120113 rapid screening (generic)

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Creating the Equation for Growth Creating the Equation for Growth Rapid Opportunity Screening For (Client) Applications January , 2012 Presented by: Alan Clark , VP Sales - Consultancy

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Transcript of 120113 rapid screening (generic)

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Creating the Equation for Growth

Creating the Equation for Growth

Rapid Opportunity Screening For

(Client) Applications

January , 2012

Presented by: Alan Clark , VP Sales - Consultancy

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Materials Market Overview

• Plastics are used in non-structural applications whereas steel, aluminum, and composites are mainly

used in structural applications.

• Structural materials (steel, aluminum, composites) market was approximately 2,500 billion lbs in 2010.

Major industries include transportation and construction

• Global polymer (thermoset, thermoplastic, & elastomer) market was approx. 500 billion lbs in 2010.

• Composite materials industry was approximately 20 billion lbs in 2010.

• Steel dominates in the price-sensitive markets whereas composites dominate where corrosion

resistance and fuel savings are the main criteria for material selection.

• There are over 100,000 applications of structural materials. For composites, there are over 30,000

applications.

• Application requirements such as mechanical performance, chemical resistance, weight, surface finish,

and price are unique for each application and vary across applications.

• Population growth, new infrastructural projects, urbanization, increase in middle class population, and

green movement will drive structural materials growth to new horizons in developing nations.

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Composites Penetration in Various Market Segments

Market Segment

Composite

Materials

Market

Structural

Materials Market

(Steel, Al &

Composites)

Composites

Penetration

Performance

Gap Price Gap

Transportation $2.7 B $75.7 B 3.6%

Marine $0.5 B $0.7 B 68%

Aerospace $2.0 B $19.1 B 10%

Pipe & tank $2.1 B $29.6 B 7%

Construction $3.1 B $78 B 4%

Wind Energy $2.0 B $5.4 B 38%

Consumer Goods $1.1 B $7.7 14%

0% – 25% 25% – 50%

Source: Lucintel

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Steel dominates in the materials industry driven by construction and

transportation applications.

6

0

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

2004 2005 2006 2007 2008 2009

Ship

me

nt (

mil

l lb

s)

Year

Global shipments for Competing Materials

Plastic

Composites

Aluminium

Steel

Plastic16.6%

Composites0.4%

Aluminum 3.0%

Steel80.0%

Percentage distribution of competing materials in the Global industry: 2009

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Comparison of Glass Fiber, Carbon Fiber, Steel, Aluminium, Epoxy,

and Polypropylene on Different Parameters

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* Glass Fiber: E-Glass Fiber

With Polypropylene Without Polypropylene

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Weight savings, fuel economy and other performance benefits will

fuel up the growth of composites consumption in Automotive

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Drivers

• Light Weight :GFRP reduces weight by

20-30% whereas CFRP by 40-60% of the

Automotive parts fabricated with it

• Excellent corrosion resistance property

• Superior fatigue strength

• Styling & System cost saving

Challenges

• High material cost

• Lack of efficient

manufacturing process

Process Initial

Cost

Production

Rate

Injection Molding H H

Blow Molding H M

BMC Molding H M

SMC Molding H M

GMT Stamping H M

RIM L M

RTM L L

Thermoforming L M

H = High, M = Medium, L = Low

Automotive parts fabrication process

comparison

3.7

2.4

0

1

2

3

4 +8%

2010 2016

Global Automotive Composite Materials

market (2010-16) in $B

Key Insight • Europe holds a significant share in composite

consumption in automotive applications, followed by

US

• Emerging economies from APAC & ROW will

substantially drive the composites usage in

automotive applications in the future

• Global Automotive Composite Materials market is

estimated to grow @ CAGR 8% to 2016

Source: Lucintel

Air Intake Manifold

Instrument Panel

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Price Performance Comparison of Competing Materials for Automotive

Applications

+

Pe

rfo

rma

nc

e/ P

ric

e R

ati

o (

Str

en

gth

/$)

Average amount per car (lbs)

Steel

Aluminum

Glass Fiber Composites (FRP)

Natural Fiber Composites

Materials

Average

amount per

car (lbs)

Performance

/ Price ratio

(Strength/$)

Steel 2000 1.1

Aluminum 600 0.2

FRP 77 0.7

Natural Fiber

Comp. 35.2 1.5

While taking into consideration the

density of steel, its relative performance

compares well to composites . . . .

+

Source: Lucintel

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Basic Understanding of Client Needs

The objective of this project is to provide rapid screening model to field opportunities the [Client]

team comes up with. The model will be repeatable and should be executable in a relativity short

turn around.

A second phase of this engagement could be a more detailed analysis which would include a

value chain analysis. This analysis will need to include detailed value, supply and material chains

for the segment of interest along with identification of key market participants.

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2. Final Recommendations on “

Go/No Go”

Power Point presentation of all

findings and strategic

recommendations

Final “ Go / No Go” suggestion

Evaluate opportunities that [Client]

has analyzed in terms of potential

Analyze the opportunities in terms of

market size, growth rate, profitability,

market competition, and market

challenge

Rank applications based on key

factors such as market size, growth

rates, profitability, etc.

Analysis will identify whether these

opportunities are viable or not

Initial rapid screening to identify right opportunities

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1. Rapid Screening of

Momentive‟s Selected

Opportunities

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Methodology for Selecting Application: Screening/Ranking Criteria

Ranking Criteria Score

(1) (2) (3) (4) (5)

Market Attractiveness

Market size <10 M 10 – 30 M 30 – 50 M 50 – 100 M > 100 M

Gross margin <X% X% to Y% Y% to Z% Z% to A% > A%

No. of players <A >A and <B >B and <C >C and <D >D

Market concentration <X% X% to Y% Y% to Z% Z% to A% > A%

Market Growth rate <X% X% to Y% Y% to Z% Z% to A% > A%

Geographic presence/reach in major markets <A >A and <B >B and <C >C and <D >D

Potential for disruptive technology Low Low-Medium Medium Medium-High High

Porter Five Forces Competitive Analysis

Barrier to entry Low Low-Medium Medium Medium-High High

Buyer „s power Low Low-Medium Medium Medium-High High

Threat of substitutes Low Low-Medium Medium Medium-High High

Supplier‟s power Low Low-Medium Medium Medium-High High

Competitive Rivalry Low Low-Medium Medium Medium-High High

Process& Application needs

Material performance suitability Low Low-Medium Medium Medium-High High

Qualification requirement Low Low-Medium Medium Medium-High High

Manufacturing process suitability Low Low-Medium Medium Medium-High High

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Research Methodology :

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Market attractiveness Porter Five Forces

Competitive Analysis Process& Application needs

Market size Barrier to entry Material performance suitability

Gross margin Buyer „s power Can company‟s X product substitute current resin

No. of players Threat of substitutes Qualification requirement

Market concentration Supplier‟s power Manufacturing process suitability

Application Attractiveness

Market Growth rate Competitive Rivalry

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Research Methodology: Lucintel converts unsystematic data from

primary and secondary research into client specific solutions…

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Unsystematic

Data

Intelligence

Creation

Client Specific

Strategy

Primary Data:

• Consumer Surveys

• Industry Surveys

• Vendor Feedback

• Company Reports

Secondary Data:

• Industry Publications /

Associations

• Internet

• Library

• News Sources

In-house Data:

• Industry Trends

• Industry Databases

• Past Reports

Data Validation:

• Industry Reports

• Industry Trends

• In-house Expertise

Data Manipulation:

• Significance Testing

• Linear Regression

• Logistic Regression

• Factor Analysis

• Cluster Analysis

• Correspondence

Mapping

Data Analysis:

• Market Size

Estimates

• Growth Analysis

• Trend Analysis

• Drivers

• Restraints

Strategic Growth

Consulting

Due Diligence

Market & Competitive

Assessment

Market Size, Market

Share, Trend & Forecast

Technology & Materials

Assessment

Build, Buy & Partner

Strategy

Competitive Strategy

Sales & Distribution

Channel Strategy

Customer Analysis

LUCINTEL‟s APPROACH

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Research Methodology: Primary Research drives our insight…

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Interviews by Industry Member

0 2 4 6 8 10

Supplier

Producer/Dist

End User

Govt. Agency

Military

Industry Expert

Aerospace

Sport

Interviews by Job Title

0 2 4 6 8 10

Consultant

President/CEO

Biz Mgr / Dir.

Technical Dir.

Research Mgr.

Product Manager.

Military Officer

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Lucintel has published +100 multi-client market reports & conducted

hundreds of consulting projects across multiple markets

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Aerospace

Transportation

Marine

Construction

Renewable Energy

Recreational

Composite Materials

Market Reports Consulting

Strategic Growth Consulting

Benchmarking

Opportunity Screening

Partner Search and Evaluation

Due Diligence and M&A

Market Entry Strategy

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Lucintel Capability & Market Experience

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Markets Capabilities

Automotive • Launched 12 multi clients market reports

There are over 100,000

applications of metals,

plastics and composites.

Lucintel has screened

thousands of applications

for metals, plastics and

composites in these

markets in the past and has

developed systematic

approach to evaluate these

applications. Performed

consulting projects in all

the markets as shown in

left and has good

knowledge of market needs

as well as unmet needs in

many applications.

Aerospace &

Defense

• Launched 20 multi clients market reports

Chemical &

Composites

• Launched 50 multi clients market reports

Energy • Launched 45 multi clients market reports in

different market segments of Energy

Construction • Launched 12 multi clients market reports

Consumer

Goods

• Launched 6 multi clients market reports

Marine • Launched 5 multi clients market reports

Mass

Transportation

• Launched 5 multi clients market reports

Medical • Launched 13 multi clients market reports

Telecommunicat

ion

• Launched 4 multi clients market reports

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Lucintel ensures Strategic Insight and Direction for the Right Market

Entry

“Lucintel has its finger on the pulse of the market and drives deep Strategic Insight”

- Andy Schmidt, MacQuarie Partners, Managing Partner

- Lucintel has extensive strategic consulting experience. Offered services to over thousands of

small to multi-national customers across 70 countries.

• Lucintel with its profound business success knowledge, has driven strategic success across

the value chain from material suppliers to component makers to OEM‟s to Investors seeking

sustainable winning strategies.

• Access to vital, hard to find insights through detailed primary and secondary research and

analysis. Incomparable data accuracy and integrity

• Lucintel has over 30,000 contacts in its database for conducting primary research

• Lucintel has +100 market reports on various market segments:

• No Learning Curve - Deep industry knowledge and insight

• Quality, Accuracy & Depth

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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A strong team of 7 experienced market researchers will work

throughout the engagement

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Deep Resources Team for Effective Insight (4)

Experienced Project Manager (1)

Strong Senior Management Support (2)

Dr. Sanjay Mazumdar & Joseph Fritz

(Senior Sponsor)

Chuck Kazmierski

(Project Manager)

Two Consultants /

Analysts

(100% staffed )

Two Primary

Researchers

(25% staffed)

20% Staffed

5% staffed

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Lead Time, Project Investment and Payment Terms

• Investment for this project including primary and secondary research, analysis, development

and presentation is:

– For 5-10 Opportunity Screening : US $ 4700 Per Opportunity

– For 11-25 Opportunity Screening: US $ 4100 Per Opportunity

– For 26-50 Opportunity Screening : US $ 3500 Per Opportunity

– For 51-100 Opportunity Screening : US $ 2900 Per Opportunity

– For 101-150 Opportunity Screening : US $ 2400 Per Opportunity

– For 151-200 Opportunity Screening : US $ 2100 Per Opportunity

– For 201-250 Opportunity Screening : US $ 1800 Per Opportunity

• Lucintel will provide 5 market reports for FREE (Approx. $35,000 value) for more than 50

Opportunity Screening and 10 market reports for FREE (Approx. $70,000 value) for more than

151 Opportunity Screening if ordered by January 30, 2012.

• Lead time for each opportunity screening is 2-3 weeks.

• Payment is made in 2 installments. 50% of project cost is due to begin the project, and the

other half within 10 days after delivery of final finding.

• All travel expenses are to be borne by the client at cost. Travel is not expected for this project

and all travel requires pre-authorization from client.

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Value Proposition

• Consulting cost is usually less than 1% of total cost of business and market opportunities, and helps in making confident business decisions and avoids costly mistakes

• Identify any new multi-million dollar opportunity for client‟s growth

• Unbiased opinion on applications – to identify any missing opportunity

• Time Savings: Projects completed in timely and cost efficient manner due to extensive industry and project execution knowledge

• Vast experience in surveying, collecting both primary and secondary information and validation: Greater accuracy of data

• Third Party Validation of Market Sizing potential and opportunities

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Top Applications

Rank Application

Parameters

Market

size

Gross

margin

No. of

player

Market

concent

ration

Market

Growth

rate

Geographi

c presence

Potential

for

disruptive

technolog

y

Barrier

to entry

Buyers

power

Threat of

substitut

e

Supplier‟

s power

Material

performanc

e suitability

Qualificatio

n

requiremen

t

Manufacturi

ng process

suitability

Total

1 Application1 2 4 3 1 2 4 5 2 3 2 3 1 4 5 39

2 Application

2 3 5 2 1 2 4 5 2 3 4 1 2 3 2 39

3 Application

3 2 3 4 2 3 4 2 5 3 2 1 3 2 2 38

4 Application

4 2 4 3 1 4 3 4 2 5 2 3 2 2 1 38

5 Application

5 3 5 2 1 3 4 2 3 2 3 4 2 1 2 37

6 Application

6 3 2 4 1 5 2 3 4 2 4 2 1 2 1 36

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Applications-1

28

28

S.No. Application Name Score

1 Market size 2

2 Gross margin 3

3 No. of players 4

4 Market concentration 1

5 Market Growth rate 2

6 Geographic presence/reach in major

markets 3

7 Potential for disruptive technology 4

8 Barrier to entry 2

9 Buyer „s power 3

10 Threat of substitutes 3

11 Supplier‟s power 2

12 Material performance suitability 3

13 Qualification requirement 2

14 Manufacturing process suitability 3

Total Score 37

Key Insights

0

1

2

3

4

5Market size

Gross margin

No. of players

Market concentration

Market Growth rate

Potential for disruptive technology

Barrier to entry

Buyer ‘s power

Threat of substitutes

Supplier’s power

Material performance suitability

Qualification requirement

Manufacturing process suitability

Ideal Target

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Applications-2

29

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S.No. Application Name Score

1 Market size 2

2 Gross margin 2

3 No. of players 4

4 Market concentration 1

5 Market Growth rate 2

6 Geographic presence/reach in major

markets 3

7 Potential for disruptive technology 4

8 Barrier to entry 2

9 Buyer „s power 3

10 Threat of substitutes 3

11 Supplier‟s power 2

12 Material performance suitability 3

13 Qualification requirement 1

14 Manufacturing process suitability 3

Total Score 35

Key Insights

0

1

2

3

4

5Market size

Gross margin

No. of players

Market concentration

Market Growth rate

Potential for disruptive technology

Barrier to entry

Buyer ‘s power

Threat of substitutes

Supplier’s power

Material performance suitability

Qualification requirement

Manufacturing process suitability

Ideal Target

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Application Market Size, Growth Rate and Gross Profit Analysis

30

10

8

21

23

35

16

18

12

14

25

23

19

18

14

10

6

13

15

18

5

12

23

30

0 10 20 30 40

Application 1

Application 2

Application 3

Application 4

Application 5

Application 6

Application 7

Application 8

Application 9

Application 10

Application 11

Application 12

Application 13

Application 14

Application 15

Application 16

Application 17

Application 18

Application 19

Application 20

Application 21

Application 22

Application 23

$M

0 5 10 15 20

Application 1

Application 2

Application 3

Application 4

Application 5

Application 6

Application 7

Application 8

Application 9

Application 10

Application 11

Application 12

Application 13

Application 14

Application 15

Application 16

Application 17

Application 18

Application 19

Application 20

Application 21

Application 22

Application 23

%

Market Size: 2010 Growth rate (2009-10)

0 5 10 15 20

Application 1

Application 2

Application 3

Application 4

Application 5

Application 6

Application 7

Application 8

Application 9

Application 10

Application 11

Application 12

Application 13

Application 14

Application 15

Application 16

Application 17

Application 18

Application 19

Application 20

Application 21

Application 22

%

Application 23

Average Gross profit

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Overall Application Attractiveness Analysis:

Applications Market Size Growth rate Profitability Market

Competition

Market

Challenge

Product

performance Total

Application 1

Application 2

Application 3

Application 4

Application 5

Application 6

Application 7

Application 8

Application 9

Application 10

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Applications Assessment: Cost Vs Performance

Relative

Performance Low High

Low

High

Rela

tive

Co

st

Application 13

Application 7

Application 12

Application 5

Application 6

Application 3

Application 11

Application 10

Application 2 Application 1

Application 9

Key Insights

Cost- Performance tradeoffs critical

for volume production in wind

applications

Application 1 exhibits excellent cost-

performance balance but lacks in

low density- seeing renewed interest

Relative performance based on comparable

material properties of compressive strength, shear

strength, impact resistance.

Application 8

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Next Steps

• Agree on Final Scope and Timeframe

• Sign off on project by sending e-mail and purchase order.

• Begin work

We Look Forward to the Opportunity of Working Together to Drive Your Top and Bottom Line Growth!

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Alan Clark FInstSMM

VP Sales - Consultancy

Email: [email protected]

Tel: +1.210.878-7693 (US Office)

Customer Service

Email: [email protected]

Tel. : +1-972-636-5056

Contact Information

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Today‟s Agenda

• Market Overview

• Client Needs and Project Objectives

• Research Methodology

• Lucintel Capability

• Lead Time and Project Investment

• Sample Deliverables

• Next Steps

• About Lucintel

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Lucintel is the leading global management consulting & market

research firm.

Lucintel creates your equation for growth and is committed to

actionable results that deliver significant value and long term growth

to our clients.

Lucintel has been creating measurable value for over 12 years and

for more thousands of clients in 70 + countries worldwide.

Visit http://www.lucintel.com/imovie/ for a short 3.5-minute movie on

Lucintel solutions.

About Lucintel

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Lucintel has published +100 multi-client market reports & conducted

hundreds of consulting projects across multiple markets

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Aerospace

Transportation

Marine

Construction

Renewable Energy

Recreational

Composite Materials

Market Reports Consulting

Strategic Growth Consulting

Benchmarking

Opportunity Screening

Partner Search and Evaluation

Due Diligence and M&A

Market Entry Strategy

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Clients around the world value our services

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. . . with Project Teams with an appropriate mix between technical

and business expertise for results that drive the bottom line

Senior level consultants and analysts

PhDs, MBAs, MS in Market Research

Masters level engineers

Scientists and Industry experts

Past projects ranging from start up to multi-national Fortune 500

companies.

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Lucintel Management Team

Chuck Kazmierski, Program Manager

Senior Analyst and Program Manager for Lucintel, with 20 years of diverse

experience in market research, opportunity screening, value based management,

voice of the customer, value chain analysis, and market structure analysis. Over

10 years of experience with resin and composites industry. Former marketing

research professional with Dow Chemical, encompassing a succession of

increasingly responsible positions in market research and business intelligence,

including business unit research analyst, research manager for business analysis

team, subject matter expert in marketing research expertise center, and internal

business/ marketing consultant.

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Joseph Fritz, MBA, VP - Research Joseph is Lucintel‟s Vice President of Research and Operations with over 25 years‟

work experience in the Aerospace, Defense, Energy and Automotive industries. He

holds international responsibility for project development, addressing market

research, industry analysis, economic studies and company profiling.

Prior to Lucintel, Joseph worked both domestically and internationally for a number

of prestigious manufacturers. As an engineer at General Electric Aerospace, he

worked on several defense initiatives, including the Trident II Fire Control System

and the Phalanx Close-In Weapons System. After completing his post graduate

studies, Joseph went on to work with a number of manufacturers in the metals

industry, including Alcoa Howmet Castings and Doncasters Group Ltd where he

made contributions to numerous programs, including Joint Strike Fighter, Boeing‟s

787 Dreamliner and the M1 Abrams tank. Over his career, he has successfully held

leadership positions in Engineering, Quality Assurance, Operations, Marketing and

Sales.

Joseph‟s strengths include conceptualization, strategic planning, problem solving,

analysis, communications and continuous improvement. He holds certifications in

Lean Manufacturing, Six Sigma, and the Toyota Production System. Joseph

received his MBA from Union College and his BS from the University of Connecticut.

Lucintel Management Team

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Lucintel Management Team

Alan Clark, FInstSMM, VP Sales, Consulting

With over 30 years work experience in manufacturing covering senior sales

and commercial roles he has successfully negotiated many major contracts

throughout the world. Prior to Lucintel, Alan worked for many leading

Aerospace companies including BAE Systems, Goodrich, Meggitt,

Doncasters and PCC (AETC) covering complex systems, supply chain

solutions, component and process sales. Alan has been responsible for

developing and implementing innovative Market Strategies leading to

substantial profitable growth.

Major strengths: profitable growth, contract negotiation, market and win

strategies, mentoring and coaching.

Alan is a Fellow of the Institute of Sales & Marketing Management. Alan

believes in the importance of a strong corporate Vision backed by a robust

and validated Market Strategy to excel in an ever changing Market

environment.

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Lucintel Management Team

Steve Parker, Vice President, Sales - Market Reports Steve is Lucintel‟s Vice President of Sales - Market Reports with over 27 years work

experience in Defense, Energy, Construction and Manufacturing. As a business leader,

in Sales Management, Sales Life Cycle, and the Strategic Planning of Business

Development at the OEM level, Steve believes strongly in giving employees ownership

of their work. This empowerment model has been a key to his success as an executive

manager for a global manufacture and recently vice president of a national firm. He was

responsible for substantial growth, and impressive commercialization value with EBS

Group. He has been instrumental in negotiating contracts with Top tier Fortune

companies. He was the principal on projects with the US Army‟s Antiterrorism/Force

Protection (AT/FP), USACE, ADAC Air Force, federal and local government.

Key Skills: Strategic sales strategy and management, value strategies, business

development, developing sales force, fostering collaboration, increasing transparency,

growing revenue, establishing methodology and process, risk management, project

management, and turn around results.

Steve received his MBA from Texas Tech University and his BBA in sales and

marketing. He is a certified risk manager from IRACP. He studied Micro Computer

Technology at Eastfield College, and he holds a Texas Loan officers license. His is a

member of the American Marketing Association, Texas Tech Mass Communications,

The Dallas Business Club, SEMI, The Dallas Blue Business Network, and AAF.

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Sanjay Mazumdar, PhD, CEO

With a global consulting experience spanning over 10 years, Dr. Sanjay

Mazumdar has been leading Lucintel for the past ten years on projects as

diverse as growth consulting, due diligence, value chain strategy and

opportunity analysis providing actionable and cost-effective market

intelligence, consulting and insights, to over 700 global customers. To date,

Dr. Mazumdar has been instrumental in leading and executing over 100

consulting projects for OEMs, Tier 1, Tier 2 and material suppliers across

aerospace, marine, wind energy, transportation and sporting goods market for

Lucintel, and remains the first choice consultant for global companies

worldwide.

Sanjay holds a Ph.D. in Mechanical Engineering and additional training in

Strategic Management from M.I.T. Boston with strong general management

qualifications in strategic planning, project development, sales and marketing,

budgeting, goal setting, trouble shooting and capital improvement. He has

also authored a highly endorsed book titled “Composites Manufacturing,

Materials, Products and Process Engineering” as well as published more than

25 technical papers in the international journals and conference proceedings.

Lucintel Team

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Lucintel‟s Unique Capability for Your Project

Lucintel‟s focus is in various vertical markets such as aerospace, marine, wind

energy, construction, automotive, chemical and composites.

• No Learning Curve - Deep industry knowledge and insight

• Quality, Accuracy & Depth

• Speed to Market - Time Savings

• Cost Savings

• Neutral Third Party Position for better market info access and interpretation

Continuous networking with your whole value chain including customers,

suppliers and competitors.

Access to vital, hard to find insights through detailed primary and secondary

research and analysis. Incomparable data accuracy and integrity.

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Here is What Our Customers Say:

From our work with demanding customers like 3M, Carlyle, Dow Chemical, Henkel,

Airbus, here are a few glowing statements from our customers:

“We found great value in Lucintel‟s work, both from a commercial and technology

standpoint. Lucintel helped us better align our products with the needs of the

market.”

Genaro Gutierrez, PhD, Business Dev. Manager – Dow Chemical

“We bought the Lucintel market report because it is the best report about our

industry…a complete and appropriate analysis.“

Cesare Andrenacci, V.P. – Ferretti Group

“The insights we gained from Lucintel‟s work helped us with our future business

plan…a wonderful professional job…”

Mike Jackson, Stahlin

“Lucintel has its finger on the pulse of the market and drives deep Strategic Insight”

Andy Schmidt, MacQuarie Partners, Managing Partner

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Lucintel has an extensive toolkit to address key strategic questions

for increasing your company‟s profitability and market presence

48

Market Opportunities

Market Entry

Voice of Customer

Product Benchmark

Procurement Optimization

M&A

Plant Optimization

Opportunity Screening

• Is market space / opportunity of current

product offerings sufficiently robust?

• Market is focus for many: how can my

company profitably differentiate?

• Based on our core skills, where should

we focus?

• Should we build or buy? Is build even an

option?

• What game changer actions exist and/or

is a more incremental approach best?

• What is the order sequence of market

entry segments / products?

Key Questions

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THANK YOU!