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Transcript of 100%open IEA Collaborate to Innovate
© 100%Open 2012
Collaborate to innovateAn open innovation master class
108/04/2023
100%Open 2013
100%Open
© 100%Open 2010
Our Clients08/04/2023 3
© 100%Open 2012 4100%Open Networks
© 100%Open 2012
Innovating with partners
by sharing the risks
and the rewards.
08/04/2023 5Open Innovation
© 100%Open 2012
“It’s not the big that eat the small…it’s the
fast that
eat the slow.”
Laurence Haughton
It’s Not What You Say it’s What You Do
April 8, 2023 6The agile enterpriseFor corporates it’s about bigger faster cheaper
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© 100%Open 201201/08/2012 7100%Open Innovation Process
Explore Extract Exploit
Identify Interesting Questions and explore potential
answers.
Select the best innovations and potential partners. Prototype and take investable
propositions to market.
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3 Minute Joint Venture
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Session 1
3 minute joint venture
April 8, 2023 9Session 1
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Open innovation
live!
April 8, 2023 10Session 2
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© 100%Open 2012April 8, 2023 11The BT Health Challenge
Can you help BT deliver a complete service
for people to manage long term conditions
at home for less than £1 a day?
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Dragon’s feedback filter
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3 minute pitches
April 8, 2023 14Session 2
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Session 3
Case histories and lessons learned
April 8, 2023 15Session 3
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© 100%Open 200908/04/2023 16
Lessons Learned
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Conversations first,
then relationships,
then transactions.
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P&G08/04/2023 17
P&G systematically gather and share needs through it’s Connect & Develop programme, with the explicit objective of being viewed as the partner of choice in the FMCG industry.
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Lessons Learned
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“Innovation is a
U-Shaped Process.”
Paul Vanags
© 100%Open 2010
Oxfam
By connecting insight gathering with prototyping with product development Oxfam were able to co-create better innovations cheaper and faster with supporters and partners.
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Lessons Learned
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Clients not Cash
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Orange
An Airlock competition that helped source and create a new £20m service proposition called Last Second Tickets trialed with 1m customer & launches nationally in Q1 2012.
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Give to Get
08/04/2023 22
Open Mindsets
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Interface
Interface are a $1bn carpet company who have a promise – called Mission Zero - to eliminate any negative impact the company may have on the environment by 2020.
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Lessons Learned
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“The future reveals itself through the peripheral.”
J.G. Ballard
© 100%Open 08/04/2023 25
McLaren & NATS
McLaren’s predictive F1 software allows air traffic controllers to predict how aircraft are likely to act at airports, overcoming costly and dangerous uncertainty.
© 100%Open 200908/04/2023 26
Lessons Learned
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“People are much more likely to act their way into a
new way of thinking, than think their way into a
new way of acting.” R. Pascale
© 100%Open 2012April 8, 2023 27Find existing challenges
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It’s out there, somewhere.
© 100%Open 2012April 8, 2023 28Digital media
• TSB Digital Fashion Innovation Contest, £25k 5th June, 2013 Link
• Digital Finance Innovation Contest Speed networking & pitch event major players 10th June, 2013 Link
• Samsung Venture & Entrepreneur call, open Link
• LG Collaborate & Innovate Link
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© 100%Open 2012April 8, 2023 30Assistive Technologies
• REALISE Market Place - OI community for Assistive Technologies Link
• Clinical Excellence - up to £24k each, 5th June Link
• The Long Term Care Revolution - Up to £2.4m, 5th June Link
• Boots Centre for Innovation - Call for ideas and innovation Link
• Colgate - Patented Innovations Link
• GSK Innovation - Call for innovation Link
• Medtronic - Call for inventions Link
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© 100%Open 2012April 8, 2023 31Niche Vehicles
• Niche Vehicle R&D Competition - Up to £1.35m - Midnight 7th July Link
• Ford Social - Call for ideas Link
• BMW - Virtual Innovation Agency Link
• Johnson Controls - Open Innovation Link
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32© 100%Open 2012
Open Innovation Cheat Sheet for SMEsIAE Coventry
08/04/2023
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Ideas are Worthless
08/04/2023 33Innovation is valuable
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Dress for the Occasion
08/04/2023 34Connect your brands in a meaningful way
© 100%Open 201208/04/2023 35Customise your pitch and make itfit for purpose
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Tailor Made
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Lost in Translation
08/04/2023 36Convey your offer in an understandable tone of voice
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www.address.ip
08/04/2023 37Address Intellectual Property and NDAsbefore, during and after
© 100%Open 201208/04/2023 38What differentiates you from the others?
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The Left Angle
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Source Code
08/04/2023 39Understand organisations supplier andprocurement guidelines and processes
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Better Together
08/04/2023 40Open Innovation – a mutually beneficial,win-win relationship
© 100%Open 201208/04/2023 41Find the right door within the organisation
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Knock Knock!
Who’s There?
SME.
SME Who?!
© 100%Open 2012
Observe the Speed Limit
08/04/2023 42Don’t try to run faster than the othercompany can walk
© 100%Open 2012
Louise Marjoram
08/04/2023 43Collaborate to innovateKeynote
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Heard of the 6 degrees of separation?
It’s now only 2.
April 8, 2023 44Session 4 - Outro
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© 100%Open 2012
South Building | Somerset House | Strand | London | WC2R 1LA
Phone: +44 (0) 20 7759 1050
Mobile: +44 (0) 7747 634038
Email: [email protected]
Web: www.100Open.com
Twitter: @deeyesbee @100open
David Simoes-Brown
Co-Founder & Strategy Partner
Thank you
08/04/2023 45