20101021 ppt flanders dc creativity forum

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How to dive in the mobile internet ocean : - what does 'mobile' mean right now - what makes mobile internet different - what does that mean for your organization - how to be part of it Presentation @ Flanders DC Creativity Forum 2010

Transcript of 20101021 ppt flanders dc creativity forum

  • 1. how to dive in the mobile internet ocean
    some questions to consider
    Dorien Aerts | Flanders DC Creativity Forum | 21st of October 2010

2. 2006

  • HasseltLokaal accessible via mobile phone

3. participating in i-City2008

  • City Live / Mobile Vikings

4. organizing first mobile webcamp Belgium2010

  • moderating battle of the mobiles

@ mobile camp Brussels

  • mobile applications for cities and companies @ anaXis

www.twitter.com/theonehitwonder
5. reflection
what makes mobile internet so different?
the very-nearby-future
what should I take into account?
so what about Android and iPad?
now
mobile internet for my organization?
what do people do on their mobiles?
6. 1
mobile internet for my organization?
76% of all mobile phone users do not use their mobile to access the internet

  • too expensive

7. not capable 8. why 9. dont get itSource : Essential Research | Tijs Vrolix
10. mobile internet for my organization?
more people
will access the mobile web
than the desktop web
in 2013
Source : Gartner |Tijs Vrolix
11. reflection
what makes mobile internet so different?
the very-nearby-future
what should I take into account?
so what about Android and iPad?
now
mobile internet for my organization?
what do people do on their mobiles?
12. what do people do on their mobiles?
what will mobile mean by 2013?
Source : comscore
13. reflection
what makes mobile internet so different?
the very-nearby-future
what should I take into account?
so what about Android and iPad?
now
mobile internet for my organization?
what do people do on their mobiles?
14. what makes mobile internet so different?
15. what makes mobile internet so different?
it is useful in a particular context
at a particular location
at a specific time
during a specific activity
with a specific profile
16. 17. what makes mobile internet so different?
Urban life is about to be transformed.
Real-time data is teaching our towns
HOW TO THINK - and thats reinventing
Everyting from traffic to friendship.
Source : Wired new UK edition, nov 09 | Helge Tenno
18. reflection
what makes mobile internet so different?
the very-nearby-future
what should I take into account?
so what about Android and iPad?
now
mobile internet for my organization?
what do people do on their mobiles?
19. 20. 21. Source: Helge Tenno
22. what shoud I take into account?
make your mobile internet presence

  • fun

23. beautiful 24. interesting 25. ...