2010 Media Kit

1

>

UPC

(A) G

en'l M

erch

andi

seEn

code

d: 0

2026

7133

679

09Ba

r Hei

ght:

0.73

50in

ches

Prin

ter d

pi: 2

400

Film

: Pos

itive

/Dow

nC

ompa

ny: F

AMA

Clie

nt: S

pani

sh P

erio

dica

lJo

b: L

eo M

orel

lD

ate:

2/2

4/10

Rea

d Li

mita

cion

of

Liab

ility/

Dis

clai

mer

of

War

rant

y

FAMA 109.indd 1 3/10/10 9:24 PM

FAMA Magazine is the leading modern life-style magazine inSpanish language in the US dedicated to cover the most fasci-nating celebrities.

Written with opti-mism, passion and journalistic integrity, FAMA covers many areas of our reader’s life, with trusted sour-ce of information and guidance, from beau-ty, fitness, entertain-ment, autos, travel, fashion and cooking.

FAMA put’s a new face in celebrity magazine. Each edition features renowned editors, writers and photogra-phers who share their passion and talents with the readers.

FAMA Publishing has developed multi-media initiatives in Internet, TV, videos and film. FAMA Magazine insider intelligence can be found in every issue, on FAMAWEB.COM and events such as our famous PREMIOS FAMA. No matter what the medium, FAMA Magazine, inspires, challenge, empower and delight woman.

FAMA 2010 Media Kit

100% Informative for WomenOn average 50 pages of educative content per issue

Readers

www.famaweb.com Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

REACH over 2. 5 million readers.“We attract dedicated highly focused readers”

About FAMA smart Readers. What are they looking for in FAMA?.

• They look forward to the magazine’s revealing interviews of the most famous celebrities.• They depend on their favorite magazine for information about beauty, fitness, health, autos, travel, fashion and cooking.• They have relied on FAMA Magazine to help them shape their discerning tastes on everything from beauty to travel, and plan their vacations while poring over its pages.

Special EditionsSpring - Summer

Fall - Winter

Best ofBeauty

The authoritativeguide to healthoffers the latest innutrition, healthadvances, diets,fitness and advice.

WellbeingIssue

Travel issue

www.famaweb.com

Our selective guide to the best destination on the Planet. This Travel Issue will be an essential companion for every traveler. Our selective guide

to the best cars for women.

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

Cars for women issue

FAMA 2010 Media KitReadership & Circulation

Total Women .............................................................. 72.0%Total Men ..................................................................... 28.0%Median Age ................................................................. 36.1%MHI................................................................................$65,731Age 18–24 ................................................................... 23.0%Age 25–34 ................................................................... 30.4%Age 35–49 ................................................................... 32.6%Age 50+ ......................................................................... 14.0%Married.......................................................................... 51.3%Attended/Graduated College + .......................... 43.0%Have Children ... ........................................................ 67.7%Employed ...................................................................... 75.0%

Frequency: .......................................................... 6 xSubscription Price:........................................... $21.48Audited Circulation ......................................... 178,688(99% paid)Total Distribution: ............................................ 205,000Language: ........................................................... SpanishPass Along Readers: ........................................ 11.6

NorthEast ............................. 20.8%SouthEast ............................. 18.3%No. Central ........................... 14.0%So. Central ............................ 15.2%West Coast ........................... 24.7%Other .........................................7.0%

US Distribution by Region

BPA Apply for...

www.famaweb.com

Source: January 2008-09 FAMA Publishing Market Study

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

Calendar 2010EditorialLove issue, Winter fragance special, The Top Ten Celebrities Couples(Valentine Day, Fragance Special. Romantic Trips, FAMA Mujeres al Volante Car of the Year Award).+fashion, beauty, Health, travel, cooking, cars and entertainment. FAMA DVD’s

February - March (FAMA Autos Awards Issue )

Beauty Special Issue.. Top Beauty Experts Interview. Green IssueMother Day Gif Guide. Organic Lifestyle. The Top 20 Beauty Products Editor Choice, The Top 20 Beauty Products Readers Choi-ce. Self Improvement. Oscar Red Carpet. +fashion, beauty, Health, travel, cooking, cars and entertainment. FAMA DVD’s

April - May (Beauty Issue)

Our selective guide to the best destination on the Planet. This Travel Issue will be an essential companion for every traveler. Latin Fashion Designers. +fashion, beauty Summer fragance Special, Health, travel, cooking, cars and entertainment. FAMA DVD’s

Summer Special, Wellbeing Issue. Best Celebrities Diets and Vacations and back to school.Health and Fitness. Summer Beauty Secrets, Sun Protection, Islands Escapes. Art & Festivals+fashion, beauty, Health, travel, cooking, cars and entertainment. FAMA DVD’s

June - July (Travel Issue)

August - September

Issue/ Family issueRun Way Special Paris, New York, Miami, Milan. The Best Jewelry, Watch, Accessories, Bags Luxury Travel Destinations +fashion, beauty, Health, travel, cooking, cars and entertainment. Holiday gift guide. FAMA DVD’s

October - November (FAMA Awards Issue)

The most beautiful Celebrity Issue. Most Sexy Latin Celebrities. Ready for holidays Party. Trends for the New Year: “New years resolutions, Tips from Experts for a Healthy year. Best Partys. + fashion, beauty, Health, travel, cooking, cars and entertainment. Best Destinations for Holiday. Cooking and Wine Special. FAMA DVD’s

December - January (Beauty Holiday Issue)

www.famaweb.com Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

FAMA 2010 Media KitRates & Circulation

* 15% Agency discount applies

www.famaweb.com

1x 2-4x 5-7x 8x

Full Page $10,600 $10,300 $10,000 $9,450

Spread $16,600 $16,300 $16,000 $15,450

1/2 Page $5,300 $5,150 $5,000 $4,725

1/3 Page $3,533 $3,433 $3,333 $3,150

1/4 Page $2,650 $2,575 $2,500 $2,362

Cover 2 or 3 $13,780 $13,435 $13,000 $12,400

Cover 4 $14,500 $14,138 $13,775 $13,000

Circulation 2010 Issue Dates

ISSUE DATE SPACE MATERIAL ON SALE

Feb/Mar 01/10/10 01/15/10 02/01/10

Apr/May 02/10/10 03/10/10 04/01/10

Jun/Jul 04/20/10 05/01/10 06/01/10

Aug/Sep 06/10/10 06/20/10 08/01/10

Oct/Nov 08/10/10 08/15/10 10/01/10

Dec/Jan 10/10/10 10/15/10 12/01/10

Rate Base: ...........................................178,688

Audience: ...........................................1.6 Million

Total Paid Circulation: ...................178,688

Total Qualified Circulation: .........178,688

Promotional & Events Copies: ... 9,595

Newsstand: ......................................... 46%

Paid Subscriptions: ..........................54%

Total Distribution: ............................205,000 vac audited 2008

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130www.famaweb.com

Specifications Mechanical

SpaceSpreadFull Page/Cover2/3 Vertical1/2 Vertical1/2 Horizontal1/2 Spread1/3 Vertical1/3 Square

Bleed16.78’’ x 11.94’’8.50” x 11.94”5.28” x 11.94”4.24” x 11.94”8.50” x 5.96”16.78” x 5.96”2.93” x 11.94”8.50’’ x 4’’

Non-Bleed15.53’’ x 10.69’’7.26” x 10.69”4.78” x 10.69”3.61” x 10.69”7.26” x 5.34”15.53” x 5.34”2.31” x 10.69”7.26” x 3.38”

Trim16.53’’ x 11.69’’8.26 x 11.69”5.28” x 11.69”4.11” x 11.69”8.26” x 5.84”16.53” x 5.84”2.81 x 11.69”8.26’’ x 3.88’’

Ad Dimensions (w x h) FAMA AD SPECS Trim Size and Binding Method: 8.2677 in. x 11.6929 in.

Keep live materials 3/8 inch from trim size on all sides. For full-page ad, add 1/4-inch bleed on all sides. Binding: Saddle-stitch.

GENERAL INFORMATIONTrim Size and Binding Method:

8.2677 in. x 11.6929 in. Format: High Resolution PDF preferred

Binding method: Saddle stitch

Hard proofs are not require. Upload all files to: FTP upload.

ftp.famaweb.comuser. advertising@fama.us

pw. fama1122

Mechanical Questions: Attn: Al Vazquez (305) 649-7924

247 SW 8th St. #123 - Miami, Fl 33130

FULL PAGE FULL PAGE SPREAD 1/2 PAGE 1/2 PAGEVERTICAL

1/4 PAGE 1/3 PAGEVERTICAL

1/3 PAGEHORIZONTAL

Ileana Muñiz - 305-649-7924 - 247 SW 8th St. #123 Miami, Fl 33130