06 readiness for pss - hsuan
-
Upload
tim-mcaloone -
Category
Business
-
view
636 -
download
0
Transcript of 06 readiness for pss - hsuan
12-12-2013 112-12-2013 1
CLICK TO EDITCLICK TO EDIT
Workbook 3: PSS Readiness Manual
BY : Juliana HsuanProfessor
Gauging your Readiness for
PSS
12-12-2013 212-12-2013 2
Click to edit Master title style
Presentation title World-Class Servitization, methods, cases and partnerships
• How do you know whether you are ready or not?
• Do you have a strategy?• Which competitive factors do you
consider critical in the strategy? Why?
• Which criteria do you prepare yourself against?
Are you ready for PSS?
12-12-2013 312-12-2013 3
Click to edit Master title style
Presentation title World-Class Servitization, methods, cases and partnerships
• Market Dynamics• Business Models• Partnerships• Organisational Dynamics• Value Propositions
Critical Themes
12-12-2013 412-12-2013 4
MarketDynamics
• What are the competitive factors in our market?
• What are the offerings available in the market?
• What is the competitive environment?
• How do we create our market-based capabilities?
• Can we create new markets?
12-12-2013 512-12-2013 5
• What are the competitive factors in our market?• What are the offerings available in the market? What is the competitive
environment? • How do we create our market-based capabilities? Can we create new
markets?
• Can we determine potential profits, risks and costs involved in providing integrated PSS offerings to our customers?
• Can we evaluate the life cycle costs incurred by our customers?
• What kinds of contractual obligations do we have towards our partners?
Market Dynamics
Business Models
12-12-2013 612-12-2013 6
• Can we determine potential profits, risks and costs involved in providing integrated PSS offerings to our customers?
• Can we evaluate the life cycle costs incurred by our customers?• What kinds of contractual obligations do we have towards our
partners?
• What kinds of network constellation can be beneficial when operating in an integrated PSS oriented business?
• What are the mutual dependencies shared between the customers, the provider and suppliers?
• Can we build strong relationships and inspire trust with our customers and suppliers?
Business Models
Partnerships
• What are the competitive factors in our market?• What are the offerings available in the market? What is the competitive
environment? • How do we create our market-based capabilities? Can we create new
markets?
Market Dynamics
12-12-2013 712-12-2013 7
• Can we determine potential profits, risks and costs involved in providing integrated PSS offerings to our customers?
• Can we evaluate the life cycle costs incurred by our customers?• What kinds of contractual obligations do we have towards our
partners?
Business Models
Partnerships
• What are the competitive factors in our market?• What are the offerings available in the market? What is the competitive
environment? • How do we create our market-based capabilities? Can we create new
markets?
• What kinds of network constellation can be beneficial when operating in an integrated PSS oriented business?
• What are the mutual dependencies shared between the customers, the provider and suppliers?
• Can we build strong relationships and inspire trust with our customers and suppliers?
Market Dynamics
Organisational Dynamics
• Do product managers interact with service managers regularly?
• Do we have the competences needed to provide service offerings?
• Is there top management support to embark on the PSS transition?
• Do we have the IT system required to support digital service activities?
• Do we have a structured development process with integrated PSS thinking?
12-12-2013 812-12-2013 8
Market Dynamics
Business Models
Organisational Dynamics
Partnerships
• What are the competitive factors in our market?• What are the offerings available in the market? What is the competitive
environment? • How do we create our market-based capabilities? Can we create new
markets?
• Can we determine potential profits, risks and costs involved in providing integrated PSS offerings to our customers?
• Can we evaluate the life cycle costs incurred by our customers?• What kinds of contractual obligations do we have towards our
partners?
• What kinds of network constellation can be beneficial when operating in an integrated PSS oriented business?
• What are the mutual dependencies shared between the customers, the provider and suppliers?
• Can we build strong relationships and inspire trust with our customers and suppliers?
• Do product managers interact with service managers regularly?• Do we have the competences needed to provide service offerings? • Is there top management support to embark on the PSS transition?• Do we have the IT system required to support digital service activities?• Do we have a structured development process with integrated PSS
thinking?
• Is our value proposition dependent on and/or co-produced along with other suppliers?
• Are our current offerings oriented toward short-term transaction or a long-term relationship?
• To what extent does the customer’s own knowledge and skills affect the performance of our offerings?
Asset-Centric Product quality
Recovery Provision Minimum
downtime
Availability Maximisation
customer usage
Outcome-Based Configuration of
resources
Value Propositions
12-12-2013 912-12-2013 9
Click to edit Master title style
Presentation title World-Class Servitization, methods, cases and partnerships
So… are you ready?
Let’s see how Danelec Marine A/S prepares itself for readiness.