2011-2012 Media Kit Minnesota

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university

ABOUT THE UNIVERSITY OF MINNESOTA

The University of Minnesota is a public research university located in

Minneapolis and St. Paul, Minnesota. Founded in 1851, the University

of Minnesota is the state’s oldest and largest university. Nationally

Minnesota ranks as the fourth largest main campus student body in the

United States, with 51,659 students. Worldwide the University has

400,000 alumni.

GOPHER SPORTS PROPERTIES

Gopher Sports Properties (GSP), a property of Learfield Sports, is

the official rights holder for University of Minnesota Athletics. GSP

presents the excitement, color and pageantry of college athletics

through advertising, marketing and promotional opportunities

designed to best impact your business by reaching loyal Gopher

fans and alumni throughout the Midwest and in Minnesota.

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RADIO PACKAGE INFO

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GAMEDAY BROADCASTS

• Football (Statewide Network, KFAN 1130, & KTLK 100.3)

• Men’s Basketball (Statewide Network, 1500 ESPN Twin Cities)

• Women’s Basketball (Statewide Network, 1500 ESPN Twin Cities)

• Men’s Hockey (Statewide Network, 1500 ESPN Twin Cities)

GOPHER SPORTS DAILY UPDATE

• Gopher Sports Daily Update – three (3) minute daily radio show(Statewide Network, KFAN 1130, & 1500 ESPN Twin Cities)

COACHES RADIO SHOWS

• Jerry Kill Radio Show (Statewide Network, KFAN 1130)

• Tubby Smith Radio Show (Statewide Network, 1500 ESPN Twin Cities)

•

Pam Borton Radio Show (Statewide Network, 1500 ESPN Twin Cities)• Don Lucia Radio Show (Statewide Network, 1500 ESPN Twin Cities)

OPPORTUNITIES

• :30 or :60 Units (Statewide Network or Local Only)

• Feature Entitlements

• Live Mentions

• Opening/Closing Billboards

radio



TCF BANK STADIUM (FOOTBALL)

WILLIAMS ARENA (MEN’S & WOMEN’S BASKETBALL)

MARIUCCI ARENA (MEN’S HOCKEY)

RIDDER ARENA (WOMEN’S HOCKEY)

SPORTS PAVILION (VOLLEYBALL, GYMNASTICS & WRESTLING)

ELIZABETH LYLE ROBBIE STADIUM (WOMEN’S SOCCER)

HHH METRODOME (BASEBALL)

SIGNAGE OPTIONS

• Scoreboard

• Digital LED Signage

•External Marquee

• On-Court logo

• Balcony Signage

• In-Ice Logo

• Dasher Boards

• Videoboard Features

• Static Backlit Signage

IN-VENUE SIGNAGE OPPORTUNITIES

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signage



MARKETING & PROMOTIONAL OPPORTUNITIES

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Explore a range of additional opportunities to meet your marketing and advertising objectives:

TITLESHIP

INTERNET & DIGITAL

GSP offers various levels of sponsorship and

recognition to a variety of events

PROGRAM ADS

Reach over 517,000 monthly unique visitors to

GopherSports.com. Reach customers on a one-

to-one basis year round through interactive

media platform. Email blasts, Facebook, and

Twitter options to reach the Gopher fan base,

from season ticket holders, to alumni, and

students.

Offers program ads to fit any companies

advertising objective or budget

TICKETS & HOSPITALITY

EXTERNAL PROMOTIONS

Options are available to fit any size group or

occasion with various sizes of premiumseating options in all athletic venues.

INTERNAL PROMOTIONS

Off-campus point of purchase promotions

Reach potential customers through on-field/in-

venue promotions

other opportunities



LEADER IN COLLEGIATE SPORTS MARKETING

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learfield network

When you join our team at Gopher Sports Properties, you become a member of our vast network of athletic departments,

conference partners, sponsors and marketers. We work hard to make sure all of our partners and employees benefit from the

wealth of knowledge and experience shared within this network.

2011-2012 Media Kit Minnesota

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