1 NEST MOVING SUSTAINABLY TOWARDS ELIMINATING LIGHT POVERTY IN THE WORLD Presented by DT Barki Noble...
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Transcript of 1 NEST MOVING SUSTAINABLY TOWARDS ELIMINATING LIGHT POVERTY IN THE WORLD Presented by DT Barki Noble...
1
NESTMOVING SUSTAINABLY TOWARDS
ELIMINATING LIGHT POVERTY IN THE WORLD
Presented byDT Barki
Noble Energy Solar Technologies Ltd, Hyderabad
At 8th February 2010
2
NEST-Aishwarya® World’s #1 Solar Lantern Brand
Source: GTZ+ Fraunhofer ISE Tech Report #
3
NEST ACHIEVEMENTS; CHRONOLOGICAL
Next Big Growth & Investment Opportunity and trend-setter organization
NEST features as a Clean Tech Revolutionary
AWARDS
AND
RECOGNITIONS
4
NEST Performance
2001 – 200890,000 nos
80% India 20% Export
India:
70 Dealers India:
70 Dealers
Overseas:Africa
Latin AmericaCentral America
Overseas:Africa
Latin AmericaCentral America
0
100
200
300
400
500
600
700
800
2004-05 2005-06 2006-07 2007-08 2008-09
Sales
Sales
FY 09Rs.8 Cr
Sales & Markets Addressed
Energy Savings:
Assumptions:
1. Lumens, kerosene lamps: 10 lumens
2. NEST-AISHWARYA® solar lantern: 80 lumens
3. Sales: 90,000 NOS.
Tonnes of CO2 mitigated annually:
= 90,000 x 2.6 kg CO2 /lamp/litre x 8 x 60*
= 112.32 mn kg of CO2
= 112, 320 tonnes of CO2 per year
*Assuming 5 litres/month kerosene consumption
NEST PerformanceMore darkness than light
LivelihoodPutting Last FirstLight of Today & Tomorrow
NEST, the way ahead Fortune At the Bottom of the Pyramid
7
NEST MARKET Potential - Nearly 2/3rd of world population has little or no access to electricity
7
CO2
16 hrsPower cut in Indian villages
Expensive
Dangerous
InefficientUnhealthy
In India, 2.5 million people including 3,50,000 children meet with kerosene related accidents
Unsafe kerosene lamps
300 mn tons (World- annual)
100mn Indian families
MARKET Potential
0,0 5 9
EXCELLENCE PHASE B’HR
OUG
H
SUSTENANCE PHASE
10
7
No.
of
sola
r la
nter
n un
its s
old
(in 1
00 t
hous
ands
)
Time period (in years)
Market Inflection/tipping
point
NEST MARKET METAMORPHOSIS
1
14
9
Indian BoP MarketLandlords
(Rich Vilgr)
Middle Income
Low Income(Daily Wagers)
Type of Home
Daily Income <$5/day $2/day <$1/day
# of Families* 15,000,000 35,000,000 50,000,000
Type of solar lamp
Cust. Price
(Sale price)
Rs.2,500
(Rs.1800)
Rs1,350
(Rs.900)
Rs.5/day (Solar Energy
Kiosks, KAITO
AG, GERMANY)
(Rs.1600)
* 10% of the total no. of families (Market share)
Business Model
100
50
0,0 2035
25
75
2011 2020
25% of 100 mn (solar lanterns): NEST target mkt. share10 million/100 lacs solar lanterns in 25 years4 lacs solar lanterns/ yearRevenue @ INR 2000/unit for 100 lac units = INR 2000 Cr.
NEST MARKET PROJECTIONSa
les,
Sol
ar L
ante
rns
in L
acs
Year
NEST – A SUSTAINABLE BUSINESS – WHY?
EXCELLENCE IS A PRIORI, SUCCESS FOLLOWS SUIT
2001
Inno
v
Tech
n
Soci
al
TECHNOLOGICAL EXCELLENCE
Other LEDLanterns
Unique LED, patented
technology
NEST – A SUSTAINABLE BUSINESS
MARKET CONDITIONING
SMEs
CSR
SUSTAINABILITY FACTORS
1.High Volume Sales: Being Achieved Now
2. So Far: Product Excellence,Innovation in the form of LED Solar Lantern, AISHWARYA-WOW
3. Seed Marketing & Market Know-how
13
NEST – A SUSTAINABLE BUSINESS – MARKET CHANNELS
Channel Partners
Kaito,
Inteliz N
Sales & Distr Tech/CSR
Interface FLOR
PSU
• Supplied Solar Lanterns to JREDA through Exide Ltd.• Installed Solar Street Lights at Atomic Mineral Devpt. (AMD)
NEST – A SUSTAINABLE BUSINESS
SUPPLY CHAIN MANAGEMENT:
• Facility: “NEST” way or “Manufacturing Alliance
• NEST’s Core Competence: Design, Development of New & Innovative Products
• Market Focus
NEST – FINANCE MECHANISM
• NEST is an entirely financed by innovative means in the form of other businesses such as Silica.
• NEST has supplied High Purity Quartz to poly-silicon and SoG silicon companies such as Msetek, Japan; Becancour Silicon Inc and has agreements to supply this most precious raw material of the modern times.
• With the announcement of the Solar Mission (20GW by 2020) NESTis expected to play a significant role by bagging high volume orders fromCentral and Eastern states of India.
THANK YOU