1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.
-
Upload
louisa-holmes -
Category
Documents
-
view
217 -
download
2
Transcript of 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.
![Page 1: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/1.jpg)
1
LaughingLaughing at at radical changes in radical changes in
electronic electronic publishingpublishing
especially as it relatesespecially as it relatesto to Bible SoftwareBible Software
![Page 2: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/2.jpg)
2
Olive Tree’s Olive Tree’s GoalGoal
Olive Tree connects PeoplePeople with God’s God’s
WordWord via TechnologyTechnology.
![Page 3: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/3.jpg)
3
ThinkThinkOutside the box
As if There is No Box
(Rupert Murdoch)
3
![Page 4: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/4.jpg)
44
![Page 5: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/5.jpg)
55
![Page 6: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/6.jpg)
66
![Page 7: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/7.jpg)
7
Why Crazy?Why Crazy?
7
![Page 8: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/8.jpg)
8
AndyAndy GroveGrove(Intel) Book title:
Only the Paranoid Survive
8
![Page 9: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/9.jpg)
99
Andy GroveAndy Grove"Sooner or later something
fundamental in your businessworld will change"
![Page 10: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/10.jpg)
1010
Andy GroveAndy Grove“Memory chips got smaller,
cheaper and overseas, so what shall Intel do?”
![Page 11: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/11.jpg)
1111
Andy GroveAndy GroveChapter 7 - Let Chaos Reign
"Resolution comes through experimentation. Only stepping out of
old ruts will bring new insights"
![Page 12: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/12.jpg)
12
Another blog article I just Another blog article I just read: read:
"Why the eBook World Makes Me Nuts"
(I think the point is the UI andUser Experience is changing
and not constant)
12
![Page 13: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/13.jpg)
1313
Six Take-aways Six Take-aways from TOCfrom TOC
1. 1. PanicPanic positively.2. positively.2. LaughLaugh at folly. at folly.3. Appreciate honesty.3. Appreciate honesty.4. Be open-minded with a good dose of 4. Be open-minded with a good dose of skepticism.skepticism.5. Pride.5. Pride.6. Eight heads are better than one.6. Eight heads are better than one.from ECPA.org (Gretchen from Rose Publishing)from ECPA.org (Gretchen from Rose Publishing)
![Page 14: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/14.jpg)
1414
Steve JobsSteve Jobs“Innovation distinguishes
betweena leader and a follower.”
![Page 15: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/15.jpg)
1515
Steve JobsSteve Jobs“You've got to start with customer
experience and then buildthe technology.”
![Page 16: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/16.jpg)
1616
Steve JobsSteve Jobs“To focus on where we make
a difference.”
![Page 17: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/17.jpg)
1717
ChangesChanges,, ChangesChanges,, ChangesChanges
![Page 18: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/18.jpg)
18
Apple: Apple: now makesnow makescell phonescell phones
18
![Page 19: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/19.jpg)
1919
Apple: Apple: a successful a successful
app storeapp store
![Page 20: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/20.jpg)
2020
Kindle: Kindle: runs onruns on
Apple iOSApple iOS
![Page 21: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/21.jpg)
2121
Apple: Apple: starts Mac App Storestarts Mac App Store
![Page 22: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/22.jpg)
2222
Google: Google: now makesnow makescell phone cell phone
OSOS
![Page 23: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/23.jpg)
2323
Amazon: Amazon: Now more Now more eBookseBooks sold sold than than paperpaper
booksbooks
![Page 24: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/24.jpg)
2424
Amazon: Amazon: to to distribute distribute
AndroidAndroid apps. apps.Olive Tree is Olive Tree is
there.there.
![Page 25: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/25.jpg)
25
Amazon KindleAmazon Kindle
Goal: An electronic reader that ignores
platforms
25
![Page 26: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/26.jpg)
2626
Amazon: Amazon: Kindle runs on Apple Kindle runs on Apple
iOS,iOS,iPad, iPhone, and Android.iPad, iPhone, and Android.
(and more...)(and more...)
![Page 27: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/27.jpg)
2727
Amazon: Amazon: Kindle may accept Kindle may accept appsapps
for the for the Kindle handheld platforKindle handheld platfor
m.m.
![Page 28: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/28.jpg)
2828
Google Android: Google Android: may have may have GPLGPL issues issues
especially c++especially c++
![Page 29: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/29.jpg)
29
BlackberryBlackberry
BlackBerry PlayBook may run Android and Java apps - very good
29
![Page 30: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/30.jpg)
3030
Nook: Nook: may accepmay accept t AndroidAndroid apps for apps for the the NookNook handheld handheld platformplatform
![Page 31: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/31.jpg)
31
MarketingMarketingNow social, but be careful.
Twitter - maybeNewsletters - yes
print - yes for showsblog - maybe
facebook - maybe++
31
![Page 32: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/32.jpg)
32
DRMDRMDigital Rights Management
32
![Page 33: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/33.jpg)
3333
DRMDRMprotects author, protects author,
publisher, publisher, markup’er, distributormarkup’er, distributor
![Page 34: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/34.jpg)
3434
DRMDRMcan frustrate users if too can frustrate users if too
tighttight
![Page 35: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/35.jpg)
35
DRMDRM
DDon’t on’t RRead ead MMee
![Page 36: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/36.jpg)
36365
DRMDRM
DDon’t on’t RRead ead MMee
![Page 37: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/37.jpg)
3737
DRMDRM
DDYNAMIC YNAMIC RRABBIT ABBIT MMEANNESSEANNESS
![Page 38: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/38.jpg)
3838
DRMDRM
DDYNAMIC YNAMIC RRABBIT ABBIT MMEANNESSEANNESS
![Page 39: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/39.jpg)
3939
DRMDRMTwo Extremes: Two Extremes:
no DRM, tight DRMno DRM, tight DRM
![Page 40: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/40.jpg)
404032
DRMDRMPaperPaper booksbooks are shipped are shipped
without DRMwithout DRM(Rabbits are too expensive)(Rabbits are too expensive)
![Page 41: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/41.jpg)
4141
So manySo many
eBook channelseBook channels,,O'Reilly maybe 23+ O'Reilly maybe 23+
channelschannels
![Page 42: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/42.jpg)
4242
eBook eBook platforms platforms seemseem
to come and go liketo come and go like
wildflowerswildflowers
![Page 43: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/43.jpg)
4343
Where is theWhere is the
Rocket eBook Rocket eBook platform? platform?
(years ago Olive Tree had Bibles for this (years ago Olive Tree had Bibles for this platform)platform)
![Page 44: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/44.jpg)
44
Data FormatsData FormatsXML,
ePub, ePub 3html, text, PDF,
paper... more coming
44
![Page 45: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/45.jpg)
4545
BibleBible Software:Software: Expect Expect NONO changes changes
in the Bible Software in the Bible Software world world !?..!?..
![Page 46: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/46.jpg)
4646
SomeSome Bibles Bibles are going are going
FREEFREE
![Page 47: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/47.jpg)
4747
Biblica, ZondervanBiblica, Zondervanand YouVersionand YouVersion
Team Up to Give AwayTeam Up to Give Away1 Million 1 Million FREEFREE NIV Digital NIV Digital
BiblesBibles in 400 Hours in 400 Hours
![Page 48: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/48.jpg)
4848
Some publishers sell onSome publishers sell onKindle a Study BibleKindle a Study Bible
less than our royaltyless than our royalty
![Page 49: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/49.jpg)
4949
Bible Software: Bible Software: is a specialized is a specialized
enhanced eBook due enhanced eBook due to:to:
![Page 50: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/50.jpg)
5050
Bible Software data and Bible Software data and display related by display related by
![Page 51: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/51.jpg)
5151
1. 1. Book, Chapter, Verse Book, Chapter, Verse IndexingIndexing2. 2. Strongs NumbersStrongs Numbers3 3 Root words or LemmasRoot words or Lemmas4. 4. Smart SearchesSmart Searches
![Page 52: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/52.jpg)
5252
PlatformPlatform ConfusionConfusion for for
authors, authors, publisher and publisher and distributorsdistributors
![Page 53: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/53.jpg)
5353
Platform confusionsPlatform confusions
pub - ok on pub - ok on iPhoneiPhone, not on , not on
iPadiPad
![Page 54: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/54.jpg)
5454
Publisher terms are allPublisher terms are allover the placeover the placefrom low to high from low to high
percentagespercentages
![Page 55: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/55.jpg)
5555
Publisher terms:Publisher terms:some NET, some DPL, some some NET, some DPL, some
fixed amounts, agency fixed amounts, agency modelmodel
![Page 56: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/56.jpg)
5656
Publishers don't know ifPublishers don't know ifBible Software Bible Software companies are companies are
eBookeBookor or enhanced markup enhanced markup
distributorsdistributors
![Page 57: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/57.jpg)
57
AuthorsAuthorsSome are coming
direct to Olive Tree to publish by passing the traditional publishers.
57
![Page 58: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/58.jpg)
5858
Technology and Technology and useruser experienceexperience
keeps changingkeeps changing
![Page 59: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/59.jpg)
5959
Go to conference andGo to conference andpublishers get into app publishers get into app
modemode
![Page 60: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/60.jpg)
6060
Six Take-aways from Six Take-aways from
TOCTOC
1. 1. PanicPanic positively.2. positively.2. LaughLaugh at folly. at folly.3. Appreciate honesty.3. Appreciate honesty.4. Be open-minded with a good dose of 4. Be open-minded with a good dose of skepticism.skepticism.5. Pride.5. Pride.6. Eight heads are better than one.6. Eight heads are better than one.FromFrom ecpa.org - Rose Publishingecpa.org - Rose Publishing
![Page 61: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/61.jpg)
61
Olive Tree’s Olive Tree’s GoalGoal
Olive Tree connects PeoplePeople with God’s God’s
WordWord via TechnologyTechnology.
![Page 62: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/62.jpg)
62
AndyAndy GroveGrove(Intel) Book title:
Only the Paranoid Survive
62
![Page 63: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/63.jpg)
63
It’s CrazyIt’s Crazybut Not
The End
63
![Page 64: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/64.jpg)
6464
![Page 65: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/65.jpg)
6565
![Page 66: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/66.jpg)
66
Innovation . . . Innovation . . . Is IncrementalIs Incremental• “. . . Innovations tend to layer over one another.” —Nigel Beale, “On the Future of the Book”
• Is the movement of print publishing toward an interactive electronic model (like iPad) innovation, just the next step, or both?
![Page 67: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/67.jpg)
67
Incremental Innovation in Bible Incremental Innovation in Bible StudyStudy
• Words / Speech - Oral Tradition
• Clay tablets• Papyrus• Paper• Bound paper• Computers• 86 186 286• Z80• PC• Mac• Web• X-box• Mobile
Where are you on this list? Where are you on this list?
![Page 68: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/68.jpg)
68
Viewing the Viewing the BibleBible
Palm Pilot
![Page 69: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/69.jpg)
69
Viewing the Viewing the BibleBible
Franklin
![Page 70: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/70.jpg)
70
Viewing the Viewing the BibleBible
Windows CE /
Pocket PC
![Page 71: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/71.jpg)
71
Viewing the Viewing the BibleBible
Symbian cellphones
![Page 72: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/72.jpg)
72
ViewingViewingthe Biblethe Bible
![Page 73: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/73.jpg)
73
Viewing the Viewing the BibleBible
Rocket eBook
Reader
![Page 74: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/74.jpg)
74
Viewing the Viewing the BibleBible
Sony eReader
![Page 75: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/75.jpg)
75
Viewing the Viewing the BibleBible
Kindle
![Page 76: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/76.jpg)
76
Viewing the Viewing the BibleBible
Android
![Page 77: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/77.jpg)
77
Viewing the Viewing the BibleBible
iPhone
![Page 78: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/78.jpg)
78
Viewing the Viewing the BibleBible
Tablets
![Page 79: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/79.jpg)
79
Viewing the Viewing the BibleBible
iPad
iPad
![Page 80: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/80.jpg)
80
Viewing the Viewing the BibleBible
oPadOlive Tree Tablet
Maybe Under ConstructionMaybe Under Construction
![Page 81: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/81.jpg)
81
What is Innovation?What is Innovation?
![Page 82: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/82.jpg)
82
Innovation is a new way of doing a new way of doing somethingsomething or “new stuff that is “new stuff that is made useful.”made useful.” It may refer to incrementalincremental or radicalradical changes in thinkingthinking, productsproducts, processesprocesses, or organizationsorganizations.
![Page 83: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/83.jpg)
83
InnovationInnovationCamera phones:
– Initially, a strange combination
– By the end of 2008, the world installed base of camera phones was 1.9 billion.
![Page 84: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/84.jpg)
84
Innovation . . . Is Mixed Innovation . . . Is Mixed (some good ideas and some bad)(some good ideas and some bad)
• Bad inventions: Electric page turner
![Page 85: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/85.jpg)
85
Innovation in Innovation in Bible StudyBible Study• Electronic Study Bible – 1984
• Study Bible on the Web – in the 1990s
• Electronic Mobile Study Bible in hardware – 1990s
• Electronic Mobile Study Bible in software – approx. 1998
![Page 86: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/86.jpg)
86
How to How to InnovateInnovate• Create an atmosphere to
innovate• Create innovation teams• User centered—how do people
want to study the Bible?• Consider ideas from all sources
![Page 87: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/87.jpg)
87
What has What has helped Olive helped Olive
TreeTree• Giving the gloryglory and credit to GodGod for continued success
• Focus on the BibleBible and Bible study materials
![Page 88: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/88.jpg)
88
What has What has helped Olive helped Olive
TreeTree• Build technology that we personally enjoyenjoy using (and do use in Bible study and church)
![Page 89: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/89.jpg)
89
What has What has helped Olive helped Olive
TreeTree• Ignore the competition; just listen to usersusers
• Many creativecreative ways to work with publishing partners– How Olive Tree can help them
publish
![Page 90: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/90.jpg)
90
What has What has helped Olive helped Olive
TreeTree• Leverage software and technology for multiple uses
• Develop a multi-platform strategy– Assume multi-platform will not go
away– 2000 – Palm, Windows Mobile, PC– 2010 – iPhone, iPad, Android,
BlackBerry, Symbian, Mac, PC
![Page 91: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/91.jpg)
91
What has What has helped Olive helped Olive
TreeTree• Olive Tree Markup Language: started in 2002, now at version 4.0 (working on 5.0)
• Variations of a 3 tap verse chooser
![Page 92: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/92.jpg)
92
What has What has helped Olive helped Olive
TreeTree• Web site in 4 modes– Desktop– Mobile 1 – iPhone and Android– Mobile 2 – BlackBerry and other
mobile– iPad (still a secret)
![Page 93: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/93.jpg)
93
BibleReader: BibleReader: Tools to Read and Study the Tools to Read and Study the
BibleBible
Users can build and organize a library of hundreds of titles
View Bible text and reference works at the same time, in pop-ups or split screen
Add personal annotations with notes, bookmarks, and highlighting
Simple or advanced searches—like an exhaustive concordance with every Bible
![Page 94: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/94.jpg)
94
Creating a Cross-Platform Creating a Cross-Platform Mobile ExperienceMobile Experience
• Reality of multiple mobile platforms will not go away anytime soon
• Successful mobile programming will flexibly operate on many different
platforms
![Page 95: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/95.jpg)
95
Designing Bible Study forDesigning Bible Study forThe Newest Mobile PlatformsThe Newest Mobile Platforms
Preview of
BibleReader
on iPad
![Page 96: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/96.jpg)
96
OliveTree.comOliveTree.com The Olive Tree Book StoreThe Olive Tree Book Store
• 500+ resources for 12+ mobile platforms
• 100+ Bible translations• Commentaries, study
Bibles, cross-references• Greek and Hebrew
Bibles, with parsing and morphology
• Christian eBooks• Users can build their own
library of Olive Tree materials
![Page 97: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/97.jpg)
97
Olive Tree’s Olive Tree’s Mobile SiteMobile Site
• The OliveTree.com experience optimized for the browser on your mobile device
• 2 versions with specialized content for graphics-rich or simple browsers
![Page 98: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/98.jpg)
98
Many ElectronicMany ElectronicDistribution ChannelsDistribution Channels
Online App Stores
• iTunes – iPhone / iPad / iPod Touch
• App World – BlackBerry
• Android Market –Google Android
• Ovi – Symbian (Nokia phones and others)
• Windows Marketplace – Windows Mobile(coming soon)
Other Electronic Formats• Kindle• iBook• ePub• Sony eReader• Nook
![Page 99: 1 Laughing at radical changes in electronic publishing especially as it relates to Bible Software.](https://reader038.fdocuments.in/reader038/viewer/2022110206/56649d135503460f949e667f/html5/thumbnails/99.jpg)
99
Olive Tree Olive Tree Branded AppsBranded Apps• Based on Olive
Tree’s proven BibleReader technology
• Specially customized elements and content designed by publisher
• Distributed by Olive Tree or by publisher