2012 Annual Report

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The mission of My New Red Shoes is to help homeless and low-income children look and feel confident as they start the school year by providing them with new clothing and shoes and rallying youth and adults around this effort through volunteer and educational opportunities for individuals, families, schools, corporations and community groups.

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Dear friends,

Do you remember your favorite pair of shoes?

I do – a pair of green and white hightops I got for Christmas when I was 12 years-old. I thought they were incredibly cool, and more importantly, I felt like they reflected me perfectly: I was not just an athlete but a basketball player. And not just any basketball player, but a basketball player with a mind of her own, because no one else I knew had a pair of shoes just like that! Those shoes weren’t just an expression of my personality, they were practical. My favorite shoes were my vehicle to play sports, which taught me about teamwork, integrity, discipline and hard work – deeply held values that shape my life to this day.

It all started with a pair of new shoes.

You see, the shoes and clothing My New Red Shoes gives to thousands of homeless children is so much more than attire. Our simple gift boosts confidence, promotes empowerment and self-expression and also shows children facing challenges that no child should have to face that someone out there, someone they don’t even know, really cares.

Your kindness assured we were able to give 4,253 homeless and very low-income Bay Area children new shoes and clothing for the 2012 school year. We grew by nearly 1,000 children this year, due in large part to the commitment of a matching grant from the Brin Wojcicki Foundation and your support of their matching challenge. Your gifts in response to the match, as well as your generous contributions during the rest of the year, allowed thousands of homeless children to begin the school year feeling proud and ready to learn.

In addition to the direct beneficiaries of our program, we also reached nearly 2,000 child, youth and adult volunteers who shared their time and talents with us. One of our most inspiring volunteers in the last year was a young woman named Charis, who sent us this note: “I am an immigrant from China. Last year, or my first year in the U.S., I received a pair of new shoes and a card that had $50 from [My New Red Shoes]. I am really grateful for that and therefore, when I see the volunteer opportunity on the website of this organization, I sign[ed] up at once.”

Charis’ involvement as both a recipient of our services and a volunteer truly shows the ripple effect of our work - work that we could not do without you. Thank you for helping us give the gift of confidence, and the gift of kindness, to so many children in need. I hope you’ll enjoy reading more about what you have achieved through My New Red Shoes in 2012.

Sincerely,

Jennifer YeagleyExecutive Director

Message from Our Executive Director

First Day Card by Charis 2012

My New Red Shoes Page Annual Report 2

© Leonard Brzeznski 2012

First Day Card by Charis 2012

Made with Love

by Annie

Happy First Day

of School

4,253 Homeless and

Low-Income ChildrenServed in the Bay Area

Each childreceived

new shoes,a $50 clothing

gift card forOld Navy and a“first day card”

in a gift bag hand-sewn

by a volunteer


Our Impact

John is a 14 year-old boy who had spent most of his summer taking care of his ill father while his mother worked to make ends meet. When he received his new pair of shoes, he asked “Are these for me???!! Are you serious???...this is the best thing that has happened to me this summer.” John’s teary-eyed father was speechless as he witnessed his son’s reaction. John was in disbelief that there are generous people out there who care so much for homeless children.


Names of children have been changed.Stories do not correspond with photos.

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Simple Gift.Remarkable Results.

“The shoes helped my kids because they gave them a boost of confidence; they can go to school without feeling like it’s a hand me down thing and without being teased from other kids. They really like the stylish shoes, and it’s hard to get them off their feet. They say that their friends like their shoes and think they are cool. Most important, they don’t have to feel left out from their peers. They can play with their friends, and they come back and tell me stories about their great day, and we just want to say thank you”. –Sharon, mother of three children served by My New Red Shoes

Mikey struggles with self-esteem and fears bullying from the other kids because of inadequate shoes and clothes. New shoes and clothes provided by My New Red Shoes helped Mikey feel proud of himself and ready to start the school year with his head held high.

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Number of Children Served by County in 2012

• 91% of agencies agreed that new shoes and clothes will positively impact the recipient’s attendance at school.

91% of agencies agreed that new shoes and clothes will positively impact the recipient’s performance in school.

• 96% of agencies served shared that the children’s back-to-school experience was enhanced by My New Red Shoes’ program.

• 100% of agencies reported that having new clothes on the first day of school impacted the self-esteem of the children in their program.

96% of agencies agreed that My New Red Shoes’s gift positively impacted the parents of the recipients and eased a key worry during difficult time.

• 100% of agencies reported that My New Red Shoes provides a critical necessity that they would otherwise not be able to offer.

Marin-199

San Francisco-1,866

San Mateo-1,155

Alameda-529

Santa Clara-504

Sonoma Napa

Solano

Contra Costa

Our Outcomes


Agency PartnersMy New Red Shoes relies on homeless shelters and other youth-serving partners to identify

children in need of shoes and clothing.

San Francisco CountyAsian Women’s Shelter

Compass Family Services:Children’s CenterClara House Compass Family ShelterConnecting PointFamily Resource CenterSF Home

Edgewood Center for Children and Families

GLIDE Glide Foundation Family, Youth and Child Care Center

Hamilton Family Center:Dudley ApartmentsFirst Avenues for FamiliesResidences & Emergency CenterTransitional Housing Program

Larkin Street Youth

Single Residence Occupancy (SRO):ChinatownFamilies United CollaborativeMissionSOMCANTenderloin/ Coalition on Homelessness

Catholic Charities CYO:St Joseph’s Family Center

Alameda CountyAlameda County Office of Education

Marin CountySan Rafael City Schools

Santa Clara CountyBill Wilson Center:Foster Family ServicesRunaway and Homeless Youth ShelterTranistional Housing ProgramTransitional Housing Placement ProgramYouth Residential Crisis- Quetzal House

EHC Lifebuilders/Sobrato

InnVision Shelter Network:Commercial Street InnOpportunity CenterSunset SquareVillaThe Way Home

The Unity Care Group, Inc.

Catholic Charities of Santa Clara County Kinship Resource Center

San Mateo CountyCORA (Community Overcoming Relationship Abuse)

Ecumenical Hunger Program

Edgewood Center for Children and Families- San Mateo

Home and Hope (Interfaith and Community Support for Homeless Families)

Human Investment Project:HIP Housing

InnVision Shelter Network:Family CrossroadsFirst Step for FamiliesHaven Family HouseRedwood Family House

Samaritan House

StarVista:Differential Response

Made with Love

by Annie

Happy First Day

of School

Stephen is a 16 year-old homeless teenager who had been expelled from his last two high schools. When he arrived at the shelter, he was determined to find a new beginning and decided to re-enroll in school. When he learned that he would receive brand new shoes and a gift card for school clothing, Stephen was overwhelmed with gratitude. My New Red Shoes encouraged Stephen in his academic pursuits and showed him that there are caring people invested in his future. -Shelter partner 2012


Simple Gift. Remarkable Results.

In early 2012, with a grant from the Sand Hill Foundation, My New Red Shoes launched a pilot partnership with the Girl Scouts of Northern California. While My New Red Shoes has worked with individual Girl Scouts troops since its founding in 2006, this strategic partnership aims to efficiently leverage the strengths of each organization, assisting the Girl Scouts in achieving their leadership goals and My New Red Shoes in providing more homeless children with shoes and clothing. My New Red Shoes has developed unique service-based curricula, tailored to each scouting level from Daisies to Ambassadors; individual girls and/or Troop Leaders can download and incorporate these activities to earn badges and awards that assist scouts in bridging to the next level. In addition to providing customized, age-appropriate service activities, as part of this partnership, My New Red Shoes also planned and organized a large

Our Community Outreach

onsite service event during which Daisies, Brownies and Girl Scouts sorted shoes, sewed gift bags and created first day cards at My New Red Shoes’ new location. More than 200 Girl Scouts participated in the day’s activities. Additionally, various troops hosted shoe drives prior to the event, resulting in the donation of 170 pairs of shoes distributed to homeless children in summer 2012. Beyond the immediate organizational goals this partnership will help My New Red Shoes achieve, working with the Girl Scouts of Northern California will strengthen our community visibility through their network of 47,000 girls and their families; diversify My New Red Shoes’ source of shoes; and create and evaluate a strategic partnership model that can be replicated with other service-oriented groups. In 2012-2013 and beyond, My New Red Shoes hopes to identify additional youth and adult service-oriented groups with which we can partner in this way.

My New Red Shoes & Girl Scouts of Northern California

1,897 voulunteers of all ages sorted shoes, sewed gift bags, created first day cards and packed gift bags to help us reach the children we served.

We engaged 1,050 youth volunteers, including 650 Girl Scouts representing 51 Bay Area troops throughout 2012.

Community members collected and donated over 1,500 pairs of shoes during 2012.

Over 250 volunteers participated in five Pack for Pride days, during which we packaged gift bags to be distributed to children served.


Community Partners*SCHOOLS & COMMUNITY GROUPSAlys GraceBurlingame Mother’s ClubCastilleja School Fisher Middle School’s Builder’s ClubGideon Hausner Jewish Day SchoolGilead Sciences, Inc.Girl Scout Service Unit #638**Girl Scout Troop #1968Girl Scout Troop #2058Girl Scout Troop #30049Girl Scout Troop #30053Girl Scout Troop #30177Girl Scout Troop #30259Girl Scout Troop #30574Girl Scout Troop #30936Girl Scout Troop #31336Girl Scout Troop #31414Girl Scout Troop #31538Girl Scout Troop #31571Girl Scout Troop #31856Girl Scout Troop #31877Girl Scout Troop #31968Girl Scout Troop #32023Girl Scout Troop #32075Girl Scout Troop #32168Girl Scout Troop #33168Girl Scout Troop #60620Girl Scout Troop #60665Girl Scout Troop #60732Girl Scout Troop #61071Girl Scout Troop #61143

CLOTHING FORCONFIDENCE CHAMPIONSCorporate and business partners that raised shoes and funds during Fiscal Year 2012

88 hours.comDisney MobileFirst Republic BankFranklin Tempelton InvestmentsGenentechGenomic HealthGilead Sciences, Inc.IdeoInteroKing & Spalding LLPLinkedInNVIDIAPeabody Fine Art GalleryPink TangerineRadio DisneyRiverbed TechnologyVolunteerxYahoo!

*Includes groups that participated in educational, volunteer or fundraising activities through the Community Outreach & Education Program.**All trops listed are from Girl Scouts of Northern California.

Colton is an 8 year-old boy living in a shelter in San Francisco with his family. He lost a lot of his clothing from 2nd grade during one of his family’s many transitions. Being able to get new clothing from My New Red Shoes will allow Colton to pick out all new clothes for school. He hasn’t been able to get any new clothing for himself since the family became homeless last summer. This will allow him to go to school feeling confident and ready to learn!


Girl Scout Troop #61162Girl Scout Troop #61241Girl Scout Troop #61340Girl Scout Troop #61371Girl Scout Troop #61380Girl Scout Troop #61513 Girl Scout Troop #61529Girl Scout Troop #61628Girl Scout Troop #61714Girl Scout Troop #61714Girl Scout Troop #61718Girl Scout Troop #61720Girl Scout Troop #61787Girl Scout Troop #61813Girl Scout Troop #61830Girl Scout Troop #61832Girl Scout Troop #61852Girl Scout Troop #61854Girl Scout Troop #61880Girl Scout Troop #96392Intero Real EstateJewish Community High School of the BayJunior League of Mid-PeninsulaKathy Waddell’s Yoga ClassKicks - Menlo ParkLadera Oaks Swim and Tennis ClubMenlo MastersSwimmingMenlo Park Kiwannis ClubMercy High SchoolMillbrae Library Teen Advisory Group

National Charity League, Crystal SpringsNational Charity League, Mid-PeninsulaNetivot SynagogueNorth Burlingame Women’s ClubOak Knoll Elementary SchoolOshman Family JCCSilicone Valley Community FoundationSkills in Service CampSt. John Catholic SchoolSt. Simon Parish SchoolWellesley College Alumni

In April 2012, My New Red Shoes’ moved into our new home at the Sobrato Center for Nonprofits–Redwood Shores. Our new space co-locates our administrative office, shoe warehouse and community engagement space. We were able to move in time to run our summer distribution of shoes and clothing gift cards provided to 4,253 children this year out of this new space, confirming that our set-up is appropriate for our operations and will allow for our continued growth. Additionally, of our 1,897 volunteers who assisted us throughout fiscal year 2012, over 1,000 participated in activities onsite at our new location between April and August. This further confirms that having centrally located, optimally configured space

helps us build community among our volunteers and accomplish key tasks that assist us in reaching the children we serve. We are extraordinarily pleased with our new home and are thrilled that so many friends and supporters have had the chance to visit, volunteer and enjoy the space along with us in recent months. We are especially grateful to the Sand Hill Foundation for their capital grant, allowing us to complete necessary build-out and equipment purchases to ready the location for our use, and to other key donors, like the Gilt Groupe which helped us source deeply discounted shelving for our shoe warehouse. We hope to see all of you at the Sobrato Center for Nonprofits – Redwood Shores soon!

My New Red Shoes’ New Home

The Brin Wojcicki FoundationMatching Challege Grant

In 2012, the Brin Wojcicki Foundation challenged My New Red Shoes with a $75,000 matching grant. Because of the Foundation’s generosity and the overwhelming response of our community of supporters, we were able to meet the chanllenge and grow our number of children served over our original projection. We are deeply grateful to the Brin Wojcicki Foundation and all who helped us meet the match!

• Met goal of raising $75,000 in funds from June 2012 through August 2012 matched by the Brin Wojcicki Foundation.• Increased number of children served by 19% over 2011 with matching funds raised.• 190 donors participated in the matching challenge, helping us provide more than 4,250 Bay Area homeless and low-income children with the gift of confidence for school.

“Thank you that you gave me great, brand new shoes, so that I can make a nice impression at school” -Tommy, age 11


Our SupportersSeptember 2011 through August 2012

INDIVIDUALS$5,000+AnonymousJulie & John BrownRonald ConwayAnn Howland Doerr & L. John DoerrChandler & Oliver EvansGail FarberWilda Van Matre-Masunaga & Gary MasunagaKen Pelowski & Lori MirekJane & Larry SolomonSusan & Kenneth SutherlandMarianne & Frank WaltersMichelle DeMartini Wlazlo & Anthony WlazloStewart WobberAnnie Lee & Tiancheng Zhu

$2,500 - $4,999Sohi & Chi-Hua ChienCourtney & Rudolph DriscollCalla & Will GriffithMary & Brent GullixsonAnne HollowayHeather & Adam HopkinsTerri & Robert HopkinsLaura & David KraneTimi & Robb MostHeather & Robert PietschLilli ReyMindy RogersKatie SimpsonElizabeth & George StillAlison & David Wagonfeld

$1,000 - $2,499Sabrina ApplegateMartha & David ArscottTiger & Phil BachlerDiana BakerMegan & Harris BartonKaren & David BlissAmy & Grady BurnettWilliam V. CampbellJoseph ChanLena Cheng

$250 - $499Dimitra AndersonMalvika & Nikhil BehlDaniel BoehmkeNatalia Colocci & Ken BrameldKrista & Ray BramsonAlice Jones Brock In honor of Timi MostThomas BrownRenee & Michael ChildLillian Coehlo

Kelly Wilson Cocoziello In honor of the birth of Juliana Nancy ShurterMary Allen & George Cogan In honor of Timi MostElizabeth DunlevieShirley & Ben EislerLaura & Glenn EllingsonNancy EvarsDoris FisherMarcia & John GoldmanSher Amos-Grosser & Adam GrosserMary GullixsonBarbara S. HagerMegan & Renato IwersenJosh Lauck & Todd JacksonDeborah Lee JohnsonKathryn & Brad KlausVeronica KoglerPatti Lee-HoffmanSarah & Don LucasFritzi MarstonMichele & John McNellisLinda MillsSteve & Sheri MontoyaKendra & Erik RagatzJennifer Yeagley & Jeff RussellElizabeth & Roger SipplStacy & Peter Sullivan

$500 - $999Alison AbboDiana AndreattaMartha BaconMelissa BadgerJulie & Jeff BrodyKelly & Sam BronfmanSarah BuckleyMarjorie & Jerry BurnettLena & Peter ChaneStephanie & Sherwin ChenCity of BurlingameAnne ClarkJanet CoatneyShoshanah CohenJoan F. & C.B. Coleman

Mary & Paul CosperM.J. CrousoreSharon DellyEgon & Abigail DurbanLouise & Larry FryeLainie & George GarrickEmma GoltzCandice HamiltonOdette HarrisChrystie & Randy HendersonVlado HermanSara HirschNichola & Craig JohnsonChristine & James Kitch In honor of Marianne WaltersGenni & Steve LawrenceKathy MaghoolMelody & Chris MalachowskyHilarie Koplow & Steve McAdamsIrene Searles & Malcolm McGinnisJanice MeiselPenelope MurrayBeth & J. Martin O’Malley In honor of Timi MostBrigette Lau & Chamath PalihapitiyaAnne & Robert PochowskiAshley & Ren RileyLisa & Michael RubensteinSheriene SaadatiKaren & Bill SonnebornBecky Dimond & Jamie StecherMaureen SwartzSandra SweetKristin Vais


We have made every effort to ensure the accuracy of this listing. Please contact us if we have made an error.

Gisele & Michael ColeStaci & Cary ColeNatalie & Joe ComartinEmily ConnRaymond ConnorsGiselle CoronaLori & Bill DawsonGeoff DonakerMari & Mark DonnellyThe Eisler FamilyNancy & Michael FadisElizabeth & Robert FisherLaura FisherHeather & Charles FitzgeraldNorma & Earl FogelbergKimberly FosterRobin Quist GatesMiriam GaussLawrence Felton & Cheryl Gore-FeltonSusan R. Rusconi & Garrett R. GuskeyThe Halsey FamilyEmeri HandlerJudith W. and Jerrol L. HarrisKathleen HeapMidori Kato-Maeda & Jeff HermanKrista & Judson HoffmanAnne Holloway In honor of Sue SutherlandJocelyn & Josiah HornblowerJody & Joe HorowitzSally & Timothy Howard In honor of Marianne WaltersSusie & Rich HuettemanRebecca HunterAlyce & Steve KaplanSusan & David KarnstedtLisa & Andrew KearnsChristina S. Kenrick In honor of Harry Raffel’s Bar MitzvahGail & Fred KittlerSally & Albert KnorpHeather & Marshall KochAndrea KoontzKathleen & Franklin LoweJeannie & Larry LowryBo MagnussenDavid and Mary Malloy

Liza Malott PohleAllison & Nino MarakovicJohn MathieuStacy & Robert MayKerny McLaughlin & Bill SchilitCatherine & Greg McMillanSusan MerrillSteve Harrick & Jennifer MinSusan & Robert MorseVickie MrvaJoyce & Wallace NeeleyLiza Hayes PercerAnne PerlmanBrooke & Frank PuleoMaryann Raab In honor of Marianne WaltersCarol & Mike RamsayPatti RandallLeigh & Gregory ReichowGayle RobertsRachel & John RosenbergMary & Stephen RudolphChick & Rick RunkelLori RyanLisa SchatzCristina SpencerDana StalderLisa & Greg StangerEric StensonKelli TomlinsonThe van Veenendaal FamilyGrace & Steve VoorhisRick & Mara WallaceLinda & Thomas WalshRichard WeisbrodCharles WienbarWanmo WongJessica & Bertrand Yansouni


$100 - $249Tyler Abe-MysenZach AbramsMaureen AdamsAnnadel AlmendrasJulia & Wiley AndersonJo Ann ArnesonJulie & Jay AtkinsonCynthia BallaghAnna Cristy BarnesSusan Cohen & Barry Weingast

The Bellary FamilyDori Ben-DavidLogan BentleyNancy & Peter BerkleyPolly BerquistJayne BerryRebecca BerryJulie Bornstein & Brian BirtwistleNathan BlecharczykMichelle Sandberg & Marc BodnickLorna BoichCarolyn & Steve BowsherMichelle & John BoxAndrea BrantJulie BremerSusan Z. BreyerSusan & Ron BriggsMegan & F. Laurens BrockKatrien BurlinsonLaurie BurmeisterShawn & Brook ByersMarc CadieuxNancy & Bill CampanaCampbell Family Rev. TrustAbby & Leon CampbellSarah Lerche Carpenter & Roger Carpenter In honor of Duncan & Stella CarpenterKatharine Brady & David Carter In memory of Rachel HaleyKathleen CastaillacDonna & Anurag ChandraAnna Cheng KramerNandini & Mathews CherianJyh Chia YuJunehee & Hoon ChoJulie ClementKen CliffordCharlene CoganJanet & Morton CohenSusan & Norm ColbRichard H. ColtonFrancine & Arden CompagnoLori & Michael CorleyRobin Gantzos Crilley & David CrilleyCatherine DaceyLora & Mark Danis


Shashi & Dipanjan DebKatherine DicksonKathy DiekroegerJohn DonaldLeslie DoyleTaru Bhatia & Chris EdwardsJennifer & Cree EdwardsNancy Schwartz EllisonCarson EltoukhyKent ElyGudrun & Thomas EngerRobert EustisNancy & Michael Fadis In honor of Nancy FadisTracey & David FecherIrwin & Ceppie FedermanElizabeth Blair & Kenneth FenyoClaudia & Keith FergusonHarriet FerzigerJennifer FineKurtis Finley & Kathryn JuroskyGretchen FlanaganAlice FragozaKathleen Francissen & Van JepsonMichele FreedEdnah Beth FriedmanStaci & Jonathan FrieselTamar FruchtmanIrene FullerPeter Gallagher In honor of Lauren Cohen & Jason Adriani’s WeddingMoshe Nachum &Ewa Gavrielov In honor of Harry Raffel’s Bar MitzvahMary Dillon GebhardtBeth & Jeff GellesChris Giannoulias In honor of Spiros GiannouliaVicki GilbertsonMary GillesEdie & Scott GivensTeresa & Stephen GodfreyKelly GolubAnn-Christel GrahamAnn Wilson GreenJames HallHoward Harband

Barbara & Douglas HartRhonda Bucklin & Martin HartmanisLaurie & Edward HaydenJennifer Winton HinmanCyndy HoganMary & Walter HollaenderAngela Hirsch Holman & Mark HolmanTiffany HongRobert Samuel HopkinsKaren HornAnita Yen and The Hsieh FamilySusan & Joel HyattShirley InouyeRegina S. IslasBlythe Jack In honor of Amy BurnettBernice P. Jahnke In memory of Bill ClocysChandni JainNiji JainDorothy & Bradford JeffriesRose KakimotoJoe KavanaughLisa & Andrew Kearns In honor of Alison Wagonfeld’s BirthdayJo KeroesJanet KetchamLisa & Michael KimEmma & Amy KimbroughJudy KramerLiza KramerJ.F. KuczmaJennie LangMarjorie LarkinJennifer Conners LarsonAnne & Ken LawlerEvangeline & Ted LeashSandy LeesLeanne J. & Christopher LeibmanChristine LeungAlison LeupoldNancy & Stephen LevyAma & Al LiebMrs. Dale LiebesLaurel LipsickLoretta & James Stephenson

Jon LoveAudrey Linn Ellen LozaresNicole & Dale LumClaudette MacMillanDavid MadisonEmily Marciniak & Brian GilliganJoanne Millar MarentLeslie MarkhamCarri & Steve Markoulis In honor of Crisula MarkoulisJanelle & Barry MartinAimee & Thomas MartinezDomonique MatthewsKatherine Ann MaxwellWendy & Tim McAdamMargaret McCafferyKelly McClellanSaya & Dave McClureSue MccomasHeidi McCormickColene McKeonPatricia & Steve McMahonSandra McNamara In honor of Maggie RoneyAsh McNeelyJody MeeseElizabeth & Theodore MeyerHaven & Fadi MicaelianWilliam Milligan In honor of Harry Raffel’s Bar MitzvahDorothy & Thomas Moore IIILaurie MooreCheryl MorenoGreg MorimotoSheri & Andre MorinRobert MorleyJohn MostKelly & Chuck MuenzenJen MulloyKelly MurphyLeslie Airola-Murveit & Hy MurveitEleanor MyersChristine & Robert Myhre In honor of Chritine MyhreGemma NewloveCatherine and Jeffrey NortonElizabeth B. Fannon & William O’LearySuzy & Todd Oliver


Kathy & Charlie OppenheimerRoxane PadaAndy PageRao & Lakshmi ParigeAnnette & Kirk PaulsenAllyson & Chris PennerRachel Perkel & Shawn BeckerBarbara Peters In honor of her daughter for ChristmasMargaret PhelpsCatherine A. & Karl PhilipovitchIrene & Robert PietschBarbara & Charles PreussSharon Purcell In honor of Mother’s Day to Lynn TollnerHelen & Russell Pyne In honor of Timi MostAnn QuarlesSally RandallDebra ReedLynn & Kevin ReedyRobina & John RiccitielloLaura & Mark RichJenny RoostNancy & Leonard RosenthalGreta M. Rubinow In honor of Millie EllovichFrancesca RuffKaren & Dave RutkowskiLisa SafrenoSusan Samuelson In honor of Harry Raffel’s Bar MitzvahJane Bunn Saunders In honor of Harry Raffel’s Bar MitzvahDorothy Saxe In honor of Harry Raffel’s Bar MitzvahCarmen ScheckJessie SchillingNanci Schiman In honor of Monica MichelleJeanne SchulteChris SchumacherCynthia Schwabacher-Jamplis

Felice Bassin Seeman In honor of Jessica SpeiserBlake SharpLeslie SheppardJoy ShmueliLexa Logue & Ian Shrank In honor Harry Raffel’s Bar MitzvahSaiqha ShrariffGina SkinnerDiane & Tim Smith In honor of David Krane’s BirthdayDeborah Sohn In honor of Sohi Sohn ChienJoan & Lewis Southern In honor of Lani SoutherJessica & Leonard SpeiserAmira Bramson SpendloveCathy & Tod SpiekerAdam StanleyLinda J. & Jeffrey A. StarrMadeline & Isaac SteinAnne & David SteirmanPam Stoner & Elias BlawieGordon StrauseJennifer & Thomas SullivanKathryn & Robert John SweeneyBeth & Don SweetMaura TamonyNancy TarantinoPyeatt TaylorThe Roberts S. Rubenstein In honor of Harry Raffel’s Bar MitzvahJulie ThreetLaura Torres In honor of David Lisbonne’s Bar MitzvahEleanor & Sung TungJune TunnellChristine & John TwichellDebbie UplandBarbara & Erik van DillenWendy & Jeremy VerbaMelanie VinsonKathy WaddellEmily & Andrew WallingTracy & Mark Watt

Jordana WellesM. P. Whelan-Miille In memory of Pat PapeJennifer & Greg WilliamsMrs. Todd G. WilliamsAna WilliamsonMarilyn & Irvin YalomGrace YangAyse & Suleyman YesilyurtAlicia & Scott YoungJill & Steve ZanolliSandra ZapfNazhin ZarghameeCarolyn Zaroff In honor of Emily BreyerTeri ZingaleJean & Bill Zonner

Up to $99Kendra & Joseph AboudJoan & Philip AbramsThayer AdamsLori & Anthony AdessaJanet Ague-Kennedy In honor of Donna BottariniSalvador AguilarLaurence Albet-KhatibEllen Stromberg & Harvey Alcabes In honor of Harry Raffel’s Bar MitzvahTheresa AndersonLisa & Larry AndriniAlice & Rodney AotoKaren Seiko Arimoto-Peterson In honor of Brian MurphyJeanette Y. ArrospideCarissa AshmanElisabeth & Jonathan AudyMelanie AustinKristin & William BaileyLeslie & Doug BallingerKerry BarkerNatalie BarnardAnne & Hank BarryMarie BattonWendy BearMaryAnn Bell In honor of Tim Bell


Sue Benjamin In honor of Ronda BreierMelanie C. M. BennettsSusan BentonJannet Kristenen BenzLisa BernsteinAnn & Steve BishopMillicent & Roger BishopLillian BlumenthalSusan & Glenn BoehnleinSamantha & Bryan BohmanMaytal BoothRenee BornsteinMing Tsai & Robert Bosch Jr.Donna Bottarini In memory of Margaret MarshikLori BouretCarie BowenCatherine BoyleKristen Manies & Bob BrainardLara & Kevin BreayErin BrennockMargaret Funch Brock, M.D. & James Daniel Brock, Jr. In honor of Timi MostTheressa Brown In honor of Julie & John BrownTissha & Josh BrummCynthina Occhipinti & Randall BrunerAishling Murray & Stephen BruntonRosie Buckley In memory of Domingo RiveraKim BurnhamAnn Marie & Michael Bartett Cady IILiesl CaladoMona CannonTheresa CarlomagnoAnn & J. Scott CarterDeb Caterina In honor of All the Great Work U do!Paige CattanoKathy Cava

Melanie CawthonLeyla CebeciSumit ChachraLinda ChaoJenny ChenMing ChenSusy ChenDaniel CohenLauren CohenThomas CohlmiaAlma Collins In honor of Lauren Cohen & Jason Adriani’s WeddingMary CostaErin Crocker In honor of Eugene McDermottCatherine Crystal FosterPamela DangD.R. Danna In honor of Harry Raffel’s Bar MitzvahJulie DavisBobbi J. DeckerAnn P. & Ross E. Dehovitz In honor of Harry Raffel’s Bar MitzvahDenise DeLozier In honor of Jinni, Barb, Janet, Diane and DebbieBarbara Demere In honor of Harry Raffel’s Bar MitzvahRoxana & Tobin DommerLisa DouglassMarilyn DrexlerSarah DreyerAlix Mayer & Dan DrukerSanjeet DuttaGary EllmannBarbara & Robert EllsMelissa Hayes EngelkemierSusan EvansNancy FalesEmily FaucetteCheryl Feiner In honor of Susan KingPeter FeldmanLaura Felsch

Rebecca FewkesSabrina & Jeffrey Fiddelman In honor of Harry Raffel’s Bar MitzvahSusan FlaxJoseph FlemishNeil FlukenMarianne O’Connor & Michael FoodyLisa ForsytheAmy & Eric FreidenrichIris FriedJani M. FriedmanBarbara & Walter FungYvonne GalvinSandra & Joseph GandolfoJulie GastonTodd GeldonWilliam GetterKimilou GilchristJanet GlassmanSue GlickChris GludBarbara Golding In honor of Lauren Cohen & Jason Adriani’s WeddingLisa Gomes-CasseresLynn GoodmanGail F. GordonJoan Gray In memory of Stuart GrayLea & Brian GreenbergKay Greenwald In honor of Harry Raffel’s Bar MitzvahPatricia GregorianConnie & Douglas GreigAmy & Scott Gurvey In honor of Harry Raffel’s Bar MitzvahEmperatriz Monica GuzmanRandolph M. HaldemanDonna HallRichard HardeggerSusan HarlockerCathleen & Bryan HarterRobin HastingsCarol Hauslein In honor of Erin Tomalonis


Shirley HeathMaureen O’Grady Heatley & Robert HeatleyJames Heeger In honor of Harry Raffel’s Bar MitzvahPatrick HeryfordLarry HicksKelly HigashionnaDona HillBeverly Carole HinesCarra Ellyson HoeverLorraine & Seymour HoffJeffrey HolbertHilary HolmquestLaurie HolyoakeArch & Judy HopkinsTeddy J. HoseLara HousserMeagan HuertaSabrina HughesJeannette HungDorothy HunterJonna HunterShirley & William HunterKatie HusakMichelle InserraAnn JamesJennifer & Steve JeffriesKaren & Isaac JodelBrett C. JohnainCaroline & Robert JohnsonElaine & Chris JonesGabriele & Brian JonesJennifer Jones-KonradJames & Carolyn Bing JoyeLaura KammeyerBonnie KaoSheila KearyFran KellerKaren & Robert Keller In memory of Delores MobleyNancy Keith KellyVictoria & Rabbi Stuart KelmanGeri & William KennedyCarol & Donald KenyonStacey KertsmanNancy & Andrew Kessler

Carolina KhouriMichael C. KieferElizabeth A. KindMaribel Young & Steven KlosSusan KoblickMikhail KozineMolly E. & Gregory M. KraussSharolyn KrigerMichael KronstadtNancy Krop & John HedblomEleanor & David Lacey In honor of Alice Enger ‘s Birthday PartyNancy Anne LambertMelissa Chu & Jim LandersJennifer & Michael LauckHelene LaufmanBarbara LeaNicole LedererMichele LeeJane & David Di LenaRobin & Stan LentBrooke LeonJudy & William LevinJean & Alan LimbachElizabeth Browning Lincoln & Todd LincolnCorby LockeCindy LomanThe Longyear Family In honor of CJ LongyearVirginia Lopez-OrmandaLenore & Paul LovoiGriselda & Joseph LynamEllen H. LynchLisa & Jose MaciasJennie Magid In honor of Lauren Cohen & Jason Adriani’s WeddingJacqueline F. MahoneyAnnemarie MalekosColleen & Phil MaloufCharlene MargotTerri MarkJoan MarkoffLynn MarquesenKathryn MarstonJulia E MassaCarol Matre

Sean MatthewsSynda & William MatthewsLynne R. Mayer In memory of Lorry RoseLenell & Patrick McCallumKathleen Dowling McDonough & Kevin James McDonoughFionnuala & Maurice McElligottHilary McMahonDonna McMasterTeresa & Mark MedearisSteven MeretzkyKrista MerlinoChristin Sandahl Miller & Thomas MillerTrish & Flint MitchellSiavash Zand MoghaddanKatharine MoirStacy MolanoRavi Kumar MonangiFrank MontoroChristine MoonKaren & Floyd MoosAshley & Matthew Morris Happy Birthday Mitchell!William MostJoseph MuenzenMaureen MurphyJennifer Myhre In honor of Christine Myhre’s BirthdayThomas Atwood & Debbie MytelsJocelyn NassarCarolyn Chaney & Curtis NehringTracie NelsonEllen & Walter NewmanAnthu NguyenSean NicholsonJudy NobidaLaura NusserFlorence & Susan O’DriscollJeanette & Brendan O’FlahertyCarol OrtonDiane OxtotMarquis ParkerMadeline PascuaChristina Sanchez PasettaSampada PatelAsusena Patino


Lanshin Yang & Mirko PedrosinIzalina & Michael PeglerStacy Fosterer PenaAlesha PetrovPaul and Cindy PicettiTracie Pike In memory of Kathleen DevlinKatherine & Jeffrey PiperPat & Greg PlantDebra Ver PloegAnna PlumeAndrea PomeranceJanis Popp In honor of Meredith CohenMarie-Charlotte & Laurence PoppLaura PoppinkErika & Eduardo PretellLisa PuccettiWarren QuonVicki Chiang & James RamseyMichael ReevesKatherine ReidTrudi Dionne-Reid & Robert ReidBenedicte RichardsonKarrie & Dana RichardsonSteven RichardsonCheryl RichterChristopher RiversGinger RoehrigDiane RogersEva & Aaron RoodmanAnne RossmanTara & Gregory Roussel On behalf of Charlotte Roussel in honor of Erica Fenyo’s 7th BirthdayVicky RubinGreta M. Rubinow In honor of Cathy ThrallRoberta & Richard RudmanAlice & Walter RussellLiza SalameJennifer SalmaJennifer SandellHasan SayaniDottie SchaeferMarjel ScheuerStephanie Schlecht

Mark Schulze In honor of Jessica SpeiserRoberta & John SchumacherChristine SewellNancy & John ShanleyMary Beth SherwinVictor ShihPaula & Lawrence ShuerEmily Snell & Charles SilioRegina SingerCharlot SingletonElizabeth & Calvin SloanMarni SlovesRebecca SnowballAgastheeswaran SomasundaramDawnel SonntagRonald SosnickAmira Bramson Spendlove In honor of Ray BramsonJerry SpolterKathleen & David SquellatiDanielle & Alex StagnerLisa & Todd Stanley In honor of Beverly MayerMarla SteinKathleen & David SteinerAndrea & Claude Stern In honor of Harry Raffel’s Bar MitzvahDeeDee & Jack StovelBrenda & Robert StriblingDonald StudyKathryn Sutherland In honor of Brady Golden & In honor of Mom and Dad’s AnniversaryPaul SutinenCathy SweeneyMartha A. SymondsOlga TanakaRuth Silver TaubeRobin Taylor On behalf of Allison Taylor in honor of Henry Raffel’s Bar MitzvahLindsay Terry-LloydMendy Luptak ThijssenStephanie & Eric TileniusLibby & Daryn Tinsley

Kathleen & Mark TomalonisRoberta & Frank TungShirley & Chee TungYehjiun TungAgneta TurnerCaroline TwitchellLeslie & David Vallerga In memory of Louise ConnollyDeb Stoner & Carel VeenhuyzenVanessa VelasquezDean VernazzaJoel Jensen & Kathy Voss-JensenSheri Wall In memory of Joanne SmithCharles WallauChris & Charles WardenPatricia & Richard WeaverJoanne WeinbachRebecca WesterfieldDaniel WhelanDebbie & Gabe WhelanReeta WhitneyGregory WilliamsonCatherine WilsonMarlene Winograd In honor of Lauren Cohen & Jason Adriani’s WeddingSandra WongTiffany & Jon WoodruffGarth WrightMargaret WuDebra YoderCarl YoshizawaWendy YuWilliam J. YuGrace & Stephen ZalesStacie ZellLinda ZieglerMaris ZilantTeri Zingale In memory of Rose Zingale

Made with

Love by Annie

Happy First Day

of School

$10,000 - $19,999Winifred Johnson Clive FoundationFive Bridges FoundationLisa and Douglas Goldman FundThe Stanley S. Langendorf Foundation

FOUNDATIONS$20,000+The Brin Wojcicki FoundationSand Hill FoundationSanDisk Corporation Fund of the Silicon Valley Community FoundationThe Yahoo! Employee Foundation

$5,000 - $9,999The Capital Group Companies Charitable FoundationAlexander M. and June L. Maisin Foundation

$1,000 - $4,999Atkinson FoundationCity of Menlo ParkThe Doering Family Foundation, LTDThe June and Julian Foss FoundationThe Lowell Berry FoundationPalo Alto Weekly Holiday FundWells Fargo Foundation

Up to $999Greene Van Arsdale FoundationThe Oscar G. & Elsa S. Mayer Family FoundationStellar Solutions FoundationWalmart FoundationPosner-Wallace Foundation

$1,000 - $4,999Alys GraceBoston Private Bank & Trust CompanyGilt GroupeJimmy Choo, Bloomingdale’s San FranciscoKyra Gebhardt NelsonMorgan, Lewis & Bockius LLPNina McLemoreNVIDIA CorporationRiverbed TechnologyTory Burch, LLCWhole Foods - San Mateo

$250 - $999Angry Otter, Inc.Core StudioDisgruntled Goat, Inc.Gallo WineryGenomic Health, Inc.IdeoIt’s a BreezeML Coldiron InteriorsMonica MichellePeet’s Coffee & TeaSilver Lake KraftwerkSimpson Thacher and BartlettSurveyMonkeyVinceWhole Foods - Redwood City

Up to $249Deer Crossing PressGiving Vines, LLCJamba JuiceJulianne Quelle Interior DesignMarlinda Wilson Day SpaSeabreeze CafeSt. Clair’s Gourmet Services, Inc.Sweet Peas & StilettosU-Me

COMMUNITY GROUPS$1,000+Do Good Docs CorporationGideon Hausner Jewish Day SchoolJunior League of San JoseTierra Linda Middle School

$250 - $999Chuck Beering & IBEW Local 617Christ Episcopal Church of Portola ValleyGirl Scouts Troop #31058Girl Scouts Troop #33168Italian Catholic FederationJewish Community FederationKiwanis Club of Menlo ParkMelodies for CharitiesNorth Burlingame Women’s ClubOrinda Table 24 LLCThe Rotary Club of San Carlos


$100 - $249American Legion Post 472Burlingame Lions Charities, Inc.Cardinal EducationGirl Scouts of America Troop #30177Girl Scouts Service Unit #38Girl Scouts Troop #30574Girl Scouts Troop #32168Girl Scouts Troop #61162Girl Scouts Troop #61371Girl Scouts Troop #61380Girl Scouts Troop #60430 SU8

CORPORATIONS$5,000+eBay, Inc.Franklin Templeton InvestmentsFruit of The LoomGilead Sciences, Inc.Head Over HeelsShutterfly

Up to $99Congregation Netivot ShalomGirl Scouts Troop #30049Girl Scouts Troop 30053Girl Scouts Troop #32023Girl Scouts Troop #32075Girl Scouts Troop #61143Girl Scouts Troop #61241Girl Scouts Troop #61714

MATCHING GIFT PROGRAMSAdobe Matching Gift ProgramApple Matching Gift ProgramChevron Matching Gift ProgrameBay Foundation Employee Gift Matching ProgramGAP Foundation Matching Gift ProgramGoogle Matching Gift ProgramJuniper Networks Matching Gift ProgramMicrosoft Matching Gift Programsalesforce.com Foundation

Donors of ShoesBeverly AcevedoKate & Ajay AgarwalTerry AtkinsonMelanie AustinMartha BaconCynthia BallaghBrigitte BarrientosLogan BentleyRebecca BerkCary & John BerkleyNancy & Peter BerkleyElizabeth BermanJulie Bornstein & Brian BirtwistleMitchell BoitanoKate & Bob BowenLara & Kevin BreayReginald A. BrookLorraine BrownAmy & Grady BurnettLiesl CaladoDeborah CampbellGloria CarlsonCassindy ChaoYa-Tien ChenEsther ChengNandini & Mathews CherianSohi & Chi-Hua ChienPamela ChufyKen CliffordJanice CoakleyPauline CostaCynthia CrockerKirsten CrumBeth DiMaggioDisney MobileLynn DooleyHana DvorakShelley EberleMichelle EbersmanSara ElkinGudrun & Thomas EngerEmi EtoThe Arnswald FamilyRebecca FewkesAlison FinchSusan & Bob FinocchioSue FliessChristina FlynnDoug Fought

Suzanne E. FreyTamar FruchtmanCheryl & Mid FullerYvonne GalvinMargarita GarciaScott GarlandGenentechVicki GilbertsonGirl Scout Troop #30936Girl Scout Troop #30996Girl Scout Troop #31586Girl Scout Troop #32860Girl Scout Troop #61241Girl Scout Troop #61720Girl Scout Troop #61852Girl Scout Troop #31058Girl Scout Troop #32075Girl Scout Troop #30177Girl Scout Troop #30049Girl Scout Troop #61143Virginia GoGoGo PeninsulaVirginia L. GrantAnn Wilson GreenLinda GriffinJanelle GrimesLaurie & Edward HaydenRyan HoganHeather & Adam HopkinsNancy HuangMichéle HuieElizabeth HulseyShirley InouyeIntero FoundationMary JasekElizabeth & Richard JohnsonAndy JohnstonAmy JohnstoneBarb JugoRhoda KaplanCatherine KarglSuzanne & Chris KassoJulie KaufmanGary KerrKicksElma KimKing & Spalding LLPJudy KramerLaura & David KraneCate Krensavage

Karen & Mel KronickAlexis KuchlLisa LacasiaLouisa LaFargeLori LangmackClaire & Ed LauringGenni & Steve LawrenceJill LeeMilou LeePatti Lee-HoffmanLaura LegrosAndy LeventhalCourtney LewAlbert MaconStephanie & Richard MaloneGloria & Sam MaloufTerri MarkStacy & Robert MayPamela & Richard MayerNoah MayersSandra McNamaraSuzan MillerMari MoriTimi & Robb MostSam & Meera MuppallaAnnie NakaoNoela NakosLisa & Moshe NativMarlyn NegronMary Lu NewellTina NguyenUyen Amy NguyenBarbara OshmanSandy & Mark OstranDiane OxtotMarion ParrPatricia & LaurenRachel Perkel & Shawn BeckerAnne PerlmanJohn PickerClaire PollioniSharon PurcellHarry RaffelLiz & Wes RaffelTeri RaffelTrudi Dionne-Reid & Robert ReidKaren ReuJenny RiskCindy RubinLoren & Shelley Saxe


Jordan SchillinsOur Lady of Angels SchoolSt. John Catholic SchoolScott SchwabAshwini ShankarHelen SimmsJoan Hardy SkurnickMarni SlovesKaren & Bill SonnebornDawnel SonntagKathy & Michael SpectorCandice & Richard StarkDonald StudyJulie StuhrPeter Sussenguth


GIFTS IN KINDAlex Chases SalonRita AllenAlys GraceCarissa AshmanMelissa BadgerBalanced Living CenterJanet BlairAmy & Grady BurnettCahootiesCindy’s FlowersRussell CohenStaci & Cary ColeCore StudioNicole CurranTori DeStefanodiPietro Todd SalonGenevieve DishotskyEddie’s Quilting BeeChandler & Oliver EvansAudrey Fasching-JamesFestive TableFloraBella WeddingsFour Seasons Hotel Silicon Valley at East Palo AltoJani M. Friedman

Girl Scout Troop #30053Girl Scout Troop #31336Girl Scout Troop #31877Girl Scout Troop #60966Girl Scout Troop #61241Girl Scout Troop #61628Girl Scout Troop #61714Green Nail SpaCalla & Will GriffithHalo, A Blow Dry BarAnnette HancockHead Over HeelsMontage, Beverly HillsHeather & Adam HopkinsAnita Yen and The Hsieh FamilyJennifer & Steve JeffriesKamp FitnessKicksLaura & David Kranem&m blingJill MalottLinda MillsAlicia MooreSamantha MurphyPenelope MurrayMary Lu Newell

Made with

Love by Annie

Happy First Day

of School

“Thank you for the new shoes and gift card. I went to the store and got clothes so I can go to school with my new look. Thank you!!!” -Alex, age 8

Simple Gift. Remarkable Results.

Susan & Kenneth SutherlandMichelle SuttonLillian SvecLisa SweeneyEden TanovitzKari TicouletJoan B. ToralbaLeslie TorranceRoger TrejoMelissa VerberAlison & David WagonfeldEmily & Andrew WallingJustine WalshMarianne & Frank WaltersTom Warden

Gaby Olazabal & David WeinerPaul WeiskopfJordana WellesBarbara WengerCharles WienbarGail WongKristi WongSandra WongEmily WyJauli YahnLeis YangDiana YiKonstanze ZaitSharon Zebker

Neiman Marcus at Stanford Shopping CenterNordstrom, Palo AltoNuffer FitnessOld NavyLoren PearlmanPeobody Fine ArtPink TangerineClaudia PolskyRentTheRunwayAshley & Ren RileyRosewood Sand HillSal Beressi FabricsKatie SimpsonSkinSpiritKaren & Bill SonnebornSprinkles CupcakesSusan & Kenneth SutherlandThe GranaryTJX FoundationMeredith & Craig WalseyMarianne & Frank WaltersWarehouse Two LLCDr. Clyde WilsonSucharita Yedur

SPONSORS$5,000+Franklin Templeton InvestmentsStephen Silver Fine JewelryTiny PrintsVishal Gupta

$1,500 - $2,500Boston Private Bank & Trust CompanyGiGLLoopNet Inc.Mary & Brent Gullixson

$1,00088 hours.comAlys GraceEdgewood Partners Insurance CenterEvars + Anderson Interior DesignKyra Gebhart NelsonMary Jo McCarthy and Dulcy Freeman, Realtors, Dreyfus PropertiesPeninsula Pediatric Dentistry

INDIVIDUALS$3,500+Tissha & Josh BrummThe Halsey FamilyKendra & Erik RagatzSusan & Kenneth SutherlandMichelle DeMartini & Anthony Wlazlo

$1,000 - $3,499Diana & Mark BakerNorma BakerGina & Duff BaldwinRoxanne & Chet BozdogCarolyn & Yar ChaikovskyLena & Peter ChaneM.J. CrousoreCalla & Will GriffithKathryn & Brad KlausKaren & Bill SonnebornLisa Sobrato Sonsini & Matthew Sonsini


Special Thanks to Our 2012 Clothing for ConfidenceFashion Show & Silent Auction Supporters

$500 - $999Christine AugulisCatherine & Jesse BoleyChristina & John BorchersAmy & Grady BurnettStaci & Cary ColeCourtney & Rudolph DriscollShirley & Ben EislerCarson EltoukhyChristy EricsonAngela EspinosaStaci & Jonathan FrieselLisa & Doug GoldmanStacy & Brent GullixsonHeather & Adam HopkinsMelissa KepnerKaren KingLaura & David KranePatti Lee-HoffmanLinda & Josh MillsMaisie O’Flanagan & Tom NewbyHeather & Robert PietschMary & Gary PinkusGina SkinnerGreg StikeleatherMarion SuarezLisa & Brandon SweeneyChristina TurnerTracy & Mark Watt

$250 - $499Cammy AmorosoRachelle AnallaCarissa AshmanTiger & Phil BachlerMelissa BadgerMalvika & Nikhil BehlJackie BrandinJulie & Jeff BrodyKelly BurkeHeather CaeliusTracy CheslerShoshanah CohenFrancine & Arden CompagnoEmily ConnNancy EvarsThe Tuchman FamilyHeather Frauenhofer

Amy & Eric FreidenrichKristen GarlinghouseOdette HarrisJody & Joe HorowitzJennifer & Steve JeffriesAlyce & Steve KaplanHeather & Marshall KochCate & Joseph KrensavageEllen LongKathy MaghoolColleen & Phil MaloufGloria & Sam MaloufDomonique MatthewsStacy & Robert MayMelissa McJannetKim McNairAnne & Matthew MerkertAmy MessingerHaven & Fadi MicaelianCourtney & Jim MorroneAllison PereurBrooke & Frank PuleoLisa Shepard ReidAlyssa RiederTracy SartorioKatie SimpsonCristina SpencerSarah ThayerTamara Russel & Steven WastieSuzanne Weinstock

Up to $249 Michelle AltickDimitra AndersonDonna AndrighettoMarieke AriziniLeigh Ann BandetDawn BercowRebecca BerkAlexandra Berthault-BizerCourtney BianchiDana & Ben BiscontiSabrina & Laurence BrahamJackie BrandinShannon BraytonJenny BrokawCarol & Brandon BrosiousShawn & Brook Byers

Sharon CabralCourtney & Rick CacciaNoreen CarruthersSarah & Du ChaiStephanie & Sherwin ChenNandini & Mathews CherianNichole CilleyNatalie & Joe ComartinGiselle CoronaCatherine DaceyKaren DarlingStephanie DayNalin DeckerDonnelly FamilyJulia DunnAlison Van DykeAnnette Richardson ErosEllen EvarsLaurie FarrosKathleen & Isaac FehrenbachChristina FoleyJanis Meyer FongAndrea FonoDiane ForeseDulcy Freeman & William FosterDebby FreemanLouise & Larry FryeMary Dillon GebhardtAmanda GegenSher Amos-Grosser & Adam GrosserCharlie HaysMelissa HessekielKim & Scott HinshawKrista & Judson HoffmanTerri & Robert HopkinsCaitlin & Mike HyattKim & Patrick JabalBeth KeeneMary Kuechler & Paul KickVeronica KoglerGenni & Steve LawrenceJennifer LeveyBecky LoganLisa LohmannHelen LuikartJessica MattioliLinda & John McDonaldColene McKeonBetsy & Bill MillerPriti Morey

Timi & Robb MostSarah MustardeUsha & Diaz NesamoneyRachel & Matthews OckenElizabeth B. Fannon & William O’LearyRobina & John RiccitielloAshley & Ren RileySarah RyeVikki Tobak & Bijan SalehizadehChristine Sambol Monica SanchezCynthia Schwabacher-JamplisLisa Langer & Dan SiegelDiana SpiekerPamela StangYvette & Trevor StoutJayne SungailYvonne TallyDavid Donovan ThayerThe Doering Family Foundation, LTD.Cheryl ThomasTheanne & Kirt ThomsonKelli TomlinsonDenise TouheyThe van Veenendaal FamilyNina VilalbaMelanie VinsonAlison & David WagonfeldEmily & Andrew WallingMeredith & Craig WalseyLinda & Thomas WalshCeleste WilliamsJennifer & Greg WilliamsHeather YandleJessica & Bertrand YansouniNazhin ZarghameeMaris & Rika Zilant


SILENT AUCTION DONORSAlex Chases SalonDiana & Mark BakerBeautyland Beauty SupplyMalvika & Nikhil BehlChristina & John BorchersAmy & Grady BurnettJesse CoolGiselle CoronadiPietro Todd SalonAnna & Joe DobrenskiDouble Happiness JewelryCourtney & Rudolph DriscollNancy EvarsGames2UGinger & JadeHalo, A Blow Dry BarDiane HesterHi-Five Bay Area Sports ClubHeather & Adam HopkinsJamba Juice, Palo AltoJennifer & Steve JeffriesKids’ Posh PartiesLetter PerfectGiving Vines, LLCMartha Angus, LLCSusie Fox, LLCIllissa LouthLuisa’s CateringLinda & Josh Millsm&m blingMontage, Beverly HillsMountain Camp WoodsideNeiman Marcus at the Stanford Shopping CenterNeiman Marcus, San FranciscoMaisie O’Flanagan & Tom NewbyOccassions, etc.Osteria CoppaPer Diem RestaurantHeather & Robert PietschBrooke & Frank PuleoKendra & Erik RagatzSam MaloufStellar SwimmingUforia StudiosJayne SungailThe 3RD DoorU-MeMeredith & Craig Walsey

Made with Love

by Annie

Happy First Day

of School

Simple Gift.Remarkable Results.


Special ThanksSher Amos-Grosser, Volunteer Communications AdvisorThomas BeckJanet Blair, “Sewing Expert”Leonard Brzezinski, LRB Photographics Buffalo DistributionMidori Chun, Catering by the Other WomanCharis FuCalla Griffith, 2012 Fashion Show Co-ChairChris Halkyard and the Gilt GroupeHunter Properties, Inc.Infinity PressIntuitJennifer Jeffries, 2012 Fashion Show Co-ChairLadera Oaks Swim and Tennis ClubTerri Hague and Bree Ponce, Girl Scouts of Northern California

Wendy KingDe Modderman, “Sewing Expert”National Charity League – Crystal SpringsNational Charity League – Mid-Peninsula Neiman Marcus at Stanford Shopping CenterCatherine & Charlotte McMillan, Stiletto Strut ChairsMary Lu Newell, “Sewing Expert”NVIDIA CorporationAli Patawaran, Fall InternStephen Ruff & Michael Hoffman, Ruff Edge MediaJeff Russell, Volunteer IT SupportPaige Slaughter, Summer InternJessica Speiser, Volunteer Special Projects AdvisorSue Sutherland, Volunteer Philanthropic AdvisorSF Soup Company DBA Urban Bistro

Team*

Jennifer YeagleyExecutive Director

Rebecca MayerManager of Clothing for Confidence & Corporate Engagement

Milena MiyashiroDevelopment Coordinator

Becca MoosManger of Community Outreach & Education

Volunteer AdvisorsSher Amos-GrosserCommunications Advisor

Sue SutherlandPhilanthropic Advisor

ContractorBianka McGuiganBookkeeper

Heather HopkinsFounder

Alison WagonfeldChairHarvard Business School California Research Center

Timi MostVice ChairCommunity Volunteer

Andy PageTreasurerGilt Groupe

John BrownSecretaryApple, Inc.

Ray BramsonCity of San Jose, Housing Department

David FischFacebook

Beryl GraceCommunity Volunteer

Laura KraneCommunity Volunteer

Lisa SweeneyStanford Graduate School of Business

Michelle DeMartini WlazloOld Navy

Marianne WaltersAdvisory Board MemberEducation Professional

Lisa GoldmanAdvisory Board MemberCommunity Leader

*Team listing as of 12/1/2012

BOARDSTAFF

Financial Statement

Statement of Activities & Change in Net AssetsYear Ended August 31, 2012

2012 2011 2010REVENUE & SUPPORTContributions Individual Donations 268,826 245,933 139,581 Foundation Grants 81,650 47,100 93,675 Corporate Grants & Gifts 146,860 128,041 114,497 Civic, Community & Religious Group Doantions 15,089 68,034 19,484 Board Member Donations 30,841 23,403 20,031 Special Events 78,215 - - Total Contributions 621,481 512,511 387,267In-Kind Support Donated Goods 118,793 122,866 181,538 Donated Services - 49,078 75,143 Donated Space 3,800 5,700 8,538 Total In-Kind Support 122,593 177,644 265,219Program Registration Fees - 6,457 6,000Investment Income 591 429 858Total Revenue & Support 744,665 697,041 659,344

EXPENSEProgram Clothing for Confidence 473,440 385,760 300,541 Community Outreach and Education 115,112 86,296 132,922 Total Program 588,552 472,056 433,463 Fundraising 111,105 123,365 93,285 Management & General 47,970 59,648 39,617 Total Expense 747,627 655,069 566,364

INCREASE IN NET ASSETS (2,962) 41,972 92,980

Notes: For 2012, our cash income net of expense was $51,940. Since 2011, My New Red Shoes has been seeking a new retail shoe donor, but has not yet secured a partnership. As such, in 2012, we show a loss in in-kind goods: we collected $37,788 in shoes from community members but distributed $105,200 in shoes to the children we serve, drawing from existing shoe inventory. My New Red Shoes does not receive an external audit. Financial statements are finalized with CPA support from Frank, Rimerman & Co. LLP.



Financial Statement

Statement of Financial PositionAs of August 31, 2012

2012 2011 2010ASSETS

Cash & Cash Equivalents 238,775 210,722 137,996 Investments 21,926 16,349 12,190 Accounts Receivable 10,000 - 1,000 Inventory (Shoes, Gift Cards, Accessories) 32,805 97,795 159,040 Prepaid Expense 3,303 1,337 1,698 Office Equipment & Furniture 25,000 6,587 9,950 Leasehold Improvements 9,664 - - Security Deposits 5,859 - - Accumulated Depreciation (7,489) - -

Total Assets 339,844 332,790 321,874

LIABILITIES & NET ASSETSLiabilities

Accounts Payable 2,180 2,741 8,909 Payroll Liabilities - 5,825 5,162 Accrued Vacation 10,185 6,723 1,236 Deferred Revenues 41,850 - 17,270

Total Liabilities 54,215 15,289 32,577 Net Assets

Unrestricted 285,628 317,501 289,297 Restricted - - -

Total Liabilities & Net Assets 339,844 332,790 321,874

Individuals 36%

Corporations 20%

Foundations 11%

Community Groups 2%

Board Members 4%

Special Events 11%

In-Kind 16%

Sources of Revenue & Support

Program 79%

Fundraising 15%

Management & General

6%

Functional Expense


2012 Annual Report

Documents

Transcript of 2012 Annual Report