10 Things You Can Do To Double Your Dealership Sales
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10 Things That You Can Do To Double Your Dealership Sales In 30 Days Sean V. Bradley Dealer Synergy [email protected] om
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Sean V. Bradley, CEO of Dealer Synergy, explains the 10 things you can do to double your dealerships sales.
Transcript of 10 Things You Can Do To Double Your Dealership Sales
10 Things That You Can Do To Double Your Dealership Sales In 30 Days
Sean V. Bradley Dealer [email protected]
Sean V. Bradley• Automotive Sales Professional• CEO of Dealer Synergy• FranklinCovey Certified Trainer• NSA CSP• Author of Googleopoly• Owner of 9 Companies• Trained over 900+ dealerships• Trained 10,000+ Automotive Sales Professionals
Dealer Synergy Success Stories
Another Dealer Synergy Success
Mindset
• Get your dealership ready to be successful
• It is not just about your dealerships skill set
• Believe you will be successful, or you won’t be.
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Current Situation Analysis (SWOT)2
The Four P’s
• Have a Roadmap with GPS precision
• Always think about the end result
Begin with the endresult in mind3
Commitment
• Ownership all the way down the line
• Don’t Frankenstein your new system and compromise the integrity of the new process
4
CRM
• Set it up
• Utilize the inbound / outbound processes
• Utilize social media to the best of its ability
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Tools and Resources• Use Your CRM to Handle Leads
• Schedule calls and notes
• CRM Company Training
• Utilize customized email templates
• Reporting Tools
Why are Dealerships struggling?• Management is unorganized
• The team is using the wrong processes
Tips
• Take advantage of web-based trainings
• Take proper notes of each interaction
This Month!
Sean V. Bradley and Tammie Lebleu On the cover of
AutoSuccess Magazine, November 2014
Human Recourses
• Your people are not an expense, they are your most valuable asset
• Find the right people
• Train and motivate people the right way
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How to Find Them
Conventional • Newspapers• Online Job
Boards
Additional• Video• Social Media
Lead Generation
• Get the right leads, the right conquest
• Crush the competition
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Googleopoly Book• SEO is like playing a game of Monopoly
• You can’t just have one property and win
Training
• Know what to do
• When to do it
• How to do it
• Why you’re doing it
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WHY? WHAT? HOW?
“The only thing worse than training your staff and having them leave, is not training them and having them stay.”
-Zig Ziglar
• The sales process
• CRM• Phones• How to handle
leads• Communication• Time
management• Leadership
• Online virtual training
• Onsite trainers• Blogs /
Magazines
Training should be:• Ongoing• Consistent
Accountability
• Know what to check
• How to check it
• How often to check it
• How to manage, without being overwhelmed
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Renew Yourself
• Take care of your own mind, body, and soul.
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Thank you!
Pre-order Googleopoly Here!
