Social media refers to the means of interaction among people in which they create, share, and/or...

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The Power of Social Media Kash Sarkaria VFIS of Texas

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Transcript of Social media refers to the means of interaction among people in which they create, share, and/or...

Page 1: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

The Power of Social Media

Kash SarkariaVFIS of Texas

Page 2: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

What is Social Media?

Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities and networks

Social Media can take on many forms including blogs, videos, file sharing, articles but we will be focusing on social networking

Page 3: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Why Organizations Should Have a Social Media Presence

Page 4: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Why Organizations Should Have a Social Media Presence

Page 5: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

What’s What & Who’s Where

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Facebook

Page 7: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Facebook

Page 8: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Facebook - Analytics

Page 9: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Facebook – Invite Contacts / Friends

Page 10: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Facebook – Ads / Promoted Posts

Page 11: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Example Facebook Reach

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Twitter

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Twitter

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Twitter – Social Monitoring

Page 15: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

LinkedIn

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LinkedIn – Personal

http://www.linkedin.com/profile/view?id=37239145
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LinkedIn – Pages & Groups

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Google+

Page 19: Social media refers to the means of interaction among people in which they create, share, and/or exchange information and ideas in virtual communities.

Google+ - Helps SEO

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Instagram & Pinterest

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Instagram – Just IMAGES with #Hashtags

http://statigr.am/p/509474125854218191_28494804
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Pinterest – 70% women; Photos that link to websites

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YouTube – VideosBlogs – Website, Tumblr, Blogger

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Helpful Tips:

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