20 Year Marketing Plan

Roche Roche Roche Roche Roche Roche Roche Roche DelutaDelutaDelutaDelutaDelutaDelutaDelutaDeluta

January 13, 2012

http://www.slideshare.net/rochedelutaslideshare.net/rochedeluta

20 Year High Performance, Highly Personal 20 Year High Performance, Highly Personal

Marketing Plan for HighMarketing Plan for High--tegritytegrity

Custodian RocheCustodian Roche


High Performance, Highly Personal High Performance, Highly Personal

HyperHyper--Road to the Grand Slam Finals Road to the Grand Slam Finals

A. Daily Rounds

- Vision / Mission

- Roles

- Integrity

B. End in Mind

Custodian – High Integrity


I align dailyI align daily……....

VISION / MISSION

My purpose in life is to act a high-tegrity CUSTODIANCUSTODIAN of what hold my hands, properties- in tangible and intangible

forms. With God-given values in life, technical knowledge,

and ethical principles I earned. I acted upon with integrity,

diligently and full of responsibilities what bestowed to me

and be the resource model of discipline to my clientele.


Winning means doing 5 roles Winning means doing 5 roles

excellently dailyexcellently daily

1. Believer of GOD

2. Passionate wife

3. Ignited mother

4. Provider sister

5. High-tegrity Custodian


Believer of GODBeliever of GOD…………..


Passionate wifePassionate wife…………..


Ignited motherIgnited mother…………..

FOR MY CHILDRENFOR MY CHILDREN


Provider sister Provider sister …………..


High Integrity CustodianHigh Integrity Custodian…………..

Director’s Award & “Ang Galing Mo Award” 2009

Model Employee 2006:

Non-Technical CategoryModel Employee 2007:

Administrative Division


HighHigh--tegritytegrity Custodian Custodian

Roche Roche DelutaDeluta, ITDI, ITDI

High (I) + Cost +

Toad + yan-yanValium(Roche Mfg.) Diluted Juice , ITDI


Margin CallMargin CallDirected by: J.C Chandor

The film is primarily a study in corporate sociopathy. The

two characters with the highest corporate rank were

portrayed as out and out sociopaths, interested in only

the firm's survival and power regardless of the impact on

the greater economy. Other characters portrayed

ambiguously moral individuals engaged in immoral work

in a culture of corruption.

http://en.wikipedia.org/wiki/Margin_Call#Analysis

FREE FOR ALL FREE FOR ALL


If it is not right do not do it; If it is not right do not do it;

if it is not true do not say it if it is not true do not say it Marcus Aurelius

Corporate individual shall practice the ethical principles in doing business:

� UtilitarianismUtilitarianism – cost-benefit analysis in a business where the basis for the

rightness of action is the consequences or effect on all persons affected.

�� RightsRights – the individual’ entitlement to something.

� Justice and FairnessJustice and Fairness - treating equals equally and unequals unequally, and in

giving each person his due.

� Virtue EthicsVirtue Ethics - dispositions, attitudes, habits that form the character of a person, developing his or her highest potentials.

� Care Care –– two moral demands: (a) we should preserve and nurture those concrete

and valuable relationships we have with specific persons who have become part of

our lives and have formed us as we are, and (b) We should care for those with

whom we are concretely related by attending to their particular needs, values, desires, well-being as seen from their own personal perspective, and by

responding to these needs, values, desires, well-being, especially of those who are

vulnerable and dependent on our care.

- Lessons from Ethics Class


Integrity: The Courage to Meet the Integrity: The Courage to Meet the

Demands of Reality Demands of Reality Dr. Henry Cloud

Characters with Integrity:

� Creates and maintain trust

� Is able to see and face reality

� Works in a way that brings results

� Embraces negative realities and solve

� Achieves transcends and meaning in life


Integrity is a Good Marketing IdeasIntegrity is a Good Marketing IdeasLaura Wheeler

“Honesty and integrity are not just a moral issue, they are good business”.

When you build a business, you build goodwill as well to your customer. If you fail to deliver it, then failure comes after your business.

http://www.goodmarketingideas.com/guides/shoestring-marketing/integrity


Integrity is a Good Marketing IdeaIntegrity is a Good Marketing IdeaLaura Wheeler

“Customers expect integrity in all aspects of your

business”

Do what is due to your business. Pay all your taxes for this is already paid by your customers.

Be licensed to operate legally and let customers bring profit legally.

http://www.goodmarketingideas.com/guides/shoestring-marketing/integrity


Integrity: The Courage to Meet the Integrity: The Courage to Meet the

Demands of Reality Demands of Reality

A person with integrity has the–often rare-ability to pull everything together, to make it all happen no matter how challenging the

circumstances.

- Dr. Henry Cloud


Here and NowHere and Now

38 years old (working)

Occupied Wife

Busy mother

Gov’t employee

Custodian

Worried everyday

End in MindEnd in Mind

58 years old (retiree)

Traveler wife with husband

Compassionate grandmother

Manage own business

Consultant / benefactor

Free from worry

The 20 year journey is worth The 20 year journey is worth

every day of itevery day of it………………. .


Daily Monitoring to make sureDaily Monitoring to make sure……

� Upgrade values, knowledge & wisdom

� Date and Time check

� Watch what to eat

� Monitor finances (income vs expenses = savings)

� Log as daily habit


The daily road to the finals is The daily road to the finals is

visionvision--driven and good.driven and good.

As a high-tegrity Custodian, I value my clientele’s properties – in tangible or intangible forms. My clientele are my employer, colleagues & friends,

family, and my children.

To my employer, to act as property custodian

accordingly with the guiding principles of code and ethics as an employee.


The daily road to the finals is The daily road to the finals is

visionvision--driven and good.driven and good.

To my colleagues & friends, to cherish all the

memories we have shared and yet never disclose confidential properties.

To my family, to give full support in monetary, intellectual, and spiritual to keep the love with each

other.

And to my children, to bring them in a world that justice, righteousness, and peace prevails and to

make them God-fearing man to help build the nation.


Roche Roche Roche Roche Roche Roche Roche Roche DelutaDelutaDelutaDelutaDelutaDelutaDelutaDeluta

January 13, 2012

20 Year High Performance, Highly Personal 20 Year High Performance, Highly Personal

Marketing Plan for HighMarketing Plan for High--tegritytegrity

Custodian RocheCustodian Roche

20 Year Marketing Plan

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Transcript of 20 Year Marketing Plan