©2010 P&G Heads Up, · 2015-10-21 · Pump Up Your Style with Pantene Pro-V Fine Hair Flat to...
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A TreAT for Color-TreATed “Color treated hair needs extra moisture, so super condition with a weekly treatment like Pantene Pro-V Color Nourishing Treatment,” says Danilo. Call Out The Color Guard with Pantene Pro-V Color Preserve Smooth Shampoo, its gentle cleansers smooth the hair’s cuticle and strengthen against damage. MAke fine fAbulous “Fine hair has less internal protein and can’t ‘catch’ conditioners,” notes Dr. Thomas. So Danilo uses Pantene Pro-V Triple Action Volume Mousse for all day hold. Pump Up Your Style with Pantene Pro-V Fine Hair Flat to Volume Conditioner. Its ultra-light formula won’t weigh hair down, creating visibly long lasting volume. The Answer for MediuM-ThiCk Dr. Thomas says thick hair absorbs more moisture, making it prone to damage. Help avoid breakage pre-styling with Pantene Pro-V Heat Protection & Shine Spray. Be Sleek And Chic with Pantene Pro-V Frizzy to Smooth Shampoo and Conditioner. They work together to create a visibly long lasting smooth style. ouT of This world Curl Curls crave moisture, so Danilo uses Pantene Pro-V Curly Hair Deep Moisturizing Treatment to smooth, hydrate, and excite curl definition. Unfurl Your Curl with Pantene Pro-V Curls to Straight Shampoo and Conditioner. They prep curls for straight styling and add manageability. Heads Up, GorGeoUs DiSCOver YOUr HeAlTHieST HAir Here Y ou know that one size, and one product, doesn’t fit all. So Pantene put serious science into creating Pro-V Solutions—four revolutionary hair care systems customized for your unique hair structure to deliver great style with real staying power. Discover the best strategies for your strands, with help from celebrity stylist Danilo, and Pantene Senior Scientist Dr. Jeni Thomas, PhD. VISIT PAnTene.COm or TexT xxx To DISCoVer THe rIgHT Pro-V For you. ADVerTISeMeNT NEW Pantene. Frizzy to Smooth system.* Put it to the test and make your smooth last into a second day! Pantene found that medium to thick hair absorbs up to 40% more moisture** – and poof – here comes the frizz! So Pantene custom designed a system that HELPS SEAL SMOOTH IN, SEAL MOISTURE OUT. can your smooth pas s t he s ec ond day t est? 9: 9: 9: 9 00 00 00 00 0am am m a a a 9: 9 9 9: 9: 9: : 9: 9 9 9 9 9 0 00 0 0 0 0 0 0 00 00 00 00 0 0 0 0 00 0 00 0 00 0 0 0 0 0 0 0 00 0pm pm pm pm pm pm pm pm pm m pm pm pm m pm pm pm 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9: 9 9: 9: 9: 9 9: 9: 9 9 9: 9: 9 9: : : : 9: 9: : 0 0 0 0 0 0 0 0 00 00 00 00 00 00 0 00 0 0 0 0 0 0 0 0 00 0 0 0 0 00 0 0 00 0 00 00 0 0 0 0 00 0 0 0 am a a am am am a am am m * Second day smooth: Frizzy to Smooth Shampoo & Conditioner, Straighten and Smooth Crème & Anti-Humidity Hairspray. ** vs. fine hair. HEALTHY MAKES IT HAPPEN Find your solutions at pantene.com e** – ystem
Transcript of ©2010 P&G Heads Up, · 2015-10-21 · Pump Up Your Style with Pantene Pro-V Fine Hair Flat to...
A TreAT for Color-TreATed“Color treated hair needs extra moisture, so super condition with a weekly treatment like Pantene Pro-V Color Nourishing Treatment,” says Danilo.
Call Out The Color Guard with Pantene Pro-V Color Preserve Smooth Shampoo, its gentle cleansers smooth the hair’s cuticle and strengthen against damage.
MAke fine fAbulous“Fine hair has less internal protein and can’t ‘catch’ conditioners,” notes Dr. Thomas. So Danilo uses Pantene Pro-V Triple Action Volume Mousse for all day hold.
Pump Up Your Style with Pantene Pro-V Fine Hair Flat to Volume Conditioner. Its ultra-light formula won’t weigh hair down, creating visibly long lasting volume.
The Answer for MediuM-ThiCkDr. Thomas says thick hair absorbs more moisture, making it prone to damage. Help avoid breakage pre-styling with Pantene Pro-V Heat Protection & Shine Spray.
Be Sleek And Chic with Pantene Pro-V Frizzy to Smooth Shampoo and Conditioner. They work together to create a visibly long lasting smooth style.
ouT of This world Curl Curls crave moisture, so Danilo uses Pantene Pro-V Curly Hair Deep Moisturizing Treatment to smooth, hydrate, and excite curl definition.
Unfurl Your Curl with Pantene Pro-V Curls to Straight Shampoo and Conditioner. They prep curls for straight styling and add manageability.
Heads Up, GorGeoUsDiSCOver YOUr HeAlTHieST HAir Here
You know that one size, and one product, doesn’t fit all. So Pantene put serious science into creating Pro-V Solutions—four revolutionary hair care systems customized for your unique hair structure to deliver great style with real staying power.
Discover the best strategies for your strands, with help from celebrity stylist Danilo, and Pantene Senior Scientist Dr. Jeni Thomas, PhD.
HORIZONTAL
PANTENELOGO (UPDATED 3/2/09)
VIS IT PAnTene.COm or TexT xxx To DISCoVer THe rIgHT Pro-V For you.
A D V e r T I S e M e N T
200 FIFTH AVENUE NEW YORK, NY 10010
LEGAL RELEASE STATUS
AD APPROVAL
Release has been obtained Legal Coord:
Acct Mgmt: Print Prod:
Art Director: Proofreader:
Copywriter: Studio:
JOB #: 310-PX-590 PROOF: 3
CLIENT: Procter& Gamble OP: sobol, JS
SPACE/SIZE: B: 8.5” x 11.125” T: 8” x 10.875” S: 7.25” x 10.125”
DATE:
THIS ADVERTISEMENT PREPARED BY GREY WORLDWIDE
CLIENT: Procter& Gamble SIZE, SPACE: 8” x 10.875”, P4cb usa
PRODUCT: Pantene MedThick PUBS: base specs
JOB#: 310-PX-590 ISSUE: 2010
ART DIRECTOR: A. Umali COPYWRITER: na
NEW Pantene. Frizzy to Smooth system.*Put it to the test and make your smooth last into a second day! Pantene found that medium to thick hair absorbs up to 40% more moisture** – and poof – here comes the frizz! So Pantene custom designed a system that HELPS SEAL SMOOTH IN, SEAL MOISTURE OUT.
can your smooth pass the second day test?
9:9:9:9 000000000amammaaa 9:999:9:9::9:99999 000000000000000000000000000000000000000pmpmpmpmpmpmpmpmpmmpmpmpmmpmpmpm 9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:99:9:9:99:9:999:9:99::::9:9::9 0000000000000000000000000000000000000000000000000000000000amaaamamamaamamm
* Second day smooth: Frizzy to Smooth Shampoo & Conditioner,
Straighten and Smooth Crème & Anti-Humidity Hairspray.
** vs. fi ne hair.©
20
10 P
&G
HEALTHY MAKES IT HAPPENFind your solutions at pantene.com
e** –ystem
S:7.25”
S:10.125”
T:8”
T:10.875”
B:8.5”
B:11.125”
Heads Up, GorGeoUsDiSCOver YOUr HeAlTHieST HAir Hereyou know that one size, and one product, doesn’t fit all. So Pantene put serious science into creating Pro-V Solutions—four revolutionary hair care systems customized for your unique hair structure to deliver great style with real staying power.Discover the best strategies for your strands, with help from celebrity stylist Danilo, and Pantene Senior Scientist Dr. Jeni Thomas, PhD.
A D V e r T I S e M e N T
A TreAT for Color-TreATed“Color treated hair needs extra moisture, so super condition with a weekly treatment like Pantene Pro-V Color Nourishing Treat-ment,” says Danilo.
Call Out The Color Guard with Pantene Pro-V Color Preserve Smooth Shampoo, its gentle cleans-ers smooth the hair’s cuticle and strengthen against damage.
ouT of This world Curl Curls crave moisture, so Danilo uses Pantene Pro-V Curly Hair Deep Moisturizing Treatment to smooth, hydrate, and excite curl definition.
Unfurl Your Curl with Pantene Pro-V Curls to Straight Shampoo and Conditioner. They prep curls for straight styling and add manageability.
The Answer for MediuM-ThiCkDr. Thomas says thick hair absorbs more moisture, making it prone to damage. Help avoid breakage pre-styling with Pantene Pro-V Heat Protection & Shine Spray.
Be Sleek And Chic with Pantene Pro-V Frizzy to Smooth Shampoo and Conditioner. They work together to create a visibly long lasting smooth style.
MAke fine fAbulous“Fine hair has less internal protein and can’t ‘catch’ conditioners,” notes Dr. Thomas. So Danilo uses Pantene Pro-V Triple Action Volume Mousse for all day hold.
Pump Up Your Style with Pantene Pro-V Fine Hair Flat to Volume Conditioner. Its ultra-light formula won’t weigh hair down, creating visibly long lasting volume.
HORIZONTAL
PANTENELOGO (UPDATED 3/2/09)
VIS IT PAnTene.COm or TexT xxx To DISCoVer THe rIgHT Pro-V For you.
200 FIFTH AVENUE NEW YORK, NY 10010
LEGAL RELEASE STATUS
AD APPROVAL
Release has been obtained Legal Coord:
Acct Mgmt: Print Prod:
Art Director: Proofreader:
Copywriter: Studio:
JOB #: 310-PX-590 PROOF: 3
CLIENT: Procter& Gamble OP: sobol, JS
SPACE/SIZE: B: 8.5” x 11.125” T: 8” x 10.875” S: 7.25” x 10.125”
DATE:
THIS ADVERTISEMENT PREPARED BY GREY WORLDWIDE
CLIENT: Procter& Gamble SIZE, SPACE: 8” x 10.875”, P4cb usa
PRODUCT: Pantene MedThick PUBS: base specs
JOB#: 310-PX-590 ISSUE: 2010
ART DIRECTOR: A. Umali COPYWRITER: na
NEW Pantene. Frizzy to Smooth system.*Put it to the test and make your smooth last into a second day! Pantene found that medium to thick hair absorbs up to 40% more moisture** – and poof – here comes the frizz! So Pantene custom designed a system that HELPS SEAL SMOOTH IN, SEAL MOISTURE OUT.
can your smooth pass the second day test?
9:9:9:9 000000000amammaaa 9:999:9:9::9:99999 000000000000000000000000000000000000000pmpmpmpmpmpmpmpmpmmpmpmpmmpmpmpm 9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:9:99:9:9:99:9:999:9:99::::9:9::9 0000000000000000000000000000000000000000000000000000000000amaaamamamaamamm
* Second day smooth: Frizzy to Smooth Shampoo & Conditioner,
Straighten and Smooth Crème & Anti-Humidity Hairspray.
** vs. fi ne hair.©
20
10 P
&G
HEALTHY MAKES IT HAPPENFind your solutions at pantene.com
e** –ystem
S:7.25”
S:10.125”
T:8”
T:10.875”
B:8.5”
B:11.125”
