12 Business Social Media Mistakes
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Transcript of 12 Business Social Media Mistakes
![Page 1: 12 Business Social Media Mistakes](https://reader035.fdocuments.in/reader035/viewer/2022071814/55a587d21a28ab2b768b45ff/html5/thumbnails/1.jpg)
12 Business Social Media Mistakes
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How many people stuck to the slide-rule, even after the calculator was
invented?
#1: Ignoring the utility and power of social media
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Can anyone set up a business like that?
#2: Plunging in without a plan and objectives
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Do businesses sell to the whole world or target a niche?
#3: Not determining the relevance, before making a
profile on a social media website
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How many of us follow the same protocol while talking to our
colleagues, and business associates?
#4: Not speaking until you think you've perfected your
speech
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Do sales people go about their business this way?
#5: Greeting everyone with a sales pitch!
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Do people (like you and I) choose their real world friends and associates
like that?
#6: Going all out to make friends, followers, fans, etc
indiscriminately.
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How many businesses circulate their print ad copy on the radio, the TV, the
Internet, billboards, etc?
#7: Publishing identical content on every social media
platform
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How many humans would relate better to their computer than their
colleagues, friends and family and themselves?
#8: Automating all of your publishing to twitter, facebook,
etc.
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Can you afford to be indifferent of what your customers, employees, competitors, and media, say about
you.
#9: Not bothering if someone badmouths or “goodmouths”
you over the Internet
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Would it work if we thought that the world was static, that our customers
won't change, neither would laws, and that it would stay bright and sunny
forever.
#10: Not following the trends in social media
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Despite all the advances in medicine, can doctors claim to have invented a
potion to make us immortal?
#11: Believing that social media is a fast acting magical
cure
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How many of us haven't ever glanced over our company's balance sheets
since we started up?
#12: Not bothering to measure your efforts
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"I hear and I forget. I see and I remember. I do
and I understand."