13 tips for pitching reporters
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13 tips for public relations professionals on pitching journalists. If you follow these tips, you should find that your relationship with the folks who write for a living will improve. And that will improve your company’s earned media.
Transcript of 13 tips for pitching reporters
TIPS FORPITCHINGREPORTERS
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These are one journalist’s impressions ofwhat is good PR and bad PR
Not that journalist
TIPS FORPITCHINGREPORTERS
13Mikal E. BelicoveForbes contributer
It’s the advice of
TIPS FORPITCHINGREPORTERS
13I get no less than two dozen emails a day from outfits like yours, seeking some coverage of their company or product in an article they’re hoping I’ll craft and then publish.
THE PITCHES THAT I RECEIVE ARE FATALLY FLAWED
TIPS FORPITCHINGREPORTERS
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9Keep in mind the ‘Matthew effect’
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TIPS FORPITCHINGREPORTERS
13 If you follow these tips, you should find that your relationship with the folks who write for a living will improve. And that will improve your company’s earned media.
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