10minutesto1.com - Full Service Marketing Communication Agency
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Transcript of 10minutesto1.com - Full Service Marketing Communication Agency
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Who We Are:
10minutesto1 is a Strategic Marketing Communication consultancy
We conceptualize, design and implement effective campaigns for all your marketing communication needs
Team of experienced professionals from varying backgrounds with a passion to deliver
We bring a fresh outlook that will help you communicate your message effectively to your target audience
Our Services:
Design Studio • Graphic and Web designing,
Including identity creation, brochures, annual reports, Multi-media presentations, flash brochures & other marketing collaterals
Digital Marketing/Social Media Management/ORM • Conceptualizing digital media
strategy, managing and leveraging various digital platforms
• Social media campaigns, SMM & analytics to drive measurable impact
More - Editorial services, Printing
Web Services • Website creation and/or revamp • Website maintenance • Domain registration, Server hosting etc. Public Relations • Strategic Counsel & Issue Management • PR campaign creation and management,
Media relations • Article placements, Speaker placements Film Making – • Conceptualizing and creating Corporate
Films, Sales & Marketing AVs, Viral Videos • Filming, Editing, Casting, Voice Over
Our Clients
Our collective experience
And many more…
ITS Association
MANGEMENT TEAM
Ashutosh Bhattacharya Positioning Strategist, Serial Entrepreneur, Venture Catalyst, Free Spirit, Dream Eyed Realist, Crisis Manager Communication Advisor IT Professional by education, Ashutosh has spent over 15 years in the industry across verticals. He has led many mandates across industries advising large MNC brands, IT & Online Giants, Indian Majors, Govt. Bodies, Political Parties. A firm believer in the power of entrepreneurship and its role in shaping India, he has also built many products like My Big Plunge and Sound Tree to promote young businesses and talent. A keen Strategic communication advisor who only focuses on the message that needs to be communicated and then ensures adaptation across communication tools like PR, Digital, Powerful Design and films. An entrepreneur at heart and approaches every situation as one.
Reena Bhattacharya Director Reena Bhattacharya has over 10 years of work experience in the PR and Communication industry which includes leading Marketing and Communication mandates for large corporates as well as PR agencies.
Prior to starting her entrepreneurial journey in 2010, she was working with METRO Cash & Carry and Uninor where she was leading these brands new launches, overall marketing and media relations and Crisis Communication. Before this she was working in Vaishnavi and Perfect Relations where she has managed brands like Coca Cola, Bisleri, Fiat, Shoppers’ Stop, Tata Consultancy Services and many more.
She is a Post Graduate in Communications from Xaviers Institute of Communications, Mumbai and has done her graduation from Delhi University.
Our Work
Creative & Content Development Work
Design and Copy Solutions for Fairmont Hotels & Resorts
Emailer design Print Advertisement
Calendar design
CD Casing design
Print Advertisement
Design & Copy Solutions for Fairmont Hotels & Resorts
Brochure design Invitation card
Offer package leaflet
Offer package leaflet
Logo designing and Hotel brochure
Design & Copy Solutions for Fairmont Hotels & Resorts
Online Advertisement banner design Print Advertisement
Outdoor / Hoarding
Print Advertisement/ Emalier design
Bilingual Location Card/Direction Map
Standee design
Design, Website, Digital and PR management for Swiss Military
Online Creative
EDM Designing Standees
Brand Book
Warranty card
POS Designs
14
Brand Book (Global Brochure) – Custom Designs
Design, Website, Digital and PR management for Swiss Military
• Creation of a hand drawn product portfolio for Swiss Military
• Driving a creative process that reiterates the key messages
Design, Website, Digital and PR management for Swiss Military
16
Packaging design Custom POS designs
Design, Website, Digital and PR management for Swiss Military
17
Global Style Guide (Brand Guidelines) creation
Design, Website, Digital and PR management for Swiss Military
18
Newsletter designing for SAB Miller
SAB MILLER RESPECT THE ROAD CAMPAIGN
Design, Filming, Website and Digital Marketing Solutions for HCL
Design and Social Media Solutions for TEDx
Design, Website and Digital Marketing Solutions for BFL
Web Deployment & Designing
AADHAR (UIDAI) customer portal Conceptualization, re-designing and content writing
www.uidai.gov.in
Swiss Military Global Website - Design, Development & Maintenance www.swissmilitaryworlwide.com
Swiss Military E-Com Site Web designing, development, CMS creation
http://shop.swissmilitaryworldwide.com/welcome/
C-Zentrix Corporate website Conceptualization, Designing and Development
www.c-zentrix.com
HCL Learning Corporate website Conceptualization, Designing, Development and content writing
www.hcllearning.com
Digilife Distribution Corporate website Conceptualization, designing and content
SoundTree Media Corporate website Conceptualization, designing and development
www.soundtreemedia.com
SoundTree Editorial Magazine Conceptualization, designing and development
www.soundtreemagazine.com
Barefaced Liar Custom creative micro-site created for band’s Album Launch
www.barefacedliar.com
Barefaced Liar Full website revamp, designing and development
www.barefacedliar.com
Best Kerala Experience – Travel website Conceptualization, designing, development and content writing
www.bestkeralaexperience.com
HCL Connect Conceptualization, hosting, design & development of the site
www.hclconnectconversation.com
Digital Marketing
After China and India, Facebook is the most populated place in the world
900 MILLION
2 BILLION The number of You Tube videos viewed per day. One out of every 10 internet users opens You Tube each time they log in
200 MILLION
Started in 2006, within 6 years Twitter has over 465 million accounts and a million accounts are being added every single day
Number of tweets users are sending in a single day
NINETY FIVE Percentage of companies globally, use LinkedIn primarily to hire employees
25 BILLION
Number of web links, news links, blog posts, photos etc shared on FB each month
Social media is addictive…
We want it, we need it and we just can’t get enough of it…..
IT DOESN’T END THERE…
…AND MANY MORE
Bought by FB for $1bn within 1.5 years of existence, before it made a single dollar in profit
Pinning images and videos you like to an online pin board. Has nearly 12 mn unique visitors per month
Started in 2003 it has over 150 mn members as of Mar 2012
77% of internet users read blogs everyday. Corporate blogging started 3-4 years back with 14% of 133 mn blogs being corporate
Video sharing on the move…the next big wave
Growing geo-tagging and allocation based social networking..Every brand wants a check-in
Digital Media Approach • Building an online ecosystem • Leverage community building and word of mouth online • Adopt viral channels to spread the word • Engage consumers online with campaigns, geo-tagging, offers & discounts etc. • Online reviews for brand recall and submissions in applications
- Run campaigns that generate awareness and increase footfall
- Populate pages with youth appealing design & content
- Leverage geo-tagging & location based applications like Foursquare, Places, FB etc.
- Encourage people to visit, run discount & offer campaigns
- Engage Influential Bloggers
Digital Marketing Strategy and Engagement building, Regular hygiene, Design, Social
Media Marketing campaigns
Public Relations/Editorial
Case study 1 : Public Relations National Media Campaign for Padma Bhushan - Shri Ajai Chowdhry
Public Relations Contributory articles and interviews for Shri Ajai Chowdhry
BRIEF – Build media pressure on decision
makers to come out with a favourable decision on an impending matter
OUR APPROACH/RESULTS – Built public opinion through
sustained high decibel media campaign
– All tier I media carried our client’s views on the matter – 18 media articles in P1 media were generated
– Focussed Online PR campaign to track and target negative commentary
– Reduced negative comments online and decision taken was as expected
Crisis / Issue Management
Crisis / Issue Management
Case Study 1: PR Campaign for Swiss Military
Product reviews
Product Launch/ placements
Management Profiling
Brand Stories / Q&As
Public Relations Consistent Media Campaign for Delhi based rock band, BFL
Public Relations Consistent Media Campaign for BFL
Film & AV
! We offer professional audio-visual services
including video shoots, production, post
production, audio editing and packaging
! Corporate AVs, sales and marketing AVs or
inspirational films
! Write to us on [email protected] to
request for Showreel
Audio-Visuals
Corporate Films, 3D AVs and Animations
! 3-D film createdfor new range of Panasonic Smartphones
! Boot on and off animation video created for Karbonn mobiles
! Marketing AV created for HCL
! Internal Communication video created for HCL
! Music video and viral videos also created
TVC for 90 Bids AV for IOFW by Jabong
ADermovie for IIT Delhi
Music video for BFL
CRY Rock For Child Rights FesOval
Internal CommunicaOon – HCL
Great Places to Hangout videos
World Music Day Special Videos
Shot the self funded project – My Big Plunge Entrepreneurial video series – My Big Plunge
Events/ On-Ground activation
Programming & Events
! Creating events that suit your requirements
! Conceptualize and execute thematic events
• Press Conferences/ Blogger meets • Live events to drive footfalls • Stall designing, fabrication and
complete event management
On-Ground Activation ! Direct Outreach through events at high
footfall areas: • High traffic Malls/Markets • Corporate Hub
• Resident Welfare Associations • And more
For details write to [email protected] Or visit www.10minutesto1.com