Designing Constituent Engagement Journeys to Boost Conversion
10 Tips to Boost Attendee Engagement at Events
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Transcript of 10 Tips to Boost Attendee Engagement at Events
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10 Tips to Boost AttendeeEngagement at Events
Event Marketing Resources
Presented By:
Justin GonzalezMarketing Communications
@DoubleDutch
Tracy KosolcharoenMarketing Manager
@Eventbrite
![Page 2: 10 Tips to Boost Attendee Engagement at Events](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d16c42bb61ebc33b8b45a8/html5/thumbnails/2.jpg)
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We’ll Cover…
The Power of Interaction
How to Boost Attendee Engagement
Questions?
10 Tips to Boost Attendee Engagement at Events
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TRADITIONAL CONFERENCES
Photo: Steve Jurvetson
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Photo: Steve Jurvetson
“The dynamic of events will keep on changing; from a passive reception to active engagement. Attendees will become participants, as event organizers will continue providing audiences with event tech tools for active participation.”
— Juraj Holub, Sli.do
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ATTENDEE INFLUENCE SPECTRUM
Full Control Moderate Control Little Control
Photo: Steve Jurvetson
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THE POWER OF INTERACTION
Before: Boost Discovery & Sales
During: Drive Engagement & Buzz
After: Increase Customer Loyalty
Photo: Steve Jurvetson
![Page 7: 10 Tips to Boost Attendee Engagement at Events](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d16c42bb61ebc33b8b45a8/html5/thumbnails/7.jpg)
#DDEB15
We’ll Cover…
The Power of Interaction
How to Boost Attendee Engagement
Questions?
10 Tips to Boost Attendee Engagement at Events
![Page 8: 10 Tips to Boost Attendee Engagement at Events](https://reader036.fdocuments.in/reader036/viewer/2022062515/55d16c42bb61ebc33b8b45a8/html5/thumbnails/8.jpg)
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BEFORE
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1. UNDERSTAND YOUR AUDIENCE
SocialBehavioralDemographic
Photo: TEDxNY
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2. INTEGRATE SOCIAL
Photo: TEDxNY
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3. AMPLIFY AT REGISTRATION
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4. PROMOTE INTERACTIVITY
Photo: TEDxNY
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5. ASK QUESTIONS
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DURING
Photo: Luca Mascaro
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6. CREATE A SEAMLESS MOBILE EXPERIENCE
Photo: Luca Mascaro
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7. RE-ENGAGE WITH GEO-TARGETING
Photo: Luca Mascaro
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8. MAKE DISCOVERY EASY
Photo: Luca Mascaro
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9. ENHANCE SPONSORSHIP VALUE
Photo: Luca Mascaro
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AFTER
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10. TELL A STORY WITH DATA
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PERSONALIZE THE EXPERIENCE
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DOUBLEDUTCH + EVENTBRITE
Photo: CSSConf EU
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10 Tips to Boost AttendeeEngagement at Events
Event Marketing Resources
Presented By:
Justin GonzalezMarketing Communications
@DoubleDutch
Tracy KosolcharoenMarketing Manager
@Eventbrite