191% Growth - Floors | Walls | Roofs | Building | Decor · 2017-11-22 · Interior Decorators...

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2018 MEDIA KIT What advertising package can we help you decide on? Cersaie 2017 191% Growth in readership (June 2014 - June 2017)

Transcript of 191% Growth - Floors | Walls | Roofs | Building | Decor · 2017-11-22 · Interior Decorators...

Page 1: 191% Growth - Floors | Walls | Roofs | Building | Decor · 2017-11-22 · Interior Decorators Property Developers Financial Corporations SAPOA Members Building Contractors ... (South

2018 MEDIA KITWhat advertising package can we help you decide on?

Cer

saie

201

7

191% Growth in readership

(June 2014 - June 2017)

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How advertising works with usThe process

01Decide on the message and the size of the advert/advertorial and edito-rial you want to place and whether this will form part of a campaign.

02 Book your space on the relevant platforms and be sure to take note of deadlines.

04Kindly supply the required elements which will then go through our content generation and approval processes.

05Your final content will be sent to you for comments and/or approval before going live.

03Once your booking confirmation has been received you will receive material and editorial requirements as well as deadlines.

06If not done so already, at this stage you will have the opportunity to top up your campaign to enhance your reach and visibility.

*Don’t fret, we have a full support team including editors, journalists, designers and digital teams and campaign advisors to assist*

SINCE 1983 Celebrating 35 YEARS

Creating meaningful integrated marketing experiences for you.

Go to sources for anything & everything flooring

Sponsor an event

Advertise on our website & social media:www.buildinganddecor.co.za

Advertise in our magazines

Read us online:www.freemagazines.co.za

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Magazine advertising• Print & digital magazine• Adverts & editorials• Subscription based• Copywriting• Design & layout• QR codes (links to online)• 7 Issues per year

Online articleswww.buildinganddecor.co.za

• Articles from magazine published as stand-alone online editorials

• Wikipedia for Flooring• Additional advertising available to

boost exposure

Social media posts• Links of articles tweeted to our

followers• Additional twitter campaigns available

Your commercial guide to flooring which is available in both print and digital format offering you advertising and editorial opportunities.

Includes annual commercial Flooring Directory.

Publishing order:

17 585Unique visitors p/m:

40 143Total visits p/m ave 75 651

Regular magazine sections:• Trends & Inspiration • Projects in Focus • Industry Update• Business Focus• Industry Events • Feature Focus

Commercial advertising package

Top-up advertising options for further exposure:

• Newsletter banner adverts & videos• Website featured articles• Website banner adverts & videos• Website catalogues• Editorial & product mailers• Social media campaigns

Top ABC Performer (Architectural category)

Followers:

8 000+

Advertising includes:

++

““By reading FLOORS in Africa magazine, you get introduced to new companies, new ways of designing and installing, new specifications and this has helped me broaden my horizons and offer more value to clients.”

– Evette Annandale, Head of Design, Inkhazi Pty Ltd

Stats as at September 2017

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AudiencePROFESSIONAL COMMERCIAL MARKETArchitects (LOCAL & INTERNATIONAL)Corporate SpecialistsGeneral PracticesInterior ArchitectsAfrican SpecifiersInterior DesignersCorporate DesignersInterior DecoratorsProperty DevelopersFinancial CorporationsSAPOA MembersBuilding ContractorsHospitalityStructural & Consulting EngineersGovernment / ParastatalEducationHealthcareMiningFacility ManagementFM ProfessionalsFM CommunityAssociations & institutesDesign and Architectural StudentsIndustry AssociationsProfessional BodiesQuantity SurveyorsProject ManagersCost Engineers

CONTRACTORS & TRADEManufacturersWholesalers, Importers & AgentsRetailers & StoresTrade Counter CopiesCleaning Services & SuppliersDistributors & SuppliersFlooring Contractors

THE MAGAZINE IS ALSO DISTRIBUTED TO:• SAIA (South African Institute of Architecture) • Green Building Council of SA • Consulting Engineers of SA• IID (South African Institute for Interior Design Professions) • Regional Architectural Institutes • Master Builders Association

Magazine advertising rates (Excl VAT & agency comm)* See next page for online advertising

SizeDouble Page SpreadFull PageHalf PageThird PageQuarter PageEditorial Photos

RateR 45 150 R 23 990R 13 545R 11 235R 9 345R 1 200

Design RateR 6 825R 4 935R 3 665R 2 950R 2 780

Prime PositionsFront Cover Package R 51 900

Personalised Front Cover R 61 900 (100 extra personalised copies) Inside Front Cover R 28 400 Inside Front Cover (DPS) R 49 600Inside Back Cover R 26 000Back Cover R 29 500 Inserts R 25 100

* All rates exclude VAT and exclude agency commission.* Editorial submissions are subject to our editorial policy guidelines which are available on request. * Advert rates include PR exposure (up to 50% of the value).

(Max A4, submit for approval)

(includes front cover photo, cover story & DPS advert/editorial) * All subject to approval

Issue Number

Editorial Deadline

Material Deadline

Street Date

22 January1 March17 April11 June20 July29 August22 October

29 January8 March24 April18 June27 July 5 September29 October

27 February11 April24 May17 July28 August8 October30 November

2 Mar/Apr 20183 Apr/May 2018 4 June/July 20185 July/Aug 2018 6 Sept/Oct 2018 7 Oct/Nov 20181 Jan/Feb 2019

Publishing schedule

* All bookings subject to terms and conditions *Directory listing & advertising options are available on request.

420mm

297m

m

210mm

297m

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210mm

140m

m

100mm

297m

m

Technical specifications (Gutter: provide 10mm on left and right side. Bleed: 10mm all around)

DPS DPS Full Page Half

210mm95

mm

65mm

297

87mm

123m

m

Flip Directory to FLOORS in Africa

Magazine

Hal

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Third

Third

Qua

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SINCE 1983Celebrating 35 YEARS