& TÉLÉTOON la nuit Presented by: Randy Mauskopf, Media Creativity Director, Bell TVPlus...
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& TÉLÉTOON la nuit Presented by: Randy Mauskopf, Media Creativity Director, Bell TVPlus Marie-Noëlle Gauthier, Account Executives, TELETOON Sales promo
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Transcript of & TÉLÉTOON la nuit Presented by: Randy Mauskopf, Media Creativity Director, Bell TVPlus...
& TÉLÉTOON la nuit
Presented by: Randy Mauskopf, Media Creativity Director, Bell TVPlusMarie-Noëlle Gauthier, Account Executives, TELETOON
Sales promo
Slaque la cravate avec Mat
For a third season, Mathieu is back on Teletoon la nuit’s Thursday night hosted block!
Mathieu is: Adding even more fun to Thursday nights during
the programming breaks throughout the block; Talking about the coolest products, movies or
events; Driving viewers online for additional content; Commenting on programming content, like
Cartman’s latest prank ;
Third season September 2013!
Mathieu Cyr is a rising comedian humorist in Quebec, known as a radio personality on NRJ Drummondville and through his Jasons Sport web videos on MSN.
He has performed his comedy show at Grand Rire de Québec (Nez d’Or winner– relève 2011), Juste pour Rire and has also successfully toured his own show Sauvé par la Cloche, a high school show which tells his own high school story with his difficulties.
Mathieu is also recognized for his trademark tie t-shirts and his puppets Joe le Chameau and Capitaine Ki-gueule.
Slaque la cravate avec MatDepuis le lancement de Slaque la cravate l’automne dernier, les cotes d’écoute de TELETOON la nuit ont considérablement augmenté les jeudis soirs! De plus, nos fans sont beaucoup plus actifs sur les réseaux sociaux de TELETOON la nuit.
Nos fans apprécient beaucoup Mat Cyr. D’ailleurs, de plus le début de la diffusion de l’émission Mat a gagné 10 000 fans sur sa page personnelle.!
A18-34 M18-34 A18-49
5.7
7.1
3.8
7.3
9.3
5.7
Source: BBM Infosys, Qc Franco, Lu-Di 9p-12:30a, Aut.2012: 27 août-25 nov. 2012, parts de marché commerciales franco.
Part de marché(%)
+28%+31%
+50%
Source: BBM Infosys, Fr. Qc., Mo-Su 9pm-12h30am, base 12+, Index (Total TV=100), From August 27, 2012 to January 6, 2013
Lundi Mardi Mercredi Jeudi Vendredi Samedi Dimanche
8.5
10.6
9.6
15.1
10.2
8.37.5
Auditoire moyen minute (000)A18-24
TÉLÉTOON La Nuit : Un vrai succès le jeudi!
Le moment le plus populaire est entre 9pm et 10 pm avec une audience de 21 500 adultes de 18-
24 ans!Jeudi est de loin la journée
la plus populaire sur TÉLÉTOON La Nuit !De plus, 23,7% de
l’audience de TÉLÉTOON La Nuit le jeudi est composée d’adultes 18-24 ans (index
325).
New opportunityTo promote your new product and create a buzz about your brand, TELETOON propose an product integration during Slaque la cravate!
15 seconds sponsorship billboards in rotation during TELETOON la nuit bloc on air all week Monday to Sunday night from 9pm to 12am;
60 seconds integrations during the Slaque la cravate hosted bloc on Thursday night from 9pm to 11pm (concept can be determined in collaboration with the client and the production team);
15 seconds Lower Thirds in rotation during TELETOON la nuit bloc on air all week Monday to Sunday night from 9pm to 12am;
Rogers.com
Investissement
Investissement media: X$ Gross X $ netSee PDF document in attachment
Production fees : 3000 $ net15 seconds Sponsorship billboards; 60 seconds integration; 15 seconds Lower third;
GRAND TOTAL X $ net
*** Please note that we strongly suggest to complement this promotional offensive with a brandsell offensive on TELETOON during the same period to maximise the reach of your campaign.
So, let’s chat to start planning this campaign!
Randy Mauskopf, Director Media [email protected]
Marie-Noelle [email protected] #3111
