2012 MENA Customer Barometer v23
Transcript of 2012 MENA Customer Barometer v23
7/14/2019 2012 MENA Customer Barometer v23
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7/14/2019 2012 MENA Customer Barometer v23
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4
6
E g y p t
K S A
Q a t a r
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4
D r u g s / m e d i c a l s u p p l y
G o v e r n m e n t a l
G r o c e r i e s
C l o t h e s
C a r s
C o n s u m e r e l e c t r o n i c s
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4
6
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H o u s e h o l d
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G o v e r n m e n t a l
C a r s
T e l e p h o n e /
c o n t r a c t
C o n s u m e r
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G r o c e r i e s
D r u g s / m e d i c a l
s u p p l y
C l o t h e s
F o o d & b e v e r a g e
7/14/2019 2012 MENA Customer Barometer v23
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0.00
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5.00
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P r i n
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E l e c t r o n i c M e d i a
O n l i n e C h a n n e l s
P e r s o n a l C o n t a c t
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7/14/2019 2012 MENA Customer Barometer v23
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4
6
D o m e s t i c
r a t h e r t h a n
i m p o r t e d p r o d u c t s
E n v i r o n m e n t a l l y f r i e n d l y
p r o d u c t s / p r o d u c t i o n
N e e d t o o w n t h e l a t e s t m o d e l
C u s t o m i z a
t i o n o p t i o n s
L o
n g s h e l f l i f e
C o m p a n y
' s s o c i a l a n d
e t h
i c a l a t t i t u d e
W i d e v a r i e t y o f p r o d u
c t s o n o f f e r
W a r r a n t y / p r o m
i s e o f a f t e r
s a l e s s e r v i c e s
P a y m e n t a n d d e l i v e r
y c o n d i t i o n s
I m a g e / r e p u t
a t i o n / B r a n d
A v a i l a b i l i t y
Q u a l i t y
P r i c e
7/14/2019 2012 MENA Customer Barometer v23
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N o t w o r k i n
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