20 Program Briefing...Mark Schumann, ABC, IABC Fellow Chair, IABC Fellows Committee #IABCFellow 2...

Program Briefing

IABC 2020 Fellows Award

#IABCFellow

1 Fellows Award Program Briefing International Association of Business Communicators

Fellows Award Program International Association of Business Communicators Dear Nominator: Thank you for taking the time to consider yourself or, sponsor an IABC colleague for the 2020 Fellows Award. This year, we are opening the program to invite self-nomination. The Fellow designation is the highest honor conferred by IABC. Becoming a Fellow denotes a body of achievement by a communication professional who has had a significant impact not only on their organization and IABC, but also on the communication profession at large. This program briefing includes:

● Timeline for nomination

● Criteria for nomination process

● Recognition

● How to apply

If you have any questions, please don’t hesitate to reach out to [email protected]. Sincerely, Mark Schumann, ABC, IABC Fellow Chair, IABC Fellows Committee

mailto:[email protected]

#IABCFellow


APPLICATION DEADLINE: 11 December 2019 at 11:59 p.m. PT

TIMELINE Class of 2020 Fellows open call commences 28 October 2019 Open call closes at 11:59 a.m. PT 11 December 2019 Submission review and scoring December - January Fellows Committee finalist selection meeting 14 January 2020 Finalist interview period Late January 2020

Fellows Committee slate selection meeting 30 January 2020 IEB vote on 2020 Fellows slate 20 February 2020 Outreach to all nominators and nominees Late February 2020 Outreach to current College of Fellows, leaders and membership Late February/ March Fellows Award bestowed at World Conference #IABC20 – Chicago

International Association of Business Communicators 649 Mission Street, 5th Floor San Francisco, CA 94105 Phone: +1 415.544.4700 Toll Free: 800.776.4222 Fax: +1 415.544.4747

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Program Description:

Selection as an IABC Fellow is the highest honor IABC can bestow upon one of its members. The designation is given to recognize those IABC members who continually have made an outstanding contribution to the communication profession, through exemplary achievement within their own organization and through unselfish service to IABC and its members. The Fellow designation is awarded only to those individuals who are recognized by their peers as outstanding leaders in the profession. New Fellows are proposed by the Fellows Committee and require a two-thirds vote of the IEB for selection.

Designations Bestowed: IABC Fellow

Criteria for Nominations Process:

Submissions can be received from: - Nominations can be received from both IABC members and non-members (the nominee must be an IABC member, however).

- Self-nomination is permitted.

- Members of the Fellows Committee are not allowed to nominate a candidate nor self-nominate during their term on the committee.

- Members of the International Executive Board are not allowed to nominate a candidate nor self-nominate during their IEB term

Class Size: To maintain the prestige of the Fellow Award, IABC will bestow the Award on no more than five persons in any one year. [IABC Policy Manual, Section II- (i)] Qualifications and Eligibility:

- Only members of IABC (in good standing) are eligible to be IABC Fellows (5-years of IABC membership required, doesn’t need to be consecutive) - Present IEB members and any person who has served as Chair during the past three years are not eligible

Submission Items: Completed online application form

• Sponsors personal letter of recommendation or self-nominee’s cover letter • Nominees current resume or curriculum vitae

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• Contact information (name and email) for four (4) References**

*The sponsors personal letter of recommendation should speak to why their candidate embodies the IABC Shared Values and Brand Personality or if this is self-nomination, the cover letter should include how you embody the Shared Values. *What is a Reference? These individuals should each represent one of the following four areas of required criteria listed below. They are individuals, like the sponsor, who officially raise their hand in support of the nominee. They could be another IABC leader or colleague, or a professional colleague, executive or client, an academic or someone familiar with the candidate professionally. Their role is to endorse the nomination with a letter of recommendation outlining their firsthand knowledge of the nominee’s expertise in one or more of the four areas listed below, sponsor is only responsible for providing contact information and selecting four references. Please provide the name of ONE person for each of these areas, who can speak to the nominee’s accomplishments in that area. 1. Contribution to, and leadership in, organizational communication 2. Career achievement 3. Authorship, speaking and lecturing 4. Contributions to the IABC **References will receive instructions directly from IABC on what and how to submit. References will have till deadline to upload letters.

Questions to expect within the application: Nominee refers both to if the application is sponsored by someone or a self-nomination. - Nominee’s contact information [address, email, phone]

- Nominee’s IABC Chapter

- Link to nominee’s LinkedIn profile (optional)

- Describe the nominee’s contribution to, and leadership to the organizational communication field and profession (450-word max)

[Indicate the impact the nominee has had on the practice of communication and on the communication profession.]

- Career Achievement (450-word max) [List the nominee’s communication-related career achievements. Emphasize demonstrable results of the

nominee’s communication efforts, scope of responsibilities, advancements, accreditation, recognition (e.g., awards), education and length of time in the

profession.]

- Authorship, speaking and lecturing (450-word max) [List books, articles, columns, research papers, seminars, workshops, keynotes, courses

(traditional or online), blogs and podcasts (for non-IABC outlets). For academic nominees, please also include any professorships and other academic

distinctions]

- Contributions to IABC (450-word max) [Leadership chapter, region and international board levels, committee activity, other IABC volunteer efforts,

presentations to chapters and regions, articles written for IABC publications and other IABC-related activities.]

https://www.iabc.com/wp-content/uploads/2015/05/IABC-Brand-Identity-Guidelines.pdf

https://www.iabc.com/wp-content/uploads/2015/05/IABC-Brand-Identity-Guidelines.pdf

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Evaluation Process All eligible nominee applications will be scored by peer evaluations by the IABC Fellows Committee using an IEB-approved objective rubric as well as committee discussion and consideration in the following areas:

● Contribution to, and leadership in, organizational communication (20%) ● Career achievement (20%) ● Authorship, speaking and lecturing (20%) ● Contributions to the IABC (20%) ● Demonstrated alignment with IABC Shared Values & Brand Personality (20%)

To review the rubric, please see Appendix A.

In line with IABC’s Diversity and Inclusion policy, the Fellows program is committed to increasing the diversity of the applicant pool in the

Fellows Open Call by actively seeking candidates in under-represented markets, and to actively consider diversity factors in the

selection process. The committee may choose to conduct interviews directly with the finalists at the end of January, prior to the final selection discussion. A slate of the proposed IABC Fellows will be sent to the International Executive Board (IEB) in February during their in-person meeting at Leadership Institute.

Recognition: - IABC website

- Notices sent through social media channels, Leader Centre, weekly digest and Leader Letters. In addition, a press release will be made

available for local distribution.

- Award bestowed during annual World Conference in June

- Fellows pin

- Award bestowed for life

https://www.iabc.com/about-us/governance/iabc-diversity-and-inclusion-statement/

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Readiness Questionnaire The following questionnaire was developed for aspiring IABC Fellows or those considering nomination. Check the boxes below that are applicable to your experience or the nominee you are sponsoring. MANDATORY

☐ IABC member.

☐ Member of IABC for a minimum of 5 years (doesn’t have to be consecutive)

☐ NOT a current member of the IABC International Executive Board.

☐ Has NOT been IABC International Chair in the past three years.

☐ Has identified four professionals (references) who would be willing and available to write a letter of support for the nomination

The Fellows Committee scores each nomination area using a published rubric. To get a sense of how your candidacy might be scored, you should discuss these areas with your sponsor before starting the application so the application can best tell your professional story. The committee’s final selection will be guided by the scoring rubric based on the IABC 7-point scale, as well as discussion, interviews with finalists, and consultation with the IABC Ethics Committee and International Executive Board. 1. Contribution to, and leadership in, the profession

☐ Is there enough evidence that you have had an impact on the professional practice of communication?

☐ Are you thought of as a reliable presence in the profession?

☐ Have you had impact at a variety of levels?

☐ Have you served in a leadership role, professionally?

2. Career achievement

☐ Is your professional trajectory clear, with some evidence of advancement across positions?

☐ Are you able to demonstrate the impact of work for most of these roles?

☐ Is there evidence of your commitment to professional development (such as CMP, SCMP, ABC, or other professional designation)?

☐ Have you won local or regional or international communication awards of excellence?

3. Authorship, lecturing, speaking

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☐ Have you made contributions as a published author, lecturer, and/or workshop presenter? (Score higher for a more prolific or broader

geographic reach.)

☐ Have you been recognized at a international, regional or local level for thought leadership? (Score higher for recognition at an international

level, or across disciplines/governing bodies.) 4. Contributions to IABC

☐ Would your application show strong contributions at one or more levels of IABC?

☐ To what extent have you made a visible impact on IABC?

☐ Do you have good examples of involvement and recognition? (Score higher for involvement and recognition at a regional and international

level, or across disciplines/governing bodies.) 5. Demonstrated alignment with IABC’s brand

☐ To what extent have you been an advocate of IABC’s shared values?

☐ Is there good evidence (via social media, or in person) of how you model IABC’s brand personality? These include ethical and professional

conduct, and attention to diversity and inclusion, among other considerations.

Fellows Committee:

The Fellows Committee is responsible for evaluating annual nominations and making recommendations to the IABC Executive Board (IEB) for up to five IABC Fellows each year. This committee is also responsible for input to the IEB on policy, standards and strategic development of the IABC Fellows program.

Learn more about who serves on this committee.

HOW TO APPLY Please fill out the online application form in our OpenWater system. You will need to create a login but will have the option to save as you go

before submitting your final application by deadline. Please note that the login to this system is not the same as your IABC login. Should you have any problems, please email them to [email protected] prior to the close of open call on December 11th.

https://www.iabc.com/about-us/purpose/iabc-committees/

https://iabcfellowsaward.secure-platform.com/a

mailto:[email protected]

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APPENDIX A: Fellows Award Rubric All eligible applicants will be scored using the following rubric. To meet our commitment to fostering a diverse and inclusive community where all people feel welcome, when all things are equal, diverse candidates will be selected.

1. Contribution to and leadership in the communication field / profession

7 6 5 4 3 2 1

• The practice of professional communication has changed because of this person

• Groundbreaking impact on the profession over a significant period of time

• This person has provided insights/research/professional application that has influenced how communication professionals go about their work

• Impact reaches a global scale

Potential indicators:

• Research

• Global impact roles

• A clear case

made for a

wide-ranging

impact on the

communication

profession

• A sustained

contribution to

professional

practice

through their

work

• Impact across

multiple areas

(including

online)

• A leading

example as a

mentor/volunte

er


• Mentorship roles

• Sufficient

evidence

that

professional

practice has

been

impacted by

this person

• A reliable

presence in

the

profession


• Leadership roles

• Some

evidence

that

professio

nal

practice

has been

impacted

thanks to

this

person

• Impact

has a

reach

that

extends

across

limited

borders

(Including

across

discipline

s and

• Examples

provided of

how this

person has

impacted

the

profession,

but the

scale of the

impact is

unclear

• Impact on

the

profession

at a

localized

level

• A small

amount of

evidence

that

profession

al practice

has been

influenced

• Little evidence of impact on professional practice

• Impact on profession is minimal (or unclear)

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governin

g bodies)

2. Career Achievement

7 6 5 4 3 2 1

• An accomplished professional journey, from foundation to business advisor or academic leader

• An outstanding contribution to all organizations in/for which they’ve worked

• A dedication to professional dev’t through certification, accreditation and training

• Significant impact on colleagues & teams led

• A strong

career

journey, with

increasing

responsibility

and scope in

positions held

• Significant

achievements

evident

across many

positions

• Holds a

professional

accreditation

/ certification

• Some

evidence of

professional

awards of

excellence


• Professional trajectory is clear; some evidence of advancement across positions

• Impact of work is presented for most roles

• Evidence of commitment to professional development


• Ongoing professional development

• Local or regional awards of excellence

• Some

evidence of a

solid

professional

journey

• Consistent

level of

responsibility

within

professional

roles

• A clear

professional

development

trajectory

• Some career

achievements

/ impact

provided

• Positions

held do not

demonstrate

a trajectory

of increasing

responsibility

• Limited

evidence of

impact on

organizations

• Limited

professional

development

indicators

• Some

background

provided on

career

trajectory, but

no overall

progression

clear

• Some

professional

development

indicators

• Career

journey and

growth

unclear

• No evidence

of dedication

to

professional

development

• Career

advancement

not evident

• Lacks

Professional

accreditation

/certification

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• Impressive recognition in professional global/regional awards of excellence


• International recognition in career

• Accreditation or certification

• Awards of excellence at local or regional level

3. Authorship, Lecturing, Speaking

7 6 5 4 3 2 1

• A prolific contribution to the profession across the spectrum of avenues

• A constant and reliable presence in the profession over a sustained period

• Recognized as an industry icon

• Ongoing willingness to share knowledge and experience


• Published book, chapters, articles

• Speaking engagements

• Significant contributions across multiple avenues

• Recognition as a leader within the profession for insights and thought leadership


• Publication contributions

• Multiple contributions across limited avenues

• Recognized at a regional or local level for thought leadership


• Workshops

• Lectures

• Ongoing contributions to various avenues; may be limited to one of two

• Some recognition for contributions

• Some

presence in

a few

avenues,

but not a

significant

contribution

• Some

recognition

in a limited

scope

• A very

limited

presence;

one or two

avenues at

most

• Very low

recognition

in the

profession

• Contributions unclear

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• Recorded messages

4. Contributions to IABC

7 6 5 4 3 2 1

• An outstanding level of commitment; most likely at all levels of the association

• Has gone above and beyond the call of a volunteer leader; this over a sustained period of time

• An advocate for the association; an IABC visionary

• A recognized presence within IABC

• Ongoing willingness to share knowledge and experience


• International level involvement and impact

• Strong commitment at multiple levels of the association

• Clear examples of leadership and impact

• A strong supporter of the association and its programs


• Regional level involvement impact

• Strong contributions at one or more levels of the association

• Impact on IABC is visible


• Chapter/local level involvement and impact

• A good level of commitment at one or more levels of the association

• Some impact is clear; contribution has been acknowledged

• A limited

impact on

the

association

(perhaps at

just one

level)

• Limited

recognition

for

contribution

• Some level of

contribution,

but impact is

not clearly

presented

• Contributions

very limited or not

present at all

#IABCFellow


5. Demonstrated alignment with IABC Shared Values & Brand Personality

7 6 5 4 3 2 1

• This person fully embodies IABC’s shared values

• A beacon for upholding the behaviors within IABC’s brand personality

• IABC is stronger with this person as a Fellow

• IABC members would be genuinely happy to see them become a Fellow


• Association advocate

• A strong proponent of IABC’s shared values

• Seen as a role model exemplifying the behaviors in IABC’s brand personality

• A member that IABC is proud to have


• Mentorship

• A keen promoter of IABC’s shared values

• Good evidence of how this person lives the behaviors within IABC’s brand personality

• Some, but not all the elements of IABC’s shared values present

• Characteristics and behaviors of brand personality are present in some measure

• Some

application of

IABC’s

shared values

• Limited

demonstration

of behaviors

within IABC’s

brand

personality

• Very few

examples of

how this

person

embodies

IABC’s

shared

values and

brand

personality

• Little to no

evidence of

alignment with

values and

personality

20 Program Briefing...Mark Schumann, ABC, IABC Fellow Chair, IABC Fellows Committee #IABCFellow 2...

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