1 STRATEGIC ACTION PLAN 2004 – 2011 Winter Board Meeting Miami Beach, Florida January 30-February...
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Transcript of 1 STRATEGIC ACTION PLAN 2004 – 2011 Winter Board Meeting Miami Beach, Florida January 30-February...
1
STRATEGIC ACTION PLAN 2004 – 2011
Winter Board MeetingMiami Beach, Florida
January 30-February 1, 2004
Celebrating Our 25th
1979-2004
2
Focused on Peace and the
Peace Corps Community
VisionA world in peace shaped by understanding and tolerance.
MissionTo lead the Peace Corps Community to foster peace by working together in service, education and advocacy.
Celebrating Our 25th
1979-2004
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Methodology
• Approximately 160 interviews• Visits with 24 Affiliates• Staff Retreat• Review by NPCA Board Executive Committee• Comments by Advisory Council Members and
other Leaders
Celebrating Our 25th
1979-2004
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SWOT Analysis
Strengths Weaknesses Opportunities Threats
Sole national organization for RPCVs
and staff
Lack of membership in
NPCA
Milestones: NPCA’s 25th, PC’s
50th
Competition
PC “brand” Identity/Awareness
Vision and Mission align with current
events
Weak finances
Strategically placed members
Unfocused; tail wags the dog
Greater technology to serve members
Resources stretched
too thin
Passion/commitment Infrastructure PC Cooperative Agreements, partnerships
Safety and security
Celebrating Our 25th
1979-2004
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Action Plan: 2004 – 2011
Overall priority:
Help lead PC community to foster peace through working together in service, education and advocacy through:
– Identify exemplary service, education and advocacy activities, communicate about them and help replicate and scale.
Celebrating Our 25th
1979-2004
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Program Goals
Service: Education: Advocacy:
Promote greater and more effective service to country and community.
Success:
Double numbers involved and enhance impact
Leverage insights to enhance global understanding and tolerance.
Expand network participation from 3k to 7.5k
Have discernible impact on issues important to Peace Corps community.
Help make changes to improve Peace Corps’ responsiveness to community issues
Celebrating Our 25th
1979-2004
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Tools Required for Action
Human Resources
Financial Resources
Systems & Technology
Organizational Structure
Become a best of class organization that recruits, develops and retains a dedicated, diverse and higher performing group of employees and board members, assisted by interns and volunteers.
Assure that the financial resources required to successfully address priority initiatives will be available.
Strengthen our database systems and infrastructure to enhance planning, management and decision making to improve program implementation and membership service.
Adjust organization as needed to increase efficiencies, expand capabilities and enhance performance, e.g. through board and staff restructurings.
Celebrating Our 25th
1979-2004
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A Resource for the PC Community: 2004
Phase I: A Stabilization Plan
Milestones: Programs:•Strengthen value proposition of NPCA
•Focus on core activities (global ed, advocacy)
•Improve public view by designing and executing communication plan
•Strengthen our core infrastructure systems and processes
•Deliver on Peace Corps Cooperative Agreement
•Generate $100k in net revenue
•Establish and fund reserve/endowment with $100k
•Implement new AMS with as minimal disruption possible
•Service—Focus on promotion of service through awards, grants
•Global Education—secure ongoing funding, implement plans to make “glue for network”
•Advocacy—sharpen focus to produce discernible effects on PC community issues
•Peacebuilding—deemphasize until resources available
•Emergency Response Network—deemphasize until resources available
•Microenterprise Program—spin off responsibility to the program Committee
Development: Events:•Design and execute fundraising plan
•Secure multi-year capacity building grant
•Develop plans for capital campaign
•Grow Director’s Circle membership by 10%
•Implement planned giving program
•Director’s Circle Weekend, DC—March 11-13
•Biennial Conference, Chicago—August 5-8
•Salute to Service, DC—September 22
Budget: $1.6 millionStaff: 11 FTE
Membership: 12,000
Celebrating Our 25th
1979-2004
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A Resource for the PC Community: 2005 – 2008
Phase II: A Growth Plan
Milestones: Programs:
•Continue to strengthen value proposition by enhancing and communicating benefit of membership
•Enhance NPCA’s identity/brand
•Deepen core programs
•Implement New Group Dues Policy
•Service—identify “best practice” projects, help replicate/take to scale
•Global Education—provide resources essential for being a “must go to resource.”
•Advocacy—delivering results on issues that matter to PC community
Development: Events:•Quiet stage of capital campaign
•Robust planned giving
•Hill strategy for major grant underway
•Continue growth of Director’s Circle
•Director’s Circle weekends—March 2005, 2006, 2007, 2008
•45th Anniversary Conference—Spring/Summer 2006
•Regional or National Conference—Spring 2008
•Salute to Service—September 2005, 2006, 2007, 2008
By 2008--Budget: $3 million
Staff: 15 FTE
Membership: 16,000
Celebrating Our 25th
1979-2004
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A Resource for the PC Community: 2009 – 2011
Phase III—A Plan for the Future
Goals: Programs:•Aggressively taking advantage of 50th anniversary milestone to strengthen the NPCA value proposition
•Service—help identify and scale best practice programs
•Global Education—“go to resource”
•Advocacy—delivering results that matter on PC community issues
Development: Events:•Generate resources needed to support more robust NPCA
•Active and public capital campaign
•Extensive planned giving
•Director’s Circle Weekends, DC—March 2009, 2010, 2011
•Regional Conference—Spring 2010
•Salute To Service—September 22, 2009, 2010, 2011
• 50th Anniversary Events beginning in 2010
By 2011--Budget: $5 million
Staff: 20 FTE
Membership: 21,000
Celebrating Our 25th
1979-2004
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Leverage the 50th to engage and grow membership by:
• Significant, demonstrable advocacy on priority PC issues
• Strong links to serving volunteers and their families
• Active, engaged individuals and group memberships who clearly value NPCA
• NPCA well-positioned for next 50 years
Celebrating Our 25th
1979-2004
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Following the recent Board endorsement, the
next steps are:
• Communicate to: Members, Group Leaders, Director’s Circle, Advisory Council, etc…
• Implement, focusing on priorities
• Track and Report Quarterly
Celebrating Our 25th
1979-2004