102c nudgedesign
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Research, Branding, Motion Graphic for Nudge Design Studio Brandon Chivers Changing NYC Public Transit
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Transcript of 102c nudgedesign
Research, Branding, Motion Graphic for Nudge Design Studio Brandon Chivers
Changing NYC Public Transit
Research, Branding, Motion Graphic for Nudge Design Studio Brandon Chivers
Identified Situation
Much of the city relies on the subway as its main source of transportation, over 5 million people ride the transit network each weekday. https://en.wikipedia.org/wiki/Mass_transit_in_New_York_City
Research, Branding, Motion Graphic for Nudge Design Studio Brandon Chivers
• Overcrowding, fare increases, and lack of wi-fi hotspots