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DisclaimerThis investor presentation has been prepared by Marico Limited (“Marico”) and does not constitute a prospectus or placement memorandum or an offer to acquire any securities. This presentation or any other documentation or information (or any part thereof) delivered or supplied should not be deemed to constitute an offer.

No representation or warranty, express or implied is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of such information or opinions contained herein. The information contained in this presentation is only current as of its date. Certain statements made in this presentation may not be based on historical information or facts and may be “forward looking statements”, including those relating to the general business plans and strategy of Marico, its future financial condition and growth prospects, future developments in its industry and its competitive and regulatory environment, and statements which contain words or phrases such as ‘will’, ‘expected to’, ‘horizons of growth’, ‘strong growth prospects’, etc., or similar expressions or variations of such expressions. These forward-looking statements involve a number of risks, uncertainties and other factors that could cause actual results, opportunities and growth potential to differ materially from those suggested by the forward-looking statements. These risks and uncertainties include, but are not limited to risks with respect to its hair care, its healthcare business and its skin care business.

Marico may alter, modify or otherwise change in any manner the content of this presentation, without obligation to notify any person of such revision or changes. This presentation cannot be copied and disseminated in any manner.

No person is authorized to give any information or to make any representation not contained in and not consistent with this presentation and, if given or made, such information or representation must not be relied upon as having been authorized by or on behalf of Marico. This presentation is strictly confidential.

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Marico

Beauty & Wellness Solutions

Hair Care, Health Care, Skin Care Products & Services (Solutions)

Successful transformation from an edible oils business

A leading Indian MNC Group

Market Capitalization ~ Rs. 10,000 Crore + (~USD 2 Billion)

Turnover FY 12 ~Rs. 4008 Crore (~USD 818 million)

Profit FY 12 ~Rs. 317 Crore (~USD 65 million)

Net Worth ( FY12) ~Rs. 1143 Crore (~USD 233 million)

Turnover from overseas 24%

Sustained Profitable Growth……..accelerating

Turnover 21% Profits 23% (5 yr CAGR)

12 acquisitions in 6 years

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Beauty & Wellness Brands

Hair Care Hair Oils Pre wash & Post wash

Healthcare Healthy edible oils Functional Foods

Skincare Cosmetic dermatological Services/Products

Male grooming/ styling Deodorants Hair Creams/Gels

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Aim to Create Market Leadership Brands

Brand CategoryIndicative Market

Share (%) #Rank

Parachute Coconut Oil (India) ~ 46% 1

Parachute Coconut Oil (Bangladesh) ~ 80% 1

Saffola Super Premium Refined Edible Oils ~ 55% 1

Mediker Anti Lice Treatment ~ 96%* 1

Revive Instant Fabric Starch ~ 65%* 1

Parachute Jasmine, Shanti Amla, Hair & Care, Nihar

Hair Oils ~ 24% 2

Parachute Hair Cream Hair Cream (GCC) ~ 27% 1

Kaya Skin ClinicDermatology led skin solutions

(India)~ 35% 1

X-Men Male Shampoo (Vietnam) ~ 47% 1

Fiancée / Hair Code Hair Styling (Egypt) ~ 57% 1

Hair Code Hair Dye (Bangladesh) ~ 29% 1

Marico brands have a no 1 or no. 2 position in their respective segments over around 90% of its turnover

* Company Estimates, # Market share data sourced from Neilson

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Segments with Relatively Lower Competitive Intensity

• Not a battleground for multiple large MNC players

– Coconut Oil in India and Bangladesh

– Hair Oils in India

– Super Premium Refined Edible Oils in India

– Post Wash Hair Care • Hair Creams / Gels / Post wash conditioners

– Healthy Breakfast Foods in India

– Dermatology led skin care solutions in India

– Male Grooming in Vietnam

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Focus on Growth

• Prioritize volume growth over short term profit

• Volume growth to expand consumer franchise– Maintain unit margin within a band

• Re-invest profits to reinforce established brands and build new growth engines for the future

– Prototyping– Strategic Funding (% of profits each year)

• Inorganic Growth to supplement Organic Growth– Conservative Dividend Policy

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Inorganic Growth

• Focused on hair care, skin care and health care in India– International : primarily hair care and skin care

• Internationally focused on developing markets in Asia and Africa

• Establish potential to add value in branding and distribution

• Enhance depth of category knowledge in hair care / skin care– Leverage across all Marico geographies

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Key Focus Areas

• Branding – Consumer Insight

• Distribution– Network Reach and Quality – leveraging Information Technology

• Innovation – Product and Process

• Talent

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Coconut Oil

Volume growing in rigid packs ~10%

Likely medium term volume growth : 6% -8%

• Grow the branded marketConversion of loose to brandedMicro marketing

• Focus on smaller market segments• Rural growth

Market Size

Branded ~ INR 24 bn (~USD 490 mio)Loose ~ INR 8 bn (~USD 175 mio)

Volume Market Share

Parachute CNO 47%Nihar 6%OOM 1%

Total 54%

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Hair Oil

• Market Share of Marico in Hair Oil Market ~ 24%, up from 17% in FY 04

• Aims to Gain Market Share in ~INR 3500 (~USD 710 mio) category

• Significant participation in all key sub-segments– Value added coconut oils– Light Hair Oils – Amla based oils– Cooling Oils– Ayurvedic Oils

Likely Medium term Volume Growth (Rigids) ~ 17%• Shift from Loose Oil• Higher incomes – higher frequency of usage

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Edible oil to a Lifestyle BrandEdible oil to a Lifestyle Brand

Functional Foods Space

Low-Sodium Salt

Edible Oil First in refined oil ‘blends’

Lifestyle products

Riding a Healthcare Trend

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Marico acquires personal care brands of Paras

Marico entered into an agreement to acquire the Personal Care business of Paras from Reckitt Benckiser

The transaction is likely to get consummated by June 2012

This acquisition gives Marico an opportunity to participate in the rapidly growing male grooming

categories in India

Categories Market Size INR/Cr

2 year CAGR Marico Share Paras Share Consolidated Share

Deodorants 1100 35%-40% 0% 6% 6%

Hair Gels/Creams

180 20%-25% 11% 24% 35%

Post Wash conditioner

80 15%-20% 23% 68% 91%

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International Business Group

• Growth in FY12 : 30%, boosted by the acquisition of 85% equity in ICP in Vietnam in February, 2011

• Comprises about 24% of Group Revenue (~USD 191 mio)

• Focus on Asia and Africa – Currently Bangladesh, MENA, South Africa & South East Asia

193307

440

602733

955

0

200

400

600

800

1000

1200

2006-07 2007-08 2008-09 2009-10 2010-11 2011-12

Turnover (Rs Cr)

CAGR 38%

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Kaya Skin Care Solutions

• Turnover in FY12 Rs. 279 Crores (~USD 56 mio)– Growth of 33%– Including Derma Rx

• Revenues ~INR 65 Crore (~USD 13 mio)• Double digit PAT margins

• 107 Clinics – 82 in India, 19 in the Middle East, 2 in Bangladesh, 4

in Singapore and Malaysia

• Customer base more than 600,000– Derma Rx ~40000

• Need to improve client retention– Services of repeat nature

• Need to enhance share of Product revenue – Increased from 13% to ~23% in FY12

• Through Derma Rx products in India• Target increase in revenue coming from products

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Future Growth

• Expand Markets where we have dominant share– Parachute coconut oil in India and Bangladesh– Saffola – Premium healthy refined edible oil– Tapping Rural growth

• Increase Share in other categories– Hair Oils in India– Hair creams & gels in the Middle East

• Introduce new products – larger size than in the past– Saffola Oats and Parachute Advanced Body Lotion (for example)

• Geographic Expansion– South East Asia, other parts of Africa– New Product introduction in IBG Markets

• Grow Kaya profitably in India and overseas

• Inorganic Growth

• Hold margins in a band – focus on growth

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The most awarded FMCG

• Featured amongst eight Indian companies in Standard & Poor’s list of Global Challengers

• Featured as Most Innovative Company in Business Today

Kaya Ltd. won the Asia Best Employer Brand Awards 2011 for ‘Excellence in Training’

• India’s Employer of Choice- CNBC-TV18, U21 Global and Watson Wyatt Worldwide

• One of 13 Indian Companies listed in Asia’s Top 100 Fastest Growing companies – Business Week

• Marico ranked 18th in the Top Companies for Leaders 2011 from Asia Pacific in a study conducted by Aon Hewitt

• Kaya Ltd. won the ‘Most Admired Retailer for Health & Beauty' at the Images Retail Award 2009.

• Parachute was ranked the 2nd Most Trusted Brand in Bangladesh - The Bangladesh Brand Forum

• Saffola awarded the ‘Marketing Campaign Gold Medal’ for its ‘Saffolalife: Young at Heart’ campaign at the APPIES 2011 - Asia Pacific Marketing Congress

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Thank You

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Consumer Products Business

Hair Care Health Care

Coconut Oils

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International Business Group

Hair Care

Skin Care

Health Care

Coconut Oil