01/)2*31 · 2019-07-10 · TABLE OF CONTENTS 2019 ETI & LAW ENFORCEMENT EXPO 2 Welcome 3 Minnesota...

2019MARKETING PROSPECTUS

STRATEGIC PARTNERSHIPS • SPONSORSHIPS • EXHIBITING • ADVERTISING

Minnesota Chiefs of Police Association

est. 1954

ANNUAL LAW ENFORCEMENT EXPO April 15 – 16, 2019

EXECUTIVE TRAINING INSTITUTE APRIL 14 – 17, 2019

RIVER’S EDGE CONVENTION CENTER – SAINT CLOUD, MN

IMPORTANT DATES

IMPORTANT DATES & DEADLINES THROUGHOUT THE YEAR

November 1, 2018 Deadline for 2018 previous exhibitors guaranteed booth space

December 15, 2018 MN Police Chief Magazine digital ad deadline — January : Police Recruitment/Retention

January 2, 2019 MN Police Chief Magazine print ad deadline — Winter : The Technology Issue

February 12, 2019 MN Police Chief Magazine digital ad deadline — March : Training & Education

December 12, 2018 Critical Issues Forum

March 2, 2019 Chiefs Marketplace & ETI Guide ad and sponsored content deadline — Spring

March 14, 2019 Final Program advertising deadline

Final Program ad and or listing deadline

Exhibit personnel registrations due

Registration insert commitment due

April 8, 2019 Registration insert and Raffle prizes ship-by date

April 14, 2019 MN Police Chief Magazine digital ad deadline — May : Community Engagement

April 15-16, 2019 ETI & Law Enforcement Expo

June 2, 2019 MN Police Chief Magazine print ad deadline — Summer : The Awards Issue

September 14, 2019 MN Police Chief Magazine digital ad deadline — October : Communications/PR

October 2, 2019 MN Police Chief Magazine print ad deadline — Fall : The Wellness Issue

TABLE OF CONTENTS

2019 ETI & LAW ENFORCEMENT EXPO

2 Welcome

3 Minnesota Chiefs of Police Association Board of Directors

4 Event Profile

5 2019 Highlights

6 2018 Exhibitor List

SPONSORSHIPS & STRATEGIC PARTNERSHIPS

7 Sponsorship Opportunities

11 Sponsorship Reservation Form

EXHIBITING

12 Exhibitor Information

13 Expo Hall Layout

14 2019 Exhibit Space Contract

ADVERTISING

16 ETI Advertising

17 Magazine Advertising

19 Chiefs Marketplace & ETI Guide

20 Digital Media

21 Terms & Conditions

SPONSORSHIP QUESTIONS?

CONTACT: Charles Kasbohm

__

[email protected]__

651.340.4848__

mnchiefs.org__

1

WELCOME

EXECUTIVE DIRECTOR

Andy SkoogmanGreetings from the MCPA –

On behalf of the board, our members and staff, I want to thank you for your ongoing support of the Minnesota Chiefs of Police Association. As many of you have experienced these past few years, MCPA has worked hard to breathe new energy into our annual Executive Training Institute and Law Enforcement Expo. We have increased benefits and created new opportunities for our private sector partners to share expertise

and generate more exposure. Once again, we saw more growth in both attendance and sponsorship in 2018. This was particularly true during our Sunday evening session, our City Leaders Day and the video livestreaming of some sessions through our new ChiefsCast feature.

ETI will continue to be the highlight on MCPA’s calendar each April. Our members rank face-to-face networking as the top reason they choose to attend and support the Minnesota Chiefs. The Law Enforcement Expo will return to St. Cloud next year from April 15 -16th.

New in 2019, the Expo will host both general sessions and lunches in the Expo hall each day guaranteeing everyone at the conference will get a chance to visit with our exhibitors. We’re also significantly reducing the total number of exhibit booths available, enhancing the attendee to vendor ratio which benefits both members and exhibitors alike, as well as providing higher satisfaction and return on your investment.

As we listen to feedback and do strategic planning, it is clear our members and partners are also looking for more ways to engage with Minnesota law enforcement throughout the year. That is why I am excited to announce we will offer Strategic Partnerships in 2019 for private sector companies that want to engage with our members throughout the year, beyond the three days of ETI.

As you review this prospectus, you will find new ways to tell your story and share expertise with our audience of dedicated public safety leaders.

Here are a few new highlights of the new Strategic Partnerships:

• Chiefs Annual Calendar: Strategic Partners will have an opportunity to speak and present at MCPA meetings, trainings and events throughout the year.

• Sponsored content in our New Chiefs Marketplace & ETI Guide: MCPA members look forward to the buyers’ guide released each year just before our ETI Conference. Next year we will expand the guide to include articles and profiles provided by our annual partners.

• Product Development/New Business Meetings: We want to provide you with an opportunity to get input on your existing product and/or learn what products police chiefs need. We will facilitate meetings with key law enforcement leaders to gather this important information.

Our MCPA board and ETI committee both began planning ETI 2019 earlier this summer. Each year I am impressed by the time and effort these members give to help ensure the conference and expo are the best they can be.

When you choose to support the Minnesota Chiefs, you are investing in an active organization run by local law enforcement leaders who care deeply and value immensely about improving the quality of public safety in Minnesota and maintaining strong private sector partnerships in communities large and small across the state.

Sincerely,

Andy SkoogmanExecutive Director, Minnesota Chiefs of Police Association

est. 1954

2

MCPA BOARD OF DIRECTORS

PRESIDENT

Chief Daniel HattenHutchinson Police Department

VICE PRESIDENT

Chief Jeff PottsBloomington Police Department

SECOND VICE PRESIDENT

Chief David BentrudWaite Park Police Department

THIRD VICE PRESIDENT

Chief Eric WernerMaple Grove Police Department

IMMEDIATE PAST PRESIDENT

Chief Mike GoldsteinPlymouth Police Department

SECRETARY

Chief Stephanie ReveringCrystal Police Department

TREASURER

Chief Tim FournierNew Hope Police Department

SERGEANT-AT-ARMS

Chief Matt GottschalkCorcoran Police Department

DIRECTOR

Chief Roger PohlmanRed Wing Police Department

DIRECTOR

Chief Brian WeierkeFridley Police Department

DIRECTOR

Chief Eric KlangPequot Lakes Police Department

DIRECTOR

Chief Jeff TateShakopee Police Department

DIRECTOR

Chief Mike MastinBemidji Police Department

DIRECTOR

Chief Mike RisvoldWayzata Police Department

DIRECTOR

Chief Eric GiesekeBurnsville Police Department

VISION : To be the recognized voice for professional law enforcement in Minnesota

MISSION : To bring the highest quality police services to the people of Minnesota

3

“Well attended. One of the best

LE Expos we attend… The quality

and number of leads was the best

we have seen… It was a good

return on investment.”

NEARLY

500LAW ENFORCEMENT

LEADERS AND PUBLIC

SAFETY PROFESSIONALS

IN ATTENDANCE

A POWERFUL DEMOGRAPHIC

MADE UP OF 431AGENCIES

UNPARALLELED ACCESS TO CHIEFS AND KEY DECISION MAKERS

NETWORKING OPPORTUNITIES WORLD-CLASS SPEAKERS • EDUCATIONAL SESSIONS

PRODUCT DEMONSTRATIONS

“Looking forward to the new layout

with General Sessions and lunches in

the Expo hall… Higher attendee to

exhibitor ratio will make this years

Expo even better than last.”

““The Expo

and the

networking

events were

great.”

““

EVENT PROFILE

THE MINNESOTA CHIEFS OF POLICE ASSOCIATION

ETI LAW ENFORCEMENT EXPO

ONE OF THE LARGEST INDUSTRY BUYING EVENTS IN THE MIDWEST

Over 95% of

attendees said the companies they buy from

were present.

Over 90% of

attendees said the expo had a strong influence on

their buying decisions.

Over 75% of

attendees are shopping for near future purchases.

Over 62% of

attendees manage department budgets

in excess of $1 million.4

2019 HIGHLIGHTS EXPO HALL ENHANCEMENTS

New in 2019, the Expo will host General Sessions, demo’s & presentations, as well as attendee lunches in the Expo hall each day guaranteeing everyone at the conference will get a chance to visit with our exhibitors.

We’re also significantly reducing the total number of exhibit booths available, enhancing the attendee to vendor ratio which benefits both members and exhibitors alike, as well as providing higher satisfaction and return on your investment.

CHIEFS MARKETPLACE & ETI GUIDE

Newly expanded for 2019 to include articles and profiles from our sponsors and annual partners, this comprehensive printed and digital resource of law enforcement product and service providers is available year-round to law enforcement executives putting together their purchasing wants, needs and budgets.

HEALTH & WELLNESS / CHIEFS STEP CHALLENGE

The 2nd Annual Chiefs Step Challenge is part of our initiative to promote health & wellness and coincides with our Peer Support and Outreach System to improve mind, body and spirit.

This innovative opportunity to sponsor the step challenge allows you to deeply engage with your target audience through a gamification approach and increased branding through the official challenge app and conference signage while encouraging attendees to engage in a fun, friendly and healthy competition.

STRATEGIC PARTNERSHIPS

Designed to create partnerships with leading organizations whose objectives include the support of the law enforcement community, while providing each partner with a unique voice or presence at MCPA meetings, trainings and events throughout the year.

MULTI-PLATFORM DIGITAL MEDIA

In 2019 MCPA will offer even more opportunities that allow you to coordinate your message across our various platforms, including online digital publications, C-Notes, MPCA-TV and Podcasts.

5

2018 EXHIBITOR LISTKnow U2nd Wind Exercise Equipment5.11 TacticalAAA Minnesota / IowaAction Fleet IncAdvanced Graphix Inc.AED / Patrol PCAerial Horizons UASAeryon LabsAftermath ServicesAladtec, Inc.All Traffic SolutionsAlpha Training, Tactics & SalesAmazon Web ServicesANCOM CommunicationsAnti-Defamation LeagueAspen MilsAXONBacking the Blue LineBan-KoeBarbara Schneider FoundationBAYCOMBio Tec Emergency ServicesBKV GroupBlackintonBrite ComputersBuetow 2 Architects, IncCampion, Barrow & AssociatesCardiac ScienceCentury CollegeChader VoiceCOBAN TechnologiesCode 3Community Mediation MinnesotaComputer Information SystemsConcordia University, St. PaulCrime Stoppers of MinnesotaDakota County Technical CollegeDallmeier electronicData911Decatur ElectronicsDeer Creek TechnologiesDellDepartment of - Ignition Interlock UnitDigital Ally, IncDiversion Solutions, LLCDPS Office of Traffic SafetyDraegerDSC CommunicationsEckberg Lammers, P.C.ecoATMEmergency Automotive TechnologiesErgometrics/National Testing NetworkFBI National Academy Midwest DivisionFederal SignalFederal Warning Systems Inc.Fiat Chrystler Automobiles

Five Bugles DesignFORD Motor CompanyFrontline Warning SystemsGallsGary L. Fischler & AssociatesGemaltoGenetecGetac Video SolutionsGLOCK, Inc.GM Fleet & CommercialGrafix ShoppeHaldeman-HommeHavisHealthEast Vehicle ServicesHennepin Healthcare Emergency and Critical CareEducationI. Spiewak & SonsiCrimeFighterIdentiSys Inc.IntoximetersKELTEK IncorporatedKiesler Police SupplyKraus-AndersonKronosKustom SignalsL.A.W. PublicationsL3 Mobile-VisionLaserShotLaw Enforcement Labor ServicesLaw Enforcement SolutionsLDV Inc.LeadsOnlineLeague of MN Cities / PATROLLEAST Services / Counseling, LLCLeonardo / ELSAGLexipolLexisNexis Risk SolutionsLife LinkIIILifeLine Inc.Lind ElectronicsLockridge Grindal Nauen P.L.L.PMartin-McAllister Consulting Psychologists, Inc.Maverick Drone SystemsMcDonalds Minnesota Co-OpMETRO CISMMid-America Business SystemsMid-State Auto AuctionMinneapolis Police DepartmentMinnesota Crime Prevention AssociationMinnesota Elder Justice CenterMinnesota Highway Safety & Research CenterMinnesota Juvenile Officers AssociationMinnesota Law Enforcement Memorial AssociationMinnesota Operation Lifesaver, Inc.Minnesota Search & Rescue Dog Association Inc.MN Bureau of Criminal ApprehensionMN Chapter of Concerns of Police Survivors

MN CITMobile Business Contracting and ConsultingMothers Against Drunk DrivingMPH IndustriesNational Child Safety CouncilNational Joint Powers AllianceNelson Auto CenterNeologyNexusNorth Memorial Health-AirCareNorthern Safety Technology, Inc.Northern Star Council-ExploringNorthland Business SystemsOdyssey BatteryOsseo Gun ClubPanasonicParSecurityPhilips HealthcareProfessional Law Enforcement Assistants AssociationPolaris Government & DefensePolarisPro-Tec DesignPRO-VISION Video SystemsRadarsign, LLCSaint Mary’s University of MinnesotaScheduleAnywhereShield616SoleraTecSoundOff SignalSpaulding DeconSpecial Olympics MinnesotaSprintSTALKER RadarStanard & AssociatesStop StickStreet Smart Sales & RentalStreichersSwedeBroTechnological Leadership Institute, U of MNThe Blue PagesThe Emblem AuthorityThomson ReutersThrivent FinancialTierney BrothersTri-Tech Public SafetyTyler TechnologiesUpper Iowa UniversityVerizonViridian Weapon TechnologiesVisual Labs, Inc.Voice Products, Inc.WatchGuard, Inc.Whelen Engineering Co., Inc.White Bear MitsubishiWold Architects & EngineersXcel Energy Security Services

6

SPONSORSHIP OPPORTUNITIES

LEVELS

BENEFITS

CHIEFPRESENTING

(Includes Annual Strategic Partner)

COMMANDER

(Only two available)

SERGEANT SUPPORTING STRATEGIC PARTNER

(Add to any package)

Investment $20,000 $12,500 $7,500 $3,500 $5,000

Maximum digital and printed identification for the 2019 Executive Training Institute and Law Enforcement Expo

✔As Chief Sponsor

MONTHLY RECOGNITION in MCPA’s C-Notes and E-Lert Training e-newsletters ✔ ✔

Recognition as supporting partner of MCPA’s Why I Wear the Badge digital campaign ✔ ✔

PREMIER LISTING of company name/logo on MCPA website, C-Notes and social media ✔ ✔ ✔ ✔ ✔

PREMIER LISTING of company name/logo on digital screens and printed signage during events and on exhibit floor when applicable

✔ ✔ ✔ ✔ ✔

ANNOUNCEMENT as sponsor in MCPA C-Notes, and on-site over PA ✔ ✔ ✔ ✔ ✔

ETI SPONSOR BREAKOUT SESSION: Host a full 60 minute breakout session. Opportunity to engage, educate and promote your product & services and showcase your organization’s thought leadership to the Chiefs and key decision makers

✔(60 minutes)

ANNUAL AWARDS BANQUET: Opportunity to serve as a Keynote speaker ✔

Speak at MCPA OFFICER LEADERSHIP DEVELOPMENT class ✔ ✔

Present at MCPA OFFICER LEADERSHIP ACADEMIES ✔ ✔

SPONSOR SPOTLIGHT: Provides a 30 minute speaking / presentation opportunity on Sunday, April 14th to engage, educate and promote your product & services to the Chiefs and key decision makers

✔(30 minutes)

MCPA TECH SUMMIT Opportunity to attend and present ✔ ✔ ✔

PRESENTATION STAGE: Opportunity to showcase products & services to attendees in the Expo Hall

✔(15 minutes)

CRITICAL ISSUES FORUM: Opportunity for company to be represented at one of the MCPA’s leadership & training meetings ✔ ✔

LIVE STREAMED WEBINAR hosted by MCPA and distributed to members ✔ ✔

MCPA BOARD MEETING: Opportunity for company representation to attend and speak at a MCPA board meeting ✔ ✔ ✔

RECORDED PODCAST hosted by MCPA and distributed to members ✔ ✔ ✔ ✔

Two eBlasts distributed to MCPA membership, one before and one after ETI Expo ✔ ✔ ✔ ✔

Product Development or New Business Meetings: Opportunity to get in front of a handful of police chiefs and ask them for input on your existing product and/or what products do police chiefs wish were out there and what is needed in the law enforcement world

✔ ✔ ✔ ✔

Exclusive access to MCPA Member Annual Purchasing Survey ✔ ✔ ✔ ✔

MCPA Executive Director will make personal introductions at ETI with Minnesota Police Chiefs and/or MCPA Board Members

3 2 1 1

RECO

GNIT

ION

SPEA

KING

OPP

ORTU

NITI

ESBU

SINE

SS D

EVEL

OPM

ENT

LIAI

SON

/ M

EETI

NGS

YEARLONG

7

SPONSORSHIP OPPORTUNITIES

LEVELS

BENEFITS

CHIEFPRESENTING

(Includes Annual Strategic Partner)

COMMANDER

(Only two available)

SERGEANT SUPPORTING STRATEGIC PARTNER

(Add to any package)

Investment $20,000 $12,500 $7,500 $3,500 $5,000

ATTENDEE BAG: Ability to provide company branded attendee bags. Logo recognition as a Chief Presenting Sponsor on bag

✔

CREDENTIALS / LANYARDS: Logo recognition on credential and ability to provide company branded lanyards ✔

POLICE CHIEF MAGAZINE: Color ad in the MN Police Chief magazine

Full Page3 Issues

Full Page2 Issues

Full Page1 Issue

Half Page1 Issue

Full Page4 Issues

ETI FINAL PROGRAM & EXHIBIT GUIDE color advertisement

Full Page Full Page Full Page Half Page Full Page

CHIEFS MARKETPLACE & ETI GUIDE: Listing ✔ ✔ ✔ ✔

CHIEFS MARKETPLACE & ETI GUIDE: Sponsored content ✔ ✔ ✔ ✔

MOBILE APP: Banner ad on official ETI app. Includes a highlighted vendor listing and a linked logo

✔(splash page)

✔ ✔ ✔

ONLINE PREFERRED VENDOR: One year listing on the MCPA website as a Preferred LE vendor. Includes logo & hyperlink ✔ ✔ ✔ ✔

Use/display MCPA STRATEGIC PARTNER logo in your advertising and communications ✔ ✔

ATTENDEE GIFT: Opportunity for attendee gift in conference bags to all full conference attendees (restrictions apply) ✔ ✔ ✔

REGISTRATION INSERT: Brochure or flier in registration packet/bag ✔ ✔ ✔ ✔

COMPLIMENTARY PREMIER LOCATION EXHIBITION BOOTH and all associated benefits (see page 12 for details)

✔(16' x 20')

✔(8' x 20')

✔(8' x 10')

✔(8' x 10')

ATTENDEE LIST: Exclusive access to post ETI Expo attendee list ✔ ✔ ✔ ✔

COMPLIMENTARY CONFERENCE REGISTRATIONS to the ETI Conference 6 4 4 2 5

ETI HOSPITALITY SUITE: Full access passes to the suite (*all three nights) 4* 3* 3 3

ANNUAL AWARDS BANQUET: Access to this ETI key event. Logo recognition in event pre-promotions. Recognition as a Sponsor at the banquet and in applicable programs and via signage at the event

✔One table of 8Includes Chief

at table

✔5 tickets at a

table with a Chief

✔4 tickets at a

table with a Chief

✔3 tickets

✔One table of 8

Includes Chief at table

ETI PRESIDENT’S RECEPTION: Logo recognition in event promotions. Recognition both from the podium and via signage at the event. Access to the event

✔ ✔ ✔ ✔

ETI LUNCH: Logo recognition in the event pre-promotions. Recognition over the PA and via event signage. Ability to set out brochures or specialty items for attendees

✔ ✔ ✔ ✔

ADVE

RTIS

ING

EXHI

BITI

NGRE

CEPT

IONS

AND

SO

CIAL

FUN

CTIO

NS

8

YEARLONG

Sponsorships can increase the number of booth visitors by as much as 50% and booth efficiency increases 104% when sponsorships are part of your exhibit plan. – Center for Exhibition Industry Research

SPONSORSHIP OPPORTUNITIESLEVELS

BENEFITSHEALTH & WELLNESS

(1 Available)

HOSPITALITYNIGHT

(3 Available)

ETIWiFi

(1 Available)

ETIBOARD

MEETING

(2 Available)

REFRESHMENT BREAK /

NETWORKING

(3 Available)

Investment $5,500 $3,500 $3,000 $1,500 $1,000

Recognition as HEALTH & WELLNESS/CHIEFS STEP CHALLENGE SPONSOR of the MCPA 2nd Annual Chiefs Step’s Challenge. Name and logo recognition on challenge app, leaderboard, digital & print signage and in event pre-promotions. Photo opportunity with Chiefs and Step’s Challenge winners and participants

✔

Recognition as HOSPITALITY NIGHT SPONSOR via digital & printed signage at the event. Name & logo recognition in the event pre-promotions and Final Program. Ability to set out brochures or specialty items for attendees to enjoy. Six full passes to the suite (Available for Sunday, Monday and/or Tuesday)

✔

Recognition as the WIFI SPONSOR via signage at the event, user ID and password naming rights and name & logo listing in Program / Exhibit Guide ✔

Recognition as ETI BOARD MEETING SPONSOR via signage at the event. Name & logo recognition in event pre-promotions and Final Program ✔

Recognition as REFRESHMENT BREAK / NETWORKING SPONSOR via signage at the event. Name & logo recognition in event pre-promotions and Final Program (Monday and/or Tuesday) ✔

LISTING of company name/logo on MCPA website, digital screens and printed signage during events and on exhibit floor, when and where applicable ✔ ✔ ✔ ✔ ✔

ANNOUNCEMENT as sponsor onsite over PA ✔ ✔ ✔ ✔ ✔

Chiefs Step’s Challenge Awardees: Opportunity to speak and present the top three finishers of the Chief’s Challenge with a medal and/or prize in front of General Session audience following the Step’s Challenge

✔

RECORDED PODCAST hosted by MCPA and distributed to members ✔

Opportunity to speak and present brief presentation during HOSPITALITY NIGHT event ✔

Opportunity for company representative to attend & speak at the 2019 ETI BOARD MEETING. Name & logo recognition in event pre-promotions & in Final Program. Ability to set out brochures

✔(10-15 minutes)

MCPA Executive Director will make personal introductions at ETI with Minnesota Police Chiefs and/or MCPA Board Members

2 2

Exclusive access to MCPA MEMBER ANNUAL PURCHASING SURVEY ✔ ✔

ATTENDEE GIFT: Opportunity for attendee gift in conference bags given to all full conference attendees (restrictions apply) ✔

REGISTRATION INSERT: Brochure or flier in registration packet/bag ✔

POLICE CHIEF MAGAZINE: Color ad in MN Police Chief magazine Half Page Half Page Half Page

ETI FINAL PROGRAM & EXHIBIT GUIDE color advertisement Half Page Half Page Half Page

CHIEFS MARKETPLACE & ETI GUIDE: Listing ✔ ✔ ✔

MOBILE APP: Highlighted vendor listing and a linked logo ✔ ✔ ✔ ✔ ✔

ONLINE PREFERRED LE VENDOR: One year listing, logo & hyperlink on MCPA website ✔ ✔ ✔ ✔ ✔

PREMIER EXHIBITION BOOTH and all associated benefits (see page 12 for details)

✔(8' x 10')

✔(8' x 10')

✔(8' x 10')

COMPLIMENTARY CONFERENCE REGISTRATIONS to the ETI Conference 2 2 2 2

ATTENDEE LIST: Exclusive access to post ETI Expo attendee list ✔ ✔ ✔ ✔

ETI LUNCH: Logo recognition in the event pre-promotions. Recognition over the PA and via event signage. Ability to set out brochures or specialty items for attendees ✔ ✔

ANNUAL AWARDS BANQUET: Access to this ETI key event. Logo recognition in event pre- promotions. Recognition as a Sponsor at the banquet and in applicable programs and via signage at the event

✔4 Tickets

✔4 Tickets

✔2 Tickets

ETI HOSPITALITY SUITE: Full access passes to the suite 6

ETI PRESIDENT’S RECEPTION: Logo recognition in event promotions. Recognition both from the podium and via signage at the event. Access to the event ✔ ✔ ✔ ✔ ✔

9

RECO

GNIT

ION

SPEA

KING

OPP

ORTU

NITI

ESBU

S. D

EV. /

M

EETI

NGS

ADVE

RTIS

ING

EXHI

BITI

NGRE

CEPT

IONS

AND

SO

CIAL

FUN

CTIO

NS

KEYNOTE SPEAKER SPONSOR• Recognition as Keynote Sponsor via name & logo identification

during the session, over the P.A., on mobile app and signage where applicable. Opportunity to leave behind materials.

• Speaking opportunity following the session.

• Color Advertisement in Final Program / Exhibit Guide — Half Page.

• Listing in the 2019 Chiefs Marketplace & ETI Guide and one year listing, logo and link on the MCPA website as a Preferred LE vendor.

• Complimentary Premium 8' x 10' Exhibit Booth

TITLE RAFFLE SPONSOR (with in-kind grand prize)

• Recognition as the Title Raffle Sponsor for the 2019 Executive Training Institute & Law Enforcement Expo. Exclusive name & logo on raffle tickets.

• Listing of company name & logo on MCPA website, digital screens and Raffle signage during event when and where applicable.

• Recognition over PA before & during the raffle and on social media.

• Announcement as Raffle Sponsor in C-Notes newsletter.

• Opportunity to draw and announce grand prize winner.

• Color Advertisement in Final Program / Exhibit Guide — Half Page.


OFF-SITE RECEPTION SPONSOR• Includes naming rights (exclusive for single sponsor), Name & Logo

in pre-promotions, Final Program / Exhibit Guide and onsite signage during event where applicable.

• Table with ability to set out brochures or specialty items for attendees.

• Opportunity to send two email promotions to attendees prior to event.

• Opportunity to speak and make brief presentation during reception.

• Color Advertisement in Final Program / Exhibit Guide. (Half Page)


• Complimentary Premium 8'x 10' Exhibit Booth

ADDITIONAL SPONSORSHIP

OPPORTUNITIESPlease contact for additional information and availability

Char les [email protected]

651.340.4848mnchiefs.org

10

SPONSORSHIP RESERVATION FORMTO RESERVE: Complete online at mnchiefs.org or email this form to [email protected]. See pages 7-10 for more details. For maximum visibility, sponsor logo art and payment should be submitted on or before March 1.

CONTACT INFORMATION:

Sponsor Contact: ___________________________________ Company: ______________________________________

Phone: ____________________________________________ Email: ______________________________________

2019 ETI LAW ENFORCEMENT EXPO SPONSORSHIP OPTIONS: ___ Chief Presenting Sponsor: $20,000 (Details on page 7-8)

___ Commander Sponsor: $12,500 (Details on page 7-8)

___ Sergeant Sponsor: $7,500 (Details on page 7-8)

___ Supporting Sponsor: $3,500 (Details on page 7-8)

___ Health & Wellness/Chief’s Challenge Sponsor: $5,500 (Details on page 9)

___ Hospitality Night Sponsor: $3,500 (Details on page 9)

___ Wi-Fi Sponsor: $3,000 (Details on page 9)

___ ETI Board Meeting Sponsor: $1,500 (Details on page 9)

___ Refreshment Break / Networking Sponsor: $1,000 (Details on page 9)

___ Keynote Speaker Sponsor: $Call (Details on page 10)

___ Title Raffle Sponsor: $Call (Details on page 10)

___ Off-Site Reception Sponsor: $Call (Details on page 10)

YEARLONG OPTION TO ADD TO ANY PACKAGE ABOVE $3,500: ___ Yearlong Strategic Partnership: $5,000 (Details on page 7-8)

SIGNATURE:Signing below constitutes agreement to the information contained herein.

Advertiser Signature: _______________________________________

PAYMENT: Include check, or you may pay by credit card. Card Type: __ Visa __ MC __ Discover __ AMEX

Name on Card: __________________________________________________________________________________

Credit Card #: ____________________________________________ Expiration: _____________ Sec. Code __________

Address: ______________________________________________________________________________________

City: ____________________________________________ State: _______________________ Zip Code: __________

SPONSORSHIP QUESTIONS?


__

[email protected]__

651.340.4848__

mnchiefs.org__

11

EXHIBITOR INFORMATION

2018 EXHIBITORS: Last year’s exhibitors will be emailed an exclusive booth booking opportunity. Following this booking opportunity, the ETI exhibit hall will open to all interested companies. Should an exhibitor cancel their booth reservation, their booth(s) will be available for reservation to all interested companies on a first-come, first-served basis.

BOOTH RENTAL FINALIZATION: Upon completed registration full booth payment will be required within 30 days of reservation request to officially reserve space. If these items are not received, space reservation is subject to termination. In this event any previous payment is forfeited and the Association may then reassign the space. Any cancellation will result in forfeit of all fees paid to date.

EXHIBIT SPACE INCIDENTALS: Any additional necessary arrangements for your exhibit booth, i.e. shipping, electrical services, carpet, additional furniture, etc., and all charges associated with these items are the responsibility of the exhibiting company. Forms for many of these services will be included in the Exhibitor Services Kit and made available on the MCPA website.

NONPROFIT SPACE: Related government programs, industry organizations and industry associations may request space at the reduced rate of $200. Booths at this reduced rate are limited and offered on a first-come, first-served basis. Proof of non-profit status required, and certain restriction apply.

PLEASE NOTE: All exhibit bookings are subject to the approval of the Association. The Association reserves the right to refuse space rental for any reason including a conflict with the intent of the Exhibit or the mission of the Association.

BOOTH SPACE PRICESSTANDARD 8' × 10' BOOTH $950

NON-PROFIT* 8' × 10' BOOTH $200

VEHICLE DISPLAY 14’ × 24’ (one per space) $2,575 16' × 30' (one per space) $3,000

Bulk Size & Creative Booths — call to discuss

WITH EACH BOOTH PURCHASED, EXHIBITORS RECEIVE*:• 8'x10' Booth Space with 8' high draped back walls

and 3' high partitions, booth sign listing company name, one draped table and two chairs

• LISTING as exhibitor in ETI Program / Exhibit Guide

• LISTING on the MCPA ETI Law Enforcement Expo Mobile App

• Two Exhibit Booth staff registrations. More badges can be purchased for $60 each. This registration gains access to all exhibit hall events.

*Limited availability. Deadlines and restrictions may apply.

EXHIBITION SCHEDULE*VEHICLE, LOBBY AREA, & EARLY SET-UP: Sunday, April 14SET UP: Monday, April 15OPEN: Monday, April 15OPEN: Tuesday, April 16TEAR DOWN: Tuesday, April 16

*Exact times to be determined. Exhibitors wishing to set up on Sunday are welcomed and encouraged to do so.

12

EX

IT

EN

TR

AN

CE

EN

TR

AN

CE

EXIT

102 104 106 108 110 112 114 118 120 122 124

415

100

EXIT

418

319

107 123 125 127 129 131

230228226224222206

416

317

130128

1

2

3

4

EXIT

411 413 417

Exit

Exit

Exit

Exit

Exit

5

6

7

117 119 121

216

410 412

313311

208 210 212

109

Vehicle H

(16' x 30')

408

309

406

307

126 132

Aisle = 9'

314

419

113111

Ais

le =

8'

420

321

221219217215

316 318312310

213211

308306

Lunch Area

304

205 207

320 322

223209

421 423

321

422

431 433 435 437 439 441 443 445

Vehicle G

501 503 505 (10' X 40')

507 509

600 602 604 606 608

704

703

702

701

700 800

801

802

803

804

401 403 405 407 409

Chief Sponsor

220218

(16' x 30')

Commander Sponsor

612

513511

610

Stage

Vehicle A Vehicle B Vehicle C Vehicle De FlciheV Vehicle E

(14' X 24')(14' X 24')(14' X 24')(14' X 24')(14' X 24')(14' X 24')

Presentation

Stage

Lunch Area

Commander Sponsor

Chief Sponsor

(16' x 30')

ChiefsArea

Commander Sponsor

General Session Area

EXPO HALL LAYOUT

EXHIBITOR QUESTIONS?


__

[email protected]__

651.340.4848__

mnchiefs.org__

MINNESOTA CHIEFS OF POLICELAW ENFORCEMENT EXPO

April 15-16, 2019River’s Edge Convention Center –Terry Haws Exhibit Halls B & C

THANK YOU 2018 EXHIBITORS! You will have the first opportunity to reserve your exhibit space!

*EXACT EXPO FLOOR LAYOUT SUBJECT TO CHANGE

MAP KEY

CHIEFSAREA

CHIEFSPONSORBOOTH

COMMANDERSPONSORBOOTHS

SPONSORBOOTHS

VEHICLEDISPLAYS

LUNCHAREA

13

NEW FOR 2019General Sessions + lunches in Expo hall each day

Fewer exhibit booths for higher attendee to vendor ratio

EXHIBIT SPACE & ETI ADVERTISING ORDER FORMTO RESERVE: Complete online at www.mnchiefs.org or email this form to [email protected] and or mail it with full booth payment to Minnesota Chiefs of Police Association c/o Synergetic Endeavors, 660 Transfer Road, St. Paul, MN 55114.

14

FINAL PROGRAM / EXHIBIT GUIDE:Gain visibility and guide traffic to your booth in this widely used ETI planning tool! (Print & online editions)

DISTRIBUTION: 1,000 (estimated)DEADLINE: Artwork due March 15, 2019

o Cover - Full Page (4.5"w × 8"h) o Inside Front o Inside Back

$975

o Full Page (4.5"w × 8"h) $815

o Half Page (4.5"w × 3.625"h) $645

o Add Full Color: $485

REGISTRATION INSERT:Put your brochure or flier directly in the hands of ETI attendees.

DISTRIBUTION: 500 (estimated)DEADLINE: March 22, 2019

o One insert (Limited availability)Must provide 500 inserts. Size limits apply – call to discuss.

$350

ETI MOBILE APP:Make a memorable impression on law enforcement leaders by being the first name they see when they open the Chief’s ETI mobile app.

DISTRIBUTION: Over 400 users at ETI. Banner ads were seen on average 3,000-4,000 times during the 2018 conference.

o BANNER AD (Also see Sponsorship opportunities pages 7-10)

$250

o PUSH NOTIFICATION $275

GRAND TOTAL $


Name on Card: __________________________________________________________________________________


Address: ______________________________________________________________________________________


EXHIBITING COMPANY OFFICIAL ACCEPTANCE: In signing this contract, we, as the Exhibiting Company, agree to abide by the Exhibit Terms and Conditions (page 15) and authorize charge to credit card.

Authorized Signature: ________________________________________________________ Date: ________________

EXHIBITOR INFORMATION: As it should be printed in the Final Program/Exhibit Guide, distributed to event attendees.

Exhibiting Company Name: __________________________________________________________________________

Contact Person: _______________________________ Title: ____________________ Phone: _____________________

Email: ____________________________________________ Website: ______________________________________

PREFERENCE FIRST CHOICE SECOND CHOICE THIRD CHOICE COSTFirst Booth

Second Booth

First Vehicle Space

*If none of the above choices are available, a booth closest to first choice will be assigned. $TOTAL BOOTH COST

Please list companies you would prefer NOT to be located adjacent: _______________________________________________

ADVERTISING:

EXHIBITOR AND SPONSORSHIP TERMS AND CONDITIONS

By signing the Exhibit Space Contract and or Sponsorship Reservation Form you agree to the Terms and Conditions set forth:

SHARING BOOTH SPACE: Sharing booth space by more than one company/organization is strictly prohibited.

STAFFING OF EXHIBIT BOOTH: Two booth staff registrations are included in the price of a booth. This registration gains access to all events in the exhibit hall. More badges can be purchased for $60 each. Non-profit organizations may have an unlimited number of exhibit booth staff registrations for manning their booth. Registrations include lunch for both days. Exhibit booths are to be staffed at all times during open Expo hours.

BOOTH RENTAL FINALIZATION AND PAYMENT: A signed contract and full booth payment are required within 30 days of reservation request to officially reserve a booth/vehicle space. If these items are not received, space reservation is subject to termination.

ELIGIBLE EXHIBITORS & SPONSORS: All exhibit bookings and Sponsorships are subject to the approval of exhibit management. Exhibit management reserves the right to refuse space rental, or decline sponsorships for any reason including a conflict with the intent of the Exhibit or the mission of the Association.

CANCELLATION AND VIOLATION OF TERMS, CONDITIONS AND DETAILS:An exhibitor may cancel their exhibit space at any time. Cancellation at any time will result in a forfeit of all fees paid to-date by exhibitor. Upon cancellation of booth space, the booth will be available for reservation to all interested parties on a first-come, first-served basis. Violations of any of these terms and conditions or any details included in the Exhibitor Services Kit will result in termination of this agreement. In this event any previous exhibitor payment is forfeited and exhibit management may reassign the space. Exhibit Management reserves the right to: Make any necessary adjustments to booth locations, booth assignments and exhibit floor plan. Make any necessary changes or exceptions to terms, conditions and details. Refuse any display, or portion thereof, that does not meet the local fire, safety, building, etc. codes.

ALL EXHIBITORS ARE RESPONSIBLE FOR: Abiding by these terms and conditions as well as the details in the Exhibitor Services Kit. Educating booth staff on these terms, conditions, and details. Any necessary arrangements for their booth (i.e. insurance, shipping, electrical services, additional furniture rental, carpet rental, etc.). Charges associated with these items are the responsibility of the exhibiting company. Forms for many of these services will be included in the Exhibitor Services Kit. Creating a display that meets local fire, safety, building, etc. codes. This includes ensuring their entire display is flame

proof and fire resistant. Staffing exhibit booth during exhibit open hours as published in the Exhibitor Services Kit. Registering all exhibit booth staff with exhibit management. Any damage done to the facility caused by the exhibiting company’s booth staff or its agents. The safety and security of any and all valuables in the booth.

EXHIBIT BOOTH REGULATIONS: Creative booths are welcomed! These are guidelines from which to work. Please contact us to discuss any items that may be outside the below guidelines.

PREMIUM AND STANDARD BOOTHS (8' deep × 10' wide): Display items higher than 3' (with a maximum 8' height) must be placed in the back 3' of booth space. No display item within the booth may exceed 8' without prior, written consent of Exhibit Management. Items in the front 5' of the booth must be no taller than 3'.

VEHICLE BOOTHS: No display item within the booth may exceed 12' without prior, written consent of exhibition management.

VEHICLE SPACES: Must have carpet squares under all tires, disconnect car battery and have less than ¼ tank of gas.

ASSIGNMENT OF EXHIBIT SPACE: Last year’s exhibitors will be emailed an exclusive booth booking opportunity. Following this booking opportunity, the ETI exhibit hall will open to all interested companies. Should an exhibitor cancel their booth reservation, their booth(s) will be available for reservation to all interested companies on a first-come, first-served basis.

EXHIBITOR AGREES: To keep their display within their designated booth space. Display items in the aisles are not permitted. To set up and tear down display during designated times only. Not to display or distribute promotional materials outside of their booth space. Not to enter another exhibitor’s booth space without permission from that exhibitor. To use headsets when operating loud audio equipment within booth. To pay royalties to ASCAP, BMI if using live or recorded music within booth. To protect, indemnify and hold harmless exhibit management, its employees, volunteers and agents against any claims arising from the conduct or neglect of the exhibitor, its employees and agents. To carry adequate insurance for the duration of the Exhibition (including move in and move out).

PLACEMENT REQUESTS: Exhibit Management will do its best to accommodate requests to not be near certain companies. Placement requests cannot be guaranteed.

15

16

CONNECT WITH THE MEN AND WOMEN LEADING MINNESOTA LAW ENFORCEMENT Each month, Minnesota Police Chief in print and online highlights the issues, programs and needs of law enforcement leaders. It is produced by chiefs for chief law enforcement officers across our state.

ADVERTISING

EDITORIAL CALENDAR

JANUARY 2019: POLICE RECRUITMENT/RETENTION Ad deadline: December 15, 2018Publishes January 2019

MARCH 2019: TRAINING & EDUCATION Ad deadline: February 12, 2019Publishes March 2019

MAY 2019: COMMUNITY ENGAGEMENT Ad deadline: April 14, 2019Publishes May 2019

OCTOBER 2019: COMMUNICATIONS/PR Ad deadline: September 14, 2019Publishes October 2019

DIGITAL

WINTER 2019: THE TECHNOLOGY ISSUEAn overview of the technology challenges and opportunities facing Minnesota’s police agencies big and small.

Ad deadline: January 2, 2019Publishes February 2019

SPRING 2019: CHIEFS MARKETPLACE & ETI GUIDEThe place chief’s turn when they need to buy stuff and make plans to visit vendors at the ETI Conference and Law Enforcement Expo. Ad deadline: March 2, 2019Publishes April 2019

SUMMER 2019: THE AWARDS ISSUE Highlights the best in Minnesota law enforcement recognizing officers and the agencies recognized for dedication, integrity and innovation.Ad deadline: June 2, 2019Publishes July 2019

FALL 2019: THE WELLNESS ISSUEA guide to help chief implement wellness programs in police agencies across our state.

Ad deadline: October 2, 2019Publishes November 2019

PRINT

Exact dates subject to change.

MAGAZINE ADVERTISINGRATES AND DETAILS

2019 ADVERTISING SPECIFICATIONSBEST VALUE

PLACEMENT SIZE 1 ISSUE 2 ISSUES 1 YEAR

Outside Back Cover 7½"w × 5"h 1x=$1,235 2x=$1,020 4x=$900

Inside Front Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

Opp. Inside Front Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

Inside Back Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

Center Spread 15½"w × 10"h 1x=$1,865 2x=$1,515 4x=$1,355

Full Page 7½"w × 10"h 1x=$865 2x=$715 4x=$6292/3 Page 45/8"w × 10"h 1x=$535 2x=$430 4x=$389

½ Page Horizontal 7½"w × 5"h 1x=$480 2x=$400 4x=$355

½ Page Vertical 3½"w × 10”h 1x=$480 2x=$400 4x=$3551/3 Page Horizontal 7½"w × 33/8"h 1x=$379 2x=$305 4x=$2751/3 Page Vertical 2¼"w × 10"h 1x=$379 2x=$305 4x=$2751/3 Page Square 4¾"w × 4¾"h 1x=$379 2x=$305 4x=$275

¼ Page 3½"w × 5"h 1x=$335 2x=$260 4x=$240

FULL PAGE

1/2 PAGE

HORIZONTAL

1/2 PAGE

VERTICAL1/4 PAGE

VERTICAL

1/3 PAGEVERT.

2/3 PAGE

1/3 PAGE

SQUARE

1/3 PAGEHORIZONTAL

THE MINNESOTA POLICE CHIEF MAGAZINE is the official publication of the Minnesota Chiefs of Police Association. Published quarterly, the magazine offers an unparalleled opportunity to consistently market your product or service to Minnesota’s law enforcement leaders throughout the year!

CIRCULATION: 1,500-2,000 (estimated)

FREQUENCY: Quarterly

AUDIENCE: Police Chief Magazine is read by chief law enforcement officers, their command staff, media and state legislators

CHIEFS MARKETPLACE & ETI GUIDE LISTING:The place chiefs turn when they need to buy stuff and make plans to visit vendors at the ETI Conference and Law Enforcement Expo.

(April ETI Edition Only) $300 -$495 (See page 19 for details)

17

AD SALES CONTACT: Charles KasbohmPHONE: 651.340.4848 EMAIL: [email protected]: mnchiefs.org

ADDITIONAL OPTIONS FOR PRINT ADS:

o Upgrade to four color. (Add $620 per issue) Four color ads may bleed 1/4" off trim and live area 1"

Location Requested: ________________________

o Upgrade to spot color. (Add $205 per issue.)

Color choice: or PMS color: ____________________

o Request specific ad location and MCPA will do its best to accommodate your request. (Add $80)

SELECT UPCOMING ISSUES(S):o DIGITAL : January 2019 - Police Recruitment/Retention o PRINT : Winter 2019 - The Technology Issue

o DIGITAL : March 2019 - Training & Education o PRINT : Spring 2019 - Chiefs Marketplace & ETI Guide

o DIGITAL : May 2019 - Community Engagement o PRINT : Summer 2019 - The Awards Issue

o DIGITAL : October 2019 - Communications/PRo PRINT : Fall 2019 - The Wellness Issue

SIGNATURE: Signing below constitutes a formal advertisement reservation and agreement to the general Terms and Conditions.



Per ad fee $ _________ x _________ = $ _________ will charge full amount

Name on Card: __________________________________________________________________________________


Address: ______________________________________________________________________________________


TO ORDER: Complete online at mnchiefs.org or email this form to [email protected].

Advertiser Contact: ______________________________________________ Phone: ____________________________

Company: ____________________________________ Email: _____________________________________________

Address: ______________________________________________________________________________________

City/State/Zip: ___________________________________________________________________________________

Below rates are for black and white advertisements. (Prices subject to change)

MAGAZINE ADVERTISING ORDER FORM

CHECK PREFERENCE CIRCLE FREQUENCY

o Outside Back Cover 7½"w × 5"h 1x=$1,235 2x=$1,020 4x=$900

o Inside Front Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

o Opp. Inside Front Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

o Inside Back Cover 7½"w × 10"h 1x=$1,080 2x=$889 4x=$795

o Center Spread 15½"w × 10"h 1x=$1,865 2x=$1,515 4x=$1,355

o Full Page 7½"w × 10"h 1x=$865 2x=$715 4x=$629

o 2/3 Page 45/8"w × 10"h 1x=$535 2x=$430 4x=$389

o ½ Page Horizontal 7½"w × 5"h 1x=$480 2x=$400 4x=$355

o ½ Page Vertical 3½"w × 10”h 1x=$480 2x=$400 4x=$355

o 1/3 Page Horizontal 7½"w × 33/8"h 1x=$379 2x=$305 4x=$275

o 1/3 Page Vertical 2¼"w × 10"h 1x=$379 2x=$305 4x=$275

o 1/3 Page Square 4¾"w × 4¾"h 1x=$379 2x=$305 4x=$275

o ¼ Page 3½"w × 5"h 1x=$335 2x=$260 4x=$240

18

CHIEFS MARKETPLACE & ETI GUIDE ORDER FORM

19

SIGNATURE: Signing below constitutes agreement to the details listed above and the MCPA Advertisement Terms and Conditions.


PAYMENT: Include check, or you may pay by credit card. Card Type: __ Visa __ MC __ Discover __ AMEXCheck Preference: o Charge entire amount at time of order o Charge with each run at time of publication

Name on Card: __________________________________________________________________________________


Address: ______________________________________________________________________________________


New in 2019, the Chiefs Marketplace & ETI Guide is an updated and expanded buyers guide that features sponsored content, articles, profiles and listings from our Sponsors & Strategic Partners. The Guide is a key tool used by law enforcement executives for researching and planning purchases, both large and small.

This comprehensive 2019 Chiefs Marketplace & ETI Guide will be available digitally throughout the year, and a printed copy will be distributed to over 1,500 department leaders to use as a desktop reference. This year our partners are invited to not only be listed or to advertise in the Guide, but to write sponsored content to highlight your brand, products and services.

TO ORDER: Complete online at mnchiefs.org or email this form to [email protected] by March 2, 2019.

OPTIONS:

UPGRADES: (Check ALL that apply)

INFORMATION AS IT SHOULD BE PRINTED IN THE CHIEFS MARKETPLACE & ETI GUIDE:

Listing Company Name: _____________________________________________________________________________

Contact Person & Title: __________________________________________________ Phone: _____________________

Website: ____________________________________________ Email: ______________________________________Be sure to email a 50-word company description to: [email protected]

o Chiefs Marketplace & ETI Guide Listing: $300

o Chiefs Marketplace & ETI Guide Profile / Article: Call for details

o Architects, Engineers & Construction Consultants

o Crime Scene & Testing Equipmento Surveillance Equipmento Associations, Organizations &

Programs

o Identification Equipmento Training Products & Programso Attorney Referral Serviceso Medical Productso Uniforms, Awards & Promotional

Products

o Booking Equipment / Booking Area Tools

o Mobile Data Systemso Communication Equipmento Outdoor Warning Systemso Vehicles, Warning Lights

o Computer Equipment & Softwareo Psychological Services & Accessorieso Consulting Serviceso Radar/Speed Tracking Equipmento Weapons, Restraints & Accessories

o 1/4 Page Advertisement: $335 o 1/3 Page Advertisement: $379 o 1/2 Page Advertisement: $480

o Full Page Advertisement: $865

Total = $____________

o Both Chiefs Marketplace & ETI Guide AND one year Preferred LE Vendor Listing: $495

DIGITAL MEDIA OPPORTUNITIES

20

C-NOTESThe most read MCPA communication is our weekly eNewsletter, Communication Notes (C-Notes). Distributed weekly to nearly 2,000 individuals, C-Notes has an open rate over 38% (well above industry average of 24%). C-Notes is a widely used tool for our members who spend 5 minutes on average reading each issue.

FREQUENCY & RATE: Note: C-Notes is limited to one image and one text advertiser per issue._____ Jobs/Training Promotions o Weekly: $125 per run o Monthly: $350 per month

_____ All Other Ads o Weekly: $250 per run o Monthly: $500 per month

TYPE OF AD:o Image Ad (175w × 400h pixels) o Text Ad (50 words plus logo or photo)

AD SCHEDULE:o By Week (List weeks* you want ad to run):

____________________________________________________ *Typically C-Notes is sent on Thursdays, list the Thursdays you wish your ad to run.

o By Month (List the months/year you want ad to run): ____________________________________________________

Art Deadline: Art is due the Tuesday of the week your ad is to run. If an updated ad is not submitted, we will use the most recent art submitted for previous ads.

ONLINE LE PREFERRED VENDOR LISTINGThis year-round source offers your organization a tool to be in front of law enforcement leaders and public safety professionals executives putting together their equipment budgets.

o Includes Name / logo and hyperlink: $399 – One year listing

MOBILE APPOne click mobile access. Put your company or organization in the palms and pockets of law enforcement leaders during ETI and year-round. Make a memorable impression by being the first name they see when they open the Mobile App. Use the Mobile App to encourage attendees to visit your booth at ETI or check out your profile to learn more about your product & services.

o Includes logo/two 5-second banner ads: $995 – One year listing

MCPA TVThis platform provides a unique way to put your organization in front of law enforcement leaders. With the goals of better communicating critical information to its members and giving interested stakeholders an avenue, through online streaming and recording videos to reach police chiefs across the state of Minnesota. All segments are recorded and will be available for viewing on the MCPA’s website, YouTube channel or shared via social media.

Call for availability, rates and details

PODCASTSContent marketing opportunity to engage a captive audience.

Call for availability, rates and details

SIGNATURE: Signing below constitutes agreement to the details listed above and the MCPA Advertisement Terms and Conditions.



Check Preference: o Charge entire amount at time of order o Charge with each run at time of publication

Name on Card: __________________________________________________________________________________


Address: ______________________________________________________________________________________


TO ORDER: Complete online at mnchiefs.org or email this form to [email protected].

Advertiser Contact: ______________________________________________ Phone: ____________________________

Company: ____________________________________ Email: _____________________________________________

Address: ______________________________________________________________________________________

City/State/Zip: __________________________________________________________________________________

Our multi-platform digital media opportunities allow you to coordinate your message across our various platforms, including online digital publications, C-Notes, MPCA-TV and Podcasts.

ADVERTISING TERMS AND CONDITIONS

21

SEND ART TO: [email protected]

AD SPECIFICATIONS: Black and white ad submissions may be printed as a specific color used in the publication (i.e. reflex blue) rather than black. 2-color ads utilizing spot color must designate the Pantone # not as CMYK. Ads that do not meet these specifications will be subject to an additional handling charge.

TERMS & CONDITIONS: It is agreed that the term “advertiser” within the Order Form and these General Terms & Conditions refers to the entity purchasing the advertisement space. It is also agreed that the term “publisher” refers to the entity producing the publication – the Minnesota Chiefs of Police Association.Submitting a signed Order Form constitutes a formal reservation from the advertiser for the advertisement specified in the Order Form and agreement to these General Terms and Conditions.

Submitting a signed Order Form constitutes the advertiser’s agreement to submit necessary artwork (correct to specifications) no later than the due date specified by the Order Form. Should the advertiser not submit artwork by the listed due date, the advertiser understands that their advertisement will not appear in the publication. The advertiser also understands that they are still obligated to pay the full advertisement rate as listed in the Order Form.

Should submitted artwork not meet the specifications, the publisher reserves the right to charge a file management fee. Also, it is fully the advertiser’s responsibility to make the necessary changes to make the artwork correct to specifications and to submit the revised artwork no later than the due date specified by the Order Form. Should an advertiser’s artwork not meet specifications and the advertiser not be able to submit new artwork correct to specifications by the listed due date, the advertiser understands that they will be obligated to pay any production costs required to make their artwork correct to specifications or the advertisement will not be included in the publication. The advertiser also understands that, should their advertisement not appear in the publication due to incorrect artwork, they are still obligated to pay the full advertisement rate as listed in the Order Form.

Should an advertisement resemble editorial copy, the advertiser agrees that it will carry the word “Advertisement”. The advertiser agrees that all submitted artwork will be free of copyright.

The publisher is not responsible for errors in advertiser artwork.

The advertiser agrees to protect, indemnify, and hold harmless the publisher and its agents against any and all claims arising from the look and the content of the advertiser’s advertisement.

The advertiser agrees that all advertisements are subject to the approval of the publisher. The publisher reserves the right to refuse advertisement purchases or artwork for any reason including a conflict with the intent of the publication or the organization. Should the publisher refuse the advertiser’s artwork, it is fully the advertiser’s responsibility to make the necessary changes to make the artwork acceptable to the publisher and to submit the revised artwork no later than the due date specified by the Order Form. Should an advertiser’s artwork be refused by the publisher and the advertiser not be able to submit new artwork by the listed due date, the advertisement will not be included in the publication. Should this happen, the advertiser understands that their advertisement will not appear in the publication. The advertiser also understands they are still obligated to pay the full advertisement rate as listed in the Order Form.

Black and white ad submissions may be printed as a specific color used in the publication (i.e. reflex blue) rather than black. 2-color ads utilizing spot color must designate the Pantone # not as CMYK.

The publisher reserves the right to charge for ad design services.

The publisher reserves the right to place a border around an advertisement.

Preferred ad positions are non-cancellable. Other cancellations will not be accepted after the publication’s deadline. If an advertiser is receiving a multiple commitment discount and cancels, they will be billed the difference between the discounted rate and the full ad rate.

REGISTRATION IS OPEN FOR THE

2019 LAW ENFORCEMENT EXPO: APRIL 15-16, 2019RIVER’S EDGE CONVENTION CENTER – SAINT CLOUD, MN

See inside for event details and sponsorship opportunities

est. 1954

Minnesota Chiefs of Police Associationc/o Syndergetic Endeavors660 Transfer RoadSt. Paul, MN 55114

The Minnesota Chiefs of Police AssociationThe Minnesota Chiefs of Police Association (MCPA) is a nonprofit, professional membership organization with the mission of bringing the highest quality of police services and leadership to the people of

Minnesota. MCPA’s vision is to be the recognized voice for professional law enforcement in Minnesota. The association was founded in 1954 as a training and social organization to network and exchange ideas between law enforcement executives, it represents nearly 900 police chiefs, retired chiefs, and law enforcement leaders in Minnesota and its surrounding states.

MCPA Board of Directors

Minnesota Chiefs of Police Associationc/o Synergetic Endeavors660 Transfer Road, St. Paul, MN 55114

(651) [email protected]

CONTACT US:

01/)2*31 · 2019-07-10 · TABLE OF CONTENTS 2019 ETI & LAW ENFORCEMENT EXPO 2 Welcome 3 Minnesota...

Documents

Transcript of 01/)2*31 · 2019-07-10 · TABLE OF CONTENTS 2019 ETI & LAW ENFORCEMENT EXPO 2 Welcome 3 Minnesota...