109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

23
LET’S TALK ABOUT SEO TOOLS: FOR WINNING BUSINESS @KMULLETT #SMX: #32C

description

Kevin Mullett's presentation at the SMX West session What’s In My SEO Toolbox Session #32C. Let’s Talk ABOUT SEO Tools…for Winning Business: And Now Here Are 109 Tools (109 + many tips) - Presented by Kevin Mullett for SMX San Jose, on March 13th, 2014. For the in-house SEOs or CMOs: The goal is to provide you alternate tools to show your team or the C-Suites why you are making suggestions. For the Consultant, practitioner, or agency: Win the customer because you are more thorough and quickly provide quick-audit items that others haven’t talked about.

Transcript of 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

Page 1: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

LET’S TALK ABOUTSEO TOOLS:FOR WINNING BUSINESS

@KMULLETT #SMX: #32C

Page 2: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

FOR THOSE WITH BOSSESTHAT WON’T LET YOU HAVE NICE THINGS

@KMULLETT #SMX: #32C

Page 3: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

@KMULLETT #SMX: #32C

SEO DOESN’T REPLACEGOOD CONTENT BUT WITHOUT IT YOUR GOOD CONTENT ISN’T REACHING EVERYONE IT COULD

Page 4: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

ASK BETTER QUESTIONSKNOW MORE

@KMULLETT #SMX: #32C

» Server Info» Frameworks» Analytics/Tracking» Libraries» Widgets» Document Info» Encoding

Page 9: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

DO YOU BAIDUUS & CHINA TOOL

@KMULLETT #SMX: #32C

The only tool I amaware of that getsChinese KWs directlyfrom .

Page 15: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

DUPLICATES AREPANDA FOOD

@KMULLETT #SMX: #32C

» Local visibility requires local relevance» Personalized if not absolutely unique

Page 17: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

CREATING ACONTENT OPPORTUNITY REPORT

@KMULLETT #SMX: #32C

Page 20: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

http://www.marketsnare.com/?utm_source=SMXVegas&utm_medium=SlideDeck&utm_content=BonusDeck&utm_campaign=SuperTools

BONUS SLIDE #3GA URL BUILDER

@KMULLETT #SMX: #32C

Page 21: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

STILL WANTING MORE TOOLS?

@KMULLETT #SMX: #32C

OK, BUT ONLY IF YOU PROMISE TO SHARE

Page 22: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

THE HELP PHILOSOPHYHUMANIZE YOUR

MESSAGE

ENCOURAGE CONVERSATION

LISTEN FIRST

PROMOTE LESS

@KMULLETT #SMX: #32C

Page 23: 109 SEO Tools For Winning Business or Convincing the C-Suite - SMX West

marketsnare.com

facebook.com/marketsnare

twitter.com/marketsnare

KEVIN MULLETTDIRECTOR OF VISIBILITY & SOCIAL [email protected]/aboutKM

TEXT “LIKE MARKETSNARE” TO 32665

ASK ME ABOUTCENTRALLY MANAGING A NETWORK OF DISTINCT WEBSITES AT A LOCAL LEVEL TO CAPTURE LOCAL VISIBILITY.

THANK YOU! PLEASE CLICK TO SHARE »