZachary ColeDave ConnerEmily CorderoAnita CoryDiana CoyleKaty CranJarrod CruzAnneMarie CucciJeffrey CufaudeBrandon CutlerAnne DaleLogan DavisBecky DavisonMatthew DeegTiffany DennettRenee DowdyKathleen E DrakeJaclyn DreschlerBecky DruetzlerCharles EberlyJess EmigHeather EvansDaniel FaillTodd FarmerPatricia FechterGregory FinkJordan FischetteJustin FisherAmanda FishmanSean FitzGeraldBrad FlillerWilliam ForanKristi FordKatherine Fox

Megan FoxCathy FrankWilliam FrankenbergerAubrey FrazierKayte FryRichard FunkClaudia GarciaKent GardnerAlyson GarrisonMark GehrkeShaina GeltmanAaron GeorgeMatthew GilsbachCorin GioiaMonique GoldenJ.B. GollJason Paul GomezJavier GonzalezJose GrajalesDominic GreeneDaniel GrzesikJuan GuardiaAngela GuilloryJoe GurreriJ. Chris HagerLea HansonDasha HarrisJami HarrisonLori HartSharrell Hassell-GoodmanMargaret HayesMichael HayesHara HenshellDaniel HernandezBonita HerringGrahaeme HespJessica HiltabidelLynnda HoeflerLauren A HopkinsMegan Horst-FosterMichelle HorvathDavid Hotz

M Spencer HudecAlexis HurdleAmber HustonAndy HustonShauna IrwinLila IsbellScott IsengaCarol Beth IvoryBrooke James MasseyCarole JonesDanielle JonesJennisha JonesKenny JonesCassandra JosephMichele KaplanKristen KardasAndrew KayserianJeff KegolisGina KeucherKaitlin KirkChristine KobzaJesse KochKimberly KochinRebecca KoltonskiKevin KonecnyLane KoplonWilliam KotchishAndrea KovachyNikki LairdJennifer LeeKirstin LeihJennifer LeungJennifer LeveringMatt LevineEvan LiebMary Kate LoboughAllison Lewis LodhiBrianna LombardozziAmy LongJackie LongoJ.D. LoukSara Lowery

Cornell UniversityDelta Phi FraternityHanover UniversityKappa Delta Rho FraternityPhi Gamma Delta Educational

FoundationPhi Mu FoundationPi Kappa Phi FraternityRISE PartnershipsSan Diego State UniversityZeta Beta Tau Fraternity, Inc.

Michael WisemanMandy Lee WomackThea Zunick

***Alpha Epsilon Phi SororityAlpha Epsilon Pi FoundationAlpha Gamma Delta FoundationChi Epsilon-I Am An AllyChi Psi Educational TrustCollege of William & Mary Council for

Fraternity Affairs

23

foundation

Chris LucasAntonio-Phillip LytleTracy MachtanAimee MaczkoKevin MaddenJenny MaedaShari MaloneMichelle MarchandRobert MariasRachel MarshAndrea MartinezElizabeth MassengaleTracy MaxwellWesley McCormackAdam McCreadyGentry McCrearyBrianne McGannBriana McGlamoryJoslyn McGriffRichard McKaigJessica McPherrinAndy MengArchie MessersmithJohn MessinaMelinda MettlerRebecca Jamrozik MicklerBenjamin MillerDaniel MillerLauren MisiewiczOrlando MitchellKimberly MonesMarc MoresJohn MountzJulie MurphyKari MurphyFred MyrtleMatthew NanceTrenton NettlesRobert NicholsCarol NickosonAlan NordykeSean O’BrienRyan O’Rourke

Laura OsborneLindsey OsborneMary OsbourneTheresa OsorioKathryn OwsianieckiJay PawlowskiLaurel PefferScott PegramJennifer PenaKyle PendletonCristina PerezBarbara PerlmanKatherine PezzellaVance PierceJustin PohlKevin PonsCharles PrideJazmyn PulleySabina RamirezMelissa ReillySeth ResslElizaveta ReyesCandida RiveraMagdalena RiveraJohnny RobinsonAmanda RodriguezJoseph RosenbergKody RotherNicole RowlettJim RussellJonathan SandersTara Leigh SandsElizabeth SarnesoBeth SaulBrittany ScancarellaLeslie SchachtKaye SchendelJoshua SchuttsElizabeth ScottWilliam ScottFelecia Scott-StricklandTiny SebastianMary Beth Seiler

Lindsay SellHannah SeohChristine SevickNatalie ShaakMelissa ShaubJustin ShermanKarli ShermanKeri ShipletKristin ShorterGregory SingletonGlenn SkinnerJasmine SmallsAJ SmithCalvin SmithRobert SmithScott SmithTravis SmithKaryn Nishimura SneathElizabeth SniderAlex SnowdenBrigette SoderlindNicole SolmanJessica SopkoMardie SorensenAllison St. GermainNeil StangleinVicki StankusJessie StapletonBeth StathosKate SteinerBranden StewartMallory StrattonMatthew SuppleLaura SweetWhitney SweseyAllison Swick-DuttineStacey SwiftErin SylvesterWilliam TallmanStanley TaylorBrian TenclingerLindsey TrioneKathy Tucker

Jess TurucJennifer UmbergerStuart UmbergerMartha VansteenderenKelli VincentKiran WadhwaAlyssa WalkerAudrey WalkerBeverly WalkerAlexandra WaltemeyerSamuel WaltemeyerCameron WarnerPatricia WatkinsGayle WebbAnnie WelchD. Marc WestSusan WestJoseph WheelessAllen White Jr.Danielle WilcherErica WilliamsMelissa WilliamsViancca WilliamsAyana WilsonJustin WilsonJulie WisbrockRachael WiseDaniel WronaLynsy YoderMary YoungJeff ZadoffSusan Zarnowski***AFA Region IDelta Sigma Phi FraternityKappa Kappa Gamma FraternityPhi Mu FraternitySynergos AMCTroy University

Donors :: $1-$199 (cont.)

Amicus Sequentes Society

Ron BinderJonathan and Mindy BrantAmanda and Dan BureauMichael FarleyMelissa FlanaganRick FunkSue Kraft Fussell and Scott FussellMichelle Guobadia

David StollmanT.J. SullivanLisa and Kevin SwiontekCharlie WarnerDr. Carolyn E. Whittier

Michael Hayes and Phillip RotherichJackie IsaacsonThomas JelkeBill and Carmalieta JenkinsKelly Jo KarnesAmy Vojta and John LoganWilliam ParisKaryn Nishimura Sneath and Steve

Sneath

24

Awards & RecognitionAt the annual Fraternity Communications Association (FCA) conference in May, AFA received three prestigious awards:

Acc

olad

es

First PlaceCritics’ Choice Logo Design

Second PlaceDesign - Single Page

Greeks for Good 5K Fund RunAt this year’s Annual Meeting

With wellness being a key ingredient of the 2013 Annual Meeting in Orlando, the AFA Foundation thought there would be no better way to celebrate (and do a little good in the process) than to host a 5K fund run/walk to kick off Thursday morning. We’re planning the event with one main principle in mind—FUN! Runners and walkers of all skill levels in workout gear or crazy costumes will be welcome, and there will even be a way to participate from your deep slumber if you have no interest in a 3.2 mile jaunt to start your day.

The 5K Fund Run is being sponsored by the Greeks for Good program, and all proceeds and fundraising efforts will benefit the AFA Foundation and the profession we all love. More information about incentives (think best costume, best cheerleader and top fundraiser) will be included upon registration. Keep your eyes peeled for the Fund Run registration upon registering for the annual meeting. The Fund Run will take place on Thursday, December 5 at 6:30a.m. Once registered, we’ll provide with you information about how you can launch your very own fundraising campaign for the AFA Foundation at http://afa.greeksforgood.org.

We greatly look forward to this exciting new event, and we hope it becomes an annual event at the meeting.

Second PlaceAnnual Report

Beta Theta Pi Fraternity & Foundation

Opening Session

Delta Upsilon International Fraternity

General Session

ALSAC/St. Jude Children’s Research Hospital

AFA/AFA Foundation Recognition Luncheon

Kappa Delta Private FoundationGraduate Training Track

New Professionals SeminarSeasoned Professionals Seminar

Annual Meeting SponsorsThe following were Platinum Level Sponsors at the 2013 Annual Meeting:

2013-2014 AFA Annual Report

Documents

Transcript of 2013-2014 AFA Annual Report