2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

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Including annual events, we created of experiential marketing environment with innovative marketing techniques to approach branding purposes by different access characteristics, planning and production related marketing activities, and Assist Diageo GTME Taiwan International Airport planning experiential marketing activities.2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO Where Flavor is King Whisky Live, Taiwan Andrew

Transcript of 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Page 1: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Including annual events, we created of experiential marketing

environment with innovative marketing techniques to approach

branding purposes by different access characteristics, planning

and production related marketing activities, and Assist Diageo

GTME Taiwan International Airport planning experiential

marketing activities.。

2006-2013 Service � Global Alcohol & Beverage �

Leading brand --DIAGEO�

Where Flavor is King Whisky Live, Taiwan

Andrew

Page 2: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Including annual events, we created of experiential marketing

environment with innovative marketing techniques to approach

branding purposes by different access characteristics, planning

and production related marketing activities, and Assist Diageo

GTME Taiwan International Airport planning experiential

marketing activities.。

Where Flavor is King / Taiwan / Andrew

2006-2013 Service � Global Alcohol & Beverage �

Leading brand --DIAGEO�

Page 3: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Over 40 International Airports � of Duty Free shops in China �

GTME � Duty Free Shop �

Sales Training�

Page 4: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Johnnie Walker � �

Branding Series�

Page 5: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Johnnie Walker � Green Label – � Journey of Natural�

Johnnie Walker � Gold Label Reserve- �

Legend Represent �

Page 6: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Johnnie Walker � Mega Parties� Creative �

The Significant Legendary�

Page 7: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Black planet� X Shine Sky Party�

Dimension of � Dark Night Party�

Page 8: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Super deluxe� VVVIP Dinner Party�

John Walker & Sons� Promotion Events of Johnnie Walker Super Deluxe Series--

John Walker & Sons ,【 Diamond Jubilee Limited whisky】、

【 XR 21 years × LIULIGONGFANG Limited】and【Super

Premium -John Walker & Sons Odyssey Scotch Whisky】�

Voyager / Taiwan /Andrew

Page 9: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Super deluxe� VVVIP Dinner Party�

John Walker & Sons�

Promotion Events of Johnnie Walker Super Deluxe Series--John Walker &

Sons ,【 Diamond Jubilee Limited whisky】、【 XR 21 years ×

LIULIGONGFANG Limited】and【Super Premium -John Walker & Sons

Odyssey Scotch Whisky】�

Page 10: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Super deluxe� VVVIP Dinner Party�

John Walker & Sons�

Promotion Events of Johnnie Walker Super Deluxe Series--John Walker &

Sons ,【 Diamond Jubilee Limited whisky】、【 XR 21 years ×

LIULIGONGFANG Limited】and【Super Premium -John Walker & Sons

Odyssey Scotch Whisky】�

Page 11: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Super deluxe� VVVIP Dinner Party�

John Walker & Sons�

Promotion Events of Johnnie Walker Super Deluxe Series--John Walker &

Sons ,【 Diamond Jubilee Limited whisky】、【 XR 21 years ×

LIULIGONGFANG Limited】and【Super Premium -John Walker & Sons

Odyssey Scotch Whisky】�

Page 12: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

Super deluxe� VVVIP Dinner Party�

John Walker & Sons�

During Events , Andrew reportable HR training of Projects. From dresses,

sales skill, products knowledge and customer service sills, and Food and

beverage. Andrew need understand how to work and communicate with

kitchens of restaurants and hotels. �

That’s Andrew

That’s Andrew

Page 13: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

2012 Taipei 2012 Whisky LIVE- SINGLETON � SINGLETON Lounge – Offer the experience of SINGLETON X Food of Michelin �

Page 14: 2006-2013 Service Global Alcohol & Beverage Leading brand --DIAGEO

BAILEYS � Girls Night�

� Treasure � Yourself�

BAILEYS � Celebrity for Girls� Girls Deserve � The Best Things�