intranet.cu-portland.edu · Web viewTO GET YOUR MARKETING PROJECT STARTED, PLEASE FILL OUT THIS...

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TO GET YOUR MARKETING PROJECT STARTED, PLEASE FILL OUT THIS FORM AND EMAIL THE COMPLETED CREATIVE BRIEF TO CHRISSY PURCELL AT cpurcell@cu- portland.edu . THANK YOU! Today’s Date: Click here to enter text. Your Name: Click here to enter text. Department Name: Click here to enter text. When do you need this approved and ready for use? [date]: Click here to enter text. Who needs to review?: Click here to enter text. What budget will be used? Account # to charge: Click here to enter text. Department head/dean who has final approval/sign off on this project: Click here to enter text. Project Information: Project type [ex: postcard, email, brochure, etc.]: Click here to enter text. Please describe this project. What is it and why is it important?: Click here to enter text. What is your goal for this project? What action do you want people to take as a result of it?: Click here to enter text. Who is your target audience, and why should this be important to them [age, gender, demographics]?: Click here to enter text. Are there any other related marketing materials in use? Click here to enter text. Event Information: Event Name: Click here to enter text. Event Date(s): Click here to enter text. Event Time(s): Click here to enter text. Event Location(s): Click here to enter text. Specifications for EMAIL projects: Who is the email going to [ex: Alumni, Prospective Freshmen Student]? [List all that apply]: Click here to enter text. What department is the email coming from?: Click here to enter text.

Transcript of intranet.cu-portland.edu · Web viewTO GET YOUR MARKETING PROJECT STARTED, PLEASE FILL OUT THIS...

TO GET YOUR MARKETING PROJECT STARTED, PLEASE FILL OUT THIS FORM AND EMAIL THE COMPLETED CREATIVE BRIEF TO CHRISSY PURCELL AT [email protected]. THANK YOU!

Today’s Date: Click here to enter text.Your Name: Click here to enter text.Department Name: Click here to enter text.When do you need this approved and ready for use? [date]: Click here to enter text.

Who needs to review?: Click here to enter text.What budget will be used? Account # to charge: Click here to enter text.Department head/dean who has final approval/sign off on this project: Click here to enter text.

Project Information:Project type [ex: postcard, email, brochure, etc.]: Click here to enter text.Please describe this project. What is it and why is it important?: Click here to enter text.What is your goal for this project? What action do you want people to take as a result of it?: Click here to enter text.Who is your target audience, and why should this be important to them [age, gender, demographics]?: Click here to enter text.Are there any other related marketing materials in use? Click here to enter text.

Event Information:Event Name: Click here to enter text.Event Date(s): Click here to enter text.Event Time(s): Click here to enter text.Event Location(s): Click here to enter text.

Specifications for EMAIL projects:Who is the email going to [ex: Alumni, Prospective Freshmen Student]? [List all that

apply]: Click here to enter text.What department is the email coming from?: Click here to enter text.Who should the “reply to” messages go to?: Click here to enter text.Who is providing the mailing list?: Click here to enter text.What date(s) should the email(s) go out?: Click here to enter text.Sending a follow-up message with different content?: Click here to enter text.

Mandatory copy or other requested items: Click here to enter text.What is the “call-to-action” of this message: Click here to enter text.What website(s) should the email link to? Please include URL(s): Click here to enter text.

Photos or specific creative/layout requests: Click here to enter text.Contact info to include [phone#, email, etc]: Click here to enter text.OTHER: Click here to enter text.

Specifications for PRINT/OTHER projects: Quantity: Click here to enter text.Dimensions/Format: Click here to enter text.Mailable? Self-mailer? To go in envelope? Etc.: Click here to enter text.Mandatory copy or other items: Click here to enter text.Photos or specific creative/layout requests: Click here to enter text.Contact info to include (phone#, email, web url): Click here to enter text.How will this be distributed (mail, handout, etc.?): Click here to enter text.Delivery Instructions?: Click here to enter text.OTHER: Click here to enter text.