2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a...

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2011 – IT’S A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political and a persistent demand for social change. It’s almost five years to the day since we spoke of the SHIFT. And now, it’s happening – there is a renewed sense of awareness and consciousness. Consumers look for products that tell a story. There’s a greater sense of responsibility to “shop local”. A desire to feel more “connected” has been clearly and loudly vocalized. As a result many companies, industries are actively incorporating GLOBAL MICRO MERCHANDISING as part of their overall strategy. This year’s buzzword – DIGITAL– will continue into 2012 -- facilitating more aspects of our daily lives. Still … beware of a counter-reaction. One that calls for the preservation of our heritage. The purchase of books, researching our ancestors, spending more time with family and friends – in spite of 24/7 schedules. The pace at which today’s world continues to change does not allow for long term permanence or holding on to old concepts. Our basic sense of intuition will guide us through 2012 – a year that will be replete with opportunities … and challenges. So as we embark on a new year we ask you to THINK OUT OF THE BOX. Learn to adapt. Take a risk. Discover what does and does not work. Our motto for 2012 – ANYTHING GOES. If only because the rules have changed and … they will continue to change! But most importantly whatever you do … BE PASSIONATE, BE PROACTIVE.

Transcript of 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a...

Page 1: 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political.

2011 – IT’S A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political and a persistent demand for social change.

It’s almost five years to the day since we spoke of the SHIFT. And now, it’s happening – there is a renewed sense of awareness and consciousness.

Consumers look for products that tell a story. There’s a greater sense of responsibility to “shop local”.

A desire to feel more “connected” has been clearly and loudly vocalized. As a result many companies, industries are actively incorporating GLOBAL MICRO MERCHANDISING as part of their overall strategy.

This year’s buzzword – DIGITAL– will continue into 2012 -- facilitating more aspects of our daily lives.

Still … beware of a counter-reaction. One that calls for the preservation of our heritage.

The purchase of books, researching our ancestors, spending more time with family and friends – in spite of 24/7 schedules.

The pace at which today’s world continues to change does not allow for long term permanence or holding on to old concepts.

Our basic sense of intuition will guide us through 2012 – a year that will be replete with opportunities … and challenges.

So as we embark on a new year we ask you to THINK OUT OF THE BOX. Learn to adapt. Take a risk. Discover what does and does not work.

Our motto for 2012 – ANYTHING GOES. If only because the rules have changed and … they will continue to change! But most importantly whatever you do … BE PASSIONATE, BE PROACTIVE.

2012 IS THE YEAR OF THE DRAGON. So go on … GET OUT THERE, SET THE WORLD AFIRE!

Page 2: 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political.

PresentPAST1.

2.

3.4.

5.

6.7.

8.

9.10.

11.

12.

CompetitionCollaborationTraditionHeritage

StationaryNomadic

9 to 5FreelanceRecyclableRenewable

BrainstormingThought ShowersConsumerCurator

1%99%

Eco-friendlySocial ImpactPhysical PainDigital Pain

Global Merchandising Micro MerchandisingDistracted

Aware

Page 7: 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political.

For Your Well-Being1. Iceland: 93.5 EPI

2. Switzerland: 89.1 EPI

3. Costa Rica: 86.4 EPI

4. Sweden: 86.0 EPI

5. Norway: 81.1 EPI

Page 10: 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political.

latin america will be the 4th largest economy in 2015.

has 30% of fresh water reserves globally.

World wealth report: Brazil ahead of both India and Russia in terms of numbers of millionaires.

Middle class in Brazil in 2002 represented 38% of the population. it is expected to be 60% by 2014.

HOT, HOT, HOT …LATIN

AMERICA

latin america will comprise 15% of oil reserves.

Page 13: 2011 – ITS A WRAP!! As we struggled to filter through the constant flow of information we saw a year of rapid adjustments driven by environmental, geo-political.

From Yours Truly,

Happy Holidays!

May the good times and treasures of the present become the golden memories of tomorrow!