10 Steps to Building a Great Website
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10 STEPS TO BUILDING A GREAT WEBSITE Cultivate customer love & more ticket sales with simple, mobile-friendly websites. 100% of our employees are Google Analytics Certified CREATED BY Lauren Leonard Senior Project Manager Rockhouse Partners
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Transcript of 10 Steps to Building a Great Website
10 STEPS TO BUILDING A GREAT WEBSITE
Cultivate customer love & more ticket sales with simple, mobile-friendly websites.
100%of our employees are
Google Analytics Certified
CREATED BY
Lauren LeonardSenior Project Manager
Rockhouse Partners
rockhousepartners.com
Sell more tickets. Grow your audience. Increase awareness.
85%of all tickets
are purchasedonline
#1 WE HELP DEFINE YOUR GOALS
rockhousepartners.com
What’s working? What’s not? How can we improve on what you have?
100%of our employees
are Google Analytics Certified
#2 WE AUDIT YOUR DIGITAL PRESENCE
WEBSITE VISITOR FLOW
rockhousepartners.com
60%of clicks occurabove the fold
Create hierarchy. Plan user flow. Place elements.#3 WE DEVELOP WIREFRAMES
rockhousepartners.com
35%of website visitors use their phone as
their primary device
Brand consistent. User-focused. Mobile-optimized.#4 WE CUSTOMIZE YOUR DESIGN
rockhousepartners.com
73 Million websites use the
WordPress platform
We take care of the heavy lifting so you can focus on your business!#5 WE BUILD IT ON WORDPRESS
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WordPress training only takes
30minutes
Rockhouse provides Wordpress training to empower our clients to take ownership of their sites.#6 WE TRAIN YOUR TEAM
rockhousepartners.com
Each site stays in staging
an average of
5 daysfor Quality Assurance
Stage the site, test functionality, check content...until all of us are happy.#7 WE DOUBLE-CHECK EVERYTHING
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Rockhouse Partners launched
28new websites
in 2013
We coordinate with your marketing team to maximize impact.#8 WE LAUNCH YOUR SITE
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50%of website traffic originates from
Google searches
Enable Webmaster Tools for Google and Bing. Customize titles and metadata. Test for relevance (through desktop and mobile).
#9 WE ENSURE SEARCH ENGINE OPTIMIZATION
rockhousepartners.com
One client’s redesign drove a
23%increase in
ticket revenuein one month
Enable Google Analytics. Analyze site traffic and sources. Review sales conversions.#10 WE ANALYZE PERFORMANCE & PATTERNS
