1 Culture and Technology. 2 Council of Europe Values Sustaining participation and access in cultural...
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Transcript of 1 Culture and Technology. 2 Council of Europe Values Sustaining participation and access in cultural...
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Culture and Technology
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Council of Europe Values
• Sustaining participation and access in cultural life
• Supporting cultural diversity and creativity
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Old economy
Culture An Elite Sector
New Economy
Culture Business of Everyday Life
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Three Characteristics of the New Economy:
• Vitally linked to the new technologies especially Information technologies
• Global technologies favour transversal local, regional, international management partnerships
• Creativity and Diversity vital force in New Economy
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Activities of the Project
• The Cultural Development Agency – Network
• The Cultural Portal - Network
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The Cultural Development AgencyPartners
Cultural Producers
Cultural Industries Cultural
DevelopmentAgency
Cultural Tourism
Local Municipal
StateGov’t
Cultural Institutions
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Agency Tasks:• To develop a data bank of information on
local cultural resources, industries, institutions etc.;
• To promote partnerships between cultural actors;
• To facilitate cultural exchanges, training business links;
• Training for creativity;• Training for cultural entrepreneurs;• Cultural tourism and marketing of the
locality;
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TECHNOLOGYImplement open and flexible portals using the internet to allow all cultural participants to communicate and share data, resources and connections.
CREATIVITYAllows individual
expression
The Project is designed to provide an effective interface between governments, cultural managers, public and private institutions,
cultural producers and cultural consumers.
STRATEGYPolicy (agency)
intervention
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Aggregation:Aggregation: Through the network of interconnected
portals, data aggregation occurs immediately and transparently.
Personal Influence
ManyOthers.. Activities
Cultural Agencies
HistoricalContextGeographic
Context
Policies
ArtsSector
Cultural Institutes
Publications
(CAD/Word/ Excel/pdf)
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Database Design
• The design of the interactive Cultural Exchange System will incorporate a flexible database model.
• The data model will have multiple levels of input and multiple levels of access.
• It will include standard data fields that will be common to all States and Regions, yet will allow Local Participants to create additional fields, according to their particular needs.
• It will also include a sophisticated form generation program that will allow additional data capture and surveys as the system builds.
• The system will have to be able to capture all types of mixed media. This includes graphics, pictures, audio, video and data.
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Unique Identities, Common Database
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System Design
The most unique element of the system resides in the fact that it will be designed to serve the needs of distinct cultural sectors/communities on the basis of information received from the sectors/communities concerned.
In a fast changing cultural landscape, the system is designed to remain plastic enough to evolve alongside its public.
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Cultural Actors/ Cultural
Institutions
Cultural Actors/ Cultural
Institutions
Cultural industriesCultural
businesses
Cultural industriesCultural
businesses
Local /city AuthoritiesLocal /city Authorities
Cultural Tourism/Festivals
Cultural Tourism/Festivals
Agency
Agency
PortalPortal
Cultural fundCultural fund
Sustainable Cultural Capital
Benefits•Access to data and statistics on cultural industries sector •Capacity to generate government information across broad cultural sector easily and cheaply•Capacity to use electronic platform for e-government•Capacity to target cultural funds to promote cultural employment, social cohesion and urban regeneration
Governments Private sectors
The Agency revenues streams are derived from:Partnership feeTax on value of transactionsAdvertising revenueEvent ticketing percentage of salesFestival and event organization percentage of salesHotel and travel organization percentage of costsTraining revenueData ownership revenueCultural tourism advertising revenueLocal Government direct financing as part of culture promotion policy, small business support, city image promotion;
Benefits•Access to current industry data•Promotion/marketing tool•Virtual storefront or gallery•Cultural/commercial exchange•Direct access to creative partnerships•Access to technology at low costs•Industry development forum•Training and skill development
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CREATION OF CULTURAL CAPITALCREATION OF CULTURAL CAPITAL
INTERVENTIONINTERVENTION
CULTURAL EXCHANGECULTURAL EXCHANGE
CULTURAL PRODUCTIONCULTURAL PRODUCTION
VALUE REALIZATIONVALUE REALIZATION
Cultural Value CreationCultural Value Creation
Cultural Consumption/ProductionCultural Consumption/Production
PolicyPolicy
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Conclusion