РИФ 2016, Social Media Best Practices for Business
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Social Media Best Practices for Business Turning Customers & Employees Into an Army of Evangelists Jeff Sass CMO .CLUB Domains
Transcript of РИФ 2016, Social Media Best Practices for Business
Social Media
Best Practices for Business
Turning Customers & Employees
Into an Army of Evangelists
Jeff Sass
CMO .CLUB Domains
“Social Media”
is NOT Rocket
Science
“Social Media” is NOT an Industry
Social Media is a tool
It is an
amplifier
(of good and
bad)
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
Listen
Your BRAND
Your PRODUCT
Your INDUSTRY
Your COMPETITION
Search
Keywords
#Hashtags
Real-time
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
Engage
Entertain
Inform
Share
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
be helpful
“When in doubt, help someone out…”
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
L E A R N
Listen
Engage/Entertain
Assist
Respond
Nurture
Thank You!
Jeff Sass
CMO .CLUB Domains
