● Mys iq e Fall 2013 By Nicole Caruth, Macrina Garcia, & Heather Rilles.
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Transcript of ● Mys iq e Fall 2013 By Nicole Caruth, Macrina Garcia, & Heather Rilles.
![Page 1: ● Mys iq e Fall 2013 By Nicole Caruth, Macrina Garcia, & Heather Rilles.](https://reader035.fdocuments.in/reader035/viewer/2022081513/5697bfbb1a28abf838ca1087/html5/thumbnails/1.jpg)
●
Mys iq eFall 2013
By Nicole Caruth, Macrina Garcia, & Heather Rilles
![Page 2: ● Mys iq e Fall 2013 By Nicole Caruth, Macrina Garcia, & Heather Rilles.](https://reader035.fdocuments.in/reader035/viewer/2022081513/5697bfbb1a28abf838ca1087/html5/thumbnails/2.jpg)
Demographics ┼ Meet Aurora
┼Age 23, based out of San Francisco, CA
┼Lives in Haight Ashbury
┼Student at FIDM studyingProduct Development
┼Part-time sales associate in a streetwear boutique
┼Shares an apartment with roommates.
┼Gets around the city, work, & school using public transportation or riding her fixie bike.
┼Single, not interested in love.
┼Mixed ethnicity
┼Yearly income of $25,000+
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Psychographics ┼ Shopaholic, but spends wisely per month or saves for a specific
product.
┼ Pays for rent & school while saving for a car.
┼ Doesn’t buy high fashion only streetwear & fast fashion.
┼ Urban arts, fashion, music, & dancing.
┼ Local bars, attends live shows/concerts, views art galleries &
local fashion shows.┼ Styles consist of patterns, dark/vibrant colors, eclectic fabrics, &
various types of trimmings.
┼ Edgy streetwear fashion with a hipster look and a touch of dark, feminine look.
┼ Incorporating men’s urban/streetwear garments with women’s clothing.
┼ Outgoing, fun, spontaneous, trendy, wild, and optimistic; always in a peachy mood, but can be stubborn at times & impatient with people.
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Competition
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Color Scheme
Midnight Smoke Gun Metal Heaven’s Earth’s Soil Cheetah Print
Clouds
Wine Treasure Royalty Biker Blue Forest Chest Green
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Line Development
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Line Sheet
Style #: MST001Mystique TeeCotton Solid100% Cotton
Sizes: XS, S, M, L, XLRounded Wholesale Cost: $16.00
Colors: Heaven’s Clouds, Midnight, Royalty, Wine
Style #: MST002Strapped High Waist LeggingsCelestial Stretch75% Nylon, 25% Spandex
Sizes: XS, S, M, L, XLRounded Wholesale Cost: $21.00
Colors: Midnight/Gun Metal
Style #: MST003Zipped InfinityCaron Yarn100% Acrylic
Sizes: One sizeRounded Wholesale Cost: $18.00
Colors: Midnight/Heaven’s Clouds, Midnight/Treasure Chest, Smoke/Midnight
Style #: MST004Cut Deep TankCotton Solid100% Cotton
Sizes: XS, S, M, L, XLRounded Wholesale Cost: $12.00
Colors: Midnight, Heaven’s Clouds, Royalty, Biker Blue, Wine
Mystique204 City Life AvenueSan Francisco, 94132Phone: (415) 833 – 7240Fax: (415) 833 - 7244
Fall 2013Delivery Date: 7/30/2013
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Mystique204 City Life AvenueSan Francisco, 94132Phone: (415) 833 – 7240Fax: (415) 833 - 7244
Fall 2013Delivery Date: 7/30/2013
Style #: MST005Shredder JeansCut Denim76% Cotton, 23% Polyester, 1% Spandex
Sizes: 0, 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15Rounded Wholesale Cost: $24.00
Colors: Medium Denim, Dark Denim
Style #: MST006Instinct VestPolyester/Cotton Blend & Cheetah Print60% Cotton, 40% Polyester & 100% Cotton
Sizes: XS, S, M, L, XLRounded Wholesale Cost: $21.00
Colors: Earth’s Soil/Cheetah Print, Midnight/Cheetah Print
Style #: MST007Hound Bound PonchoHoundstooth100% Wool
Sizes: XS, S, M, L, XLRounded Wholesale Cost: $24.00
Colors: Midnight/Heaven’s Clouds, Midnight/Smoke
Style #: MST008Peek-a-Boo ShortsCut Denim76% Cotton, 23% Polyester, 1% Spandex
Sizes: 0, 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15Rounded Wholesale Cost: $22.00
Colors: Medium Denim, Dark Denim
Style #: MST009Thigh High TightsNylon Stretch92% Nylon, 8% Spandex
Sizes: S, M, LRounded Wholesale Cost: $12.00
Colors: Midnight
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Fabric Sheets
• Vendor Name: Goodwill• Phone: (707) 643-3624• Web:
http://www.goodwiill.org
• Fabric Name: Houndstooth
• Fiber Content: 100% Wool
• Fabric Price: $2.99• Fabric Width: 58”
(estimate)• Color Names:
Black/White
• Lead Times/Minimum Orders: Varies/3 yards
• Fabric Care: Dry Clean Only
• Vendor Name: SCRAP• Phone: (415) 647-1746• Web: www.scrap-sf.org
• Fabric Name: Celestial Stretch
• Fiber Content: 75% nylon, 25% Spandex
• Fabric Price: $0.99• Fabric Width: 58”
(estimate)• Color Names: Black
• Lead Times/Minimum Orders: Varies/3 yards
• Fabric Care: Machine wash in cold water, mild detergent and line dry. No bleach, iron, or dry clean.
• Vendor Name: Goodwill• Phone: (707) 643-3624• Web:
http://www.goodwill.org
• Fabric Name: Cut Denim• Fiber Content: 76%
Cotton, 23% Polyester, 1% Spandex
• Fabric Price: $1.99• Fabric Width: 56”
(estimate)• Color Names: Medium
Denim
• Lead Times/Minimum Orders: Varies/3 yards
• Fabric Care: Machine wash with like colors. Only non-chlorine bleach if needed. Warm iron if desired. Tumble dry low.
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Hang Tags & Labels
Mys iq e
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Cost Sheets Date/Season: Fall 2013Style Number: MST001Style Name: Mystique
TeeFabrics/TrimPrices per yard: $1.99/YDUnits ordered: 1 ½ yards (for one shirt)A. Fabric Name/cost per item (from above)Fabric Cotton Solid (100%
Cotton)1 ½ yards for $2.99Total Material Cost:
$2.99B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Total Trims Cost:
$0.16C. Cutting Cost per item
4 Pieces at $0.20Total of $0.80
D. Sewing Cost per item$1/hrTotal 1 hourTotal $1.00 for sewingTotal Cut & Sew Cost:
$1.80E. Other CostsCotton thread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $7.84H. WHOLESALE COST $15.68I. SUGGESTED RETAIL $31.36
Date/Season: Fall 2013Style Number: MST002Style Name: Strapped
High Waist LeggingsFabrics/TrimPrices per yard: $0.99/YDUnits ordered: 1 ½ yards (for one pair)A. Fabric Name/cost per item (from above)Fabric Celestial Stretch (75% Nylon, 25% Spandex)
1 ½ yards for $2.99Trim Faux Leather (100% Vinyl)
Total of $0.99Total Material Cost:
$3.98B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Elastic Band $1.49/per 30” package
Total of $1.49Total Trims Cost: $1.65
C. Cutting Cost per item4 Pieces at $0.20Total of $0.80
D. Sewing Cost per item$1/hrTotal 1 hourTotal $1.00 for sewingTotal Cut & Sew Cost:
$1.80E. Other CostsThread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $10.32H. WHOLESALE COST $20.64I. SUGGESTED RETAIL $41.28
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Date/Season: Fall 2013
Style Number: MST003
Style Name: Zipped InfinityFabrics/TrimPrices per yard: $0.02/YDUnits ordered: 154 yards (for one scarf)A. Fabric Name/cost per item (from
above)Yarn Caron Yarn (100%
Acrylic)154 yards for
$3.08Total Material
Cost: $3.08B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Zipper (recycled) 1 zipper at $0.99
Total of $0.99Total Trims Cost: $1.15
C. Knitting Cost per item$1/hrTotal 4 hoursTotal $4.00 for
knittingTotal Knit Cost:
$4.00D. Packaging $0.70E. FIRST COST (Add lines A-D) $8.93F. WHOLESALE COST$17.86G. SUGGESTED RETAIL
$35.72
Date/Season: Fall 2013
Style Number: MST004
Style Name: Cut Deep Tank
Fabrics/TrimPrices per yard: $1.99/YDUnits ordered: 1 yard (for one tank)A. Fabric Name/cost per item (from above)Fabric Cotton Solid (100%
Cotton)1 yard for $1.99Total Material Cost:
$1.99B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Total Trims Cost:
$0.16C. Cutting Cost per item
2 Pieces at $0.20Total of $0.40
D. Sewing Cost per item$1/hrTotal 30 minutesTotal $0.50 for sewingTotal Cut & Sew Cost:
$0.90E. Other CostsCotton thread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $5.94H. WHOLESALE COST $11.88I. SUGGESTED RETAIL $23.76
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Date/Season: Fall 2013Style Number: MST005Style Name: Shredder
JeansFabrics/TrimPrices per yard: $1.99/YDUnits ordered: 1 ½ yards (for one pair)A. Fabric Name/cost per item (from above)Fabric Cut Denim (76% Cotton, 23% Polyester,
1% Spandex)1 ½ yards for $2.99Total Material Cost:
$2.99B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Zipper (recycled) 1 zipper at $0.99Snaps and Buttons 1 snap and button at
$0.11Total of $0.11Total Trims Cost: $1.26
C. Cutting Cost per item14 Pieces at $0.20Total of $2.80
D. Sewing Cost per item$1/hrTotal 2 hoursTotal $2.00 for sewingTotal Cut & Sew Cost:
$4.80E. Other CostsCotton Thread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $11.94H. WHOLESALE COST $23.88I. SUGGESTED RETAIL $47.76
Date/Season: Fall 2013Style Number: MST006Style Name: Instinct Vest
Fabrics/TrimPrices per yard: $0.99/YDUnits ordered: 1 ½ yards (for one vest)A. Fabric Name/cost per item (from above)Fabric Polyester/Cotton
Blend (60% Cotton, 40% Polyester)
1 ½ yards for $1.49Total Material Cost:
$1.49B. Trims/cost per item (from above)Trim Cheetah Print (100%
Cotton)1 yard for $1.99
Patch/label 2 labels at $0.08Total of $0.16
Studs 6 studs at $0.02Total of $0.12Total Trims Cost:
$2.27C. Cutting Cost per item
8 Pieces at $0.20Total of $1.60
D. Sewing Cost per item$1/hrTotal 2 hoursTotal $2.00 for sewingTotal Cut & Sew Cost: $3.60
E. Other CostsCotton Thread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $10.25H. WHOLESALE COST $20.50I. SUGGESTED RETAIL $41.00
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Date/Season: Fall 2013
Style Number: MST007
Style Name: Hound Bound Poncho
Fabrics/TrimPrices per yard: $2.99/YDUnits ordered: 2 ½ yard (for one poncho)A. Fabric Name/cost per item (from above)Fabric Houndstooth (100%
Wool)2 ½ yard for $7.48Total Material Cost:
$7.48B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Total Trims Cost:
$0.16C. Cutting Cost per item
2 Pieces at $0.20Total of $0.40
D. Sewing Cost per item$1/hrTotal 1 hourTotal $1.00 for sewingTotal Cut & Sew Cost:
$1.40E. Other CostsThread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $11.93H. WHOLESALE COST $23.86I. SUGGESTED RETAIL $47.72
Date/Season: Fall 2013Style Number: MST008Style Name: Peek-a-
Boo ShortsFabrics/TrimPrices per yard: $1.99/YDUnits ordered: 1 yards (for one pair)A. Fabric Name/cost per item (from above)Fabric Cut Denim (76% Cotton, 23% Polyester,
1% Spandex)1 yards for $1.99Total Material Cost:
$1.99B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Zipper 1 zipper at $0.99Snaps and Buttons 1 snap and button at
$0.11Total of $0.11Total Trims Cost: $1.26
C. Cutting Cost per item14 Pieces at $0.20Total of $2.80
D. Sewing Cost per item$1/hrTotal 2 hoursTotal $2.00 for sewingTotal Cut & Sew Cost:
$4.80E. Other CostsCotton Thread $2.19 per spool
Total of $2.19F. Packaging $0.70G. FIRST COST (Add lines A-F) $10.94H. WHOLESALE COST $21.88I. SUGGESTED RETAIL $43.76
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Date/Season: Fall 2013Style Number: MST007Style Name: Hound
Bound PonchoFabrics/TrimPrices per yard: $0.02/YDUnits ordered: 200 yards (for one pair)A. Fabric Name/cost per item (from above)Yarn Nylon Stretch (92% Nylon, 8% Spandex)
200 yards for $0.02Total Material Cost:
$4.00B. Trims/cost per item (from above)Patch/label 2 labels at $0.08
Total of $0.16Total Trims Cost:
$0.16C. Sewing Cost per item
$1/hrTotal 1 hourTotal $1.00 for sewingTotal Sew Cost: $1.00
E. Packaging $0.70F. FIRST COST (Add lines A-F) $5.86G. WHOLESALE COST $11.72H. SUGGESTED RETAIL$23.44
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Floor Plan
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Window Displays
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Fixtures
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Packaging
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Garments
Cheetah Vest
Scarf
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Spec Sheet
DESCRIPTION Throw on vest with cheetah print trimmings on the chest and back. Two chest pockets (left and right sides) with circular studs.
Polyester/Cotton Blend (60% Cotton, 40% Polyester)
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Sales Plan
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Sales Plan
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Sustainability Explanation
Use of recycled zippers
Flooring would be made from vintage wine barrels and corks
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The End
●
Enter our realm of the underground fashion, transform into us.
Mys iq e