201 w CILS - Campaign Brief Asia · 201 w CILS BY AGENCY 3 AKQA / PORTLAND Direct – Digital...
Transcript of 201 w CILS - Campaign Brief Asia · 201 w CILS BY AGENCY 3 AKQA / PORTLAND Direct – Digital...
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
1
303LOWE / SYDNEY
Film – Consumer Television: 60 Second – Single
Budget Direct Captain Risky Silver
Film – Cinema: Short Form – :90 & Under
Budget Direct Captain Risky Bronze
360I / NEW YORK
Mobile – Mobile: Consumer Goods
Kraft Foods/ Oscar Mayer
Wake Up & Smell The Bacon
Silver
Mobile – Use of Technology: Location-Based Ser vices
Red Roof InnTurning Flight Cancellations into Hotel Reser vations
Bronze
6D-K / TOKYO
Design – Brand Identity Series OkujunYuki Tsumugi YUKI-SAWAYA
Silver
72ANDSUNNY / AMSTERDAM + GOOGLE CREATIVE LAB / LONDON + EMEA GOOGLE / LONDON + MEDIAMONKS / AMSTERDAM
UX / UI – Web UX Design: User Experience
Google Google Night Walk Gold
AD&D / TOKYO + GOOD DESIGN COMPANY / TOKYO
Design – Design Craft: Typography
SHANY SHANY Silver
ADAMANDEVEDDB / LONDON
Print & Outdoor – Small Space Print: Single
Har vey Nichols Shoe Gold
Print & Outdoor – Collateral: Posters – Single
Har vey Nichols Shoe Bronze
Print & Outdoor – Small Space Print: Campaign
Har vey Nichols Bad Fit Gold
Print & Outdoor – Outdoor: Billboards / Transit – Campaign
Har vey Nichols Bad Fit Gold
Film – Consumer Television: Over 60 Second Single
John Lewis Partnership
Montys Christmas Silver
Film – Online Films & Video: Short Form – Single
John Lewis Partnership
Montys Christmas Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
2
ADK / JAPAN
Design – Experiences: Indoor Spaces
Citizen Light is Time Gold
AFRICA / SÃO PAULO
Interactive – Websites: Food & Drinks
AmBev/BrahmaBrahma Selecao Especial
Bronze
AICP / LOS ANGELES
Design – Broadcast & Moving Image: Title Sequences
AICPAICP 2014 Opening & Category Titles
Bronze
AIRBNB / SAN FRANCISCO + TOOL / SANTA MONICA
UX / UI – Data Visualization & Infographics
Airbnb A World of Belonging Silver
AKESTAM HOLST / STOCKHOLM
Print & Outdoor – Outdoor: Digital / Electronic
Apotek Hjartat Blowing in The Wind Gold
Print & Outdoor – Innovation: Outdoor
Apotek Hjartat Blowing in The Wind Gold
Design – Experiences: Outdoor Spaces
Apotek Hjartat Blowing in The Wind Gold
Interactive – Interactive Advertising: Experiential
AudiThe Swedish Snow Rescuers
Bronze
Mobile – Mobile: Durable Goods
AudiThe Swedish Snow Rescuers
Silver
AKQA / LONDON + AKQA / SHANGHAI
Design – Experiences: Brand Installations
Nike House of Mamba Bronze
Interactive – Interactive Advertising: Experiential
Nike House of Mamba Silver
AKQA / PARIS
Interactive – Websites: E-Commerce
Hermès La Maison Des Carrés Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
3
AKQA / PORTLAND
Direct – Digital Direct Marketing: Mobile
NikeYour Year. Directed by Nike+
Silver
UX / UI – Data Visualization & Infographics
NikeYour Year. Directed by Nike+
Gold
ALMAPBBDO / SÃO PAULO
Social Media – Social Media: Branded Social Campaign
Volkswagen do Brasil Kombi Last Wishes Silver
Branded Entertainment – Branded Film
Volkswagen do Brasil Kombi Last Wishes Bronze
Film – Online Films & Video: Long Form – Single
Volkswagen do Brasil Kombi Last Wishes Bronze
AMVBBDO / LONDON
Print & Outdoor – Outdoor: Digital / Electronic
Pepsi MAXUnbelievable Bus Shelter
Bronze
Print & Outdoor – Innovation: Outdoor
Pepsi MAXUnbelievable Bus Shelter
Bronze
Film – Video Craft: Direction Sainsbury's 1914 Silver
Print & Outdoor – Newspaper: Campaign
Whiskas Maps Campaign Bronze
ANR BBDO / STOCKHOLM
Film – Innovation: Video Umeå Energi/ume.net Living with Lag Bronze
ATELIER BRÜCKNER / STUTTGART + MKT / OLCHING
Design – Experiences: Indoor Spaces
smac | State Museum of Archaeology Chemnitz
Time-dynamic Model of Saxony
Bronze
BAIDU ONLINE NETWORK TECHNOLOGY / BEIJING
Mobile – Use of Technology: Product & Mobile Integration
Baidu Online Network Technology
Baidu Kuaisou Bronze
Intellectual Property – Integrated Digital & Physical Products
Baidu Online Network Technology
Baidu Kuaisou Gold
Intellectual Property – Experimental / R&D
Baidu Online Network Technology
Baidu Kuaisou Gold
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
4
BARTON F. GRAF / NEW YORK
Film – Public Ser vice: Non-Broadcast
Esquire The Mentor Act – Film Bronze
Film – Consumer Television: :20 & Under – Campaign
Kayak Search One and Done Bronze
Film – Consumer Television: :30 / :25 – Single
Little Caesars Hold Music Bronze
Film – Consumer Television: :30 / :25 – Campaign
Little Caesars Hot-N-Ready Bronze
Social Media – Branded Page
The Scotts Miracle-Gro Company
Dead Mouse Theatre Tumblr
Gold
Social Media – Branded Social Campaign
The Scotts Miracle-Gro Company
Dead Mouse Theatre Tumblr
Bronze
Social Media – Use of a Social Network
The Scotts Miracle-Gro Company
Dead Mouse Theatre Tumblr
Silver
BBDO / NEW YORK
Interactive – Interactive Advertising: Banners
American Red Cross & Bitly
Hope.ly Bronze
Mobile – Mobile Advertising: Banners
American Red Cross & Bitly
Hope.ly Silver
Film – Online Films & Video: Event / Live Webcast
Foot Locker HORSE With Harden Silver
Cross-Platform – Experiential: Events & Competitions
Foot Locker HORSE With Harden Bronze
Film – Consumer Television: 60 Second – Single
Foot Locker Ready to Fly Bronze
Film – Consumer Television: Over 60 Second Single
GE Enhance Your Lighting Gold
Film – Video Craft: Scriptwriting GE Enhance Your Lighting Silver
Film – Online Films & Video: Branded Micro-Video
Lowe's Tap Thru Silver
Film – Consumer Television: :30 / :25 – Single
Mars Chocolate North America/Snickers
Brady Bunch Gold
Film – Consumer Television: :20 & Under – Campaign
Mars Chocolate North America/Twix Bites
#TBT T V Campaign Gold
Film – Consumer Television: Under $80K Budget – Campaign
Mars Chocolate North America/Twix Bites
#TBT T V Campaign Silver
Branded Entertainment – Branded Documentaries: Film
Sandy Hook Promise What They Left Behind Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
5
BBDO GROUP GERMANY / BERLIN
Interactive – Interactive Advertising: Experiential
Berlin Toursimus & Kongress
Flashback: Discover Berlin
Silver
Print & Outdoor – Innovation: Outdoor
Berlin Toursimus & Kongress
Flashback: Discover Berlin
Bronze
Cross-Platform – Experiential: Installations
Daimler, smart/MMThe dancing Traffic Light
Bronze
Responsive Environments –Architecture – Built
Daimler, smart/MMThe dancing Traffic Light
Bronze
Print & Outdoor – Public Ser vice: Newspaper / Magazine – Campaign
Mars Get adopted Silver
Print & Outdoor – Outdoor: Billboards / Transit – Campaign
Mars Get adopted Silver
BBDO INDIA / MUMBAI
Design – Collateral Design: Promotional Items
Visa India Visa Saree Bronze
Design – Design for the Greater Good: For-Profit Initiated
Visa India Visa Saree Gold
BBDO MEXICO / MEXICO CITY
Print & Outdoor – Print Craft: Writing
Mars Mexico Matilda Silver
Print & Outdoor – Magazine: Campaign
Mars MexicoWho Saves Who Campaign
Bronze
BBDO PAKISTAN / LAHORE
Design – Design for the Greater Good: Government / Non-Profit Initiated
Reprieve/Foundation for Fundamental Rights
Not A Bug Splat Silver
Print & Outdoor – Public Ser vice: Outdoor – Single
Reprieve/Foundation for Fundamental Rights
Not A Bug Splat Bronze
Print & Outdoor – Innovation: Outdoor
Reprieve/Foundation for Fundamental Rights
Not A Bug Splat Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
6
BBDO PROXIMITY / SINGAPORE
Interactive – Websites: Public Ser vice
CarbonStory World Under Water Bronze
Interactive – Interactive Advertising: Public Ser vice
CarbonStory World Under Water Silver
BBDO / TORONTO
Print & Outdoor – Outdoor: Billboards / Transit – Campaign
Mars Canada Hunger Scale Bronze
BBH / NEW YORK
UX / UI – Web UX Design: Cross-Channel Integration
Sony PlayStation Gamer Masterpiece Bronze
BEIERARBEIT / BIELEFELD
Design – Design: Self-Promotion beierarbeitRetrospective Heinz Beier / Stamps
Bronze
BLUEHIVE / SÃO PAULO
Direct – Direct Marketing: Flat Mailing
Ford Ranger User ’s Manual Bronze
BV MCCANN ERICKSON ROMANIA / BUCHAREST
Social Media – Branded Social Campaign
Vodafone RomaniaGhita, The Social Shepherd
Silver
Social Media – Use of a Social Network
Vodafone RomaniaGhita, The Social Shepherd
Bronze
BVD / STOCKHOLM
Design – Design Craft: Printing & Paper Craft
The Swedish Society of Crafts and Design
The Design S Award 2014
Bronze
CAA MARKETING / LOS ANGELES
Branded Entertainment – Branded Content: Animation
Dolby Silent Silver
CHEIL CHINA / BEIJING
Intellectual Property – Experimental / R&D
Friends of Nature Rebirth After Reading Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
7
CHEIL INDIA / GURGAON
Design – Public Ser vice Design: Promotional Items
Salaam Baalak Trust The Light Bag Silver
Design – Design for the Greater Good: Government / Non-Profit Initiated
Salaam Baalak Trust The Light Bag Bronze
CHEIL WORLDWIDE / SEOUL
Mobile – Mobile: Ser vices / Utilities
Samsung Electronics Look At Me Gold
UX / UI – Mobile UX Design: User Experience
Samsung Electronics Look At Me Gold
CLM BBDO / BOULOGNE-BILLANCOURT
Branded Entertainment – Branded Gaming
Guy Cotton Trip Out to Sea Gold
UX / UI – Web UX Design: User Experience
Guy Cotton Trip Out to Sea Gold
Direct – Digital Direct Marketing: Websites, Microsites & Banners
Guy Cotton Trip Out to Sea Bronze
Interactive – Interactive Advertising: Interactive Video
Guy Cotton Trip Out to Sea Silver
CODE AND THEORY / NEW YORK
UX / UI – Web UX Design: Interface Craft
Los Angeles TimesThe redesign of latimes.com
Bronze
COLENSO BBDO / AUCKLAND
Print & Outdoor – Outdoor: Billboards / Transit – Campaign
Fonterra Back to Nature Bronze
Print & Outdoor – Collateral: Promotional Materials
Frucor Beverage Hidden Graphics Bronze
Radio – Innovation: Radio MARS Pedigree K9FM Gold
Radio – Radio Craft: Scriptwriting MARS Pedigree Talkies Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
8
CREATIVE JUICE / BANGKOK
Design – Design Craft: Printing & Paper Craft
EMRO ASIAEffective Microorganisms Calendar
Gold
Design – Collateral Design: Promotional Items
EMRO ASIAEffective Microorganisms Calendar
Silver
Design – Design for the Greater Good: For-Profit Initiated
EMRO ASIAEffective Microorganisms Calendar
Silver
DDB CANADA / VANCOUVER
Film – Consumer Television: :30 / :25 – Single
Netflix Pep Talk Bronze
DDB GROUP / BERLIN
Print & Outdoor – Magazine: Single
Volkswagen Parking – Jury Silver
Print & Outdoor – Outdoor: Billboards / Transit – Single
Volkswagen Parking – Grandstand Bronze
Print & Outdoor – Outdoor: Billboards / Transit – Single
Volkswagen Parking – Jury Silver
DDB GROUP / MELBOURNE
Interactive – Interactive Advertising: Public Ser vice
RSL Australia Minute of Silence Bronze
Mobile – Mobile: Public Ser vice RSL Australia Minute of Silence Bronze
DDB GROUP NEW ZEALAND / AUCKLAND
Print & Outdoor – Outdoor: Installations & Ambient – Single
SKY Television Bring Down the King Bronze
DDB / NEW YORK
Design – Design Craft: Printing & Paper Craft
WATERisLIFE Drinkable Book Bronze
Design – Design for the Greater Good: Government / Non-Profit Initiated
WATERisLIFE Drinkable Book Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
9
DDB SPAIN / MADRID
Cross-Platform – Public Ser vice Experiential: Events, Competitions & Installations
CELEM (European Women's Lobby)
ABORTIONTRAVEL Bronze
Print & Outdoor – Magazine: Campaign
VAESA/VolkswagenVolkswagen 360º Area View Campaign
Silver
DDB / STOCKHOLM
Design – Design for the Greater Good: For-Profit Initiated
Uniforms For The Dedicated
The Rag Bag Bronze
Intellectual Property – Physical Product
Uniforms For The Dedicated
The Rag Bag Gold
DEL CAMPO SAATCHI & SAATCHI / BUENOS AIRES
Interactive – Websites: Durable Goods
BGH My Home is an Oven Bronze
DENTSU / NAGOYA
Design – Design Craft: Printing & Paper Craft
SHACHIHATAImagination changes the world
Bronze
Design – Package Design SHACHIHATAImagination changes the world
Gold
DENTSU / TOKYO
Design – Publication Design: Book Cover
DENTSU Kanji ID Bronze
Design – Collateral Design: Posters – Series
East Japan Railway Company
Get Back, Tohoku. Gold
Design – Design Craft: Photography
East Japan Railway Company
Get Back, Tohoku. Gold
Interactive – Interactive Craft: Animation / Motion Graphics
Japan Sport Council Reviving Legends Bronze
UX / UI – Data-Focused Design Japan Sport Council Reviving Legends Silver
Design – Data Visualization Design: Infographics
Sports Biz Fencing Visualized Bronze
UX / UI – Data-Focused Design Sports Biz Fencing Visualized Bronze
Design – Collateral Design: Posters – Single
Tokio Marine NichidoJunior Swimming Championships 1
Bronze
Design – Broadcast & Moving Image: Short Films & Videos
Yoshida Hideo Memorial Foundation / Advertising Museum Tokyo
Creation. Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
10
DENTSU / TOKYO + MORI / TOKYO + PEN. / TOKYO + CREATIVE POWER UNIT / TOKYO
Design – Brand Identity Series Honda MotorHonda. Beautiful Engines.
Bronze
DEUTSCH / LOS ANGELES
UX / UI – Web UX Design: Utility Volkswagen v w.com Bronze
UX / UI – Web UX Design: User Experience
Volkswagen v w.com Silver
DEUTSCH / NEW YORK
Interactive – Websites: Corporate
PwCPwC Extraordinary Challenges
Silver
DIGITASLBI / NEW YORK
UX / UI – Mobile UX Design: Utility
Taco BellTaco Bell Mobile Ordering Application
Silver
UX / UI – Mobile UX Design: User Experience
Taco BellTaco Bell Mobile Ordering Application
Silver
DM9DDB / SÃO PAULO
Mobile – Other Digital Solutions
Amaral Car valho Hospital
ELO Teddy Bear Bronze
Mobile – Use of Technology: Product & Mobile Integration
Amaral Car valho Hospital
ELO Teddy Bears Gold
DROGA5 / NEW YORK
Film – Consumer Television: 60 Second – Single
Heineken USA / Newcastle Brown Ale
Newcastle Brown Ale: Band of Brands
Bronze
Film – Online Films & Video: Short Form – Series
Heineken USA / Newcastle Brown Ale
Newcastle Brown Ale: Band of Brands
Silver
Social Media – Social Media: Branded Page
Heineken USA / Newcastle Brown Ale
No Bollocks Silver
Film – Video Craft: Scriptwriting
Heineken USA / Newcastle Brown Ale
Stephen Merchant Presents: "If We Won"
Silver
Branded Entertainment – Branded Online: Short Form
Mondelez International / Honey Maid
Dad & Papa Bronze
Cross-Platform – Brand Transformation
Mondelez International / Honey Maid
This Is Wholesome Bronze
Film – Public Ser vice: Non-Broadcast
The National Women’s Law Center
Equal Payback Project Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
11
DROGA5 / NEW YORK (CONT.)
Direct – Digital Direct Marketing: Websites, Microsites & Banners
Under ArmourGisele Bündchen – Will Beats Noise
Gold
Interactive – Websites: Footwear, Clothing & Accessories
Under ArmourGisele Bündchen – Will Beats Noise
Gold
Interactive – Interactive Advertising: Interactive Video
Under ArmourGisele Bündchen – Will Beats Noise
Gold
Interactive – Interactive Craft: Animation / Motion Graphics
Under ArmourGisele Bündchen – Will Beats Noise
Silver
UX / UI – Web UX Design: Interface Craft
Under ArmourGisele Bündchen – Will Beats Noise
Silver
Social Media – Integrated Campaign
Under ArmourGisele Bündchen – Will Beats Noise
Gold
ELEVEN / SAN FRANCISCO
Film – Innovation: Video Virgin America BL AH Airlines Bronze
Film – Online Films & Video: Long Form – Single
Virgin America BL AH Airlines Silver
Social Media – Social Media: Branded Social Campaign
Virgin America BL AH Airlines Silver
ETHEL AVENUE / LOS ANGELES
Film – Online Films & Video: Self-Promotion
Johanna Stein Momhead Silver
EXIT FILMS / MELBOURNE + 72ANDSUNNY / AMSTERDAM + SMUGGLER / LONDON
Branded Entertainment – Branded Content: Direction
Samsung Every Day is Day One Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
12
F/NAZCA SAATCHI & SAATCHI / SÃO PAULO
Branded Entertainment – Branded Content: Direction
Leica GallerySão Paulo
100 Silver
Design – Broadcast & Moving Image: Short Films & Videos
Leica GallerySão Paulo
100 Gold
Film – Cinema: Long Form – Over :90
Leica GallerySão Paulo
100 Gold
Film – Video Craft: DirectionLeica GallerySão Paulo
100 Silver
Direct – Direct Marketing: Dimensional Mailing
Leica GallerySão Paulo
Soundlab Box Gold
Print & Outdoor – Collateral: Posters – Campaign
Leica GallerySão Paulo
Soundlab Posters Bronze
FACTORY / LONDON + WIEDEN+KENNEDY / LONDON
Interactive – Interactive Craft: Sound Design
Honda The Other Side Gold
FALLON / MINNEAPOLIS
Film – Consumer Television: :30 / :25 – Single
Arby's Pepsi Agreement Silver
FCB BRASIL / SÃO PAULO
Branded Entertainment – Branded Film
CNA Speaking Exchange Silver
Branded Entertainment – Branded Online: Short Form
CNA Speaking Exchange Silver
Direct – Digital Direct Marketing: Social Media & Viral
CNA Speaking Exchange Bronze
FCB / CHICAGO
Print & Outdoor – Collateral: Posters – Campaign
Copic Thick & Fine Bronze
FCB SOUTH AFRICA / JOHANNESBURG
Cross-Platform – Experiential: Installations
Coca-Cola South Africa
A rainbow for the Rainbow Nation
Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
13
FP7 / DUBAI
Cross-Platform – Experiential: Installations
Sony Mobile Communications
Xperia Aquatech Store Silver
FUNNY OR DIE / LOS ANGELES
Branded Entertainment – Branded Online: Long Form
Healthcare.govBetween Two Ferns with Zach Galfianakis: President Barack Obama
Gold
GEOMETRY GLOBAL / BOGOTA + OGILV Y & MATHER / BOGOTA
Branded Entertainment – Branded Online: Short Form
Colombia's Ministry of Environment
The Lionfish Invasion – Terribly Delicious
Gold
Cross-Platform – Public Ser vice Experiential: Ambient & Guerilla
Colombia's Ministry of Environment
The Lionfish Invasion – Terribly Delicious
Bronze
GEOMETRY GLOBAL / HONG KONG
Design – Experiences: Outdoor Spaces
Cebu Pacific Air Rain-Codes Bronze
Design – Collateral Design: Posters – Series
Hamleys Little Masters Silver
Print & Outdoor – Magazine: Single
Hamleys Van Gogh Bronze
GEOMETRY GLOBAL / MOSCOW + OGILV Y COMMONHEALTH / MOSCOW
UX / UI – Mobile UX Design: Utility
Sanofi Get Well Kit Bronze
GEOMETRY GLOBAL / PRAGUE + OGILV Y & MATHER / PRAGUE
Social Media – Social Media: Branded Social Campaign
Prague Pride LGBTAvatars Bronze
GEOMETRY GLOBAL GERMANY / FRANKFURT
Design – Collateral Design: Promotional Items
Fedrigoni Fine Paper The Paper Skin Bronze
Design – Package Design Fedrigoni Fine Paper The Paper Skin Silver
Direct – Direct Marketing: Dimensional Mailing
Fedrigoni Fine Paper The Paper Skin Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
14
GGH LOWE / HAMBURG + GRABARZ & PARTNER / HAMBURG
Direct – Direct Marketing: Ambient Media
ZDK Gesellschaft Demokratische Kultur
Nazis against Nazis – Germany's most involuntary charity walk
Gold
Cross-Platform – Public Ser vice Experiential: Events, Competitions & Installations
ZDK Gesellschaft Demokratische Kultur
Nazis against Nazis – Germany’s most involuntary charity walk
Gold
Interactive – Websites: Public Ser vice
ZDK Gesellschaft Demokratische Kultur
Nazis against Nazis – Germany’s most involuntary charity walk
Gold
Social Media – Social Media: Integrated Campaign
ZDK Gesellschaft Demokratische Kultur
Nazis against Nazis – Germany’s most involuntary charity walk
Silver
GIICHI DESIGN / TOKYO
Design – Design Craft: Typography
Morisawa Type Design Competition 2014
Choyo (Font) Bronze
GREY CANADA / TORONTO
Radio – Innovation: Radio GSK See you do snore Bronze
Radio – Public Ser vice: Radio – Campaign
Moms Demand Action for Gun Sense in America
Calling All Kroger Stores
Silver
GREY GERMANY / DUSSELDORF + GREY / BERLIN
UX / UI – Data Visualization & Infographics
SoundCloudThe Berlin Wall of Sound
Gold
GREY / LONDON + MONOTYPE / NEW YORK + HOGARTH / LONDON + GREYPOSSIBLE / LONDON
Intellectual Property – Digital Product
Ryman Stationary Ryman Eco Silver
GREY / NEW YORK
Cross-Platform – Experiential: Installations
TNT Dallas Gas Station Silver
GREY / NEW YORK + RABBIT / NEW YORK
Film – Public Ser vice: Non-Broadcast
States United to Prevent Gun Violence
Unload Your 401k Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
15
GRID WORLDWIDE BRANDING AND DESIGN / JOHANNESBURG
Design – Collateral Design: Posters – Series
ANTI-EST. #UNLEARN Bronze
GROW / NORFOLK + HEAT / SAN FRANCISCO + GOOGLE CREATIVE PARTNERSHIPS / MOUNTAIN VIEW
Interactive – Interactive Advertising: Banners
EA Sports / GoogleEA Sports Madden GIFERATOR: A Google Art, Copy & Code Project
Bronze
HAKUHODO / TOKYO + HAKUHODO KETTLE / TOKYO
Design – Experiences: Indoor Spaces
Suntory Holdings Hibiki Glass Gold
HAKUHODO / TOKYO
Design – Collateral Design: Posters – Series
Infas Publications Cityscape Silver
Design – Design Craft: Photography
Infas Publications Cityscape Silver
Direct – Direct Marketing: Ambient Media
Tsutaya Panicoupon Silver
HAKUHODO KETTLE / TOKYO + AID-DCC / TOKYO + INVISIBLE DESIGNS LAB. / FUKUOK A + TOKYO /TAIYOKIK AKU / TOKYO
Intellectual Property – Software, Ser vices, Programs & Platforms
The University of Tsukuba's Special Needs Schools
Eye Play the Piano Gold
HAVAS WORLDWIDE / NEW YORK
Radio – Consumer Radio: Campaign
Dos EquisThe Most Interesting Man In The World
Bronze
HEAT / SAN FRANCISCO
Film – Online Films & Video: Long Form – Single
Electronic Arts Madden Season Bronze
HELLO MONDAY / AARHUS
Interactive – Interactive Craft: Sound Design
j.viewz The DNA Project Bronze
UX / UI – Web UX Design: Interface Craft
j.viewz The DNA Project Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
16
HERE DESIGN / LONDON
Design – Package Design: Product Line
Geometry of Pasta Geometry of Pasta Bronze
HEREZIE / PARIS
Design – Design Craft: Photography
Zwilling J.A. Henckels
The Beauty Of Sharpness
Bronze
Print & Outdoor – Magazine: Campaign
Zwilling J.A. Henckels
The Beauty Of Sharpness
Gold
Print & Outdoor – Collateral: P.O.P. & In-Store – Campaign
Zwilling J.A. Henckels
The Beauty Of Sharpness
Silver
Print & Outdoor – Print Craft: Art Direction
Zwilling J.A. Henckels
The Beauty Of Sharpness – Salmon
Bronze
Print & Outdoor – Print Craft: Art Direction
Zwilling J.A. Henckels
The Beauty Of Sharpness – Watemelon
Silver
HEYE / MUNICH
Interactive – Websites: Footwear, Clothing & Accessories
Mammut Sports Group #Project360 Bronze
UX / UI – Web UX Design: Utility Mammut Sports Group #Project360 Bronze
UX / UI – Web UX Design: User Experience
Mammut Sports Group #Project360 Silver
HILL HOLLIDAY / BOSTON
Mobile – Use of Technology: Augmented Experience
Merrell Trailscape Bronze
Responsive Environments – Interiors – Commercial / Private
Merrell Trailscape Silver
INTERBRAND / NEW YORK
Design – Public Ser vice: Collateral Design
Mandela Poster Project
Paper Prison Gold
IYAMADESIGN / TOKYO
Design – Collateral Design: Booklets & Brochures
Kamoi Kakoshi mt book Bronze
J / TOKYO + ENJIN / TOKYO
Design – Package Design Asahiseika Yawairo Uiro Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
17
J WALTER THOMPSON / LONDON
Design – Design for the Greater Good: For-Profit Initiated
Royal Dutch Shell Shell Make The Future Bronze
J. WALTER THOMPSON INDIA / BANGALORE
Branded Entertainment – Branded Content: Direction
Nike India Make Every Yard Count Silver
Film – Innovation: Video Nike India Make Every Yard Count Gold
Film – Online Films & Video: User Generated Content
Nike India Make Every Yard Count Gold
Interactive – Websites: Social Networks
Nike India Make Every Yard Count Silver
Social Media – Social Media: Branded Social Campaign
Nike India Make Every Yard Count Silver
J.WALTER THOMPSON CHILE / SANTIAGO
Radio – Public Ser vice: Radio – Campaign
Cruz Roja Chilena Lost Bronze
JOE PUBLIC / JOHANNESBURG
Cross-Platform – Experiential: Events & Competitions
I Vote SACinemark Experience App
Silver
JUNIPER PARK / TORONTO
Radio – Public Ser vice: Radio – Campaign
Y WCA#notokay Radio Campaign
Silver
Radio – Public Ser vice: Radio – Single
Y WCA Thats No Joke Bronze
JUNYA K AMADA / SAPPORO
Design – Brand Identity Series Imoo tofu store Super normal tofu Gold
Design – Package Design Imoo tofu store Super normal tofu Bronze
Design – Public Ser vice: Brand Identity Series
Tokyo Midtown Design Touch Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
18
J WT / AMSTERDAM
Film – Online Films & Video: Short Form – Single
EL ANEL AN Taste the Translation
Bronze
Social Media – Social Media: Branded Social Post
EL ANEL AN Taste the Translation
Silver
J WT / SYDNEY
Branded Entertainment – Creative Use of Music Supporting a Brand
Cancer Council NSW I Touch Myself Project Bronze
J WT / SÃO PAULO
Direct – Direct Marketing: Dimensional Mailing
Tramontina The Barbecue Bible Silver
J WT INDIA / BANGALORE
Film – Consumer Television: Over 60 Second Single
Nike India Make Every Yard Count Silver
Film – Consumer Television: Under $80K Budget – Single
Nike India Make Every Yard Count Gold
KINETIC / SINGAPORE
Design – Design Craft: Printing & Paper Craft
HOLYCRAP.SGRubbish Famzine. Till Death Do Us Part
Silver
Design – Publication Design: Magazine Layout
HOLYCRAP.SGRubbish Famzine. Till Death Do Us Part
Gold
LA RED / HAMBURG + ARTIFICIAL ROME / BERLIN
Mobile – Mobile: Branded Games Kia Motors EuropeGT RIDE – Viral Gaming for Kia
Bronze
UX / UI – Mobile UX Design: Interface Craft
Kia Motors EuropeGT RIDE – Viral Gaming for Kia
Silver
LEAGAS DELANEY / HAMBURG
Cross-Platform – Experiential: Guerilla
MSC KreuzfahrtThe MSC Magnifica Shiphorn Chor
Silver
LEO BURNETT / BEIRUT + LEO COMM / BEIRUT
Social Media – Social Media: Branded Social Post
Johnnie Walker – Keep Walking Lebanon
Keep the Flame Alive Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
19
LEO BURNETT / CHICAGO
Direct – Digital Direct Marketing: Social Media & Viral
Allstate Social Savvy Burglar Silver
Cross-Platform – Integrated Branding: Consumer Campaign
Allstate Social Savvy Burglar Silver
Direct – Digital Direct Marketing: Social Media & Viral
Esurance #EsuranceSave30 Gold
LEO BURNETT / HONG KONG
Design – Design Craft: Printing & Paper Craft
Hair Culture Hairstyle Calendar Bronze
LEO BURNETT / MADRID
Film – Cinema: Long Form – Over :90
Loterias y Apuestas del Estado
There is no Bigger Price than Sharing
Bronze
LEO BURNETT / SAN JOSE
Cross-Platform – Experiential: Guerilla
Fundación Paniamor Incomplete Bios Silver
LEO BURNETT / SYDNEY
Radio – Public Ser vice: Radio – Single
Samsung Dad Silver
Branded Entertainment – Branded Mobile
Samsung S-Drive Silver
Direct – Digital Direct Marketing: Mobile
Samsung S-Drive Silver
Intellectual Property – Software, Services, Programs & Platforms
Samsung S-Drive Bronze
Print & Outdoor – Public Service: Newspaper / Magazine – Campaign
WWF Poachers Gold
Print & Outdoor – Public Service: Collateral – Campaign
WWF Poachers Silver
Print & Outdoor – Public Service: Newspaper / Magazine – Single
WWF Rhino Gold
Print & Outdoor – Public Service: Collateral – Single
WWF Rhino Bronze
Print & Outdoor – Public Ser vice: Newspaper / Magazine – Single
WWF Shark Silver
Print & Outdoor – Public Ser vice: Newspaper / Magazine – Single
WWF Tiger Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
20
LEO BURNETT / TORONTO
Print & Outdoor – Innovation: Outdoor
Bell Media/TSN Eugenie Silver
Print & Outdoor – Outdoor: Installations & Ambient – Campaign
Bell Media/TSNKings and Queens of the Court
Gold
Print & Outdoor – Print Craft: Art Direction
Bell Media/TSN Serena Bronze
Print & Outdoor – Outdoor: Installations & Ambient – Single
Bell Media/TSN Serena Silver
Direct – Direct Marketing: Dimensional Mailing
IKEAThe Most Helpful Measuring Tape in the World
Bronze
LEO BURNETT / TORONTO + LEO BURNETT / CHICAGO + LEO BURNETT + HOLLER / LONDON
Branded Entertainment – Branded Content: Writing
Procter & Gamble /Always
#LikeAGirl Silver
Direct – Digital Direct Marketing: Social Media & Viral
Procter & Gamble /Always
#LikeAGirl Silver
Film – Online Films & Video: Short Form – Single
Procter & Gamble /Always
#LikeAGirl Silver
Cross-Platform – Brand Transformation
Procter & Gamble /Always
#LikeAGirl Gold
Social Media – Social Media: Integrated Campaign
Procter & Gamble /Always
#LikeAGirl Bronze
LG2 / QUEBEC + QUATRE ZERO UN / MONTREAL + BLVD / MONTREAL + NOVA FILM / QUEBEC
Film – Public Ser vice: Television – Single
Société de l'assurance automobile du Québec
Messenger Bronze
LOCAL PROJECTS / NEW YORK + COOPER HEWITT, SMITHSONIAN DESIGN MUSEUM / NEW YORK
Responsive Environments – Interiors – Commercial / Private
Cooper Hewitt, Smithsonian Design Museum
Cooper Hewitt, Smithsonian Design Museum
Gold
LOCAL PROJECTS / NEW YORK + NATIONAL SEPTEMBER 11 MEMORIAL & MUSEUM / NEW YORK + LAYMAN DESIGN / NEW YOK + THINC DESIGN / NEW YORK
Responsive Environments – Interiors – Commercial / Private
National September 11 Memorial & Museum
National September 11 Memorial & Museum
Gold
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
21
LODUCCA / SÃO PAULO
Mobile – Use of Technology: Location-Based Ser vices
Record Collection Sat-JF14 Bronze
LOGAN / LOS ANGELES
Branded Entertainment – Branded Content: Editing
HooniganGymkhana Seven: Wild in the Streets
Gold
Film – Video Craft: Direction HooniganGymkhana Seven: Wild in the Streets
Bronze
LOLA LOWE & PARTNERS / MADRID
Film – Consumer Television: 60 Second – Campaign
Libero/Football Magazine
If They Explain It With Football, You Get It
Bronze
LOWE CHINA / SHANGHAI
Print & Outdoor – Public Service: Newspaper / Magazine – Campaign
Shanghai General Motors
Human Traffic Sign Gold
Print & Outdoor – Public Service: Outdoor – Campaign
Shanghai General Motors
Human Traffic Sign Gold
M&C SAATCHI / SYDNEY
Design – Public Ser vice Design: Promotional Items
Monikas Doggie Rescue Dog Home Bronze
M&C SAATCHI / SYDNEY + GOOGLE / SYDNEY + SHARK MITIGATION SYSTEMS / PERTH + UVS / PERTH
Intellectual Property – Physical Product
Optus Cleverbuoy Gold
Mobile – Use of Technology: Location-Based Ser vices
Optus Cleverbuoy Gold
Mobile – Mobile: Other Digital Solutions
Optus Cleverbuoy Silver
M&C SAATCHI ABEL / CAPE TOWN
Design – Design for the Greater Good: Government / Non-Profit Initiated
The Haven Night Shelter on Napier
The Street Store Bronze
Interactive – Websites: Social Networks
The Haven Night Shelter on Napier
The Street Store Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
22
MADRE / BUENOS AIRES
Film – Consumer Television: Commercials of Var. Length Campaign
Aerolineas Argentinas Saint Exupèry Bronze
MARCEL / PARIS
Design – Experiences: Brand Installations
IntermarchéInglorious Fruits and Vegetables
Silver
Cross-Platform – Integrated Branding: Consumer Campaign
IntermarchéInglorious Fruits and Vegetables
Bronze
Cross-Platform – Brand Transformation
IntermarchéInglorious Fruits and Vegetables
Silver
MCCANN ERICKSON / NEW YORK
Print & Outdoor – Public Service: Newspaper / Magazine – Campaign
Evolve If They Find It Bronze
Print & Outdoor – Public Service: Newspaper / Magazine – Single
Evolve Swords Bronze
Print & Outdoor – Public Service: Outdoor – Single
Evolve Swords Bronze
MCCANN / LONDON
Mobile – Mobile: E-Commerce Momondo Friend Compass Bronze
MCCANN / MELBOURNE
Interactive – Websites: Branded Games
Metro TrainsDumb Ways to Die: The Games
Silver
Mobile – Mobile: Branded Games Metro TrainsDumb Ways to Die: The Games
Silver
Direct – Digital Direct Marketing: Websites, Microsites & Banners
Tigerair Infrequent Flyers Club Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
23
MCCANN WORLDGROUP INDIA / MUMBAI
Design – Collateral Design: Posters – Series
Perfetti Van Melle / Big Babol
Fruits Bronze
Print & Outdoor – Collateral: Posters – Campaign
Perfetti Van Melle / Big Babol
Fruits Gold
Print & Outdoor – Collateral: P.O.P. & In-Store – Campaign
Perfetti Van Melle / Big Babol
Fruits Silver
Print & Outdoor – Small Space Print: Single
Perfetti Van Melle / Big Babol
Mango Bronze
Print & Outdoor – Collateral: Posters – Single
Perfetti Van Melle / Big Babol
Mango Silver
Print & Outdoor – Collateral: Posters – Single
Perfetti Van Melle / Big Babol
Tangerine Bronze
Print & Outdoor – Collateral: P.O.P. & In-Store – Single
Perfetti Van Melle / Big Babol
Tangerine Bronze
MEMAC OGILV Y / DUBAI
Branded Entertainment – Branded Content: Direction
Al Jazeera News Network
We Are Fire Bronze
Cross-Platform – Integrated Branding: Public Ser vice Campaign
UN WomenThe Autocomplete Truth Breaks All Barriers
Silver
Social Media – Social Media: Branded Social Campaign
UN WomenThe Autocomplete Truth Breaks All Barriers
Gold
MIHARUMIYUKIJIRO / TOKYO
Design – Design Craft: Photography
Yokohama city board of education
Books build children. Bronze
MING UTILITY AND ENTERTAINMENT GROUP / NEW YORK
UX / UI – Mobile UX Design: Interface Craft
Swedish Match Altitude Drop Bronze
MORI / TOKYO + DENTSU / TOKYO + PEN. / TOKYO + CREATIVE POWER UNIT / TOKYO
Design – Collateral Design: Booklets & Brochures
Honda MotorHonda. Beautiful Engines.
Bronze
MORI / TOKYO + DRILL / TOKYO + DENTSU / TOKYO + MORIMORI / TOKYO
Film – Online Films & Video: Music Videos
OK Go + HondaOK Go: I Won’t Let You Down
Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
24
MORI / TOKYO + K AIBUTSU / TOKYO + BIRDMAN / TOKYO + KIRIFUDA / TOKYO
Interactive – Websites: Travel, Entertainment & Leisure
OK Go + Hondaiwontletyoudown.com (OK Go)
Gold
MORI / TOKYO + DENTSU / TOKYO + PEN. / TOKYO + CREATIVE POWER UNIT / TOKYO
Design – Brand Identity Series Hotel Japan Hotel Japan Bronze
MOTHER / NEW YORK
Direct – Digital Direct Marketing: Websites, Microsites & Banners
James PattersonJames Patterson Self-Destructing Book
Silver
Mobile – Digital Publications: App-Based
James PattersonJames Patterson Self-Destructing Book
Bronze
MR_DESIGN / TOKYO + MR_DESIGN / NEW YORK
Design – Design Craft: Typography
Design association NPO HOKUSAI_LINE Bronze
Design – Collateral Design: Posters – Series
Systems Landscape of BRAUN Silver
Design – Public Ser vice: Collateral Design
Tama Art University TAMABI Bronze
Design – Design Craft: Typography
Tama Art University TAMABI Gold
MUH-TAY-ZIK | HOF-FER / SAN FRANCISCO + NETFLIX / LOS ANGELES + MSL / NEW YORK
Interactive – Websites: Publications & Media
Netflix Spoil Yourself Silver
MULLEN / BOSTON
Branded Entertainment – Branded Online: Short Form
American GreetingsThe World's Toughest Job
Gold
Interactive – Websites: Travel, Entertainment & Leisure
National Geographic Channel
Live From Space Bronze
MUTUAL MOBILE / AUSTIN
UX / UI – Mobile UX Design: Interface Craft
Nike Nike SB 2.0 Bronze
NETFLIX / THE WEINSTEIN COMPANY / LOS ANGELES
Design – Broadcast & Moving Image: Title Sequences
Marco Polo Title Sequence Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
25
NIPPON DESIGN CENTER / TOKYO + DRAFT / TOKYO + ALL RIGHT / TOKYO
Design – Package Design: Product Line
Kiyosato Shouchu Office
Potato shochu Hokkaido Kiyosato
Bronze
NORTH KINGDOM / SKELLEFTEA
UX / UI – Web UX Design: User Experience
Google & LEGO Build With Chrome 2.0 Gold
NORTH KINGDOM / STOCKHOLM
UX / UI – Mobile UX Design: Interface Craft
Warner Bros. / Google
The Hobbit: The Battle of The Five Armies
Gold
NOT IMPOSSIBLE LABS / VENICE BEACH + THE EBELING GROUP / VENICE BEACH
Branded Entertainment – Branded Documentaries: Online
Not Impossible Labs Dons Voice Bronze
Interactive – Interactive Advertising: Public Ser vice
Not Impossible Labs Dons Voice Silver
ODD DIVISION / LOS ANGELES + TOOL / SANTA MONICA
Mobile – Use of Technology: Augmented Experience
Moogfest Moogfest – Conductar Bronze
OGILV Y / PARIS
Direct – Digital Direct Marketing: Websites, Microsites & Banners
Allianz Allianz Real Life Gold
Direct – Digital Direct Marketing: Social Media & Viral
Allianz Allianz Real Life Bronze
Interactive – Websites: Services Allianz Allianz Real Life Bronze
OGILV Y & MATHER / MEXICO
Branded Entertainment – Creative Use of Music Supporting a Brand
Casa de la Amistad The Hair Fest Gold
Direct – Direct Marketing: Ambient Media
Casa de la Amistad The Hair Fest Gold
Cross-Platform – Public Ser vice Experiential: Events, Competitions & Installations
Casa de la Amistad The Hair Fest Bronze
Interactive – Interactive Advertising: Public Ser vice
Casa de la Amistad The Hair Fest Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
26
OGILV Y & MATHER ARGENTINA / BUENOS AIRES
Radio – Innovation: Radio Colegio Las Lomas Oral Rising Voices Gold
OGILV Y & MATHER / CAPE TOWN
Print & Outdoor – Newspaper: Single
Volkswagen South Africa
Terminal Velocity Bronze
OGILV Y & MATHER JAPAN / TOKYO
Design – Design Craft: Photography
Sea Road International
Packed Couple Bronze
OGILV Y & MATHER / JOHANNESBURG
Radio – Consumer Radio: Campaign
Lucozade Give Me Strength Bronze
Radio – Consumer Radio: Single SuntoryLucozade – Teleconference
Silver
Radio – Radio Craft: Scriptwriting SuntoryLucozade – Teleconference
Bronze
OGILV Y & MATHER VIETNAM / HO CHI MINH CITY
Print & Outdoor – Print Craft: Writing
Lien Foundation Take the Final Bow Bronze
OGILV Y AND MATHER / CHICAGO
Design – Collateral Design: Posters – Single
Steppenwolf Theatre Okay, Bye Bronze
OGILV Y / BEIJING
Design – Experiences: Outdoor Spaces
China Foundation for Poverty Alleviation
Making Clothing Donation Instantly Rewarding
Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
27
OGILV Y BRASIL / SÃO PAULO
Branded Entertainment – Branded Custom Content
GRAACC Bald Cartoons Silver
Direct – Direct Marketing: Ambient Media
GRAACC Bald Cartoons Gold
Cross-Platform – Integrated Branding: Public Service Campaign
GRAACC Bald Cartoons Bronze
Interactive – Interactive Advertising: Public Ser vice
GRAACC Bald Cartoons Bronze
Direct – Direct Marketing: Ambient Media
Sol de JaneiroTattoo Skin Cancer Check
Gold
Cross-Platform – Public Ser vice Experiential: Events, Competitions & Installations
Sol de JaneiroTattoo Skin Cancer Check
Bronze
Interactive – Websites: Cosmetics, Toiletries & Personal Care
Sol de JaneiroTattoo Skin Cancer Check
Bronze
OGILV Y GROUP THAILAND / BANGKOK
Print & Outdoor – Public Service: Outdoor – Campaign
Caran Dache & Forest Control / HHK Intertrade
Return of the Ashes Bronze
Film – Consumer Television: 60 Second – Single
Crocodile / Cera C-Cure Cave Silver
OGILV Y / NEW YORK
Interactive – Interactive Craft: Animation / Motion Graphics
IBM US Open Sessions Bronze
Interactive – Interactive Craft: Sound Design
IBM US Open Sessions Silver
OGILV YONE / DUBAI + MEMAC OGILV Y / DUBAI
Radio – Innovation: RadioKAFA (enough) Violence & Exploitation
Driving Change Silver
OGILV YONE / HONG KONG + OGILV Y & MATHER GROUP / HONG KONG
Print & Outdoor – Newspaper: Single
A.W Faber-Castell Boat Bronze
Print & Outdoor – Newspaper: Campaign
A.W Faber-Castell Just Add Water Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
28
OGILV YONE / LONDON
Branded Entertainment – Branded Content: Editing
Land Rover Never Stop Discovering Bronze
OGILV YONE / BEIJING
Direct – Digital Direct Marketing: Mobile
Volkswagen Eyes on the Road Silver
Film – Cinema: Short Form – :90 & Under
Volkswagen Eyes on the Road Bronze
Film – Public Ser vice: Cinema Volkswagen Eyes on the Road Bronze
Film – Innovation: Video Volkswagen Eyes on the Road Silver
OGILV YONE / MADRID
Interactive – Interactive Craft: Animation / Motion Graphics
ING DIRECT Moon Silver
ONE PLUS PARTNERSHIP / HONG KONG
Design – Experiences: Indoor Spaces
Hubei Insun Cinema Film
Exploded Silver
PARTY / TOKYO
Mobile – Use of Technology: Augmented Experience
SANKYO Haruhi Hunting Silver
PRIME WEBER SHANDWICK / STOCKHOLM
Design – Experiences: Brand Installations
Scandic Hotels Scandic To Go Bronze
PUBLICIS / MÉXICO
Print & Outdoor – Public Service: Newspaper / Magazine – Campaign
CDC/ Banamex Erase The Difference Bronze
Print & Outdoor – Public Service: Newspaper / Magazine – Single
CDC/ BanamexErase The Difference / Houses
Bronze
PUBLICIS BRASIL / SÃO PAULO
Direct – Digital Direct Marketing: Websites, Microsites & Banners
Sony Entertainment Television
Skip Ad Festival Silver
Interactive – Interactive Advertising: Other Interactive Media
Sony Entertainment Television
Skip Ad Festival Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
29
PUBLICIS CHINA / GUANGZHOU + PUBLICIS CHINA / SHANGHAI
Mobile – Mobile: Social Networks
Tencent The Voice Donor Silver
PUBLICIS CHINA / SHANGHAI
Design – Product Design HAIER Light After School Silver
Design – Design for the Greater Good: For-Profit Initiated
HAIER Light After School Silver
PUBLICIS CONSEIL / PARIS
UX / UI – Web UX Design: User Experience
ORANGE #Futureself Bronze
PUBLICIS / LONDON
Direct – Direct Marketing: Ambient Media
Depaul UK Spot 4 Sale Bronze
Film – Public Ser vice: Non-Broadcast
The Pilion Trust Fuck the Poor Gold
Film – Online Films & Video: Public Ser vice
The Pilion Trust Fuck the Poor Gold
Cross-Platform – Public Ser vice Experiential: Ambient & Guerilla
The Pilion Trust Fuck the Poor Bronze
QU MINMIN & JIANG QIAN / NANJING
Design – Publication Design: Book Layout
Phoenix Fine Arts Publishing
Dance by music of Dunhuang
Bronze
R/GA / NEW YORK
Intellectual Property – Integrated Digital & Physical Products
EquinoxThe Pursuit by Equinox
Silver
Interactive – Interactive Advertising: Experiential
EquinoxThe Pursuit by Equinox
Bronze
Design – Broadcast & Moving Image: Short Films & Videos
Samsung Telecommunications America
Samsung Holiday Dreams
Bronze
Design – Broadcast & Moving Image: Animation
Samsung Telecommunications America
Samsung Holiday Dreams
Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
30
R/GA / NEW YORK + HAMMERHEAD NAVIGATION / NEW YORK
Intellectual Property – Integrated Digital & Physical Products
Hammerhead Navigation
Hammerhead Silver
R/GA / NEW YORK + QOL DEVICES / NEW YORK
Intellectual Property – Integrated Digital & Physical Products
Qol Devices Alvio Bronze
Mobile – Use of Technology: Product & Mobile Integration
Qol Devices Alvio Bronze
UX / UI – Mobile UX Design: Utility Qol Devices Alvio Gold
UX / UI – Mobile UX Design: User Experience
Qol Devices Alvio Gold
R/GA / LONDON
Intellectual Property – Intellectual Property: Software, Services, Programs & Platforms
Beats Music Beats Music Bronze
Mobile – Mobile: Media, Entertainment & Leisure
Beats Music Beats Music Silver
UX / UI – Mobile UX Design: Interface Craft
Beats Music Beats Music Bronze
R/GA / LONDON + R/GA / LOS ANGELES
Branded Entertainment – Branded Online: Short Form
Beats By DreThe Game Before The Game
Bronze
Film – Video Craft: Direction Beats By DreThe Game Before The Game
Bronze
RAZORFISH / GERMANY + MOEY / NEW YORK + PARK DESIGN PARTNERS / FALLS CHURCH
Print & Outdoor – Outdoor: Digital / Electronic
Audi Audi LED Scoreboard Silver
RAZORFISH / NEW YORK
Mobile – Mobile Advertising: In-App
Mercedes-Benz USABuild a GL A on Instagram
Bronze
UX / UI – Data Visualization & Infographics
SpotifySpotify Year in Music
Gold
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
31
RED & CO. / PORTLAND
Mobile – Mobile: Social Networks
Google Google Made with Code Bronze
RED FUSE COMMUNICATIONS / HONG KONG + YOUNG & RUBICAM / KUALA LUMPUR + YOUNG & RUBICAM / YANGON
Design – Outdoor Design: Series
Colgate-PalmoliveTurning Packaging into Education
Bronze
Design – Package Design Colgate-PalmoliveTurning Packaging into Education
Gold
RETHINK / TORONTO
Direct – Digital Direct Marketing: Mobile
Historica Canada Memory Project Bronze
Film – Online Films & Video: Public Ser vice
No Ford NationThe Toronto Mayor Show – Crack
Bronze
Film – Online Films & Video: Public Ser vice
No Ford NationThe Toronto Mayor Show – Enough To Eat
Silver
SAATCHI & SAATCHI / NEW YORK
Film – Public Ser vice: Television – Single
The Brotherhood Sister Sol
The Talk Silver
Film – Online Films & Video: Public Ser vice
The Brotherhood Sister Sol
The Talk Bronze
SAATCHI & SAATCHI / SYDNEY
Branded Entertainment – Branded Custom Content
Luxottica / OPSM Penny The Pirate Silver
Direct – Direct Marketing: Dimensional Mailing
Luxottica / OPSM Penny The Pirate Silver
Mobile – Mobile: Public Ser vice Luxottica / OPSM Penny The Pirate Gold
SANCHO BBDO / BOGOTA
Radio – Public Ser vice: Radio – Single
Exito Foundation Radiometries Silver
Radio – Innovation: Radio Exito Foundation Radiometries Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
32
SERVICEPLAN / MUNICH
UX / UI – Data-Focused Design Bytro Labs The Game Report Silver
Radio – Consumer Radio: Single EGGER Retail ProductsFire Brigade Bockhorst – The Call
Bronze
SID LEE / MONTRÉAL
Print & Outdoor – Outdoor: Digital / Electronic
Réno-Dépôt Sky Swatches Gold
SIX / TOKYO
Design – Design Craft: Printing & Paper Craft
Final Home3D modeling poster "on air"
Bronze
SS+K / NEW YORK
Film – Online Films & Video: Short Form – Series
HBO Go Awkward Family Viewing Gold
Film – Video Craft: Scriptwriting HBO GoAwkward Family Viewing – Faithful
Gold
Film – Online Films & Video: Short Form – Single
HBO GoAwkward Family Viewing – Faithful
Silver
Film – Online Films & Video: Short Form – Single
HBO GoAwkward Family Viewing – Happily Married
Gold
Film – Video Craft: Scriptwriting HBO GoAwkward Family Viewing – Unconditional Love
Gold
Film – Online Films & Video: Short Form – Single
HBO GoAwkward Family Viewing – Unconditional Love
Gold
Film – Online Films & Video: Short Form – Single
HBO GoAwkward Family Viewing – Whats He In
Silver
Film – Online Films & Video: Short Form – Single
HBO GoAwkward Family Viewing – Your Choice
Gold
Film – Video Craft: Direction HBO GO Faithful – True Detective Silver
Film – Video Craft: Direction HBO GOUnconditional Love – Girls
Silver
Film – Video Craft: Direction HBO GOWhat's He In – Game of Thrones
Bronze
T-CHANGE DESIGN STUDIO / NANJING
Design – Publication Design: Book Layout
Phoenix Fine Arts Publishing
A Gift from Hong Wei Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
33
TBWA / HELSINKI + FREMANTLEMEDIA / HELSINKI + MTV OY / HELSINKI
Branded Entertainment – Branded Co-Promotions
Gigantti, Paulig, Atria, Fazer, Vikingline, Metsätissue, LIDL, Sonera, Nissan and Instrumentarium
Brändärit (Buythis) Silver
TBWA CHIAT DAY / LOS ANGELES
Branded Entertainment – Branded Content: Direction
Gatorade Made in NY Silver
Film – Consumer Television: Over 60 Second Single
Gatorade Made in NY Gold
Film – Video Craft: Direction Gatorade Made in NY Gold
TBWA SANTIAGO MANGADA PUNO / MAK ATI CITY
Design – Outdoor Design: SeriesPeerless Lion Corporation
Water Billboard Silver
Design – Design for the Greater Good: For-Profit Initiated
Peerless Lion Corporation
Water Billboard Bronze
Print & Outdoor – Outdoor: Installations & Ambient – Campaign
Peerless Lion Corporation
Water Billboard Bronze
TBWA\PARIS / BOULOGNE BILLANCOURT + DAN PARIS / BOULOGNE BILLANCOURT
Interactive – Websites: Branded Games
SNCFThe most serious game ever
Bronze
Interactive – Interactive Craft: Animation / Motion Graphics
SNCFThe most serious game ever
Bronze
UX / UI – Web UX Design: Interface Craft
SNCFThe most serious game ever
Gold
TBWAHUNTLASCARIS - JOHANNESBURG / SANDTON
Radio – Consumer Radio: Campaign
Nissan South Africa 100% Silent Silver
THE BARBARIAN GROUP / NEW YORK
UX / UI – Mobile UX Design: Interface Craft
Samsung Samsung CenterStage Bronze
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
34
THE BRANCHING / RICHMOND
Social Media – Social Media: Integrated Campaign
Foo Fighters RVA Foo Fighters RVA Bronze
THE COMMUNITY (LA COMUNIDAD) / BUENOS AIRES
Design – Public Ser vice: Collateral Design
City of Buenos Aires Better by Bike Silver
Film – Consumer Television: Over 60 Second Single
VH1 Redneck Bronze
THE CYRANOS//MCCANN / BARCELONA
Mobile – Mobile: Consumer Goods Coca-Cola Tweet Machine Bronze
Interactive – Interactive Advertising: Public Ser vice
Fundació Arrels HomelessFonts Silver
Branded Entertainment – Branded Mobile
Teatreneu Pay Per Laugh Silver
Design – Experiences: Brand Installations
Teatreneu Pay Per Laugh Gold
Cross-Platform – Experiential: Events & Competitions
Teatreneu Pay Per Laugh Bronze
Mobile – Mobile: Media, Entertainment & Leisure
Teatreneu Pay Per Laugh Gold
THE MARKETING ARM / MARINA DEL REY
Branded Entertainment – Branded Online: Long Form
Pepsi MAXPepsi MAX Presents: "Test Drive 2" with Jeff Gordon
Bronze
Film – Online Films & Video: Long Form – Single
Pepsi MAXPepsi MAX Presents: "Test Drive 2" with Jeff Gordon
Silver
2015 ONE SHOW – PENCILSBY AGENCY
THE ONE CLUB 260 FIFTH AVE 2ND FLNEW YORK NY 10001T 212 979 1900ONECLUB.ORG
35
THE MARTIN AGENCY / RICHMOND
Film – Online Films & Video: Short Form – Series
GEICO Unskippable Gold
Interactive – Interactive Advertising: Other Interactive Media
GEICO Unskippable: Cleaning Gold
Interactive – Interactive Advertising: Other Interactive Media
GEICO Unskippable: Elevator Silver
Interactive – Interactive Advertising: Other Interactive Media
GEICO Unskippable: Family Gold
Interactive – Interactive Advertising: Other Interactive Media
GEICO Unskippable: High Five Gold
THE MONKEYS / SYDNEY + MANGO / SYDNEY
Branded Entertainment – Branded Co-Promotions
IKEA Airbnb Bronze
TRANSLATION / NEW YORK + DUMMY. / VENICE
Film – Consumer Television: :30 / :25 – Single
Value City Furniture Old Table Gold
TRIBAL WORLDWIDE / TORONTO
Branded Entertainment – Branded Content: Writing
General Mills Dadhood Bronze
TRY ADVERTISING AGENCY / OSLO
Film – Consumer Television: Over 60 Second Single
Canal Digital The Silver Hand Silver
Branded Entertainment – Branded User Generated Content: Short Form
DNB The 24 hour ad break Bronze
VICTORS & SPOILS / BOULDER + EVB / BOULDER
Social Media – Branded Social Post
JCPenney Tweeting With Mittens Bronze
2015 ONE SHOW – PENCILSBY AGENCY
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36
VILLAGE / TOKYO
Design – Collateral Design: Posters – Series
Toppan Printing Co. Japanese Print Quality Gold
VML / K ANSAS CITY
Branded Entertainment – Branded Online: Short Form
GatoradeWin From Within: Ben Jackson
Bronze
VML AUSTRALIA / SYDNEY
Mobile – Use of Technology: Location-Based Ser vices
Rip Curl Rip Curl Search GPS Silver
WATSONDG / LOS ANGELES
Interactive – Websites: Publications & Media
LionsgateThe Hunger Games: Mockingjay – Part 1 Campaign
Silver
WHYBIN\\TBWA GROUP / SOUTH MELBOURNE
Cross-Platform – Experiential: Events & Competitions
ANZ ANZ GAYTMs Bronze
Print & Outdoor – Outdoor: Installations & Ambient – Campaign
ANZ ANZ GAYTMs Silver
Print & Outdoor – Innovation: Outdoor
ANZ ANZ GAYTMs Bronze
WIEDEN+KENNEDY / LONDON
Branded Entertainment – Branded Film
Honda The Other Side Gold
Interactive – Websites: Automotive Products & Ser vices
Honda The Other Side Gold
Interactive – Interactive Advertising: Interactive Video
Honda The Other Side Gold
WIEDEN+KENNEDY / NEW YORK
Interactive – Websites: Other Consumer Goods
Squarespace DreamingWithJeff.com Silver
2015 ONE SHOW – PENCILSBY AGENCY
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WIEDEN+KENNEDY / PORTLAND
Cross-Platform – Integrated Branding: Consumer Campaign
NikeRisk Everything Integrated
Bronze
Film – Consumer Television: 60 Second – Single
Old Spice Dadsong Gold
Film – Consumer Television: Commercials of Var. Length Campaign
Old SpiceSmell Like a Man From Head to Toe
Silver
Cross-Platform – Integrated Branding: Consumer Campaign
Old SpiceSmell Like a Man From Head to Toe
Silver
Film – Consumer Television: :30 / :25 – Campaign
Old Spice Robot Campaign Gold
WONGDOODY / SEATTLE + WORLD FAMOUS / SEATTLE
Design – Broadcast & Moving Image: Broadcast Design
Seattle International Film Festival
Cinescape Bronze
WUNDERMAN / LONDON
Interactive – Interactive Advertising: Public Ser vice
Childhood Eye Cancer Trust
Flash Photo Posters Silver
Mobile – Other Digital SolutionsChildhood Eye Cancer Trust
Flash Photo Posters Gold
XIAO MAGE CHENG ZI / BEIJING
Design – Public Ser vice: Publication Design
Today Art MuseumLiu Xiaodong’s Hotan Project & Xinjiang Research
Bronze
Y&R / NEW YORK + TOOL / SANTA MONICA
Branded Entertainment – Branded Custom Content
Land Rover The Vanishing Game Bronze
YOUNG&RUBICAM / PRAGUE
Print & Outdoor – Collateral: P.O.P. & In-Store – Campaign
PHD Bikes a.s./ Harley Davidson
Harley Second World War
Bronze
Mobile – Mobile: Durable GoodsPHD Bikes a.s./ Harley Davidson
Photobomb Silver