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1320 West Main Street, Suite 120Franklin, TN 37064
Matt Largen, Director615.261.2880
2010 Year in Review
Who were areThe Williamson County Office of Economic Development is the single point of contact for the coordination and facilitation of the continued development of the economy of Williamson County and its six municipalities.
What we doThe purpose of the Office is to grow the county’s economy and improve the quality of life of its residents by partnering with the public and private sector to encourage job and wealth creation.
How we do itThe Office markets and positions the community as an attractive investment location to a local, national and international audience, focusing on three key areas:
• Growing existing business• Recruiting new business• Nurturing a culture of entrepreneurship
Workforce ActivityRelos and expansions in 2010
HQ, Manufacturing080ExpansionFranklinTS32010
485,3852,171TOTAL
HQ37,000250ExpansionBrentwoodOHL10/14/2010
HQ19,000100ExpansionFranklinMedSolutions10/11/2010
HQ, Health Care, R&D, Manufacturing90,00075ExpansionFranklin
BioMimetic Therapeutics10/1/2010
Government115,885736RelocationFranklinIRS8/27/2010
HQ0120ExpansionBrentwoodComdata8/17/2010
Life Sciences R&D5,50010ExpansionBrentwoodAdvanced BioHealing6/23/2010
Regional HQ155,000750RelocationFranklin
Jackson National Life Insurance Company5/25/2010
Corporate Office
9,00050RelocationBrentwoodPrincipal Financial Group 4/12/2010
HQ54,0000ExpansionFranklinRenal Advantage3/16/2010
Type of OperationSquare footage
Number of New Jobs
Expansion or Relocation
City of LocationCompany Name
Date of Activity
Business ActivityJanuary 2010 – Present
How Do We Compare?Unemployment rates in the U.S.
Jackson National AnnouncementCelebrating Williamson County
Press conference and announcement of Jackson National Life Insurance’s regional HQ in Franklin which will add 750 new jobs over the next 3 years
"There wasn’t a soul in our internal decision-making process that didn’t think Nashville was the right place to come to“
– Mike Wells, COO
WilliamsonInnovates.comCultivating Entrepreneurship
2,400 business licenses in last 2 years
Find Your StoryCelebrating Entrepreneurship
WilliamsonInnovates.comMarketing Resources for Entrepreneurship
MarketingCelebrating Entrepreneurship
Ad on back of Williamson County CVB booklet in 2010 and 2011
MarketingCapturing the attention of Site Consultants
Tractor Supply Company Jackson National Life Insurance
MarketingUpdated maps to reflect marketing strategy
Updated maps to reflect marketing strategy
MarketingCelebrating Williamson County
Williamson 101
Informational brochure about the county
MarketingCelebrating Williamson County
Prospect Binder
MarketingQuarterly Newsletters
Email to 700, tweet to 742
High School IT Enrollment Initiativetarget 8th grade students who show an aptitude for information technology to enroll in the Information Technology Foundations classes
STEP 1, NOV 2010
Williamson County Career FairEntice kids to visit the IT booths and become interested in careers in IT
Filling a Workforce NeedPromote IT programs and careers in schools
CURRENT # STUDENTS FOR 2010-2011 165GOAL FOR 2011-2012 330
New RankingsWilliamson County Credentials
Where the Jobs Are (25 counties with highest job growth in past 9 years) Williamson County (20th) - Money Magazine (2010)
Best Places to LiveFranklin (66th) - Money Magazine (2010)
5 Local Schools On the Top High Schools in America ListBrentwood (213), Ravenwood (469), Franklin (1,003), Fairview (1,492), Centennial (1,605) -Newsweek (2010)
America's Richest CountiesWilliamson County (17th)(Median Income: $88,316) - Forbes (2010)
One of the Best Cities for StartupsFranklin (8th)ZoomProspector.com and Bloomberg Businessweek (2010)
1st in Personal and Family Well-BeingWilliamson County ranks #1 in TN scoring a perfect 10- Tennessee Advisory Commission on Intergovernmental Relations (2010)
Healthiest County in Tennessee- National County Health Rankings, University of Wisconsin’s Population Health Institute and Robert Wood Johnson Foundation (2010)
Tennessee's most business-friendly cities Brentwood (3rd), Spring Hill (4th), Franklin (5th) - The Tennessee Center for Policy Research (2010)
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Press and Social MediaConnecting with the community and beyond
DemographicsNew #’s released fall 2010
DemographicsNew #’s released fall 2010
All demographics broken into cities on www.WilliamsonProspers.com in the Data Center
Economic DiversityClosely mirrors US economy
1. Promote education Marketing Focus IT Enrollment Initiative
2. Continue to improve regional and sub-regional cooperation Rotating Council Meetings Nashville Health Care Council, Nashville Tech Council, P2010
3. Strong existing business program Case Study Room for Improvement
4. Recruit targeted business sectors (HQ, Health Care, IT, Energy Technology) Marketing directed at prospects and consultants Partnerships at ECD and Nashville Chamber Tennessee Economic Partnership Board Seat
5. Sell economic development vision to all communities Continuous Process
Who is growing jobs?
2009 Population Estimates Net Job Change in the Nashville Area
2004 to 2009
Nashville Area Chamber of Commerce Workforce Study, Aug 2010
21,899