102b3
4
Yan Shi Audience User / Customer Experience Map • The junior in job market • Freshman • Leaders in various domain • This product is more like a metaphysical concept, helping people involve into a new environment
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Transcript of 102b3
Yan Shi
Audience
User / Customer Experience Map
• Thejuniorinjobmarket• Freshman• Leadersinvariousdomain• Thisproductismorelikeametaphysicalconcept,
helpingpeopleinvolveintoanewenvironment
Yan Shi
AbouttheProduct
User / Customer Experience Map
• VUCA, volatility,uncertainty,complexity,ambiguity• ThenotionofVUCAwasintroducedbytheU.S.
ArmyWarCollegetodescribethemorevolatile,uncertain,complexandambiguousmultilateralworld
• Usedinemergingideasin strategicleadership thatapplyinawiderangeoforganizations
Yan Shi
EncounteringtheProductOn-Line(indicateConsideration,Use,Post-Use)
User / Customer Experience Map
• Ted• Twitter• Facebook• Linked-in
Yan Shi
EncounteringtheProductOff-Line(indicateConsideration,Use,Post-Use)
User / Customer Experience Map
• Poster• AdsonPress• Speechinpublic
