http://www.richardsilverstein.com/tikun_olam/images/moses_file_share-thumb.jpg

What is Canada’s Position?

•How is the music industry structured?•Where did downloading begin and come about?•What is Limewire? What is Itunes?•How does downloading work?•Where are Canadians getting their music?•What is the view of the music industry? •Is downloading stealing?

The Music Industry

Artist Goal is to make music and get a record deal and become famous

Agents Books gigs and performances

Managers Organize and keep track of your career

Promoters Creates publicity and create performances and generate a fan base

Record Label Signs musical artists and help produce and create albums to sell to public

Music Stores Sell music albums to fans

Where Does My Money Go When I Purchase

an Album?Retailer

4%Record Label

7% Manufacturing Costs

9%

Artist12%

Record distribution, Sales

and Overhead Costs12%

Promotion13%

RecordingProduction

Costs19%

Retail Store Costs24%

Why Download Music Online?Because it is FREE!!!Younger Canadians aged 12-24 comprise just 21 percent

of Canada's population but account for 78 percent of illegal downloading

Two Types of down loaders:

1) Explorers Discover new music to increase purchasing

2) Pirates Substitute downloading for purchasing

So where does one get free music downloads?

Where It All Started...NapsterCreated by Shawn Fanning between 1999 and 2001Was the first online music file sharing programsSharing MP3 files between usersFans were believing that the quality of music was decreasing in the late

1990s , therefore wanting to preview songs before a purchase.

LimeWireP2P file sharing ( Peer to Peer)Uses Java programmingReleased in 2000 It is free, but also offers LimeWire PRO which is $34.95

for a yearShawn Fanninghttp://en.wikipedia.org/wiki/Shawn_Fanning

edwardkhoo.com/.../2008/03/music-note.jpg news.cnet.com/i/bto/ 20070716/hp_media_server.jpg commons.wikimedia.orgsartechnology.ca www.iush.edu/~cted/summer/img/computer.JPG

Downloader

Uploader

Server/Internet source of music

How Does the Downloading Process Work?

Puretracks:• October 14th, 2003•First Canadian downloading service to charge for downloading music•Price approximately $.99 per song and $9.99 per album•At first offering 175,000 songs now over 1.3 million songs available to purchase

musiccelebrations.blogsome.com

Itunes Store:•Online media store created by Apple Inc.•Opened April, 2003•At first only available to Mac Apple computers now available all over the world on all computers•Within first 4 months generated $10 million•First year, $1 billion•2008 predicted profit, $3.3 billion•Represents 20% of the music industry profit• www.techdigest.tv

This Chart represents a survey taken in 2005, regarding the countries methods of acquiring music.

mattbrennan.ca

www.cartoonstock.com

http://www.cartoonstock.com/newscartoons/cartoonists/sni/lowres/snin19l.jpg

Works CitedAnderson, Birgitte, and Marion Frenz. "Intellectual Property Policy." Industry Canada. 30 Oct. 2007. Government of Canada. 28 Sept. 2008 <http://www.ic.gc.ca/epic/site/ippd-dppi.nsf/en/h_ip01456e.html>.

Gil, Paul. "Downloading Music MP3s: Peer to Peer File Sharing." About.com. July 2008. 29 Sept. 2008 <http://netforbeginners.about.com/cs/peersharing/a/aap2p.htm>.

"In Depth: Internet, Downloading Music." CBC.ca. 1 May 2006. CBC News. 28 Dec. 2008 <http://www.cbc.ca/news/background/internet/downloading_music.html>.

"LimeWire." Wikipedia. Sept. 2008. 29 Sept. 2008 <http://www.cbc.ca/news/background/internet/downloading_music. html>.